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15 Ways to Help Your Sales Team in 2022

SaaStr

2022 — the year we’re now in the New Normal. A few ideas on how to help the sales team make this your best year so far: Hire dedicated sales / revenue ops. Many of you will have little to no dedicated help in sales operations , even up to $10m ARR or beyond. Getting routing the right leads? Have sane quotas.

Scale 240
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Top SaaStr Content for the Week: Y Combinator, Mark Roberge, State of the Cloud 2022 and lots more!

SaaStr

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Why Your Cost of Sales Generally Doubles As You Scale. State of the Cloud 2022: The Centaur Report With Bessemer Venture Partners (Pod 593 + Video). The Challenge with SMB SaaS: High Growth Can Only Mask High Churn For Just So Long (Updated).

Cloud 253
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Thanks to ChartMogul, ClientSuccess, DuploCloud, FullStory, PeopleAI, and Quolum for Sponsoring SaaStr Annual 2022!

SaaStr

We wanted to give a special shout-out to some of our newest sponsors for SaaStr Annual 2022. You get a complete overview of your global subscriber base; MRR, ARPU, ASP, churn and LTV are presented in a beautiful and easy to use dashboard. Join these incredible companies to experience all the value of SaaStr! to unlock growth.

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16 Ways to Level Up in 2022 with SaaStr Founder Jason Lemkin (Pod 567 + Video)

SaaStr

Your best sales reps can close so much more than your average rep. Move the bottom 10% out and give the best leads to your top performer, and watch sales go up 20%. The best VPs of Sales design comp plans so the team never wants to leave. You should be striving for zero voluntary attrition on your sales team.

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HubSpot: “Yes, We Had a Great Quarter. But … To Be Clear … Things Aren’t Bouncing Back Yet”

SaaStr

So HubSpot had a great quarter, despite there being many challenges in the sales and marketing segments overall in the past 18 months: $2.5B I.e., folks aren’t churning or leaving. This is probably what most of you are seeing for pure-play B2B SaaS sales, too. What about outside of sales and marketing software etc?

B2C 213
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Antifragility as a Competitive Advantage in 2022

Tom Tunguz

I’ve watched some founders shift their sales focus to non-cyclical buyers for this reason. Churn, slower sales processes, & pipeline supply shocks are more likely today from cyclical customers than in the past. In the last 12 months, tortoises have outpaced hares.

Churn 253
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The Broken State of SaaS Sales Rep Comp

SaaStr

Back in the day, premium comp for some software sales execs made simple and easy sense. Traditional software had 90% gross margins, and the classic enterprise sales reps, the best ones, could close a million or more dollars a year. Sales reps in low NRR and high churn environments got paid almost the same as enterprise reps.

Scale 305