Sales Hacker

MARCH 1, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. Why are SaaS companies embracing it? So, owned media.

VP of Engineering 71

VP of Engineering Scale SaaS AI Search 71

Chaotic Flow

JULY 21, 2015

SaaS businesses can be overwhelmingly complex. Getting noticed on the Internet gets harder every year and almost every SaaS product category has a crowded field of competitors. The first post in a series introduced a simple framework for understanding SaaS customer alignment and its many benefits. Not Everyone Needs Your Stuff.

Acquisition 133

Acquisition Scale SaaS Pricing 133

ProfitWell

SEPTEMBER 10, 2020

The SaaS industry is growing fast, but if you want to be one of the companies contributing to that trend, you'll need to know the secrets of successful SaaS businesses. In this post, we'll lay out a SaaS growth blueprint. In this post, we'll lay out a SaaS growth blueprint. SaaS growth is looking strong.

SaaS Payments 66

SaaS Payments Trends Merchant Services Payments 66

User Pilot

JANUARY 26, 2023

We also look at a few excellent examples of inclusive product design in SaaS. You can achieve this by providing users with inclusive technology, like keyboards or mice, while in SaaS, this usually means making the UI more accessible and intuitive. Webinars , tutorials, demos , walkthroughs. Are you ready to dive in?

Sales Recruiting 94

Sales Recruiting Interviewing Development Social Media 94

User Pilot

JUNE 29, 2023

There are many fantastic examples to draw from across the SaaS marketplace. As your product iterates and evolves over time, users need to be able to learn how to use the new features you launch. Continuously update, test, and improve user documents The best user documentation continually evolves. moment quickly. Resource center.

Management 85

Management Technical Review Software Review Customer Support 85

SaaStr

JUNE 3, 2020

It’s 2020 and SaaS buyers are more skeptical and suspicious, more disbelieving, more unconvinced than they were in 2019. The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And what I’d like to talk to you about today is the SaaS Trust crisis we’re seeing.

Software Review 180

Software Review Scale Technical Review SaaS 180

Baremetrics

SEPTEMBER 5, 2021

Company X may choose webinar registrations as an MQL behavior while Company Y may choose an MQL as a lead that downloads multiple white papers. Every company has their own definition of a PQL, and that definition evolves as the product matures into different stages. What is a SQL? SQLs typically move from being MQLs.

Payment Solutions 95

Payment Solutions SaaS Payments Payment Services Payment Methods 95

ProfitWell

MARCH 24, 2020

Software-as-a-subscription (SaaS), is the go-to business model for software. The ways in which companies price may vary but all SaaS companies rely on recurring revenue as a business model. The absolute beauty of SaaS as an industry is that success comes down to one giant formula that every subscription company is following.

Subscription 72

Subscription Payment Features Payment Methods Payments 72

Sales Enablement, SaaS and Growth

DECEMBER 4, 2017

Within the software as a service (SaaS) industry it’s increasingly common to have a growth team that seeks out marketing arbitrage opportunities. Growth from new channels and tactics for SaaS businesses is particularly important - they operate in an environment where organisations have two options, they can either grow fast or die slow.

Marketing 131

Marketing Outsourcing Services Social Media Technical Review 131

ProfitWell

MARCH 24, 2020

Software-as-a-subscription (SaaS), is the go-to business model for software. The ways in which companies price may vary but all SaaS companies rely on recurring revenue as a business model. The absolute beauty of SaaS as an industry is that success comes down to one giant formula that every subscription company is following.

Subscription 40

Subscription Payment Features Payment Methods Payments 40

User Pilot

APRIL 30, 2024

That’s just a couple of questions I asked Krzysztof Szyszkiewicz and Jakub Jukowski of Valueships , a leading pricing optimization consultancy. From the article, you will learn why you should develop a value-based growth strategy for your SaaS and how to do it. Why should SaaS companies go for the value-based growth strategy?

Strategy 68

Strategy SaaS Customer Lifetime Value Education 68

ProfitWell

APRIL 8, 2019

In SaaS Land, Unicorns Are Real. Instead of accepting our fate as second-fiddle to the robot overlords, it’s time to change the way we measure success, and Forbes has the human-first metrics we need in a constantly evolving world. According to TechCrunch , Netflix is still too cheap (even post price hike). But profitability?

Social Media 45

Social Media Software Review Sales Hiring Subscription 45

BrightBack

AUGUST 8, 2019

According to a recent Private SaaS Company Survey by KBCM Technology Group (formerly Pacific Crest Securities), a dollar acquired costs $1.15 By taking a systematic approach to retaining customers, SaaS and subscription companies can grow in a long-term, sustainable way. Test and evolve tailored offers to stay.

Systems Review 45

Systems Review Churn Retention Technical Review 45

SaaStr

JANUARY 28, 2020

And then, we ripped it out and Aaron went and talked to some of the top SaaS companies from today and added the case studies. Maria is one of the top SaaS leaders in marketing, just finished up the CMO Vanna plan, which IPOed. This is the best of times in SaaS, right? We wrote a book together. Aaron : Yeah. Maria : Yeah.

Sales Hiring 205

Sales Hiring Scale Underperforming Technical Team Sales Recruiting 205

User Pilot

APRIL 24, 2024

SaaS renewals can be a breath-holding moment. TL;DR SaaS renewals includes the process of renewing a subscription to an online-hosted software service. Tracking SaaS renewal rates enables predictable revenue, aiding financial planning and resource management for future growth. Why is SaaS renewal management important?

SaaS Payments 83

SaaS Payments Retention Payment Services Payment Solutions 83

SmartKarrot

OCTOBER 13, 2023

Workshops, how-to guides, and webinars can turn your customers into experts, maximizing their satisfaction and perceived value. Offering Superior Customer Support In today’s SaaS dominated landscape, a product or service’s value isn’t solely determined by its features or price point.

Retention 10

Retention Strategy Marketplace as a Service Innovation 10

TriTuns

MARCH 20, 2019

Jason is also co-host of, “The Jasons Take On…” a monthly webinar and podcast program that covers a wide-range of customer success topics. This guest blog was written by Jason Noble , a UK-based Expert in Customer Success. Being Customer Centric. And what has the impact been with your customers? Jason Noble. Jason Noble.

Sales Hiring 40

Sales Hiring Leadership Underperforming Technical Team Technical Review 40

TriTuns

MARCH 20, 2019

Jason is also co-host of, “The Jasons Take On…” a monthly webinar and podcast program that covers a wide-range of customer success topics. This guest blog was written by Jason Noble , a UK-based Expert in Customer Success. Being Customer Centric. And what has the impact been with your customers? Jason Noble. Jason Noble.

Sales Hiring 40

Sales Hiring Leadership Underperforming Technical Team Technical Review 40

TriTuns

MARCH 20, 2019

a monthly webinar and podcast program that covers a wide-range of customer success topics. Jason is an established leader in Customer Success and SaaS, with over 20 years of global experience working across customer success, service delivery, account management, customer support and professional services. Being Customer Centric.

Sales Hiring 40

Sales Hiring Leadership Underperforming Technical Team Technical Review 40

User Pilot

APRIL 30, 2024

Growth marketing is essential for SaaS businesses to build lasting customer relationships , adapt quickly to market shifts, and drive consistent revenue. Why should SaaS companies invest in growth marketing? This is essential for SaaS company success because they depend on customer retention and lifetime value.

Underperforming Technical Team 91

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 91

OpenView Labs

JULY 2, 2020

Pricing is a SaaS company’s most efficient profit lever, but it’s also one of the easiest things to screw up. Nailing your SaaS pricing strategy requires more than just picking the optimal price and forgetting about it. SaaS Pricing and COVID-19. SaaS Pricing Basics.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

SmartKarrot

JULY 8, 2020

Be it a SaaS or an Enterprise, Pendo understands your company-specific needs and allows you to achieve all business milestones easily. Customer requirements evolve but Pendo makes it easy for you to track them and deliver the best services with its 6-dimensional product cloud. is often regarded as a great product for the pricing.

Technical Review 10

Technical Review Systems Review Machine Learning Artificial Intelligence 10

Intercom, Inc.

JUNE 28, 2018

Too many startups focus on the first S in SaaS, but they forget all about the second one. To really succeed in the SaaS world, you have to build a product that solves your customers’ needs, not just your own. That’s why enterprise solutions usually require a call or demo before you talk about price.

Scale 184

Scale Sales Hiring SaaS Sales 184

SaaStr

NOVEMBER 21, 2020

In Today’s Episode We Discuss: * How Rob made his way into the world of SaaS as a product manager and how that led to his founding Salsify over 8 years ago. * How does Rob think about the bundled vs unbundled thesis within SaaS? When is it right for SaaS companies to turn down potential customers? Harry Stebbings: Not at all.

SaaS Payments 257

SaaS Payments Scale Payment Services Payment Solutions 257

Upscope

JANUARY 5, 2020

10 companies show you their positioning strategy How Superhuman achieved positioning by creating an engine Upscope's SaaS positioning lesson? Upscope's SaaS positioning lesson learned: They never even got to the third line In April Dunford's book we read that positioning is a deliberate exercise. They enjoyed working with SaaS.

Strategy 128

Strategy Marketing Sales Hiring Engineering 128

Intercom, Inc.

JULY 25, 2019

In this installment, SVP of Product Paul Adams and I explore our product principles in depth, discussing everything from how they evolved to the qualities that make a good principle. ” Des: Yeah, get into those meetings and make sure they’re not shopping without price tags. And the principles have evolved.

Engineering 209

Engineering Software Review Technical Review Systems Review 209

Intercom, Inc.

DECEMBER 12, 2018

When preparing for any technology implementation, if you’re anything like me your first step is to head straight to Google or G2 Crowd , compare feature sets and pricing, and maybe kick the tires with a free trial to see if it’s a good fit. ABM has evolved from buzzword to a “must-have” for marketing teams today. Zoom – webinars.

Technical Review 223

Technical Review Technology Scale Marketing 223

SaaStr

APRIL 24, 2020

In Today’s Episode We Discuss: * How did John make his way into the world of SaaS over 2 decades ago and how did that lead to his running a $3Bn ARR business line at Adobe and lead to his joining Domo? Harry Stebbings: We are back in the world of SaaS. John Mellor: I got into SaaS before I knew I was getting into SaaS.

Scale 214

Scale Leadership Strategy Technology 214

Intercom, Inc.

DECEMBER 20, 2018

Not to mention, he’s scaling seven of his own SaaS companies – including Mailshake , a cold email outreach tool for sales. Dustin: You run two very different businesses: Web Profits, a growth agency, and Ramp Ventures , which owns an impressive seven SaaS companies. Sujan’s no stranger to finding the cutting edge in growth.

Scale 151

Scale Scaling Technical Review Systems Review 151

Sales Hacker

JANUARY 23, 2018

New SaaS Sales & Education Partner Directory: A Platform for Unbiased Sales Thought Leadership. Here’s a bird’s eye view of our newly relaunched SaaS Sales & Education Partner Directory. It’s exciting, as we aim to be a platform that allows SaaS brands to build targeted thought-leadership to new audiences.

Sales Recruiting 92

Sales Recruiting Scale Sales Hiring Sales 92

ChurnZero

SEPTEMBER 27, 2019

Instead, every part of your organization must be aligned with the needs, desires and wants of today’s ever-evolving customers. Customers are willing to pay a premium price for great customer experience. In fact, it can be a major obstacle for any SaaS organization that is looking to grow. Upcoming Webinar.

Customer Success 56

Customer Success Underperforming Technical Team Scale Outsourced Development 56

Neil Patel

MARCH 28, 2023

you’re retargeting previous website visitors or past customers with custom audiences), your ads can grab their attention at a more cost-effective price point (per impression or click). Checklists, eBooks, whitepapers, webinars, and templates are just a few ideas you could try. My main lead magnet is a webinar.

Advertising 145

Advertising Mobile Branding Software Review 145

Sales Hacker

DECEMBER 21, 2020

Just read a bit on the raise of Zoom which managed to grow its stock price 7x during the crisis. Free or paid webinars. Gaining significant popularity lately, webinars are here to stay. The costs of running a webinar are very low and there are many webinar software tools to choose from. Newsletters. Case studies.

Scale 104

Scale B2B Social Media Content Marketing 104

ProfitWell

APRIL 29, 2019

Step back to basics for a sec with a (far from basic) guide to B2B sales proposals from PandaDoc , an in depth look at navigating it all from interactive pricing tables to action plans, social proof, and usability & accessibility. People search online with intent — and search engines are evolving to keep up with demand.

Underperforming Technical Team 45

Underperforming Technical Team Cloud Mobile Engineering 45

Point Nine Land

OCTOBER 22, 2019

The hammers find their nail In this case, the “nail” would eventually become Clio, a cloud-based software as a service product that helps lawyers manage every aspect of their practice, from document management to client billing, all for one low monthly price that smaller firms could actually afford.

Technical Review 40

Technical Review Scale Sales Hiring Business 40

SaaStr

JUNE 16, 2020

Leveraging survey data from 66+ enterprise SaaS companies, Matt Garratt, Managing Partner of Salesforce Ventures shares the landscape of how businesses are shifting their sales & GTM strategies to react to today’s uncertain times. So I think that is somewhat of a good news in this in that SaaS businesses are sticky.

Sales Hiring 159

Sales Hiring Scale SaaS Payments Payment Services 159

Ramp Ventures

MARCH 16, 2017

Now, let’s assume that 3% of those visitors took him up on his SaaS product’s 30-day free trial. Since you don’t have dozens of salespeople on hand, you decide to drive people to a webinar that’ll be able to handle a big audience in a short period of time. Don’t forget, you can also win on price by starting low to gain traction.

Acquisition 40

Acquisition Scale Growth Hacking Advertising 40