Buffer Resources

APRIL 11, 2024

  Conserve your people resources Depending on people sure feels nice, but it doesn’t always work well.  But they are an increasingly precious resource. The "who can I ask" mindset further depletes people resources that are already struggling.   Limited staff resources.   Knowledge gaps.

Technical Review 115

Technical Review Startup Social Media Marketing 115

Buffer Resources

APRIL 18, 2024

This signals that TikTok SEO (search engine optimization) will be a strong component of the Notes app as well, a powerful tool creators can leverage to give their content the best possible chance of appearing in search results. Don’t forget to share your photos at the best time to post on TikTok for maximum reach.

Social Media 109

Social Media Trends Engineering Marketing 109

Neil Patel

DECEMBER 28, 2022

Some of the most common include SEO, social media marketing, and content marketing. The best practices to follow include trying to integrate these measures with your greater efforts like SEO, while still ensuring you are choosing what makes sense for your audience. Build or Revisit Your SEO Strategy. Create Free Resources.

Social Media 95

Social Media Content Marketing B2B Engagement 95

Buffer Resources

DECEMBER 6, 2023

For me, it was LinkedIn and X (formerly Twitter).    With 45,000 LinkedIn followers when writing this, I’ve learned that LinkedIn tends to reward creators with virality when “stories from the trenches” are told from first-hand experience in the field.   Avoid large blocks of text.

Technical Advisors 108

Technical Advisors Social Media AI Search Engagement 108

Practical Advice on SaaS marketing

AUGUST 1, 2020

There’s certainly no shortage of options: SEO, pay-per-click, email, LinkedIn, webinars, social media, events, ad infinitum. Sorry I can’t answer the question directly about where to spend your marketing resources most effectively, but I can suggest two ways to help you find out. Some have worked well, others not so well.

Marketing 152

Marketing Customer Lifetime Value Social Media Acquisition 152

How To Buy Saas

OCTOBER 27, 2023

That’s where SEO agencies for SaaS businesses come in. However, choosing the right SEO agencies requires a lot of research, background checks, and portfolio vetting just to be certain of their viability, authenticity, and alignment with your professional goals. Regarding performance metrics, a consistent average ROAS of 3.2x

B2B 52

B2B Scale SaaS AI Search 52

Neil Patel

DECEMBER 3, 2020

Not only is the competition stiffer, but the constant changes in the algorithms that determine rankings also make it more challenging to stay on top of your SEO game. That’s why you may need to enlist the help of an SEO freelancer. How an SEO Freelancer Can Help Your Business. So how can an SEO freelancer help your business?

Social Media 145

Social Media Technical Review Interviewing Underperforming Technical Team 145

User Pilot

JANUARY 8, 2024

Leverage search engine optimization (SEO) in your marketing strategy Identify relevant keywords related to your product or service and optimize your website content accordingly. By staying consistent with your SEO efforts , you’ll not only enhance your search rankings but also establish your brand as an authority in your industry and niche.

Acquisition 97

Acquisition Strategy Social Media Underperforming Technical Team 97

Buffer Resources

JULY 12, 2023

I started learning about Search Engine Optimization (SEO) and looking for other ways to get more visibility to my content. I learned about ways I could appeal to search engines while still having my content perform well on social—and how, in fact, SEO could help me perform better on some social networks.

Social Media 90

Social Media AI Search Technical Review Entertainment 90

Buffer Resources

SEPTEMBER 11, 2023

Having a strong LinkedIn game is no longer an option. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. The reality is that the best LinkedIn users are marketing machines.

Sales Recruiting 135

Sales Recruiting Sales Hiring Scale Social Media 135

How To Buy Saas

MAY 23, 2021

We will go ahead in describing Semrush vs. Similarwebs classifications, SEMrush Traffic Analytics from a comprehensive suite of online visibility that also has saas tools for specialists in SEO, PPC advertising, social media, and content marketing specialists. SimilarWeb: SimilarWeb provides only basic SEO features.

Social Media 124

Social Media Content Marketing Advertising Scale 124

Neil Patel

JULY 20, 2021

The length, depth, and authority that go into ultimate guides make them a fantastic weapon in your SEO arsenal. A big, in-depth resource like an ultimate guide can be a fantastic source of links. Do so by: Sharing it on all of your social networks: Twitter, Facebook, and LinkedIn are the best. Provide additional resources.

Social Media 144

Social Media Trends Market Research Startup 144

Incredo

SEPTEMBER 24, 2019

The industry you operate in is growing, new companies are emerging on the horizon, SaaS owners are making even more money year by year. However, this fact will make you feel motivated only if you are aware of SaaS competition pace and are ready to allocate resources to your SaaS competitor analysis process. Who is the founder?

Social Media 188

Social Media SaaS Software Review Technical Review 188

Sales Hacker

FEBRUARY 9, 2024

Wiza is the only B2B contact database that sources and verifies contact data in real-time, the moment it’s requested, using LinkedIn as its source of truth. Online Resource: How to rank #1 on G2 by Ryan Hart. Book: Product-Led SEO by Eli Schwartz. Levelling Up: Cohort Course: Growth Marketing Strategy for B2B SaaS by Holly Chen.

Sales Recruiting 67

Sales Recruiting AI Search AI B2B 67

Sales Hacker

AUGUST 19, 2020

Make consistent LinkedIn contributions to increase credibility and awareness; it will help you maintain your brand’s presence without eating up a large portion of your resources. Don’t: Forget about SEO. As part of your Sales and Marketing overhaul, be aware that you may need to alter your SEO strategy.

Management 129

Management Sales Social Media Sales Funnel 129

Neil Patel

FEBRUARY 1, 2023

I’ll even demonstrate how an SEO tool like Ubersuggest can make the process easier. Enterprises have different goals, resources, and needs than other businesses do when it comes to mapping out scalable link-building because of their size and bigger budget. Wondering how to scale processes in link building?

Enterprise 86

Enterprise Scale Consulting Branding 86

Neil Patel

MAY 19, 2020

As you can see from the screenshot above, I’ve driven 30 million visitors to my website from SEO. I know that sounds contradictory because if you are an SEO, why wouldn’t you obsess about traffic, right? For example, during one quarter in 2017, my SEO traffic went up 39.52%, but my revenue from SEO went up only 4.29%.

Social Media 145

Social Media Branding Mobile Content Marketing 145

Neil Patel

JULY 23, 2021

SlideShare is best known for being a comprehensive educational resource that makes it easy to display presentations and webinars online. Acquired by LinkedIn in 2012 , the company was later bought by the audiobook subscription platform Scribd. SlideShare Resources. Slideshare Stats from GSW. You Suck At PowerPoint!

Social Media 119

Social Media Sales Funnel Education Branding 119

Mucker Capital

OCTOBER 25, 2023

Whether landing features in esteemed publications or curating stories on your blog, these efforts serve as essential SEO strategies, enhancing your visibility during critical fundraising stages. Prudent PR resource allocation aligns with an event's significance, ensuring optimal impact within the industry or community.

Startup 52

Startup Scale Social Media Finance 52

Neil Patel

NOVEMBER 4, 2020

At the click of a mouse button, you can install an SEO plugin and open doors to higher productivity levels. I’ve organized the post into three sections – content organizing, on-page SEO metadata and usability analysis, and link building and outreach management. On-page SEO and Usability Analysis. Content Organizing.

Social Media 145

Social Media Software Review Mobile Metrics 145

Intercom, Inc.

AUGUST 14, 2018

Just because you can publish to the world for free with a Medium/Twitter/LinkedIn account doesn’t mean content is free. Content marketing should be approached and resourced in the same way that any other marketing function is, which means you have to invest in it if you want to break through the noise. it’s a powerful place to start.

Content Marketing 182

Content Marketing Technical Review Travel Software Review 182

Neil Patel

FEBRUARY 4, 2021

What’s more, it became apparent that a segment of Neil Patel’s audience wanted more than resources and how-tos; they wanted to work with an agency that could offer a large company’s services with the personal touches of a boutique one. The majority of our clients try to mix improving organic SEO and running paid ads.

VP of Engineering 126

VP of Engineering Marketing Marketplace as a Service Social Media 126

Sales Hacker

JUNE 11, 2020

It focuses on allowing potential buyers to find you (through marketing, SEO, etc.), Whichever strategy is your primary will dictate where you spend money and apply resources. Finally, identify the practical limitations of your startup — money, people, and resources. RELATED: How to Use LinkedIn to Build High-Value Relationships.

Sales Hiring 100

Sales Hiring Strategy Sales Web Development 100

How To Buy Saas

MAY 23, 2021

We will go ahead in describing Semrush vs. Similarwebs classifications, SEMrush Traffic Analytics from a comprehensive suite of online visibility that also has saas tools for specialists in SEO, PPC advertising, social media, and content marketing specialists. SimilarWeb: SimilarWeb provides only basic SEO features.

Social Media 78

Social Media Content Marketing Advertising Scale 78

User Pilot

MARCH 29, 2024

Lack of help resources. Offer self-service support with a resource center. Wrong acquisition channels : Utilizing acquisition channels your target audience does not actively use or engage with results in wasted efforts and resources. Lack of lead nurturing efforts. Slow response to customer queries. Userpilot can help.

Scale 91

Scale Sales Funnel Onboarding Retention 91

Neil Patel

SEPTEMBER 21, 2020

Another thing that’s different about NP Digital is the fact that we don’t separate technical SEO from content marketing. SEO — technical, on-page, off-page, local, etc. With Seer Interactive, their approach is SEO heavy. Distilled – Best for Technical SEO. Technical SEO.

Content Marketing 134

Content Marketing Technical Review Marketing Banking 134

Sales Hacker

SEPTEMBER 24, 2022

Answer their questions on Quora, Reddit, Facebook, or LinkedIn. Since more than half of all website traffic comes from organic search, it makes sense to prioritize SEO. Unlike pay-per-click advertising (PPC), SEO is an ongoing process that takes time to deliver results. “Like” and share their posts on your page.

Sales Funnel 119

Sales Funnel Outsourcing Services Underperforming Technical Team Social Media 119

SaaSOptics

MAY 19, 2022

Funneling time, energy, and resources into developing a stellar customer acquisition strategy is only helpful if it’s designed with your target market in mind. Then, based on your available resources, you can hire separate teams and build campaigns to spearhead the acquisition of customers in these different market stages.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Neil Patel

DECEMBER 3, 2021

Their specific knowledge and expertise can be of value to your readers, but subject matter experts can also help with search engine optimization (SEO) by providing the keywords and keyword phrases that will get you found in web searches. They also add relevance to the subject of the post, which is crucial for improving SEO rankings.

Social Media 127

Social Media Content Marketing Advertising Strategy 127

Buffer Resources

NOVEMBER 7, 2023

I also have two lawyer contacts that I can reach out to for advice and resources. While the bulk of my online presence is geared toward other freelancers, I’ve recently started to share more of my published work and information about my services on LinkedIn. Is that going to make for a super grabby LinkedIn post or headline?

Scale 118

Scale Scaling Payment Solutions Payment Services 118

Upscope

JUNE 1, 2021

This lessons learned series is part of our live SaaS resource list we're building while launching a new product. Having conviction in quality work is hard if we don't get rapid feedback on whether it's working but we have to trust the logic of good quality and SEO smart content whilst also moving, learning and adjusting. It does not.

Advertising 52

Advertising Onboarding SaaS Marketing 52

Neil Patel

AUGUST 4, 2021

If you’re seeing positive results but don’t have the time to handle video creation in the long run, look into hiring professionals to put together your videos, invest in a professional camera and lighting equipment to make your editing job easier, and increase your resources with licensed music, images, and fun little animated intros.

Marketing 145

Marketing Social Media Sales Hiring Technical Review 145

Neil Patel

MARCH 15, 2021

A useful resource regarding influencers is Neil Patel’s definitive guide to influencer targeting , which tells you everything you need to know about getting your brand under relevant, important noses. Getting ignored by every news outlet when distributing a new press release is demoralizing and often a huge waste of resources.

Social Media 145

Social Media Sales Merchant Services Interviewing 145

User Pilot

MAY 19, 2021

SEO Keyword Research. Diving deeper into the activities of your audience can also help determine where to invest the most resources. The final part is getting your audience to perform the CTA – e.g. download a resource, sign up for a demo , or subscribe to your youtube channel. Neil is an SEO expert and marketing guru.

B2B 119

B2B Marketing SaaS Social Media 119

Sales Hacker

DECEMBER 21, 2020

What resources do you have available? How hard would it be to acquire the resources you need for these strategies but don’t have? The audience is then asked to take an action in the form of email subscriptions, following your official Twitter or LinkedIn or something else. Your time and resources are limited.

Scale 105

Scale B2B Social Media Content Marketing 105

Hull

NOVEMBER 3, 2019

Aazar Ali Shad is Head of Growth of Userpilot, Ex-Founder of ECOMPLY and has been helping SaaS organizations grow with his experience in SEO, email marketing, outbound marketing, and content marketing for the past 5 years. SEO - Not many companies exploit SEO as much. SEO - Not many companies exploit SEO as much.

B2B 40

B2B Advertising Acquisition Content Marketing 40

Neil Patel

AUGUST 5, 2021

In addition to driving traffic, blogs can help: boost your search engine optimization (SEO) rankings deliver increased value to your consumers increase exposure generate leads and increase conversion likelihood. Resources for Starting a Blog. Resources for Building a Facebook Presence for Your Small Business.

Content Marketing 145

Content Marketing Social Media Marketing Business 145