Remove product ab-testing-tool
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How to Justify “Non-Sexy” Product Investments

Casey Accidental

A common issue leaders in product management, design, or engineering face is justifying investment in the “non-sexy” stuff. What is not sexy can differ by company, but usually the sexy things are new products and few features. Product managers think designers are whining about things that aren’t important versus their current OKRs. .

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13 A/B Testing Mistakes And How to Fix Them

User Pilot

Are A/B testing mistakes limiting your ability to drive engagement and conversion? But here’s a fact: many SaaS companies are going about A/B testing the wrong way. 13 AB testing mistakes companies are making: Thinking that A/B tests work for testing landing pages only: It doesn’t. Avoid this.

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5 Best Tools to Manage Your Paid Newsletter

Baremetrics

In this article, we’ll cover more differences between free and paid newsletters, how to make a paid newsletter more efficient, as well as five powerful tools marketing teams can use. AWeber – A well-established email marketing newsletter tool 3. MailerLite – Ensure deliverability and scalability Choosing the right newsletter tool.

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The Complete Guide to Quantum Leaping Personalization at Scale

Sales Hacker

AI and machine learning haven’t officially passed the Turing Test (even though I want to believe I have when it comes to email). This is where you can use automation tools to your advantage. Learn how Some Hot Tech Startup increased productivity by 115%.”. AB Testing. This is why AB testing everything is critical.

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Reducing Product Risk and Removing the MVP Mindset

Casey Accidental

What is the right way to build products? Earlier in my career, I would have told you everything should be AB tested, and that you should build only as little as you need to validate a hypothesis. Every engineer, designer and product manager on the team should be involved in defining the problem and the solution.

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What is a Minimum Viable Product, Anyway? My Favorite MVP Analogy.

Kellblog

The concept of minimum viable product (MVP) has been popularized in the past decade thanks to the success of the wonderful book, The Lean Startup. The concept of a minimum viable product is simple: Every startup is basically a hypothesis (e.g., In my worldview: Minimum means the least you can do to test your hypothesis.

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The Customer Centric Approach to Running Your SaaS

Frontegg

Let’s look closely at the basic tools necessary to ensure the smooth engagement, onboarding and retention of your customers and users. In this post we will review the basic “must-have” processes and product features that every SaaS product needs in order to focus on their customers and keep their users engaged. Product Support.

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