How to Justify “Non-Sexy” Product Investments
Casey Accidental
MARCH 29, 2022
A common issue leaders in product management, design, or engineering face is justifying investment in the “non-sexy” stuff. What is not sexy can differ by company, but usually the sexy things are new products and few features. Product managers think designers are whining about things that aren’t important versus their current OKRs. .
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