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Building a Successful Customer Advisory Board in the Enterprise with Mapistry’s VP of Customer Experience Maya Colato

SaaStr

Customer feedback is an essential road map to guide a company toward success. New customers add value to your CABs with their fresh experience with your sales cycle and onboarding processes. You must plan relevant content that engages board members. Be a guide, but allow your board members to drive the conversation.

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Six Best Customer Engagement Platform Tools for Onboarding in 2022

Totango

In this blog, we’ll provide a guide to choosing the right digital engagement platform for your business needs. They can take several forms, including: In-app guides. Some of the most important tool categories and representative providers include: In-app guides: Whatfix. In-app Guides: Whatfix. Customer support platforms.

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Finding our way at home – reflections from the Intercom Content team

Intercom, Inc.

Connecting people is what we try to do here at Intercom , so below, my teammates on the Intercom Content team share some links or online events we’ve found useful, or informative, or distracting, or inspiring. Evelyn Clinton, Content Marketing Manager. We hope you find some of these resources useful during this difficult time.

Scale 201
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Is Rapport Dead? 6 Ways to Demonstrate Value for Virtual Buyers in the Age of Remote Buying

Sales Hacker

Sales professionals have been selling over the phone and video for years. So why does it feel like we’ve entered a new age of sales? But the reality is traditional rapport in sales began to shift even before the pandemic began , with reports showing buyers only spent about 17% of their time meeting with potential suppliers.

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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Neil Patel

If you’re looking to drive traffic (and sales) for your e-commerce business, this guide is for you. E-commerce marketing can have a variety of goals, from building brand awareness to driving sales, and use a variety of approaches including SEO , paid ads, social media, and affiliate marketing.

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How to Run a Virtual Job Fair to Attract Top Marketing Talent

Neil Patel

By hosting the event remotely, it’s possible for people to network without sharing physical space. The remote location has other big benefits too. With remote work becoming more and more efficient , this is ideal for businesses looking to attract top candidates from all over the world. Reach Out to Partners.

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What skills do customer success professionals need in 2024?

ChurnZero

Skillset 1: Sales acumen In 2024, driving revenue is a primary responsibility of CS. This means that sales acumen is no longer just a bonus for CS professionals—it’s a new baseline for many companies. As companies find more ways to support their customers and build recurring revenue, “traditional” CS skillsets are no longer enough.