Predictable Revenue
DECEMBER 21, 2020
Generating and retaining business customers makes you deal with longer (and more complicated) sales cycles, more demanding customers, and huge amounts of data. But don't worry! Here's a little help. The post How to Overcome 5 Common B2B Sales Challenges appeared first on Predictable Revenue.
SaaStr
DECEMBER 20, 2020
So as a founder, I was fired by 3 PR firms. In a row. Two actual PR firms, and the third, a solo shop. I was fired for one simple reason: I demanded results. First, I demanded we actually measure PR. That we score the PR hits each month, graded both on quality of the hit, as well as the prominence of my company in the piece. And second, I demanded we have a goal to Do Better.
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OPEXEngine
DECEMBER 23, 2020
Some SaaS startups develop a form of zero-sum delusion early in their evolution, characterized by the following set of beliefs. Believing that: A customer has a fixed budget that is 100% fungible between ARR (annual revenue revenue) and services. It is in the company’s best interest to turn as much of the customer’s budget as possible into ARR. Customers never think to budget implementation services separately from annual software licensing.
The Daily Egg
DECEMBER 25, 2020
SEO is a vital process for any business hoping to attract traffic online these days. But the SEO process itself is a vast undertaking, involving everything from keyword research to data analysis to active outreach. Managing all of those tasks yourself is a tall order—one you probably don’t have a ton of bandwidth for while […]. The post Best SEO Tools appeared first on The Daily Egg.
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Intercom, Inc.
DECEMBER 21, 2020
This was a year when it felt like history was unfolding in real time – rather than the narrative of our time taking shape gradually over months and years, events were seemingly getting inscribed straight into the collective memory every day, or sometimes every hour. Such turbulence is never pleasant to live through – we crave a steady, predictable pace of progress, and above all we crave a sense of control over that progress.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Tom Tunguz
DECEMBER 22, 2020
Erica Brescia, the COO of Github, a company in which 70% of the workforce has worked remotely for a decade, wrote in the Economist about how remote working is different and better. There have been many perspectives shared on remote work, but Erica’s adds an intriguing detail. Managers tasked with creating a culture of collaboration within a distributed team will find the profile of a leader changes.
The Daily Egg
DECEMBER 23, 2020
Order management is the Atlas shoulders on which the entire order-to-cash cycle rests. A poorly designed order-to-cash process reflects badly on your business. Customers don’t get their orders on time, get the wrong order, or worse, both. You might also find staff duplicating efforts, poor communication between sales reps, and cash flow problems due to […].
Intercom, Inc.
DECEMBER 22, 2020
This year, we launched Scale , a new content strand focusing on how industry leaders are propelling their companies forward by keeping their customers front and center. . When we created Scale, we had no idea what the year would hold in store; we simply knew that investing in long-term customer relationships was the key to success. As it happens, 2020 has only reinforced this, by highlighting again and again the importance of strong customer relationships as the structural foundation on which so
SaaStr
DECEMBER 23, 2020
Ep. 411: Tamar Yehoshua is the Chief Product Officer @ Slack, the company providing a place where people get work done, together. Prior to their direct listing in June 2019, Slack raised over $1.3Bn from the likes of Accel, Thrive, Softbank, Kleiner, IVP, T Rowe, GV, and a16z to name a few. As for Tamar, previously, Tamar was a Vice President at Google, holding product and engineering leadership roles on Google’s most important products, including Search, Identity, and Privacy.
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
Neil Patel
DECEMBER 24, 2020
Instagram SEO is important for businesses and brand owners who are thinking about getting more eyes and more engagement on their Instagram posts. How can you optimize search for the posts you create? Initially, searching was limited to hashtags or user accounts. A later feature to Instagram is searching by interest, not just by hashtags or user accounts.
The Daily Egg
DECEMBER 21, 2020
A lot can happen to your website behind your back. So many things can stop working at a moment’s notice you might not be aware of. This can mean site downtime, excessive bandwidth usage, or traffic changes for one reason or another. This is a huge problem if you’re trying to grow your online brand […]. The post Best Website Monitoring Services appeared first on The Daily Egg.
Andreessen Horowitz
DECEMBER 21, 2020
It was a big year for crypto. Asset prices gained much of the mainstream attention, with Bitcoin hitting its all-time high this month. Meanwhile DeFi, or decentralized finance, applications on Ethereum have attracted users eager to trade, loan, or borrow … The post Five Charts That Tell the Story of 2020 in Crypto appeared first on Andreessen Horowitz.
SaaStr
DECEMBER 22, 2020
If your TAM really does seem too small for VCs, 2 choices really: 1. Just find that 1 VC that still believes. This can work. 2. At least build a 1.0 of a product expansion that shows a larger TAM. This often also works. Even if you have few customers to start. — Jason BeKind Lemkin (@jasonlk) December 21, 2020. TAM (Total Addressable Market) is a tricky concept.
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
Neil Patel
DECEMBER 23, 2020
“Natural language processing” (NLP) sounds complicated, but its applications are simple. Chances are, you already use NLP dozens or even hundreds of times per day. For example: If you use predictive text on your phone, you’re using NLP. When you search for something on Google , you’re using NLP. If you ask a voice assistant like Alexa or Siri a question, you’re using NLP.
The Daily Egg
DECEMBER 24, 2020
Marketing is the lifeblood of every business, and every year, it gets more and more digital. Online content creation, social media management, SEO, email marketing…the list goes ever on and on. Digital marketing agencies can take these ever-expanding marketing strategies and tactics off your plate so you can focus on running your business. They save […].
Nimble - Sales
DECEMBER 21, 2020
To build a sales team for a small business is a critical mission, the success of which determines if a small business will evolve into a medium one any time soon, or will die off in the first year as the vast majority does. At the stage, when a business owner is ready to hire […]. The post How to Build Small Business Sales Teams like a Serial Entrepreneur appeared first on Nimble Blog.
SaaStr
DECEMBER 21, 2020
At some point in 2021, we’ll be on the other side of this. We’ll be back to events, including the SaaStr Annual 2021 IRL. We’ll be eating indoors again. And we’ll be back, in many cases, to the office. For many of us, it will be a different office. 45% of you said you’d let the office just go, and another 18% of you said you’d downsized.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
Neil Patel
DECEMBER 21, 2020
Print on demand can be a convenient, cost-efficient way to get your creations out there. Of course, like anything in business, there are pros and cons to using print on demand. However, the many opportunities available with print on demand services are almost limitless. Putting your creativity to work, you may find print on demand is a great way to supplement, experiment with, or support your business goals.
The Daily Egg
DECEMBER 22, 2020
A robust e-commerce theme can make the difference between hearing dollar signs and hearing crickets. In a competitive market, standing out starts with using a theme that puts your store in the best light possible. But with thousands of options out there with features that overlap, it’s hard to know where to begin. The best […]. The post Best Ecommerce WordPress Themes appeared first on The Daily Egg.
Nimble - Sales
DECEMBER 23, 2020
If you’re responsible for finding a CRM to either implement as your very first company CRM or to find the right one to switch to, we feel your pain. Looking for a new CRM is a time-consuming process, and it oftentimes starts with comparing the market leader to other products. We have a lot of […]. The post Nimble vs. Salesforce: the Complete Comparison Guide appeared first on Nimble Blog.
SaaStr
DECEMBER 22, 2020
Q: How do I overcome impostor syndrome as a startup founder? Maybe you never do. When Michael Cannon-Brookes, co-CEO of $60B+ Atlassian, came to SaaStr Annual, he shared that he still hasn’t gotten over it: When I spoke with Todd McKinnon last week, CEO of Okta, he said he still felt vulnerable all the way to $30m-$40m ARR. And that it still hurts folks to think Okta isn’t “cool enough” or “big enough” … even though it’s now a $30B company!
As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.
Neil Patel
DECEMBER 21, 2020
You might be familiar with A.I. and what it can do. You might not know that there is a subset of it that plays a vital part in digital marketing. It’s called Natural Language Generation, and it’s more prevalent than you might think. One of the best examples of natural language generation is Google’s Smart Compose. If you use Google’s email platform, you’ve already seen this in action: as you type out an email, Google provides suggestions to finish your sentence.
Andreessen Horowitz
DECEMBER 19, 2020
There is no question that the biggest, most significant scientific story of 2020 is the work to understand, treat, and vaccinate against COVID-19. But the story doesn’t end there. Across bio, but particularly at the powerful interface of biology and … The post Bio Breakthroughs of 2020, as Heard on Journal Club appeared first on Andreessen Horowitz.
Nimble - Sales
DECEMBER 22, 2020
Solopreneurs sound small and insignificant yet they are a huge part of the world economy. In the USA alone, small businesses comprise 99.9% of all businesses with 47.5% employee share and 30.2 million small businesses. Out of those 30 million businesses, non-employer firms take up a gigantic 24.3 million, which is 80.5% of small businesses! […].
Treehouse Technology Group
DECEMBER 23, 2020
When as the last time you used a product that was not produced, marketed, or distributed digitally? It will surely be an effort to think of one. The rapid rate of change the world is seeing in all ways of living and working today is unlike ever before. From the largest conglomerates to startups, every… The post IT Transformation Vs. Digital Transformation appeared first on Treehouse Tech Group.
Advertiser: Data Robot
The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.
Neil Patel
DECEMBER 22, 2020
To have a successful e-commerce platform, you have to pay to play. Some of the top US brands spend billions on advertising to secure their internet advertising space. If you can’t keep up with the big companies that spend billions of dollars on their advertising campaigns, there are still a few ways you can get your brand noticed. One such method is an influencer promotion campaign.
Baremetrics
DECEMBER 21, 2020
It can take an enormous amount of time to build a content strategy that’s meant to deliver on aggressive traffic goals. That’s especially true when you’ve already created a significant amount of content for your blog and are struggling to come up with new topics to write about. What if there was a quicker way to create a unique piece of content without having to start from scratch AND lift your traffic at the same time?
FastSpring
DECEMBER 22, 2020
As the year comes to a close (not soon enough for most of us!) and the holidays kick into full gear, I’d like to maintain a FastSpring tradition and reflect on the past twelve months. 2020 was a year unlike any we’ve experienced before, that tested all of us in ways we couldn’t have imagined twelve months ago. Despite the extraordinary circumstances, we were very fortunate to have an extremely successful year at FastSpring, and I’m excited to share some of the major highlights below. 1.
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