Buffer Resources

APRIL 10, 2024

  Whether you have 3,000 or 300,000 followers, you can monetize your Instagram with the right strategy. Offer paid subscriptions Offering paid subscriptions is an effective way to monetize your Instagram presence by providing exclusive content to your most dedicated fans. Let’s get into it.

Payments 93

Payments Payment Methods Marketplace as a Service Payment Services 93

Subscription Flow

APRIL 18, 2024

How do you keep increasing your revenue in a marketplace that has reached its point of saturation? In such a scenario, what subscription-based businesses like these dating apps usually do is they redirect their energies into improving their customer lifetime value by reworking their customer engagement model.

Engagement 94

Engagement Customer Lifetime Value Revenue Subscription 94

Blulogix

FEBRUARY 13, 2024

Beyond Finance: Why Embracing Monetization as a Cross-Functional Discipline Changes the Game By BluLogix Team Redefining the Role of Monetization in Modern Businesses In the swiftly evolving digital marketplace, the concept of monetization extends far beyond the confines of the finance department.

Finance 52

Finance Marketplace as a Service B2B Subscription 52

Intercom, Inc.

NOVEMBER 30, 2021

A recent Forrester Consulting study commissioned by Intercom, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed that 54% of teams can’t personalize support with their tech stack and 50% waste time jumping between tools. Strategy first, technology second. Let’s dive in.

Technical Review 249

Technical Review Customer Support Payment Methods Payment Solutions 249

TrackStreet

APRIL 26, 2024

In a competitive industry for a specific type of product or service, businesses often engage in pricing wars that lead to a steady decrease in the value of goods. Pricing erosion refers to the steady and ongoing drop in the prices of products or services within a particular market or industry.

Pricing 52

Pricing Marketplace as a Service Technical Review Innovation 52

Blulogix

FEBRUARY 16, 2024

Implementing Automation in CLM for Recurring Revenue Identify Key Customer Journey Touchpoints: Map out the customer journey specific to your subscription model. Select the Right Automation Tools: Choose automation platforms that integrate seamlessly with your existing CRM, billing, and service delivery systems.

Payments 52

Payments Payment Services Revenue Management 52

Blulogix

FEBRUARY 10, 2024

This post outlines effective strategies for refining the Q2C process, leveraging the capabilities of agile monetization platforms to achieve unparalleled efficiency and customer delight. Strategies for Q2C Optimization Automate for Efficiency: Automation is the linchpin of an optimized Q2C process.

Payments 52

Payments Payment Services Payment Solutions Payment Methods 52

SaaSOptics

MAY 19, 2022

For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial. Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Plain and simple.

Acquisition 59

Acquisition Scale Strategy Software Review 59

SaaSHolic

DECEMBER 2, 2021

A properly optimized onboarding strategy should have a high “aha moment” conversion. The real question you should ask yourself is: how do you, as a SaaS provider, ensure that your onboarding strategy increases your conversion and retention rates, respectively? This post aims to answer the above questions. Product Tours.

Onboarding 52

Onboarding Strategy SaaS Underperforming Technical Team 52

Intercom, Inc.

APRIL 23, 2018

We are taking a number of steps to ensure compliance with GDPR, but now is the time to consider the entirety of your security and data privacy strategy, both in terms of how you build it and how you communicate it. GDPR makes organizations accountable for data breaches caused by third-party service providers.

Underperforming Technical Team 220

Underperforming Technical Team compliance Systems Review Marketplace as a Service 220

FastSpring

FEBRUARY 20, 2020

Who creates an online marketing strategy that’s consistent with company goals and objectives? Know Company Strategy and Goals. One of the Ecommerce Manager’s most important responsibilities is to fully understand the company strategy and its goals. The overall business strategy should guide every digital marketing decision.

Payment Methods 78

Payment Methods Outsourcing Services Payment Solutions Outsourced Development 78

How To Buy Saas

JULY 26, 2021

It offers you the best of services including Expert HR. ProofHub may be a tad expensive, but it is one of the best startup tools with add-ons like combined communication, email project management, and a multilingual interface; it can be famous for larger teams resembling collaborating remotely. Check here for details. Sendinblue.

Payment Methods 52

Payment Methods Startup Payment Solutions Payments 52

Sales Enablement, SaaS and Growth

MARCH 23, 2020

I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. MSPOTs are a valuable tool for a number of reasons - they drive alignment and communicate in simple terms what can often be a complex area. Prioritisation 4.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

Unbounce

SEPTEMBER 16, 2021

We’re here to show you how to get the best bang for your buck by cleaning up your Pay-Per-Click (PPC) strategy. The Role of PPC in Marketing Strategies Why Your PPC Ad Needs a Dedicated Landing Page A Step-by-Step Guide to Optimizing Your Post-Click Strategy. The Role of PPC in Marketing Strategies.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

Intercom, Inc.

JANUARY 16, 2020

Andrey explains why embracing the professional services sector in a unique way has paid dividends. My co-founder and I were running a design agency and we noticed a persistent problem in communicating ideas to remote clients. We also think about community and consultants and professional services as an ecosystem around our product.

Consulting 249

Consulting Marketplace as a Service Scale Development 249

Chargify

SEPTEMBER 3, 2019

At first glance, your choice of billing and subscription software might not seem super important. The marketplace has fully embraced the beauty of the subscription revenue model and all of the predictability that comes with it. And in many cases, they list a handful of monthly payment plan options for subscribers.

Payment Solutions 73

Payment Solutions Merchant Services SaaS Payments Payments 73

SaaStr

SEPTEMBER 12, 2019

Congratulations you’ve built a product that’s proven itself in the marketplace! I’m talking about product-led growth as an investment strategy, but really my background is 10 years of operating experience in the product-led growth world. Twilio, for anyone who doesn’t know, is a voice and SMS API for communications.

Investment 100

Investment Underperforming Technical Team Sales Hiring Software Review 100

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. But it’s not great yet about communicating that information in a real world way. And that’s really hard for sellers on the b2b side to communicate.

Payment Methods 115

Payment Methods Marketing Payments SaaS Payments 115

Neil Patel

APRIL 22, 2021

Advanced ad targeting capabilities means access to high-converting consumers who are more interested in the products or services you offer. Nearly half (48 percent) believe data is the driving force behind their programmatic investments and strategies. Here are a few more benefits to leveraging this ad-buying strategy.

Scale 117

Scale Artificial Intelligence AI Search Advertising 117

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. And that growth was really exciting, but 12,000 there’s a lot of people, communication gets harder and I just wanted to be able to build something.

SMB 179

SMB Scale Startup Marketplace as a Service 179

BetterCloud

APRIL 25, 2024

SaaS budgeting is the process of planning, allocating, and managing financial resources for acquiring and using Software as a Service (SaaS) solutions within an organization. You likely already have a laundry list of SaaS subscriptions that have been around the company longer than you have. What is SaaS budgeting?

Technical Review 52

Technical Review Strategy Marketplace as a Service SaaS 52

Blulogix

FEBRUARY 23, 2024

Charting the Future: What Are the Emerging Trends in Subscription Billing and Monetization? This blog post explores the emerging trends that are set to redefine subscription billing and monetization, offering predictions for the transformative journey ahead in the digital economy.

Artificial Intelligence 52

Artificial Intelligence Trends Subscription Payment Features 52

Intercom, Inc.

DECEMBER 13, 2018

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. We launched at GSK (another pharmaceutical company) in July. Guess what?

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

Stax

FEBRUARY 19, 2024

Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. Subscription-based model Subscription pricing is the most common model used by both horizontal and vertical SaaS providers.

SaaS Payments 88

SaaS Payments Payment Services Payments Payment Solutions 88

Intercom, Inc.

OCTOBER 16, 2019

No matter the specifics of how your company adapts and grows, it’s crucial to be aware of how your pricing strategy relates to other aspects of your business. It’s all too easy to make the mistake of adopting a pricing model that is ill-suited to other aspects of your company, such as the go-to-market strategy or sales strategy.

Business Model 195

Business Model Scale Pricing Payment Methods 195

OpenView Labs

FEBRUARY 11, 2021

Offering free usage is par for the course as a SaaS customer acquisition strategy. Creating a marketplace does just that. Long term, keeping communication lines open builds good relationships. If it’s not paid back soon, the customer will collect by canceling the subscription or requesting a refund. Not always.

Scale 52

Scale Payment Methods Payment Services Systems Review 52

SaaStr

NOVEMBER 7, 2019

Romain Huet : Of course, besides the brand I mentioned earlier like, Google, Apple and Facebook, and so on, a lot of marketplaces also like Uber and Airbnb they tend to think of themselves as platform because they have the buyers and the sellers connecting to each other. Let’s start with our five key steps.

Payments 118

Payments Merchant Services Payment Solutions Payment Services 118

How To Buy Saas

MARCH 6, 2024

And that is why WhatsApp has launched the WhatsApp Business Service with a set of premium features for businesses to run without much hassle. It has been an integral part of modern business strategy. The core features are free, and there are no subscription fees or any other hidden costs associated with using them.

Payment Methods 52

Payment Methods Payment Solutions Payments Technical Advisors 52

Neil Patel

DECEMBER 23, 2020

HubSpot CRM – Best free marketing CRM Really Simple Systems – Best free sales CRM Agile CRM – Best free customer service CRM Flowlu – Best for SMB finance Apptivo – Best for basic business management. Some of the better free products also include: Live chat Invoicing VoIP calling Limited sales automation.

Payment Solutions 139

Payment Solutions Software Review Software Payments 139

Casey Accidental

OCTOBER 24, 2022

This is one of the key challenges we faced at Eventbrite when we radically shifted our strategy in 2020. Eventbrite was historically a 50% sales and 50% self-service business. This is a very common strategy for enterprise companies with large margins. I have written about this strategy before here.

Scale 139

Scale User Experience Underperforming Technical Team Marketplace as a Service 139

FastSpring

JANUARY 8, 2019

Amazon Marketplace. Selling on the Amazon Marketplace can significantly boost volume through your store. Amazon charges fees on every sale through the Marketplace. A marketing concept where a business offers several related products or services and sells them as one package solution, often at a reduced price. Cross-sell.

Payment Methods 61

Payment Methods Merchant Services Payment Services Outsourcing Services 61

SaaStr

JUNE 10, 2020

We saw McDonald’s, they started separating their arches and really trying to do public service announcements around social distancing. And then really thinking a lot about our blog content and our SEO strategy, what do we do with not a lot of budget? It’s a competitive marketplace. And we did that.

Travel 175

Travel Marketing Scale Outsourcing Services 175

Unbounce

JUNE 16, 2020

These are often built with agencies, consultants, and managed-service-providers (MSPs) in mind. These partners resell your product and benefit from offering ongoing services, usually on a retainer basis. Or, you might want to partner with agencies that have existing clients and want to make your product part of their service offering.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

SaaStock

FEBRUARY 14, 2019

He dropped out of Stanford Graduate School of Business and then co-founded LeaseExchange, an online marketplace for equipment leasing. In 2016, André joined Superlógica Tecnologias, a management system designed to service small businesses with a recurring revenue model. Aaron Ross is a name many would be familiar with.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

ChurnZero

JANUARY 13, 2022

As the demand for Customer Success surges within SaaS, so too does the need for effective leaders to spearhead this expanding function and steer its strategy and success. Amir will lead all post-sales functions, helping customers use the full scope of their products and services to unleash the power of CentralSquare in their communities.

VP of Engineering 98

VP of Engineering Customer Success Outsourcing Services Technical Review 98

SmartKarrot

SEPTEMBER 1, 2022

But as more business companies choose the SaaS (Software as a Service) path, now is a fantastic time to enter this industry. . You need a compelling reputation, organized procedures, unambiguous communication, and effective project management to attract such clients. Another area where quality must stand out is in customer service.

Enterprise 10

Enterprise Outsourcing Services Scale Payment Services 10

Chart Mogul

SEPTEMBER 15, 2023

No Wait, of Course That Is the Single Most Important SaaS Metric by Jason Cohen, A Smart Bear The purpose of a metric is to be a tool in service of your goals, timeline, size, circumstance, even philosophy, not as a master you are thoughtlessly obligated to obey. What’s your TikTok strategy? Forget about Threads.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52