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Marketing Growth Strategy: Definition, Process, Examples, and More

User Pilot

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Start building your marketing growth strategy by setting goals. If so, we’ve got you covered. Let’s get to it.

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15 Effective Strategies to Reduce Customer Attrition Rate and Drive Business Growth

User Pilot

What will you give to reduce customer attrition rate and drive business growth? In this article, we explore what customer attrition is, why it matters, and 15 effective strategies for strengthening customer relationships, boosting loyalty, and driving long-term growth. Customer attrition is the loss of customers by a business.

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Book Review of Good Strategy, Bad Strategy by Richard Rumelt

Kellblog

Good Strategy, Bad Strategy by UCLA Anderson professor Richard Rumelt is by far my favorite book on strategy. In this post I’ll explain why I love this book, provide an overview of Rumelt’s core concepts, and offer a few thoughts on (and dare I say an enhancement to) his strategy framework.

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The good, the bad, and the ugly: ChartMogul’s Nick Franklin on navigating hypergrowth

Intercom, Inc.

The situations that portend failure are varied and unfortunately common – no product-market fit, no cash, bad product, burnout, to name just a few of the most obvious. Along the way, they’ve become something of a leading authority on subscription businesses. Poor marketing. In this world, growth trumps all other priorities.

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How support leaders can empower their teams to satisfy, delight, and retain customers

Intercom, Inc.

As a support leader, you already know how important it is to take care of your customers – but it’s just as important to take care of your support team. Here’s why human support is so crucial for any customer-centric organization, and how it can have a significant impact on your team, your business, and your customers.

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10 Business Tips for Shopify App Developers

Baremetrics

Unfortunately, things only get more difficult when it comes to running the whole business as a Shopify app developer. Thankfully, there are proven ways to build and grow a sustainable business. This article will cover 10 business tips for improving your Shopify app’s development, marketing, and sales. It shouldn’t!

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Feature Ideation Process Steps & Techniques for Product Teams

User Pilot

This guide explains what feature ideation is, what strategies to use to come up with new ideas, and how to focus on the right ones. TL;DR Feature ideation is a process through which product teams brainstorm ideas for new features to introduce to their product. Why do you need feature ideation in your product development process?