SaaStr

SEPTEMBER 25, 2023

Theoretically, the relationship between sales and marketing should be easy –– after all, these teams are responsible for pulling in more business and increasing revenue. Reconciling the Past and Present Experience can be the best teacher, and Passi can draw on his past career as a sales leader at an early-stage company.

Enterprise 274

Enterprise Marketing Sales SaaS 274

User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. What is a SaaS blog?

Venture Capital 52

Venture Capital SaaS Data Scale 52

SaaStr

APRIL 4, 2023

If you don’t want your company defeated by change, you need to adapt your Go-To-Market strategy at every stage of growth. CIPIO Partners is a pan-European growth equity firm and early growth investor, primarily in software and software-enabled models. And your CAC target defines your GTM strategy. If it is, you’re in trouble.

Scale 240

Scale Strategy Scaling Outbound Sales Team 240

SaaStr

FEBRUARY 15, 2024

Metronome’s sophisticated billing and subscription management platform enables companies to easily manage and automate complex billing and invoicing processes. Enterprise software–at all stages and check sizes–with a focus on SaaS, Security, Infrastructure and, of course, with an integrated AI strategy.

Scale 256

Scale Software Review Payment Features AI 256

SaaStr

FEBRUARY 20, 2024

Together they share the high-velocity techniques they use to maximize sales, including: Sell to SMBs Use round-robin to assign accounts, but you’re not sure if it’s optimal Are stuck in a world of geographic territories Spend a lot of time manually building territories Gusto thinks of the rev ops capability as the brain center and engine builder.

Scale 235

Scale Sales Marketing Construction 235

SaaStr

SEPTEMBER 12, 2023

You Have to Train Sales Reps 3–10. You have to start formal sales training by rep #3. 10 Crystal Clear Signs Your VP of Sales Just Isn’t Going to Work Out Read this post if you aren’t sure if your VP of Sales is doing to make it. “Jason lists 10 warning signs that a VP of Sales may not work out at a startup.

Sales Hiring 253

Sales Hiring Technical Advisors Compensation Outsourced Development 253

SaaStr

AUGUST 31, 2023

How I Took Our Team’s Sequencing From 2-3% Reply Rates to 18-26% with Katie Penner, Head of Sales Development Strategy & Enablement Sendoso How Sales Can Use PLG to Accelerate Customer Acquisition and Expansion with Abhyuday “Uday” Chakravarthi, Founder & CEO of Clinch, Ex-Head of Product, Growth #4.

Venture Capital 240

Venture Capital Acquisition AI Innovation 240

Blulogix

APRIL 12, 2024

The intricate nature of subscription models can indeed be a formidable maze, but with the right strategies, businesses can turn these complexities into substantial advantages. Improve Customer Retention: Analyze churn data to understand why customers leave and develop targeted strategies to improve retention and customer satisfaction.

Payment Features 77

Payment Features Subscription Payments B2B 77

SaaStr

JANUARY 3, 2023

Kate Ahlering, CRO at Calendly, shares how revenue operations are every CRO’s secret weapon to revolutionizing enterprise sales growth. . How customers come into the sales funnel, when, where, and how they’re engaged are becoming increasingly digitalized. When you add a sales-led motion to PLG, RevOps can be the perfect complement. .

Enterprise 245

Enterprise Sales Sales Funnel Compensation 245

SaaStr

FEBRUARY 21, 2024

The Challenges and Pitfalls of a Partner Ecosystem Drata attributes much of its success to its partner ecosystem, which is an interesting case study for most, so how do they break up marketing, sales, and resource allocation vs. a more direct-sales modeled business? The sales reps were friends, and accounts were shared.

AWS 230

AWS Scale Sales Hiring Marketing 230

SaaStr

FEBRUARY 7, 2023

The goal is to help each other learn something new, find mentorships, create partnerships, and exchange strategies. with Aashish Krishna Kumar, Head of GTM at Togai Sales Enablement 2.0 – Elevate Rep Performance with Divanshu Goyal, Sales at GTM Buddy Common scaling pains for SaaS businesses and how to overcome them.

VP of Engineering 265

VP of Engineering Technical Cofounder Outsourcing Services CTO Coach 265

SaaStr

JANUARY 30, 2023

Building revenue operations to support sales Deel had onboarded nearly 100 clients, reports showed good traction, and it was time to leverage this opportunity. Deel scaled the sales team from two to 250 account executives, but issues with productivity and enablement of the account executives cropped up. Support sales early.

Sales Hiring 251

Sales Hiring Payment Services SaaS Payments Scale 251

SaaStr

DECEMBER 14, 2022

In 2022, SMBs have had to develop strategies that drive the most value and be more efficient with their capital. So when it comes to portioning your budget to the long tail, you need to have a clear strategy for allocating your finite resources. HubSpot only made direct and partner sales for the first eight or nine years.

Scale 244

Scale SMB Scaling Innovation 244

SaaStr

OCTOBER 5, 2022

In a volatile economic climate and market, founders must employ smart growth strategies while focusing on efficiency. Combining product-led growth (PLG) with enterprise sales is a multiplier effect. Most companies, however, think they must choose between product-led and enterprise sales. Promote a consumption-based culture.

VP of Engineering 216

VP of Engineering Scale Scaling Sales Hiring 216

Totango

NOVEMBER 27, 2023

After several years of relentless pursuit of new business, 2023 made it clear to many companies that growth at all costs is not a sustainable strategy. This shift presents a compelling opportunity for B2B enterprises to invest in tailor-made tools for their post-sales organizations and customer success (CS) teams.

Trends 92

Trends Customer Success Machine Learning Artificial Intelligence 92

SaaStr

NOVEMBER 28, 2022

is an adaptive system, and companies focus on strategies to help them achieve 10x growth. Common SaaS strategies for 10x growth. Achieving 10X growth results from the repeated execution of common SaaS growth strategies. Look at the four common strategies to explore for your SaaS business: Expanding to new markets.

Scale 219

Scale Finance Sales Hiring Scaling 219

SaaStr

NOVEMBER 22, 2020

Determine if your growth is product-led, sales-led, or marketing-led. Determine if your company is direct vs. indirect sales-led for tech alliances, channels, and Student Information Systems. With such worldwide growth these days and numerous opportunities, this can be a product expansion strategy. #3 Geographic regions.

Scale 317

Scale Scaling Technical Review Systems Review 317

Buffer Resources

JANUARY 15, 2024

Good B2B content puts the audience front and center  According to Morgan Short , Director of Content and Web Strategy at Vendavo, the first step to creating good B2B content is to "get relentlessly obsessed with your audience."   Kaur thinks that this blog post by Klaviyo incorporates all three best practices. 

B2B 111

B2B Technical Advisors SaaS Payments Underperforming Technical Team 111

SaaStr

AUGUST 10, 2022

So they shifted their strategy to become more B2B and, in doing so, realized that they could tap into an even more thriving market. This shift propelled the company into an upward climb and helped build a durable business based on a data-backed strategy. Learning Through Changes.

Sales Hiring 226

Sales Hiring Scale Company Culture Leadership 226

SaaStr

MARCH 31, 2021

According to Statista , 70% of B2B technology vendors use Intent data for prospecting, followed by sales enablement support (53%) and targeting high-value accounts (52%). Focus your sales and marketing effort to make the most of limited resources. Let’s dive in.

Strategy 161

Strategy B2B Sales Enablement Advertising 161

Sales Hacker

MARCH 8, 2024

A highly curated group of 200 GTM leaders, 85% director level and above across Sales, Marketing, and Partnerships. Data from Crossbeam shows that ELG is the third-most cost-effective strategy behind customer referrals and inbound sales. Sales tactics like cold calls often have a low conversion rate. Access to more data.

Scale 93

Scale AI Search Social Media AI 93

SaaStr

JANUARY 28, 2022

When you think of scaling up, many things may come to mind, like hiring, culture, marketing, and sales. Going from $20 million to $200 million can be tricky, especially since many strategies that would’ve worked for you before might need significant changes or adjustments now. The friction between sales and marketing.

Scale 195

Scale Sales Hiring Scaling Sales Recruiting 195

SaaStr

AUGUST 19, 2023

Ari Lee Bayme, Managing Director @ Sandfox Advisors See You There!! Ari Lee Bayme, Managing Director @ Sandfox Advisors See You There!!

VP of Engineering 231

VP of Engineering AWS AI Engineering 231

SaaStr

OCTOBER 13, 2023

Now, let’s look at some tried and true strategies that worked for Expensify, and maybe they’ll show you that you can have your cake and eat it, too. Strategy #1: Iterate Using Real User Feedback Make it a habit to iterate on your product using real user feedback. Sometimes… It may be a better strategy to use an outsourced team.

Outsourcing Services 265

Outsourcing Services Sales Hiring Scale SaaS 265

SaaStr

AUGUST 6, 2021

Julie finds ways to amplify the happy customer voices and to harness them to brilliantly drive more sales. Julie and Sean’s strategy is grounded in a few key tenets that keep them working together on behalf of their happiest customers. Enabling high value actions in the funnel. Instrumenting the product for self-service.

Product Marketing 269

Product Marketing Marketing B2C Strategy 269

Blulogix

APRIL 2, 2024

This ten-part blog series aims to demystify these complexities, offering actionable insights and strategies to help businesses streamline their subscription management and billing processes. A unified catalog ensures consistency across the organization, simplifies the sales and billing process, and enhances transparency for customers.

Payment Features 52

Payment Features Payment Services Subscription SaaS Payments 52

User Pilot

APRIL 21, 2024

We also share examples of different conversion paths and optimization strategies. It enables them to make informed decisions by drawing their attention to the relevant information and prompting them to action. Here’s an example of our MOFU blog post about improving user activation. Userpilot blog post.

SaaS Payments 103

SaaS Payments Payment Services Payment Methods Payment Solutions 103

Totango

SEPTEMBER 20, 2022

Customer Enablement Essentials: What B2B and SaaS Brands Need to Know. Customer enablement empowers customers by giving them the resources they need to use your product successfully. Here we’ll walk you through the essentials you need to know to harness customer enablement to increase B2B and SaaS sales.

B2B 83

B2B Scale SaaS Sales Enablement 83

SaaStr

JANUARY 19, 2023

You also get access to our drag and drop, visual integration builder, allowing sales teams to directly create integrations for clients, or marketing teams to create actionable content that can easily be shared and installed. Vendr is forever changing how companies buy and renew SaaS. With over $1.5B

Sales Hiring 234

Sales Hiring Scale Cloud Churn 234

User Pilot

MAY 2, 2024

You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. An omnichannel engagement strategy ensures consistency across all customer touchpoints for a seamless brand experience. Customer retention is vital for product success and business profitability.

Retention 106

Retention Metrics Strategy Scale 106

Blulogix

MARCH 19, 2024

By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Managing Digital Inventory Complexity As the digital economy continues to expand, B2B companies are increasingly offering a variety of digital products and services, necessitating sophisticated strategies for managing digital inventory.

B2B 52

B2B Subscription Payment Features Management 52

Blulogix

APRIL 5, 2024

Manual quoting and reliance on spreadsheets not only slow down the sales cycle but also introduce a high potential for errors, affecting accuracy and customer trust. This blog post explores how CPQ tools can revolutionize the way you quote, bringing unparalleled efficiency and precision to your sales operations.

Scale 40

Scale B2B Subscription Payment Features 40

Blulogix

FEBRUARY 18, 2024

Data-Driven Dynamics: What Powering Monetization Strategies Through Analytics Means to Your Business By BluLogix Team Unlocking the Potential of Analytics in Crafting Revenue-Boosting Strategies In the digital economy, where every click, view, and interaction can be measured, data analytics emerges as the cornerstone of informed decision-making.

Strategy 52

Strategy Data Marketplace as a Service Sales Hiring 52

Sales Hacker

OCTOBER 10, 2022

It’s not the first time you’ll hear this, and it’s not the last: training new sales reps is crucial. I’m the Director of Enablement at WorkRamp, with more than 12 years of experience in enablement, training, and sales operations. Training should never be a set-it-and-forget-it strategy. Learning beyond onboarding.

Sales 93

Sales Sales Enablement Onboarding Retention 93

SaaStr

MARCH 2, 2022

Disrupting existing categories can be difficult, so you need to be intentional with your strategy. This strategy will give you solid evidence of what is most effective for your team. You can do this by creating community and developer advocacy teams that enable the community to succeed. Use data to lead the way.

Outsourcing Services 224

Outsourcing Services Scale Outsourced Development Marketing 224

Blulogix

APRIL 9, 2024

This blog post explores the challenges associated with managing digital inventory and offers strategic insights for tackling these complexities effectively. Strategies for Efficient Digital Inventory Management Managing digital inventory effectively requires a multifaceted approach, combining technological solutions with strategic processes.

Scale 52

Scale Subscription Payment Features B2B 52

SaaStr

FEBRUARY 27, 2023

This was Storyblok’s strategy when it started expanding its team. Storyblok started with a leadership-first hiring plan and a recruitment strategy that involved the following: A test to know how candidates handle different tasks and their expertise level. You spread your hiring net and draw in as much talent as possible.

Scale 214

Scale Sales Hiring Sales Recruiting Scaling 214