SaaStr

MAY 29, 2022

A ton of great VPs of Sales have sold sales tools and similar products. A complex environmental compliance app? I’d say roughly 50% of strong VPs of Sales that know the B2B playbook aren’t really comfortable selling B2D or fintech SaaS or in complex verticals. They might work out somewhere else. They know them.

Sales Hiring 265

Sales Hiring Sales Recruiting Startup Sales 265

SaaStr

SEPTEMBER 17, 2020

The initial goal was actually not to build a company; rather, it was just to solve the highly complex problems of managing software updates and delivery. But even more appealing was the product vision the founders outlined. Yet the strategy was not to have a conventional startup. There was also a highly efficient inbound sales model.

New CTO 215

New CTO CTO Benchmarks Consulting 215

SaaStr

NOVEMBER 28, 2022

From 2010 until 2015, the SaaS world was becoming more complex with the introduction of static bundles and recurring revenue as an addition to the annual/monthly subscription model. While annual/monthly subscriptions still exist, they are more complex than ever. Your system will become complex, and your needs will change with growth.

Scale 202

Scale Finance Sales Hiring Scaling 202

SaaStr

DECEMBER 27, 2023

Over time, they realized the product value was best spent with high-complexity organizations. A Lesson Learned: Don’t Undervalue Your Product A lesson learned from growing a company to $1B is spending more time thinking through pricing strategically and doing it sooner. The image above is a glance at Docebo today.

Sales Hiring 209

Sales Hiring Scale SMB Outsourced Development 209

User Pilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. What is a SaaS blog?

Venture Capital 52

Venture Capital SaaS Data Scale 52

User Pilot

JANUARY 27, 2023

The success of your product, the future of your company, and your future as a PM depend on paying customers. However, it would be naive to expect customers to part with their hard-earned cash without first trying out the product. As a SaaS product manager , how do you give users a chance to experience your product value?

SaaS Payments 98

SaaS Payments B2B SaaS Payment Solutions 98

Frontegg

DECEMBER 14, 2021

He likes to optimize and accelerate software development by presenting complex concepts in a simple way. His Simple Programmer blog, a place that’s already frequented by thousands of developers, is a mandatory bookmark. #2 Author of a JavaScript book and blog about web development, Addy Osmani is a software development buff.

Development 130

Development Technical Advisors Web Development Web Developers 130

User Pilot

AUGUST 10, 2023

These are the questions that Yaakov Carno , a PLG enthusiast and the founder of Valubyl , discussed in our recent webinar. TL;DR User onboarding is the process of introducing users to a new product. Its goal is to show them how to use the product effectively to solve their problems. What is user onboarding?

Onboarding 96

Onboarding SaaS User Experience Scale 96

User Pilot

JANUARY 16, 2024

Metts & Andy Welfle Userpilot can help you deliver better product experiences at every stage of the user journey. Based on Joel Marsh's popular UX Crash Course blog, covers the fundamentals of UX design in 100 concise, easy-to-digest chapters. We covered: A general overview of the books. Get the book.

User Experience 105

User Experience Systems Review Consulting Strategy 105

User Pilot

MARCH 13, 2023

But it wasn’t long before he realized Userpilot could play a bigger role for their product team. Userpilot empowered Osano's product team to build various components in their app, such as upgrade screens, to fight delinquent churn and push for expansion revenue faster. said Arlo. ‘The It has a positive impact on the collection.’

Churn 52

Churn Onboarding Engineering Revenue 52

OPEXEngine

APRIL 5, 2022

This brings me to the topic of Product Led Growth. Driven by the successes of companies like Slack, Zoom, Calendly, and Dropbox, Product Led Growth—or PLG—is being viewed by some as the new, better, standard for software business models. The fact is, for many, PLG may not be a better mousetrap. What is Product Led Growth?

Development Team Review 52

Development Team Review Software Review Systems Review Underperforming Technical Team 52

ChurnZero

FEBRUARY 1, 2022

Acquiring and keeping new customers is obviously at the core of running any successful business, and one thing about it is certain: for customers to keep using your product, they have to like it. That’s where product-led growth strategies come into play. We’ll help answer the question, “ What is product-led growth ?”

Customer Success 98

Customer Success Scale Strategy Retention 98

User Pilot

APRIL 10, 2023

Apart from offering delightful products, these companies have managed to successfully leverage their freemium strategy to drive product growth. Instead of offering only basic features or limited usage, a free trial gives access to the full product for a limited period. The free product is not fully functional though.

Strategy 97

Strategy SaaS Onboarding Marketplace as a Service 97

OpenView Labs

OCTOBER 6, 2020

Under normal circumstances, if you invested tons of time and money into building a product that also costs money to maintain, you probably wouldn’t give it away for free, right? This is the logic behind the freemium model in SaaS—that a free trial will convince you a product is worth paying for. I doubt anyone would.

Strategy 70

Strategy SaaS Sales Hiring Acquisition 70

Chart Mogul

SEPTEMBER 15, 2023

For years we have been reading and hand-picking the best SaaS blog posts to share with 24K+ SaaS Roundup subscribers. Subscriber or not, anyone who wants to increase their SaaS knowledge will benefit by reading the … For years we have been reading and hand-picking the best SaaS blog posts to share with 24K+ SaaS Roundup subscribers.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

SaaStr

MARCH 15, 2024

Last week, they launched a product called Vimeo Central, a complete suite for using video in collaboration and employee engagement. How Does Vimeo Handle Long-Tail PLG vs. a Very Sales-Led Motion? Before it was called PLG, he did PLG at Dropbox and Heroku. A lot of people think PLG is kind of a magic bean.

AI Search 233

AI Search SaaS Advertising Sales Hiring 233

ChurnZero

FEBRUARY 1, 2022

Acquiring and keeping new customers is obviously at the core of running any successful business, and one thing about it is certain: for customers to keep using your product, they have to like it. That’s where product-led growth strategies come into play. We’ll help answer the question, “ What is product-led growth ?”

Customer Success 52

Customer Success Scale Retention Acquisition 52

ChurnZero

FEBRUARY 1, 2022

Acquiring and keeping new customers is obviously at the core of running any successful business, and one thing about it is certain: for customers to keep using your product, they have to like it. That’s where product-led growth strategies come into play. We’ll help answer the question, “ What is product-led growth ?”

Customer Success 52

Customer Success Scale Strategy Retention 52

ChurnZero

MARCH 4, 2022

Typically, Customer Success teams submit that feedback to their product team. *This article is adapted from a session presented by Amy Manning , vice president of Customer Success at Lawgeex from BIG RYG, ChurnZero’s annual Customer Success leadership summit. What is a force field analysis? What could you do? Remove barriers to adoption.

Customer Success 95

Customer Success Scale Underperforming Technical Team Onboarding 95

SaaStr

FEBRUARY 1, 2024

#1 Thing That Changes in Marketing As You Scale: The Product Maturity Curve Determines Marketing Strategy Your marketing strategy should be extremely tightly aligned to the product maturity curve. When you’re a single-product company, you have a certain footprint in terms of your product. This is the core ICP.

Scale 205

Scale Scaling Sales Hiring Marketing 205

SaaStr

DECEMBER 21, 2022

Businesses must effectively evolve their strategies, operations, and overall product-market fit to target and win those enterprise accounts. Businesses must effectively evolve their strategies, operations, and overall product-market fit to target and win those enterprise accounts. What is the main reason people purchase our product?

Scale 198

Scale Enterprise Scaling Management 198

SaaStr

FEBRUARY 15, 2023

What do some of the most successful PLG companies have in common? Iconic PLG companies share how they integrated GTM into their growth strategy to go from single digits to over a billion in ARR. Team: Similar to scattered data, PLG companies often bifurcate their growth funnel. You can do outbound simultaneously.

Scale 192

Scale Sales Hiring CTO Hire Scaling 192

OpenView Labs

MAY 30, 2019

Integrating sales into a product-led company isn’t always easy. A Little Background – Profile of a PLG Company. It’s helpful to understand that Wistia has always been a product-led company, but our approach to leveraging that model has evolved over time. At that time, my perception of sales was very black and white.

Scale 45

Scale Sales Education Onboarding 45

OpenView Labs

MAY 23, 2019

Integrating sales into a product-led company isn’t always easy. A Little Background – Profile of a PLG Company. It’s helpful to understand that Wistia has always been a product-led company, but our approach to leveraging that model has evolved over time. At that time, my perception of sales was very black and white.

Scale 40

Scale Sales Education Onboarding 40

Mucker Capital

APRIL 6, 2023

Hila Qu joined Mucker’s Tony Yang for an Ask-Me-Anything (AMA) conversation about Product-Led Growth (PLG) for Startups to kickoff the 2023 Mucker Growth Series. Are there types of companies, market segments, industries, or business models where PLG does not make sense? That is a natural hurdle for PLG motion.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Intercom, Inc.

JANUARY 11, 2023

Here’s the thing: there isn’t one single motion to scale a product-led organization, and forms and free trials alone won’t drive enough growth to keep a business afloat. The first step towards driving product-led growth? Forms or product signups rely on self-input data. The various funnels of a PLG business.

Scale 118

Scale B2B Banking SMB 118

Sales Hacker

SEPTEMBER 2, 2021

“But we’re product-led. Our product is self-serve. Product-led is cool, and we have a desire to move away from sleazy sales tactics, don’t we? Contrary to popular belief, being product-led doesn’t automatically mean you’re anti-sales. What does it mean to be product-led?

Onboarding 94

Onboarding Sales Hiring Sales Consulting 94

User Pilot

FEBRUARY 9, 2023

If you’ve been in the product and SaaS space for a bit, there’s no way you haven’t heard the term product-led growth strategy. In our comprehensive guide, we discuss what PLG is and how it’s different from other models. We also explore its benefits and different ways product managers can approach it.

Strategy 98

Strategy Scale Customer Lifetime Value Onboarding 98

Chart Mogul

OCTOBER 8, 2019

How do you keep Product-led growth effective in a market where all competitors are using it? Product-led growth (PLG) has been used by some of the most successful SaaS companies for years, but it’s only in recent months that the wider community is starting to take notice of it. . What is Product-Led Growth (PLG)?

Scale 108

Scale Sales Onboarding Acquisition 108

SaaStr

DECEMBER 22, 2021

If you’re in SaaS, you know the phrase product-led growth, or PLG—and it’s not going away any time soon. Product-led growth and virality aren’t synonymous. When people hear “product-led growth” there’s an assumption it’s the same thing as a viral product that sells itself. I then become a Zoom user.

Engineering 232

Engineering Marketing Sales Systems Review 232

User Pilot

AUGUST 31, 2023

As more customers are acquired, the company’s revenue stream expands, enabling it to invest in product development, innovation, and scaling operations. As the user base grows, the company gains valuable insights into different customer needs and preferences, which can inform product enhancements. Book a demo now to learn more.

Acquisition 110

Acquisition SaaS Payments Payment Methods Metrics 110

Intercom, Inc.

NOVEMBER 30, 2022

So we got our blog posts and our Twitter threads, and even a few ropey TikToks. You can check out the slides here, or read on for an illustrated transcript of my talk. Hi, I’m Des from Intercom. Because my God it’s been a mess of a year for our industry. Thankfully, hard times are where VCs shine. Now you’re not feeling so hot.

Engineering 151

Engineering Scale Business Sales Hiring 151

Chart Mogul

OCTOBER 8, 2019

How do you keep Product-led growth effective in a market where all competitors are using it? Product-led growth (PLG) has been used by some of the most successful SaaS companies for years, but it’s only in recent months that the wider community is starting to take notice of it. . What is Product-Led Growth (PLG)?

Scale 52

Scale Sales Onboarding Acquisition 52

Frontegg

MARCH 3, 2022

Login is a frequently-performed, critical operation, meaning that any delay or malfunction annoys users and hurts productivity. Login is a frequently-performed, critical operation, meaning that any delay or malfunction annoys users and hurts productivity. In recent years, IAM has moved to the cloud. The Need for Modern User Management.

Management 98

Management Cloud Scale User Experience 98

OpenView Labs

DECEMBER 8, 2021

Product-led growth (PLG) has amplified a noticeable change in how companies think about customer acquisition. Because of PLG, the significance organizations place on that handoff and more importantly, expansion within existing customers, increases dramatically. . Background on Customer Success. Take the below graph for example.

Customer Success 64

Customer Success Acquisition Retention Benchmarks 64

User Pilot

JUNE 30, 2021

The average conversion rate from your SaaS free trial has a big impact on your product’s growth and blindly f ollowing benchmarks is not the best way to focus your efforts. There are four main types of free trials: Opt-in and Opt-out Unlimited free trial and Limited free trial, ranging from 7 to 60 days depending on the product.

Benchmarks 98

Benchmarks SaaS B2C Software Review 98

SaaStr

APRIL 16, 2023

From PLG innovator at $30m ARR t o a top SLG+PLG leader at $1B in ARR. Yammer was really launched entirely as a web page product. If I had it to do all over again, I would have made mobile the primary way that the product worked. Obviously, it’s a great product and great market, but things are different.

Scale 345

Scale Sales Hiring PayPal Development Team Review 345