Buffer Resources

FEBRUARY 22, 2024

You’ve probably received dozens of spammy, impersonal direct messages (DMs) in your social media inboxes that you never bothered replying to. Think messages from people who misspell your name, are clearly looking to sell you something you don’t need, or are just copy-pasting text en masse. 

Social Media 105

Social Media Underperforming Technical Team Engagement B2B 105

User Pilot

FEBRUARY 26, 2024

Marketing funnel analysis enables teams to assess the performance of their marketing efforts and choose the best marketing strategies for specific prospect segments. Examples include ad clicks, demo bookings, free trial sign-ups , MQL to SQL conversion rates , or activation rates. For each funnel stage, choose relevant metrics.

Marketing 86

Marketing Sales Funnel Forecasting Customer Lifetime Value 86

Buffer Resources

APRIL 22, 2024

Common examples include life coaches, writers, visual creators, and consultants. As the founder of CoachRanks , I have the opportunity to work with life coach solopreneurs every week, helping them better understand marketing best practices. A solopreneur is any business driven exclusively by one person.

Social Media 97

Social Media Scale Growth Hacking Headcount 97

User Pilot

JUNE 30, 2023

Website copy, in-app communication , product documents, or legal content are often good places to start. Userpilot is a product adoption platform that allows you to automatically localize your in-app messages , surveys , and resource center materials. Let’s get right to it. The process includes translation.

SaaS Payments 76

SaaS Payments Outsourcing Services Payment Solutions Payment Services 76

User Pilot

MAY 17, 2023

We also look at a few examples of companies delivering outstanding product experiences. Contextual in-app messages give users the information they need at the time they need. A/B testing , usability testing , or session replay analysis are examples of techniques you can use. Let’s dive in!

Customer Lifetime Value 79

Customer Lifetime Value User Experience Onboarding Scale 79

User Pilot

AUGUST 6, 2023

An example of automated in-app onboarding could be triggering personalized onboarding walkthroughs or checklists based on welcome survey responses. You can trigger automatic in-app messages contextually to improve feature discovery and provide in-app guidance. More importantly, how can marketing teams maximize it?

Marketing 80

Marketing SaaS Social Media Onboarding 80

User Pilot

JUNE 30, 2023

Which is the best AI writing assistant available for marketing and customer success teams in 2023? This article provides an overview of 19 popular AI content-writing tools that will help you create different content types, from in-app messages to long-form blog posts. There’s no simple answer to this question.

AI Search 90

AI Search AI Payment Solutions ChatGPT 90

User Pilot

FEBRUARY 25, 2024

Funnel analysis examples can help product managers find the missing puzzle pieces to improve user journeys. TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Example of a user journey map.

SaaS Payments 87

SaaS Payments Payment Services Payment Methods Payment Solutions 87

User Pilot

JANUARY 8, 2024

In-app strategies for converting free or trial users to paying customers. Best practices for effective customer acquisition and product-led growth. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Acquisition 95

Acquisition Strategy Social Media Underperforming Technical Team 95

User Pilot

OCTOBER 6, 2023

Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. Your job here is to provide content that positions your product as the best fit, so it stands out (e.g. So, book a Userpilot demo if you want to trigger in-app messages and fuel your marketing funnel.

B2B 93

B2B Development Team Review Software Review Marketing 93

User Pilot

FEBRUARY 24, 2023

In this article, we look at the process of creating feedback loops step-by-step and share some best practices for product managers to get the best out of user feedback. To get objective results, use a combination of techniques to collect user feedback , like interviews and in-app surveys. Let’s get right to it!

Interviewing 91

Interviewing Scale Social Media Communication 91

User Pilot

OCTOBER 31, 2023

Automated, in-app onboarding can also form part of a successful customer onboarding process (if you have the right tool for the job). In this blog, we’ll explore the differences between the two methods – and when it makes sense to use both. What is automated in-app onboarding? But it’s not your only option.

Onboarding 81

Onboarding Scale Customer Success Scaling 81

User Pilot

JULY 30, 2023

Looking to leverage marketing automation segmentation to offer contextual and relevant in-app messages ? Marketing automation segmentation enables you to deliver the right message to the right people at precisely the right time. Identifying power users for product launches and sending targeted messages highlighting the benefits.

Scale 83

Scale Marketing Onboarding User Experience 83

User Pilot

FEBRUARY 25, 2024

Product analytics can help you track changing user behavior for your app but here are some industry-wide changes that are influencing purchasing decisions in 2024. No-code tools are making complex tasks simple, such as building in-app product tours. TL;DR User behavior trends are not the same as consumer behavior trends.

SaaS Payments 89

SaaS Payments Trends Payment Solutions Payment Methods 89

User Pilot

MAY 1, 2024

Shared Learning : Knowledge sharing is central, with members feeling empowered to exchange tips, best practices , and innovative ideas, and gather valuable customer insights. Are you planning to build a community for your product but are intimidated by the amount of work needed?

Branding 70

Branding Social Media Acquisition Advertising 70

User Pilot

MARCH 14, 2023

However, before we dive into different techniques you can use to drive conversions and analyze some successful examples, we look at the upsides and downsides of using the freemium model along with some useful benchmarks. To drive upsells , prompt your users with targeted in-app messages tailored to the needs of a particular segment.

SaaS 89

SaaS Onboarding Benchmarks B2B 89

User Pilot

DECEMBER 19, 2023

There are several best practices that all account managers need to keep in mind. 16 SaaS account management best practices Now that you know why SaaS account management is so important, it’s time to look at how exactly you can implement it. An account manager now has to do much more than just look at the finance side of things.

SaaS Payments 76

SaaS Payments Management Customer Lifetime Value SaaS 76

User Pilot

JULY 29, 2021

A customer engagement solution helps you to build personalized interactions with users across each touchpoint in the customer journey based on the user’s needs, jobs to be done, and in-app behavior. This is based on customer data and product usage data such as in-app behavior, user needs, and job-to-be-done.

Engagement 98

Engagement Software Review SaaS Onboarding 98

User Pilot

JANUARY 26, 2023

Here’s your best chance to explain how your product meets your customers’ needs and solves their problems. Onboarding best practices for SaaS companies. Real-life examples of successful onboarding experiences by SaaS businesses. Greet new customers with welcome messages – it humanizes the onboarding process.

Onboarding 91

Onboarding SaaS Customer Support Engagement 91

Sales Hacker

MARCH 8, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. Sponsor love: The ELG Conference. Early-bird tickets expire next week.

Scale 94

Scale AI Search Social Media AI 94

User Pilot

JUNE 9, 2023

Are you struggling with segmenting onboarding messages for your customers? So let’s check out some ways of segmenting onboarding messages to tailor product communication to individual needs. Analyzing feature usage helps you identify features with high/low engagement and provide in-app guidance to improve feature engagement.

Onboarding 66

Onboarding SaaS User Experience Engagement 66

User Pilot

JULY 31, 2023

Userpilot is an excellent onboarding tool that enables effective in-app communication and on-demand user support. Pendo offers in-app messaging and onboarding features for mobile apps. Help Scout is a customer service software offering shared inboxes, live chat, and in-app messaging.

Social Media 76

Social Media SaaS Marketplace as a Service Communication 76

Totango

MAY 13, 2022

Choosing the best customer engagement platform for your needs can make a massive difference in the success of your SaaS business. The best way to gain this information is through customer engagement. In this blog, we’ll provide a guide to choosing the right digital engagement platform for your business needs.

Engagement 104

Engagement Onboarding Artificial Intelligence Social Media 104

Neil Patel

DECEMBER 8, 2021

You always read their newest blogs and click through on their social posts or in their newsletters. Content covers everything from blog posts to product descriptions to case studies. Best practices for more in-depth written content include pieces running about 2,000 to 3,000 words and easily skimmed. You spend more time there.

Social Media 136

Social Media Content Marketing Entertainment Branding 136

User Pilot

JANUARY 29, 2023

What do good product experience examples have in common? It also examines some good customer experience examples and how you can design one. Some notable customer experience examples include: Userpilot uses a dedicated product adoption school to familiarize users with its niche and product features. Consider a few of them.

Business 94

Business Social Media Underperforming Technical Team Onboarding 94

User Pilot

AUGUST 5, 2023

You can identify NPS passives by: Triggering in-app NPS surveys at important touchpoints to gather valuable customer feedback and discover passive customers. Segment passive customers and offer them targeted offerings through in-app messages. Using product analytics to monitor user behavior and spot passives.

Scale 85

Scale Retention User Experience Strategy 85

User Pilot

APRIL 10, 2023

And if you decide to go the freemium route, we look at some best practices and check out examples of their successful implementation. By running in-app surveys, you can get a better understanding of how well your onboarding works, the most valuable features, and how satisfied users are with the free plan.

Strategy 73

Strategy SaaS Onboarding Marketplace as a Service 73

User Pilot

JANUARY 16, 2024

In this article, we unlock the best ChatGPT prompts to elevate your product management process. TL;DR The machine learning-powered ChatGPT can help product managers generate ideas, conduct market and user research , analyze data (app store reviews, user feedback, etc.), create content, and more. create content, and more.

ChatGPT 83

ChatGPT Management Underperforming Technical Team Technical Review 83

User Pilot

FEBRUARY 4, 2023

These are just a couple of questions we answer in this blog. There isn’t one best testing method for each use case. Each method has its pros and cons, so it’s best to use a combination of them. A/B testing enables teams to choose the best feature out of a narrow selection of options. Are you ready to dive in?

Interviewing 96

Interviewing Onboarding Engagement Development 96

User Pilot

JANUARY 12, 2023

Looking for behavioral segmentation examples that drive conversions at different customer journey stages? You’ll also learn the best ways and tools to perform behavioral segmentation. Other segmentation data may help you optimize your in-app marketing messages for different segments at every stage of the customer journey.

Software Review 89

Software Review SaaS Customer Lifetime Value Engagement 89

User Pilot

SEPTEMBER 4, 2023

There are four primary ways of collecting psychographic segmentation data, including market research , in-app surveys , focus groups, and customer support teams. The Nike brand, for example, is an inspirational brand designed for high-achieving athletes. For example, Nike makes different shoes for different interest groups.

Product Marketing 77

Product Marketing Strategy Marketing Market Research 77

User Pilot

MAY 10, 2023

Artificial intelligence is revolutionizing our everyday lives, and marketing is no different, with several examples of AI in marketing today. Marketing AI best practices. Examples of AI in marketing abound all around us today. Standalone Machine Learning Apps: These are isolated apps like the Vee24 chatbot.

Artificial Intelligence 60

Artificial Intelligence AI Search AI Machine Learning 60

User Pilot

JUNE 19, 2023

Behavioral cohorts use in-app behavior to group users. Examples of acquisition events include signing up for the product or subscribing to a paid version. For example, you could group your users based on whether they completed the onboarding checklists or not. What is cohort retention analysis? Let’s get right to it!

Retention 77

Retention Social Media Customer Lifetime Value Acquisition 77

User Pilot

JANUARY 18, 2023

Simplifying the onboarding experience , personalizing the journey based on the JTBD, and optimizing in-app messaging can all boost your product-led growth rate. With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. What is product-led growth?

Strategy 85

Strategy Marketing Scale Software Review 85

Totango

AUGUST 5, 2021

In this blog, we’ll look at some common causes of customer communication problems before presenting four effective strategies for managing difficult conversations. Problems may arise from frustration with a product, from matters as simple as lost passwords to those as complex as app integrations. Technical Problems. Miscommunications.

Communication 118

Communication Technical Review Strategy Technology 118

Neil Patel

APRIL 10, 2023

What Our Data Tells Us About Internal Link Optimization In our efforts to determine if top-linked blog posts correspond with top-performing organic URLs, we used the SEO website crawler Screaming Frog and SERP ranking platform Semrush. In particular, those comparing money transfer platforms like Cash App, PayPal, Apple Pay, and Zelle.

PayPal 81

PayPal Strategy Engineering Content Marketing 81

User Pilot

FEBRUARY 28, 2023

Which are the best user adoption strategies for driving growth in SaaS? Build in-app guidance to prompt discovery and engagement. Provide in-app self-service support to reduce friction. Constantly collect feedback with in-app surveys and act on it. Here are some of the best tactics that can boost product adoption.

Strategy 79

Strategy Software Review Business SaaS 79