User Pilot

MAY 1, 2024

Are you planning to build a community for your product but are intimidated by the amount of work needed? Building a community is no walk in the park, but creating a brand community around your product can be easy and even fulfilling as long as you stay focused on your goals. That’s understandable!

Branding 81

Branding Social Media Acquisition Advertising 81

User Pilot

JUNE 30, 2023

Which is the best AI writing assistant available for marketing and customer success teams in 2023? Plenty of AI copywriting tools are in the market (and by the time I finish writing this article, there will probably be more) and each of them could be a good choice depending on your needs or budget. Let’s dive in!

AI Search 95

AI Search AI Payment Solutions ChatGPT 95

Sales Hacker

JUNE 23, 2021

There’s more sales content than ever before – how do you sort through the noise? Since we deal with sales content on the daily, we thought we’d save you some time. Here are the seven best sales blogs (and five bonus sales newsletters!) Best article to read: RevOps is taking over how B2B SaaS companies look at sales.

Sales 81

Sales Technical Review Outbound Sales Team Interviewing 81

SaaStr

APRIL 12, 2023

Generative AI has taken the world by storm, and VCs and SaaS founders are looking at new opportunities it can bring. Even considering the more conservative fundraising market in 2023, there are opportunities for startups to get investor attention with AI. SaaStr Workshop Wednesdays are LIVE every Wednesday. Sign up for free.

Generative AI 185

Generative AI AI Machine Learning Artificial Intelligence 185

Incredo

JANUARY 21, 2020

Conversational marketing has conquered the SaaS industry long ago. What is conversational marketing and how does it work? Just like texting but for businesses.” or “ Conversational marketing is the process of having real-time on-on-one conversations in order to capture, qualify, and connect your best lead. ”.

Marketing 313

Marketing SaaS Social Media Customer Support 313

User Pilot

APRIL 3, 2024

Wondering how to create a resource center for your SaaS product? A resource center is a central hub of resources that helps your customers solve problems and learn more about your product. It reduces the load on your support team and improves customer satisfaction by providing self-service support.

AI Search 90

AI Search Software Review SaaS AI 90

FastSpring

MARCH 15, 2024

Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. As the former COO and Co-Founder of Hi-Rez Studios, he spent 15 years making games and marketing them to gamers — with the studio’s games reaching 150 million players. (At They were actually aggregate helpful, right?

Payment Methods 194

Payment Methods Marketplace as a Service Payment Solutions Payments 194

User Pilot

JUNE 19, 2023

What factors should you consider when choosing a SaaS learning management system to support your customers and employees? And which are the best tools available on the market at the moment? TL;DR A SaaS learning management system (LMS) is a cloud-based solution for delivering educational experiences.

Systems Review 87

Systems Review Management SaaS Education 87

Buffer Resources

FEBRUARY 22, 2024

You’ve probably received dozens of spammy, impersonal direct messages (DMs) in your social media inboxes that you never bothered replying to. Think messages from people who misspell your name, are clearly looking to sell you something you don’t need, or are just copy-pasting text en masse. 

Social Media 114

Social Media Underperforming Technical Team Engagement B2B 114

SaaStr

DECEMBER 1, 2023

Read the Ultimate Guide to Hiring a Great VP of Sales ebook or What Makes a Great VP of Sales and How to Hire One blog post. The last 18 months have seen the biggest changes in the VP of Sales in his SaaS career. Never, ever, never hire a VP of Sales who doesn’t understand your product during the interview process,” Jason says.

Sales Hiring 145

Sales Hiring Sales Recruiting Sales Interviewing 145

User Pilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. In practice, all 3 often overlap. There are multiple product and marketing metrics to track at each stage of the funnel.

Social Media 85

Social Media Sales Funnel Acquisition Retention 85

User Pilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. It attracts people (who’d otherwise be strangers) to become your customers. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. Intent stage (MoFu).

B2B 99

B2B Development Team Review Software Review Marketing 99

Baremetrics

OCTOBER 10, 2021

Inbound marketing is the process of getting potential clients to find your company. Since this often happens before customers are considering a purchase, it is often aimed at both getting more visitors to your site and focusing the targets to get the right visitors to your site. Table of Contents.

Payments 98

Payments Payment Methods Payment Solutions Marketing 98

Totango

AUGUST 25, 2022

Six Customer Engagement SaaS Strategies That Work. For software service providers, customer engagement SaaS strategies play a central role in a successful business model. Proactive interactions with your customers can increase satisfaction and retention, driving repeat business and referral revenue.

Engagement 98

Engagement Strategy SaaS Scale 98

SaaStock

JANUARY 25, 2019

The Latin American SaaS landscape is hustling and bustling, having seen more IPOs in the last 6 months than the previous 20 years combined. We will gather 300 leading SaaS founders, executives and investors for three days packed with opportunities and rich exchange of knowledge to push the whole ecosystem forward. Founded : 2011.

SaaS Payments 257

SaaS Payments Payment Solutions Payment Methods Payments 257

Intercom, Inc.

APRIL 29, 2021

Just ask any content marketer – they would rather have the resources and the time to focus on both, because to build a strong marketing brand, you need an approach that covers both the awareness and the acquisition. I’m in for experimenting with different content formats. Ideally, this wouldn’t be a conflict.

Content Marketing 118

Content Marketing Innovation Scale Marketing 118

SaaStr

MARCH 7, 2021

You can do the drip marketing campaigns if you have to. You end up spending all your time backfilling roles you should have hired. You end up spending all your time backfilling roles you should have hired. That’s not good enough, especially in competitive markets. Make sure your joint customers are jointly happy.

Part-Time VPE 262

Part-Time VPE Sales Recruiting Sales Hiring Scale 262

Totango

AUGUST 23, 2022

By charting the points in your SaaS customers’ journeys, you can plan how to deliver clients’ desired outcomes and satisfying experiences that promote subscription renewals and higher revenue. Touchpoints also include occasions when clients interact with your software app in a SaaS context. Customer service.

B2B 117

B2B Payment Methods Payments SaaS Payments 117

User Pilot

MAY 21, 2024

Simply put, churn measures how many customers businesses are losing over time — a central concern for companies dependent on customer retention , like those in the SaaS industry. Try Userpilot and Take Your Customer Satisfaction to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is customer churn?

Churn 52

Churn Retention Software Review Metrics 52

User Pilot

MARCH 14, 2023

In SaaS, user segmentation is more granular than customer segmentation : customers are accounts and users are individuals within an account. By segmenting users, product managers can deliver tailored onboarding experiences via personalized in-app content and relevant feature highlights. In SaaS, there are free, trial, and paid users.

Management 91

Management Software Review Social Media Onboarding 91

Subscription Flow

NOVEMBER 30, 2023

This includes everything from media content to enterprise software solutions and technology infrastructure. Read more: How to Evaluate If Pay per Use Billing Is Meant for Your SaaS Business What is the pay per use pricing model? In short, consumers want to have control over where, how, and how much they pay for and consume.

Payment Solutions 59

Payment Solutions Payment Features Pricing SaaS Payments 59

Unbounce

AUGUST 31, 2021

An AI copywriting tool able to generate content at the push of a button? Imagine a world where you don’t have to agonize over every word , but rather plug your requirements into a machine —and presto! It means you can spend your time editing, refining, and optimizing copy for various personas and channels, not brooding over draft 4.5

AI Search 145

AI Search Artificial Intelligence AI CTO 145

SaaStr

NOVEMBER 18, 2020

I’ve had a chance to watch a whole cohort of SaaS first-time founders go from $1m to $10m ARR in 5 quarters or less (more on that here ) and just been awestruck by how much better than me they are as founders, and how much better they’ve done quantitatively. But … the market sets salaries. At least, some of them.

Sales Hiring 363

Sales Hiring Scale SaaS Enterprise 363

User Pilot

APRIL 14, 2023

Which of the currently available digital adoption platforms is the best choice for product, marketing, and customer success teams in 2023? However, figuring out which of them satisfies your needs and offers the best value for money is no easy feat. Want to see how Userpilot can help you drive your digital product adoption?

SaaS 94

SaaS Onboarding Pricing Mobile 94

Baremetrics

OCTOBER 12, 2021

Your SaaS business needs a solid system for finding qualified leads and converting them to customers if it will survive and thrive. All of your lead generation efforts will yield two types of leads: inbound and outbound leads. Check our own Baremetrics free trial here and start keeping track of your trial metrics.

Payment Methods 98

Payment Methods SaaS Payments Payment Services Sales Hiring 98

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? In this blog post, you’ll learn everything about go-to-market strategies. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. Let’s get started!

Strategy 83

Strategy Marketing SaaS Customer Lifetime Value 83

Kraftblick

JULY 5, 2023

Through our own experience, we know that building a content production process can be extremely challenging and it often does not work right on the first attempt. Our Trello board has already been altered several times as we are striving to optimize our content production. How Can Kraftblick Help Your Software Company?

Software Review 52

Software Review Software Content Marketing Engineering 52

Natalia Luneva

JUNE 2, 2021

Video marketing has developed into event marketing and now encompasses a much broader scope of content formats. From live Q&As to webinars and multi-day virtual summits, you can get as creative with your video format as you want. . 10 SaaS online event marketing examples.

Scale 105

Scale SaaS compliance Education 105

User Pilot

JANUARY 23, 2023

Real-time personalization is what your users have come to expect from their customer experience. In this article, we cover: What real-time personalization is and why it’s beneficial for SaaS. In this article, we cover: What real-time personalization is and why it’s beneficial for SaaS. Let’s get started.

Software Review 94

Software Review Onboarding Social Media Engagement 94

How To Buy Saas

SEPTEMBER 14, 2023

In this blog, I will guide you with a list of free streaming platforms online for all of you movie buffs and binge-watchers out there. HD Video Offline Viewing Hulu Details Subscription Subscription plans start from $7.99/month. Tubi is your savior. No worries, I’ve got you covered! What are the Best Soap2day Alternatives?

Entertainment 52

Entertainment Software Review Subscription Payment Features 52

How To Buy Saas

MARCH 21, 2024

With over 50 billion SaaS service users in the US (including repeat customers) there’s little doubt about the health of the SaaS industry. But what exactly are these services, and should your startup business be using them? What Is SaaS? But what solutions can your startup business order?

SaaS Payments 40

SaaS Payments Payment Services Payment Solutions Payment Methods 40

User Pilot

OCTOBER 21, 2022

Looking for customer relationship management examples to inspire your brand? Toward the end of the article, we highlighted the types of CRM systems and different CRM tools that might be helpful to you. Feel free to read the whole piece or use the table of content to find specific information. Marketing automation.

Social Media 91

Social Media Management Scale Communication 91

How To Buy Saas

AUGUST 16, 2021

A major hurdle when building your SaaS Newsletter awareness is keeping up with the constant requirement for new content, new insights, and new product information. Let’s say your SaaS marketing staff is already writing valuable, relevant blogs and articles for your ideal customer profile (ICP).

Engagement 52

Engagement SaaS Pricing Education 52

User Pilot

JUNE 15, 2021

UX or CS teams who are trying to improve their SaaS user onboarding experience often ask us: Which software companies have the best user onboarding experiences? The problem is that every SaaS is unique, each with their own Aha! The problem is that every SaaS is unique, each with their own Aha! Productboard. StoryChief.

Onboarding 145

Onboarding SaaS User Experience Software 145

User Pilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. Their challenges and pain points.

B2B 88

B2B Underperforming Technical Team B2C Scale 88

Aaron Beashel

NOVEMBER 24, 2014

Content marketing can be an incredibly successful approach to customer acquisition for B2B SaaS companies. However, I’ve found there is a lot less content around how to actually execute content marketing on a day to day basis. What content at Campaign Monitor looks like. Our Process. By reading.

Content Marketing 100

Content Marketing B2B Social Media Management 100

Unbounce

JULY 6, 2020

So whether you’re just starting your marketing journey or trying to improve your conversion rates—aren’t we all?—here’s Follow these 11 tips to bring in more prospects and overachieve your campaign goals. . Tip #1 – Know Your Goal. Your lead capture page has one job to do (and it needs to do it well).

Social Media 145

Social Media Advertising Branding Engineering 145