OpenView Labs

MARCH 8, 2021

Those with experience in both B2B and B2C sales know that B2B is a lot tougher—the deals are bigger, there’s often more than one decision-maker, and the competition is intense. What Interviewing 600+ Sales Reps Taught Me About Team Building. What’s your biggest weakness? The last thing you can afford is a bad sales hire.

Sales Hiring 98

Sales Hiring Scale Sales Recruiting B2B 98

User Pilot

MARCH 21, 2024

You can collect data via multiple sources, such as feedback surveys , user interviews, product data analytics , and firsthand observations from your customer-facing teams Create a high-level customer journey map with all the relevant touchpoints to contextualize the collected data. Let’s discuss these benefits in more detail.

Sales Recruiting 105

Sales Recruiting Underperforming Technical Team Interviewing Social Media 105

User Pilot

SEPTEMBER 15, 2023

In this article, we’ll go over some concept testing examples from some of the best B2B and B2C brands to help you get started with your strategy. Understand Customer Needs and Optimize the Product Development Process : Concept testing lets you pinpoint exactly what features resonate with your audience.

Underperforming Technical Team 105

Underperforming Technical Team B2C SaaS Pricing 105

User Pilot

APRIL 24, 2025

Want to advance your career in product management or find top talent for your team? Stripe They’re looking for a senior Product Manager to lead a pillar within our LPM Cost Optimization team. A collaborator experienced in working with cross-functional teams, including engineering, design, and external partners.

Payment Methods 52

Payment Methods Payment Solutions Retention Churn 52

Intercom, Inc.

NOVEMBER 7, 2019

As Head of Sales for Spendesk, Nico was initially inspired by the vision of founder Rodolphe Ardant who had spotted a gap for ‘spend management’ in the B2B market based on personal banking trends. So they created a software that provides control, visibility, and payment methods for corporate finance teams. Nico: Correct.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

SaaStr

JULY 29, 2022

And we’re about to add basically a team collaboration tier on top of the product. The second question is more about, given that we’re basically users would be self qualifying into team management offering like a project management, et cetera. And you have to allow that, in fact, you have to support that in your sales team.

Scale 272

Scale Scaling Sales Hiring Enterprise 272

User Pilot

MARCH 30, 2025

However, there are good and bad ways to approach this tactic. Actively respond to comments, join relevant discussions, and participate in trending conversations. For B2C, TikTok and Instagram creators often drive the most impact. Heres what can work for you right now: Engage with your community. Leverage video content.

Mobile 65

Mobile Acquisition Software Review Social Media 65

Neil Patel

DECEMBER 3, 2020

Even for fully-staffed marketing teams, it can be overwhelming. In this case, look for an email marketing agency that is exceptional at developing strategies and tactics to help increase your open and click-through rates. Exceptional email marketing agencies are always on top of email trends. Align your in-house team.

Marketing 118

Marketing Outsourced Development Underperforming Technical Team Scale 118

Baremetrics

JULY 23, 2020

I also knew that my target group would be companies: “B2C is the most demanding customers for the least money. And by talking to people from this audience and researching their biggest problems, I noticed two major trends in marketing: Companies want more data sovereignty. It took us 23 customers to get there.

New CTO 87

New CTO Underperforming Technical Team CTO Technical Review 87

Intercom, Inc.

NOVEMBER 11, 2021

Samuel Hulick: I actually started as a full stack developer. Back in those days, and this was like over 10 years ago, the developer would get a Photoshop file that had all of the different interface elements. So, growth team, in this quarter, we want you to go and try to pull the levers to increase day seven engagement.”

Onboarding 254

Onboarding Sales Hiring Sales Recruiting Underperforming Technical Team 254

SaaStr

DECEMBER 31, 2019

She founded Box’s growth team as well as the product operations team. And before box she ran product and engineering teams building large scale financial platforms for Accenture clients. Ciara : Craig’s designed and led teams at enterprise and consumer companies including Salesforce, eBay, and Google.

Enterprise 143

Enterprise Underperforming Technical Team Scale B2B 143

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. When Justin and his initial team started looking for a way to capitalize on VR/AR technology, they focused their attention on the “made-to-order” industrial market. Jera Brown Yeah.

Payment Methods 147

Payment Methods Marketing Payments SaaS Payments 147

OpenView Labs

MAY 13, 2021

That’s why, in a customer segmentation process like the one described in this guide, it’s critical to develop customer segment hypotheses and variables, and then validate them with a well-developed, scientific research process. Stakeholders: The senior staff from the various departments and teams (e.g.,

Scale 94

Scale Underperforming Technical Team Technical Review Software Review 94

OpenView Labs

MAY 20, 2019

That’s certainly true in developer tooling (AWS), sales and support (Salesforce), MarTech (Adobe), commerce (Square), HR tech (Workday) and even vertical markets (Veeva). Meanwhile, marketing teams from every competitor fight to rank on the same top keywords, driving costs per click through the roof. They aren’t alone.

Scale 96

Scale Startup Technical Review Software Review 96

User Pilot

JUNE 19, 2020

If it’s bad, and the product doesn’t meet your user’s expectations – they are inevitably going to churn. Product experience is generally the responsibility of the Product Team, but the trend is moving towards having responsibility shared among the whole organization. Then, it asks you to invite other team members in.

Onboarding 84

Onboarding Underperforming Technical Team Retention Education 84

Intercom, Inc.

DECEMBER 21, 2021

Later’s Farhan Virji on adapting B2C support strategies for B2B teams. On the surface, B2B customer support issues might look quite different from those of B2C. Webflow’s Maggie Hott on building a scalable sales team from the ground up. Intercom on Product: Keeping the momentum going as you scale. Not work, work, work.

VP of Engineering 118

VP of Engineering Technical Review Scale Outsourcing Services 118

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I And it makes up for a lot of bad product experiences, right?

Scale 157

Scale Sales Payment Methods Merchant Services 157

Stax

FEBRUARY 28, 2024

Join the Payments-Led Growth Movement Sign up to keep up-to-date with the latest trends in payments, vertical SaaS, and technology from industry experts. SaaS billing solutions are usually talked about within the context of B2C payment processing. What is a SaaS Billing Platform? Marketing and promotion. Data security and privacy.

Payments 88

Payments SaaS Payments Payment Services Merchant Services 88

Unbounce

JULY 12, 2023

How you can increase the volume and variety of your creative output using AI How you can improve your prompts If managing your data privacy is even possible in this new AI age Listen to the episode to find out about how (human) marketing agencies can fare against marketing robots… or maybe team up and create an even more powerful force.

ChatGPT 98

ChatGPT AI Merchant Services Underperforming Technical Team 98

Backlinkfy

SEPTEMBER 14, 2019

Unless you have a complete marketing team that can cover everything, try not to go overboard because it will be confusing to create every content type. Distribute your content over social media With all the social media craze you simply can’t miss out on this marketing trend. Tell a story Customers love to hear stories through content.

Content Marketing 55

Content Marketing Social Media Marketing Underperforming Technical Team 55

OpenView Labs

MAY 20, 2019

That’s certainly true in developer tooling (AWS), sales and support (Salesforce), MarTech (Adobe), commerce (Square), HR tech (Workday) and even vertical markets (Veeva). Meanwhile, marketing teams from every competitor fight to rank on the same top keywords, driving costs per click through the roof. They aren’t alone.

Scale 69

Scale Startup Technical Review Software Review 69

Neil Patel

MARCH 30, 2021

You and your marketing team need to understand this. If you’re a blogger, freelance writer, or online business entrepreneur, you can become a sought-after copywriter when you develop your creativity and perfect your writing skills. They leave because of a bad user experience. How do you measure your site load time?

Social Media 145

Social Media Engineering Sales Hiring Branding 145

Chart Mogul

SEPTEMBER 15, 2023

We trust leaders to make decisions on what tools they need to get the most out of their teams. Guide to SaaS Revenue Recognition and Deferred Revenue in SaaS by Ben Murray, The SaaS CFO SaaS revenue recognition is an ongoing priority for SaaS accounting teams. Keep an eye out as we will be making regular updates.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

Hull

JULY 9, 2020

I personally believe that it is, I mean, apart from the market differences like B2B, B2C, there's a few. Romain (03:53): One of the other ways that we can see that is obviously B2B versus B2C. Michael (07:15): And then I can speak to the B2C side of things and then I'll pass it over. David (13:45): Okay.

B2C 52

B2C Underperforming Technical Team B2B Data 52

OpenView Labs

MAY 20, 2019

That’s certainly true in developer tooling (AWS), sales and support (Salesforce), MarTech (Adobe), commerce (Square), HR tech (Workday) and even vertical markets (Veeva). Meanwhile, marketing teams from every competitor fight to rank on the same top keywords, driving costs per click through the roof. They aren’t alone.

Scale 40

Scale Startup Technical Review Software Review 40

SmartKarrot

AUGUST 10, 2020

B2B customer expectations are seemingly higher than B2C customers’ B2B businesses must rise to meet these growing expectations to remain competitive in their markets. This is transforming the way salespeople, marketers, and other customer-facing teams interact with the clients and prospects.

Underperforming Technical Team 19

Underperforming Technical Team Social Media Business Technical Review 19

Sales Hacker

OCTOBER 7, 2021

Never believe that doubting yourself is a bad thing. That company only lasted another year before they were out of business, so it was a poor use of my energy, time, and being away from my family – a lesson I work to pass on to others new in roles today. Invest in your development internally and externally. Joyce Johnson.

Scale 136

Scale Sales Recruiting Sales Hiring VP of Engineering 136

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . Skills for SaaS Sales Team. 6 Essential skills for SaaS inside sales team to boost product’s sales. 3 examples for you).

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

Intercom, Inc.

JULY 9, 2020

And I put together these horrible, bad websites – I’m lucky there’s no evidence of them anymore. I’d love to dive into what those strategies were like, especially first at Atlassian, particularly because they had no sales team. Atlassian does not have an outbound sales team.

Technical Review 199

Technical Review Scale Underperforming Technical Team Software Review 199

User Pilot

APRIL 7, 2023

When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. However, customer insights can help your teams understand all aspects of your B2B partners.

B2B 98

B2B Underperforming Technical Team B2C Scale 98

ProfitWell

AUGUST 5, 2019

The world of B2B marketing shares a fair amount in common the B2C (business-to-consumer marketing) space, but the execution is far different. Effective B2B marketing allows marketing teams to effectively educate, acquire, and retain customers. Collaborate with team members on research and discovery.

B2B 97

B2B Strategy Marketing Scale 97

Upscope

MAY 24, 2019

There are many articles on developing a customer experience (CX) strategy so seeing a range of practical examples will help put them into perspective. Even KONE elevators have found customers to be more demanding at every level wanting real time information and B2C type customer service. Question 3: Who are you willing to be bad for?

Strategy 99

Strategy Sales Hiring Airlines Underperforming Technical Team 99

Sales Hacker

FEBRUARY 24, 2025

B2B and high-ticket B2C buyers are watching product deep-dives, expert interviews, and tutorials to guide their buying decisions. Data-driven topics: They utilize their own tools to identify topics with high search demand, ensuring their content aligns with audience interests and current trends. Long-form = higher intent.

B2B 77

B2B Scale Sales Hiring AI Search 77

SaaStr

AUGUST 5, 2020

Today She discusses how everything is changing in the current climate, the rise of war-time founders, having teams work remote, and the supply-chain reimagined. The difference between these two founders are, if you’re comparing these two, founder market fit and whether a team follows the founders. What does this mean?

Technical Review 170

Technical Review Payment Methods Travel Development Team Review 170

Casey Accidental

JULY 30, 2018

Launching the product and making sure users (in B2C) or customers and salespeople (in B2B) understand its value. What that means in practice is that with well oiled product marketing teams, they owned the relationship with the consumer or customer and the outlets for how to reach them. Drive demand and usage of the product.

Product Marketing 75

Product Marketing Marketing Underperforming Technical Team Outsourced Development 75

Unbounce

AUGUST 13, 2024

Both inbound and outbound lead generation strategies have their strengths and weaknesses. Are you selling a B2B or B2C product? Best of all, you don’t need to be a pro designer or developer to do it—you can just use the drag-and-drop builder (or start from one of 100+ proven templates ).

Scale 52

Scale Strategy Social Media Merchant Services 52

Sales Hacker

DECEMBER 8, 2017

The race to the 2017 finish line is in full throttle – While last minute closed deals are still trickling in, B2B organizations are researching how to shape next year’s sales strategy to align with the top sales trends that are expected to emerge in 2018. Top 2018 Sales Trends & Predictions – Strategic Headlines.

Scale 108

Scale Technical Review Outsourcing Services Sales Hiring 108