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The Top 10 Events in SaaS. According to ChatGPT.

SaaStr

It provides insights into the latest trends, best practices, and networking opportunities in the SaaS space. It brings together industry leaders, innovators, and customers to showcase the latest products and technologies. The event brings together developers, architects, and IT professionals to explore the latest AWS developments.

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Mastering Partner Marketing: What NOT to Do and How to Excel with Drata CMO Sydney Sloan

SaaStr

The Challenges and Pitfalls of a Partner Ecosystem Drata attributes much of its success to its partner ecosystem, which is an interesting case study for most, so how do they break up marketing, sales, and resource allocation vs. a more direct-sales modeled business? AWS can’t support 20 partners equally.

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Measurement: What SaaS platform builders need to know to prepare for growth, Part 3

CloudGeometry

First, SaaS is a business strategy, not a technology strategy. Their conclusion: Delivering software quickly, reliably, and safely is at the heart of technology transformation and organizational performance. When developing a SaaS product plan, it’s important to recognize two foundational principles.

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SaaS Growth: Top Strategies and Trends for SaaS Growth

ProfitWell

The SaaS industry is growing fast, but if you want to be one of the companies contributing to that trend, you'll need to know the secrets of successful SaaS businesses. SaaS trends that are on the rise. Here are some of the biggest trends in the industry right now: Cloud-based Services. Verb Technology. AI Integrations.

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In the Vault: Placing Multiple Bets on a ‘Mosaic of Solutions’ With Former Global Payments CEO Jeff Sloan

Andreessen Horowitz

ABOUT IN THE VAULT “In the Vault” is a new audio podcast series by the a16z Fintech team, where we sit down with the most influential figures in financial services to explore key trends impacting the industry and the pressing innovations that will shape our future. Think about the ascendancy of the cloud in terms of technology environments.

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Tray.io’s VP of Marketing Alex Ortiz on embracing the era of automation

Intercom, Inc.

As the SaaS industry enters a new decade, marketing technology continues to command a huge chunk of companies’ expenditures – more than a quarter of the total budget, according to Gartner. We also recently wrote about the marketing tech trends we’re eyeballing in 2020: .

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Sales Engagement Book Available for Pre-Order!

Sales Hacker

Sales Engagement: How the World’s Fastest Growing Companies are Modernizing Sales Through Humanization at Scale is a labor of love. I’m so proud to be sending it into the world at just the right time, when it can make a big difference for a lot of sales organizations. Why a Book on Sales Engagement? Reserve your copy now.

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