Baremetrics

APRIL 6, 2021

ProfitWell is a cloud-based app that generates real-time financial and subscription metrics for data-driven SaaS enterprises. The recurring revenue growth platform provides users with valuable insights into subscription funnels and one-click analytics for Stripe. But ProfitWell does not benefit all SaaS companies.

SaaS Payments 93

SaaS Payments Payment Services Payments Payment Solutions 93

FastSpring

DECEMBER 22, 2020

We are enhancing nearly all aspects of our ecommerce and payments capabilities to make our customers even more successful. As the worlds of sales rep driven commerce and ecommerce converge, the acquisition of SalesRight will help us create a leading solution to enable this trend. We acquired SalesRight.

Payment Methods 131

Payment Methods Payment Services Payment Solutions Payments 131

SaaStr

MARCH 15, 2024

They also have a media segment, a separate business supporting creators who want to do subscription-based video monetization. Customer acquisition. Vimeo has spent a fair amount historically on advertising, primarily to fuel the more prosumer individual online subscription business. This is how Adam ended up at Vimeo.

AI Search 273

AI Search SaaS Advertising Sales Hiring 273

Neil Patel

APRIL 12, 2021

They offer some of the best-known subscription boxes around, reflecting an increasingly popular (and potentially lucrative) business model. Why Should You Launch a Subscription Box? According to MarketsandMarkets , the subscription and recurring billing market will grow to around $7.8 Recurring Business Revenue.

Outsourcing Services 134

Outsourcing Services Payment Methods Subscription Payment Features 134

User Pilot

MAY 19, 2021

In this post, we’ll go over how to create a B2B marketing plan and how to execute it, which B2B Saas marketing tactics are working best in 2021, and some real-life success stories for each of the tactics. The Best B2B SaaS Marketing Tactics to Try in 2021. Does your product help employees save time while invoicing? Social Media.

B2B 119

B2B Marketing SaaS Social Media 119

Baremetrics

MARCH 16, 2021

Baremetrics Baremetrics is an analytics tool for companies that use subscription billing systems. From tracking user preferences to keeping tabs on customers that cancel their subscription packages, Baremetrics offers startups and SaaS businesses a holistic and convenient way to optimize their customer acquisition costs.

Payment Methods 96

Payment Methods Payment Solutions SaaS Payments Payment Facilitation 96

How To Buy Saas

DECEMBER 1, 2020

Moving down the lines of this blog, you will get to learn some of the smart ways of doing saas marketing in 2021. Most of the saas businesses are based on the subscription model. Always prefer a subscription payment plan where you can give users the option to pay monthly, quarterly or annual. [

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

Stax

MARCH 18, 2025

However, a SaaS company providing global HR and payroll solutions may have a few hundred customers paying a monthly or annual feein other words, making recurring payments over a longer period of time. Churn is the percentage of customers that end their subscriptions within a certain amount of time. Customer acquisition cost.

Scale 117

Scale Payment Services Payments SaaS Payments 117

SaaSOptics

FEBRUARY 13, 2022

According to Gartner, the SaaS industry is projected to grow to a staggering $121B in 2021, a 15% increase from 2020. Based on a 2019 survey, Gartner forecasts that eighty-four percent of new software will be delivered as SaaS , and this percentage is expected to increase as existing providers transition to a subscription-based model.

Payment Features 105

Payment Features Outsourced Development SaaS Software Review 105

Stax

AUGUST 26, 2024

The year 2024 is a special one for everyone at Stax because we’re celebrating a decade of transforming the payments industry and supporting our merchants and partners with innovative technologies and unwavering support. From multiple acquisitions to leadership changes, the company has continuously evolved.

Payment Services 88

Payment Services Merchant Services Stax Payment Solutions 88

Clouded Judgement

SEPTEMBER 6, 2024

We saw a lot of these pop up around the Softbank Vision fund and later in the 2021 period. To fund significant customer acquisition costs to capture market share. The first assumption is that at the end of the rapid customer acquisition spend you will end up as the monopoly or duopoly leader (with, importantly, pricing power).

Cloud 167

Cloud Scale Venture Capital Sales Hiring 167

SaaStr

SEPTEMBER 25, 2024

You also need a clear path to 100% NDR, a credible plan to achieve your goals, and realistic expectations that valuations aren’t what they were in 2020 and 2021. #2: Cohort analyses are the only way to get a sense of churn and retention, CAC payback, and CLTV in a subscription business.

Metrics 184

Metrics Sales Hiring Retention Churn 184

Kellblog

MARCH 17, 2022

Earlier this week I appeared on a webinar with You Mon Tsang , founder and CEO of ChurnZero , a SaaS application aimed at helping subscription businesses reduce churn. Customer acquisition cost (CAC) and the CAC ratio. Benchmarks for many of these metrics from the KeyBanc 2021 SaaS Survey. LTV/CAC ratio.

Metrics 129

Metrics Customer Success SaaS Benchmarks 129

BrightBack

FEBRUARY 16, 2021

based subscription customers – all of which reveal clear implications for the subscription industry. First, subscriptions are on the rise. 36% purchased a subscription they wouldn't have otherwise, as a result of the pandemic. subscription consumers now subscribe to streaming media services. 98% of U.S.

Subscription 52

Subscription Payment Features Churn Retention 52

Clouded Judgement

SEPTEMBER 12, 2023

This was consistent in 2020 and 2021. At $200M+ ARR, businesses have built up a substantial base of recurring revenue streams that have already paid back their initial CAC. To calculate implied ARR I take the subscription revenue in a quarter and multiply it by 4. Q1 most likely represented the low.

Cloud 176

Cloud Software Benchmarks Retention 176

Chart Mogul

DECEMBER 22, 2021

What’s new in ChartMogul in 2021? Our mission is to build the world’s most powerful subscription analytics platform for the SaaS community. Building the leading subscriptions analytics platform means listening to our customers, and implementing changes to the product that bring them the most value. So let’s dive in.

Software Review 52

Software Review Systems Review Payment Features PayPal 52

Totango

MAY 27, 2022

SaaS businesses adopt product-led marketing to lower customer acquisition costs while improving customer retention and accelerating revenue growth. Customer retention: a satisfying experience of the product motivates the customer to renew their subscription. By 2021, the company was pulling in $2.7 billion in revenue.

Acquisition 126

Acquisition Retention Technology Strategy 126

Clouded Judgement

JUNE 20, 2023

While the median software multiple is ~25% below it’s long term average, when we growth adjust the multiples (graph below) we’re actually sitting right at historical highs (excluding the 2020-2021 period). To calculate implied ARR I take the subscription revenue in a quarter and multiply it by 4.

Cloud 167

Cloud Software Benchmarks Scale 167

Kellblog

OCTOBER 30, 2022

Customer acquisition cost (CAC) ratio of 1.2 Margin profile of 77% subscription, 73% blended. ARR at their most recent round (in 2021 or later). blended, 1.8 new, and 0.6 expansion, in line with my expectations. Gross churn of 14%, in line, perhaps a tad high, relative to my guess. Valuation of 6.1x

Metrics 145

Metrics SaaS Benchmarks Churn 145

Clouded Judgement

DECEMBER 21, 2023

There is some normal seasonality here (excluding the 2021 period). At $200M+ ARR, businesses have built up a substantial base of recurring revenue streams that have already paid back their initial CAC. To calculate implied ARR I take the subscription revenue in a quarter and multiply it by 4.

Cloud 184

Cloud Software Benchmarks Retention 184

OPEXEngine

NOVEMBER 17, 2020

Customer Acquisition Cost (CAC). Especially now, since the onset of the pandemic, most companies have shifted some acquisition resources to customer retention—especially in 2020, look at what was spent on acquiring new customers and back-out anything that doesn’t apply. Take CAC, for example.

Systems Review 52

Systems Review Technical Review Payment Features Scale 52

OpenView Labs

MAY 24, 2021

Product-led growth (PLG) has emerged as the buzzword of 2021. Tomasz Tunguz predicted that in 2021, “product-led growth becomes the standard GTM for software and infrastructure companies.” Please consider participating in our 2021 Financial and Operating Benchmarks Survey —now open! DigitalOcean (2.2)

Scale 98

Scale Headcount Sales Hiring Benchmarks 98

ChurnZero

JANUARY 14, 2021

Out of 29 solution provides included in G2’s Winter 2021 Momentum Report for Customer Success software, ChurnZero has received the highest Momentum Score, based on exceptional customer satisfaction and market growth, reinforcing ChurnZero’s position as the pacesetting in the Customer Success industry. . G2 #1 Best Relationship .

Venture Capital 96

Venture Capital Software Review Customer Success Acquisition 96

SaaSOptics

APRIL 7, 2022

” Or, as Openview Partners defines it, “ product-led growth is an end user-focused growth model that relies on the product itself as the primary driver of customer acquisition, conversion, and expansion.” Your product can drive customer acquisition. SaaS Tools For Product-Led Growth Companies.

Business Model 74

Business Model Payment Features Business SaaS 74

FastSpring

NOVEMBER 18, 2020

Note: Apple announced that it would be reducing the App Store fee from 30% to 15% for most developers starting on January 1st, 2021. For example, it offers a reduced 15% commission rate in the case of longer-lasting subscriptions. Pro-tip: You don’t have to pick between securely selling your apps and freedom.

Payment Methods 147

Payment Methods Payment Solutions Merchant Services SaaS Payments 147

User Pilot

DECEMBER 17, 2021

SaaS pricing strategies differ from traditional products because most businesses use a subscription-based SaaS pricing model. Freemium models lead to higher churn rates and lower recurring revenue but can be an effective way to maximize rapid adoption — especially for expensive or complex products. Lower revenue. Revenue prediction.

Pricing 98

Pricing SaaS Payments Scale Strategy 98

OPEXEngine

MAY 18, 2021

According to Bessemer ’s State of the Cloud 2021 as of this January, there were a total of 527 private unicorns (a unicorn is a private company with a valuation over $1B), with a total cumulative value of more than $1.9 According to CBInsights, as of May 2021, that number reached almost 700 unicorns worldwide. trillion dollars.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Point Nine Land

JUNE 18, 2023

Both can be used to report on customers, subscriptions, and revenue. 3) How much can I spend on customer acquisition? Cohort analysis is the best way to forecast customer lifetime and get a solid estimate of LTV and CAC payback times — obviously extremely important so you know how much you can spend on customer acquisition.

SaaS Payments 128

SaaS Payments Payment Services SaaS Payments 128

CustomerSuccessBox

JULY 19, 2021

We all live in a subscription economy today. These are Top Customer Success Statistics in 2021. SaaS churn rates represent the rate percentage at which your customers terminate their subscriptions in a given period of time. LTV(Lifetime Value) > CAC(Customer Acquisition Cost). Customer success is the top priority.

Customer Success 52

Customer Success Technical Review Churn Software Review 52

Chart Mogul

OCTOBER 23, 2024

Instead of prioritizing new business acquisition, CLG turns existing customers into a primary source of revenue. Product-led growth (PLG) is a growth strategy where the product itself is the main driver of customer acquisition, retention, and expansion. Is customer-led growth the new PLG? Yes and no. And it’s not just you.

Scale 52

Scale SaaS Retention Systems Review 52

Stax

SEPTEMBER 17, 2024

If you had to scratch your head to answer this question, you’re among 9 in 10 Americans who prefer digital transactions over traditional payment methods. According to Mordor Intelligence , the electronic payments industry was valued at $7.36 trillion in 2021 and is expected to grow at a CAGR of 11.08% to hit $15.27

Payment Methods 88

Payment Methods Payment Services Merchant Services Payment Solutions 88

Outseta

JANUARY 9, 2021

By Geoff Roberts · 10 min read Today is January 10, 2021—exactly four years since I published the first post on this blog, announcing to the world our intent to start building Outseta. We’re undoubtedly more excited heading into 2021 than we’ve been at any point in our start-up journey so far. Heading into 2021… watch out!

Scale 106

Scale Marketing SaaS Subscription 106

SaaStr

JUNE 1, 2021

As part of the run up to 2021 SaaStr Annual in the SF Bay Area Sep 27-29 , we’re taking a look back at some of our favorite classic sessions. (And And grab the best deal ever on 2021 Annual tickets here ). It’s like, “We could work on acquisition costs,” which we did. Hubspot today is a $23B juggernaut.

Part-Time VPE 289

Part-Time VPE Technical Cofounder CTO Hire New CTO 289

OpenView Labs

DECEMBER 8, 2021

Product-led growth (PLG) has amplified a noticeable change in how companies think about customer acquisition. As the cloud emerged and companies moved from license / On-Prem business models to subscription, forward thinkers observed a gap in the customer journey. . Over time, it became a must to proactively engage clients post-sale.

Customer Success 96

Customer Success Acquisition Retention Benchmarks 96

Clouded Judgement

APRIL 5, 2024

However - what I’ve seen recently (which is eerily similar to 2021 times), is that private companies valuations are remaining disconnected from ultimate exit multiple (ie the most likely public market multiple they’d trade at) for longer and longer periods. We’ve all learned these lessons over the last few years.

Cloud 167

Cloud Scale Pricing Revenue 167

User Pilot

MAY 17, 2021

Measuring product marketing success – Acquisition stage metrics (KPIs) to track. Acquisition stage KPIs to track: CAC, Free Trial signups , or Demos booked. Product marketing KPIs: activation rate, customer acquisition cost, retention rate. OKR examples: Objective: Increase revenue by 15% by the end of 2021.

Product Marketing 98

Product Marketing Metrics Customer Lifetime Value Marketing 98

User Pilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. As the price of your product increases, so does the customer acquisition cost. Let’s get right into it!

SaaS Payments 98

SaaS Payments Scale Payment Services Payment Solutions 98