Sales Hacker

JANUARY 28, 2025

But yeah, my first, my first company started back in 2006 and it was a crazy journey. So your company Keyed In was acquired by Salesforce in, I believe it was 2006. We’ve got, you know, a few hundred employees, nearly a thousand customers, and it’s an exciting time to be around in the industry. Scott Barker: I love it.

Sales Hiring 102

Sales Hiring AI Scale Cloud 102

Sales Hacker

MAY 13, 2025

And so from 2008, 2007, 2006, I think Google went public in 2005 or something like [00:06:00] that. It was a very, I’d say simple marketplace. We saw Google, Google showed up and they changed everything. It became all about relevancy. it was like magic, right? And they just ate everything.

AI Search 74

AI Search AI ChatGPT Software Review 74

Sales Hacker

MAY 27, 2025

He also founded Kaiden, a search marketing company that got acquired by Salesforce in 2006 onto the episode. Previously, he was the founder of Get Feedback, which was acquired by Campaign Monitor in 2015. Sean, welcome to the podcast. Sean Whiteley: Thanks, Sophie. Thanks for having me. Sophie Buonassisi: Absolutely.

AI Search 66

AI Search Technical Review AI Scale 66

Sales Hacker

MAY 30, 2025

He also founded Kieden, a search marketing company, that got acquired by Salesforce in 2006. Previously, he was the founder of GetFeedback, which was acquired by Campaign Monitor in 2015. Listen on Apple , Spotify , YouTube , or wherever you get your podcasts by searching The GTM Podcast.

Scale 107

Scale AI Search Technical Review Systems Review 107

SaaStr

NOVEMBER 13, 2019

apps of 2006 got to $100,000,000 in ARR: Conga is a pioneer in the document creation and assembly space (as a sponsor of 2020 SaaStr Annual — thank you!!). The interesting part is that (x) every member of the Class of 2006 in SaaS that (y) got to $10m ARR or so with happy customers … (z) got there. Everyone got there.

SaaS 188

SaaS Retention Revenue 188

Stax

JULY 21, 2025

Until its initial public offering (IPO) in 2006, Mastercard was under the cooperative ownership of over 25,000 financial institutions, which also issued its cards to consumers.

Merchant Services 100

Merchant Services Payment Methods Payment Services Payments 100

The Daily Egg

JUNE 9, 2021

The platform has been helping online business owners sell products since 2006. Shopify knows ecommerce. It has five different plans and a barrage of helpful ecommerce features. However, where Shopify really shines is with its customer support team. The post Shopify Review appeared first on The Daily Egg.

Customer Support 348

Customer Support Business 348

The Daily Egg

FEBRUARY 1, 2021

The company was founded back in 2006 to help teams manage work better. Wrike is a robust project management solution built for modern agile teams. It’s trusted by more than 20,000 organizations across the globe, including big names like Google, Airbnb, Dell, and Siemens. Today, over 2.3 million users in over 140 countries rely on […].

Management 334

Management 334

SaaStr

DECEMBER 8, 2020

But take a look at these examples: Marketo (and Hubspot): Founded 2006. Shopify: Founded 2006. Zendesk : Founded 2006. Marketo IPO’s in 2013 at $700m market cap. Vista buys Marketo for $1.8B A little more than 2 years later, it was resold for $4.75B to Adobe. That’s 18x. 2015 IPO at $1.27B. 2013: first investment.

SaaS 283

SaaS SMB Cloud Revenue 283

Tom Tunguz

APRIL 1, 2019

Startups going public from 2006-2009 showed a median ROIC of 0.42. The era after 2006 and through the 2008 financial crisis was a different time to raise capital. The median revenue at IPO has increased from $55m in 2006 to $200m in 2018-2019. The chart above updates that analysis. In 2010, one venture dollar bought $1.24

Startup 279

Startup Software Review SaaS Acquisition 279

Tom Tunguz

MARCH 11, 2020

In 2006, VCs invested about $3.5B The most recent event to use as an analogy is the 2008 financial crisis. In 2008, I had just joined the venture industry, and then Lehman fell. So this was a bit of a trip down memory lane. Let’s look at the data. per quarter in seed, A, B, and C rounds. in the quarters following the crash.

Marketing 359

Marketing Startup Investment Trends 359

SaaStr

NOVEMBER 22, 2023

Steady, Strong Growth — Since 2006 Appfolio was founded way back in 2006, and they never quit. AppFolio is what the markets want in a software+ company, at least in 2023. Let’s dig in. 5 Interesting Learnings: #1. 10 years later, they hit $100m ARR in 2016 and growth just compounded from there.

Payment Services 284

Payment Services Payment Solutions SaaS Payments Payments 284

SaaStr

MARCH 19, 2021

Founded way back in 2006, adoption was slow as first, but they kept at it and Smartsheet is now growing faster than ever 15+ years later. It’s an interesting one, with a very broad base of SMBs and a slow-and-steady path to going upmarket. They are now growing a stunning 42% year-over-year at over $400,000,000 in ARR!!

Payment Features 332

Payment Features Enterprise Business Scaling 332

SaaStr

JANUARY 2, 2020

SaaS eSignature Market: From $1 Million in 2006 to $1 Billion in 2018. I don’t know if you’ve built a strong enough team yet to really execute here. But I do know that if you hit $10m ARR with 100%+ net revenue retention, and happy customers … well, it can be you, too.

Retention 319

Retention Cloud Churn Revenue 319

SaaStr

MARCH 27, 2022

When we started EchoSign / Adobe Sign in 2005/2006, the web-based e-signature market was $1m in market size. SaaS eSignature Market: From $1 Million in 2006 to $1 Billion in 2018 to $5 Billion in 2023. Add 10-100x more value to a market than existing before, and the market size can grow 10-1000x, too. THat’s 2000x growth.

Sales Hiring 362

Sales Hiring Scale Venture Capital Startup 362

SaaStr

FEBRUARY 17, 2021

An incredible journey from a fairly simple product at founding in 2006. Wix has benefitted from those trends, not just crossing $1B in ARR, but growing a very impressive 29% year-over-year at $1B in ARR! And a $15B+ market cap!! 5 Interesting Learnings: 1. Existing $1B in Customer ARR is Worth $9.2B Over Next 8 Years.

Payment Methods 307

Payment Methods Payment Solutions Payments SMB 307

SaaStr

JANUARY 24, 2022

A classic example from 2006 : [link]. This is a subtle point, but because the best entrepreneurs know (1) it will work, (2) they can recruit the team, (3) they won’t quit and (4) they’ll get the capital they need, at least barely enough … they then (5) know it’s not that risky. This crazy idea and venture isn’t that risky.

Marketing 273

Marketing 273

Tom Tunguz

SEPTEMBER 1, 2021

Congratulations to the entire Amplitude team on having built an impressive business and importantly the first publicly traded analytics company since Omniture debuted in 2006. Following the model of Asana, Slack, Spotify and others, Amplitude will conduct a direct listing on the day of their IPO.

Metrics 289

Metrics Benchmarks PayPal Enterprise 289

SaaStr

FEBRUARY 20, 2021

SaaS eSignature Market: From $1 Million in 2006 to $1 Billion in 2018 to $5 Billion in 2023. Really, because of that, because no one has ever really heard of you in the grand scheme of potential customers — I highly doubt at this point you have even tapped 1% of your practical, addressable market. .

Marketing 339

Marketing Scale Acquisition Scaling 339

SaaStr

NOVEMBER 25, 2021

Some are laughably dated, but some are still as relevant today as ever: 2006: Fax integration. We launched in the first AppExchange class in late 2006 with the first true, deep Salesforce integration. Actually, looking back I see I made a video of our 10x Features in order. Many companies still wanted fax at this point.

Scale 246

Scale Mobile Branding Engineering 246

SaaStr

DECEMBER 22, 2020

A bit more of a deep dive here: SaaS eSignature Market: From $1 Million in 2006 to $1 Billion in 2018 to $5 Billion in 2023. But these can often be enough in the Seed and Series A days to convince investors to go on the unicorn journey with you. Even if your TAM isn’t quite huge today. I’ve lived this myself.

Scale 315

Scale Cloud Enterprise Startup 315

SaaStr

AUGUST 24, 2019

Some are laughably dated, but some are still as relevant today as ever: 2006: Fax integration. We launched in the first AppExchange class in late 2006 with the first true, deep Salesforce integration. Actually, looking back I see I made a video of our 10x Features in order. Many companies still wanted fax at this point.

Scale 220

Scale Mobile Branding Engineering 220

SaaStr

DECEMBER 29, 2019

We launched on January 1, 2006 on TechCrunch , and while we closed some good names that first year (Dell, BT, Qualcomm, GE, Comcast, etc.), At EchoSign, now Adobe Sign, there’s a large group of well-known customers that I closed, Back in The Day … that now have been customers for 10 years.

Scale 353

Scale Churn Construction SMB 353

SaaStr

JUNE 15, 2023

SaaS eSignature Market: From $1 Million in 2006 to $1 Billion in 2018 to $5 Billion in 2023 | SaaStr Dear SaaStr: I’ve Been Asked to Take Over as CEO of a 1 Year Old Startup with 20 Employees. A small segment of a large market is often where most of us star t. What Should I Expect?

Sales Recruiting 246

Sales Recruiting Marketing Sales Hiring Market Segmentation 246

SaaStr

NOVEMBER 25, 2022

Atlassian customers started building many plugins for different use cases in 2006, so the company built a website for customers to share and exchange their plugins for free. Having solution partners on your side translates into more resources to solve customer pain points. This meant so many new features to use for every Atlassian customer.

Scale 261

Scale Scaling Marketplace as a Service Entrepreneurship 261

Tom Tunguz

JUNE 15, 2017

Written in 2006, the book summarizes Kofman’s experiences as a management consultant to some of the great leaders in technology and other industries. I’ve been reading Fred Kofman’s book, Conscious Business.

Management 189

Management Consulting Communication Technology 189

SaaStr

JANUARY 25, 2021

SaaS eSignature Market: From $1 Million in 2006 to $1 Billion in 2018 to $5 Billion in 2023. Instead of just focusing on hitting the number for this year, and working on the next — a full time job already — I should have found a way to also focus on hitting the numbers for 4 and 10 years out. But it’s not. My 10, FWIW.

Sales Recruiting 274

Sales Recruiting Sales Hiring Scale SaaS 274

SaaStr

AUGUST 3, 2019

That was back in 2006 in SaaS! Going from no product to $200k in ARR in SaaS in 2006 was pretty awesome, actually. To tell me $2m ARR in Year 1 wasn’t just ambitious, but borderline insane for a new product in a new market in a new category in 2006 in SaaS. And for real. I was 100% sure we’d hit it. We probably hit $0.2m

Business 141

Business SaaS Marketing 141

SaaStr

MAY 15, 2024

In B2B, the classic metric for this is 2% now and was 2% in 2006. That’s up from 60% in 2023. While free trial offerings have increased, conversion to paid remains fairly low at 1.7%. A lot of folks try to go down or upmarket by bolting on a PLG offering or bolting on a higher-value add because 5% churn can be brutal.

Subscription 301

Subscription Payment Features B2B Mobile 301

Hitenism

NOVEMBER 7, 2016

In 2006, after Amazon Web Services (AWS) helped pioneer what we now call the cloud, product development changed forever. What once took millions of dollars and a team of engineers to create, a lone developer could suddenly hack together in half an hour. Today, one-third of daily internet users visit websites built on top of AWS.

AWS 189

AWS New CTO Scale CTO 189

IT World

SEPTEMBER 19, 2022

Then in 2006 Google came along with Google Docs & Spreadsheets , a collaborative online word processing and spreadsheet duo that was combined with other business services to form the Google Apps suite, later rebranded as G Suite, and now as Google Workspace.

Business 143

Business 143

SaaStr

MARCH 1, 2019

More here: SaaS eSignature Market: From $1 Million in 2006 to $1 Billion in 2018 | SaaStr. But in the end, I didn’t ride the rest of the wave that would have also carried us to 20x growth by 2019. We couldn’t quite see it at the time. Now I know.

Startup 135

Startup Revenue Marketing SaaS 135

Neil Patel

JANUARY 27, 2021

The term “inbound marketing” was coined by HubSpot in 2006. That original HubSpot inbound playbook was introduced in 2006. You can’t keep doing the same things that worked in 2006, or we’d all be keyword stuffing our blog posts to rank #1. Inbound marketing has changed quite a bit since HubSpot first introduced it in 2006.

Trends 144

Trends Marketing Social Media Systems Review 144

Tom Tunguz

APRIL 14, 2014

Looking at the gross dollars invested in engineering, the 2014 cohort spends much more than the 2010, 2006 and 2002 cohorts, setting aside one outlier year in the 2006 cohort. But in the 2006 cohort, DealerTrack spent only 4% on engineering investment, besting the 2014 engineering winner, Fleetmatics. 1998 34 11.

Engineering 100

Engineering Investment Sales SaaS 100

Tom Tunguz

OCTOBER 7, 2014

Above, I’ve plotted the mean and median investment amounts for Series As, Bs, and Cs from 2006 to through September of 2014 in the US, as reported by Crunchbase data. In fact, the median Series A in 2006 equals the median in 2014: $5M. The data reveals three trends. Second, Series C sizes have ballooned.

Venture Capital 100

Venture Capital Startup Marketing Trends 100

Nimble - Sales

MARCH 25, 2019

For example, Facebook marked the beginning of a new era in digital marketing when they went public in 2006. Many technologies and trends have disrupted the digital world in the past. Today, almost every brand (local or global) uses this and several other social media platforms for marketing. The digital landscape will witness a few […].

Trends 105

Trends Social Media Marketing Technology 105

The Angel VC

DECEMBER 16, 2012

Example: This is how Basecamp looked like in 2006 , and this is how it looks like today. Interestingly, if you look at the evolution of popular SaaS sites you'll often notice that they got simpler and simpler over time. I've mentioned secondary conversion options above.

SaaS 164

SaaS Transportation Marketing Startup 164