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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. Marketing technology is now the largest portion of total marketing budget (29% on average according to Gartner ).

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Best Webinar Software

Neil Patel

My top recommendations for webinar software to suit just about every business need are Demio , Livestorm , or EasyWebinar. By hosting webinars, of course! Just about every business is hosting webinars these days. However, hosting webinars, whether live or recorded, can be a lot of work with a few challenges along the way.

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Squarespace Review

Neil Patel

Do you need a website builder that lets you build beautiful sites without needing to learn all the technical stuff? Though it didn’t make our list of best site builders, Squarespace is still worth reviewing as one of the top website builders on the market today. The post Squarespace Review appeared first on Neil Patel.

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The biggest challenges facing support teams right now (and how to solve them)

Intercom, Inc.

And although 69% of respondents say that personalized support experiences are the key to building strong customer relationships, less than half believe that they can deliver those personalized support experiences at scale with their current tech stack. Make sure that they integrate seamlessly to create a tech stack that works harder for you.

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How to Optimize the Developer Experience for Monumental Impact

Speaker: Anne Steiner and David Laribee

As an innovative concept, Developer Experience (DX) has gained significant attention in the tech industry, and emphasizes engineers’ efficiency and satisfaction during the product development process. Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.

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Conversational support isn’t just a nice-to-have – it’s make or break

Intercom, Inc.

According to one Microsoft Global State of Customer Service report , 90% of consumers surveyed said that customer service is an important factor in their choice of, and loyalty to, a brand, while nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. Enhanced customer satisfaction (58%).

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The State of Startup Marketing in 2024 with CMOs of HubSpot and Zapier

SaaStr

AI in Sales and Marketing AI is disrupting sales and marketing, particularly in support and SDR /BDR functions, due to the shortage of skilled workers and the potential for increased efficiency and cost savings. Founders should focus on simple messaging, effective emails, and valuable webinars before worrying about product marketing.

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Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

Advanced search: Narrow the search to find candidates using specialized filters like education, and current company technologies. Export results: Easily export candidate data (including contact info) to Excel, shared with colleagues to review or upload in bulk to a recruiter's applicant tracking system.

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Software Composition Analysis: The New Armor for Your Cybersecurity

Speaker: Blackberry, OSS Consultants, & Revenera

64% of organizations have been impacted by a software supply chain attack and 60% of data breaches are due to unpatched software vulnerabilities. Today’s technology leaders play a more strategic role in establishing cybersecurity strategy for their organizations. In the U.S. alone, cyber losses totaled $10.3 billion in 2022.