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Does Outbound Still Work? 49% Of You Say No

SaaStr

Hiring 10, 20, 50 SDRs straight out of school to send the exact same email sequences to try to get meetings for an AE with more experience that them isn’t performing for 90%+ of us anymore. And yet … almost every CEO, almost every buyer, still opens and reads the best emails they get. How could they process so much email?

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Mastering High-Volume, Low-CAC Marketing: Strategies from Gorgias, Vercel, and Hypergrowth

SaaStr

In outbound, they consider three channels: Email Ads Customer referral The first thing they did to automate was use multiple data vendors to gain a clear overview of their entire TAM. They do a lot of predictive analysis to categorize TAM and prioritize their resources. From there, strategy comes in. No humans involved.

Scale 240
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10 Marketing Tactics That Always Work for Early-Stage SaaS StartUps

SaaStr

You’ll get better at it. Focus on whatever you are 10x better in your competitive and other marketing. You probably aren’t really better than the competition in many places, but you may be in 1 or 2 niches or key features. Make every email truly sell the product — for real. More ABM, less spam and break-up emails.

Scale 341
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CRO Confidential: The Hangover’s Over: 5 Ways to Get Your SaaS Revenue Back On Track with Gong’s SVP Sales and Founders Fund

SaaStr

O n the whole, every org has a customer funnel on one hand and employee resources on the other. Often, Sam and Jameson see too many companies weighted heavily on the middle and bottom of the funnel, skipping the top of funnel and therefore misaligning resources to where the bottleneck actually is. Where is the focus? Guess what?

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12 Best Salesforce Integrations for Businesses in 2024

User Pilot

With the Marketo and Salesforce integration, organizations can better align marketing and sales processes for improved lead management and marketing campaign personalization. The Resource Hero integration optimizes sales rep productivity by enabling detailed time tracking and resource allocation inside Salesforce.

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Thanks to Akamai, GuideCX, Paddle, Tropic, and Zomentum for Sponsoring SaaStr Annual 2023!

SaaStr

Our leading security, compute, and delivery solutions are helping global companies make life better for billions of people, billions of times a day. Invite everyone to the project—internal resources, customer teams, and third-party vendors. Guide each step and stay on track with automated tasks, reminders, and updates.

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Thanks to BambooHR, Drata, GuideCX, Mailchimp, and Ramp for Sponsoring SaaStr Annual 2022!

SaaStr

BambooHR ‘s cloud-based system is an intuitive, affordable way for growing companies to manage essential employee information in a personalized Human Resources Information System (HRIS). Invite everyone to the project—internal resources, customer teams, and third-party vendors. We help people work better together.