SaaStr

OCTOBER 30, 2024

1 Do reference checks Talk to as many founders they’ve invested in as you can and do reference checks. A bad investor doesn’t come off the cap table until you sell the company or years after an IPO. And so much happens in that time, in that decade or more. So here are 8 signs to help you avoid bad investors. #1

Venture Capital 312

Venture Capital Software Review Investment Startup 312

SaaStr

JULY 9, 2025

Becoming Mission-Critical Infrastructure The ultimate defensible position is becoming infrastructure that would be catastrophic to lose.

SaaS Payments 210

SaaS Payments Payment Solutions Payments Payment Services 210

Buffer Resources

JULY 12, 2024

  For this we can use the download-artifact action, providing the name reference for the file that we want to download (which we previously defined as branch-schema ), followed by the path that the schema should be downloaded to. name: Schema Change Verification. name: Schema Change Verification. name: Schema Change Verification.

Engineering 120

Engineering Software Review User Experience Development 120

Clouded Judgement

JUNE 17, 2025

Generally when you hear “consensus estimates” it refers to revenue and earnings (EPS), but for the purpose of this analysis we’ll just be looking at revenue consensus estimates (as this is the metric these companies are valued off). The consensus estimates are the average of all the individual analysts’ projections.

Cloud 277

Cloud Software Benchmarks Retention 277

SaaStr

JUNE 4, 2025

Personalized Outreach : Rather than sending generic sequences, AI can craft individualized messages that reference specific company challenges, recent achievements, or industry trends relevant to each prospect.

Scale 256

Scale AI Underperforming Technical Team Sales 256

SaaStr

JANUARY 28, 2025

Proof of Concept and Early References One of the hurdles in the early days is that every customer wants to do a proof of concept (POC) that’s 100% customized, but having success cases and references can help alleviate this issue.

AI Search 244

AI Search AI Artificial Intelligence Technical Review 244

SaaStr

JULY 10, 2025

Our AI references specific SaaStr events people attended, congratulates them on new roles it found on LinkedIn, and suggests relevant programs based on their company profile. If your AI is sending “Hey, saw you on our website” messages, you’re doing it wrong. The bar is: would I have written this email myself?

AI 230

AI Scale Sales Hiring Underperforming Technical Team 230

SaaStr

MARCH 23, 2025

And finally, they need to drive customer advocacy turning your best customers into references and case studies. The VPCS should also own time-to-value (TTV) how quickly customers realize ROI from your product. A shorter TTV means happier customers and faster expansion opportunities.

VPCs (Virtual Private Cloud) 162

VPCs (Virtual Private Cloud) Customer Success Churn Retention 162

Tom Tunguz

FEBRUARY 26, 2025

They change with time as your marketing team builds a brand, develops reference customers, and creates ROI case studies. Push for it as early as possible. Employing static pricing. Price demand curves aren’t static. Failing to embed concessions in the proposal.

SaaS Payments 279

SaaS Payments Pricing Strategy Scale 279

SaaStr

JUNE 16, 2025

The Evaluation Reality : While internal benchmarks and golden datasets remain critical, enterprises increasingly reference external evaluations as their first filter, similar to how they use Gartner for traditional software purchases. The B2B Implication : AI procurement has matured to enterprise software standards.

Enterprise 216

Enterprise AI Benchmarks Innovation 216

User Pilot

OCTOBER 10, 2024

Customer onboarding in software refers to the structured process where new users are introduced to a product’s features and functionalities. It includes guiding users through key features, helping them understand the value of the product, and setting them up for long-term customer success. What is customer onboarding in software?

Onboarding 105

Onboarding SaaS Software Communication 105

SaaStr

APRIL 5, 2025

Key Tactics: Expanded Lab Catalog into a Reference Guide : Rupa turned their lab catalog into a searchable, indexable resource for Google. Conrad shared that Googles Pmax has been a game-changer in recent years, but the real secret sauce was their programmatic SEO strategy.

Scale 229

Scale AI Search Sales Hiring Acquisition 229

SaaStr

JUNE 28, 2025

AI integration advantage : 47% of Technology, Media & Entertainment companies in the 2024-Q1 2025 IPO cohort reference AI in their filings, showing how SaaS companies are leveraging AI for competitive advantage.

Payments 185

Payments SaaS Payments Payment Services AI 185

User Pilot

OCTOBER 31, 2024

Product analytics refers to the process of gathering and analyzing data on how users interact with a product. Maturity refers to how well your company collects, processes, and utilizes data in its decision-making process. Key steps to build and improve your product analytics strategy. What is product analytics?

Strategy 105

Strategy Underperforming Technical Team Government Customer Lifetime Value 105

Buffer Resources

JULY 18, 2024

A great way to use this tool is to paste your competitor’s website and find potential link-building opportunities.

Technical Review 125

Technical Review Software Review Mobile Engineering 125

ChurnZero

NOVEMBER 26, 2024

Benefits typically refer to mandatory programs that employers may legally be required to provide, such as: Health insurance Retirement plans (e.g., Showcase the benefits and perks your company offers.

Technical Review 52

Technical Review Sales Recruiting Customer Success Sales Hiring 52

FastSpring

OCTOBER 24, 2024

Once a single Black Friday shopping day, deals expanded to encompass the following Cyber Monday, with the entire weekend now referred to as Cyber Weekend. Consumers can submit an online request to get personalized assistance, or they can reference our helpful support topics such as Checkout and Purchasing, Licenses and Downloads, and more.

Payment Solutions 157

Payment Solutions SaaS Payments Merchant Services Software Review 157

SaaStr

MAY 25, 2025

How to avoid a Bad VC: 1Do reference checks 2Ask if they write second checks 3See how many control they want 4 Figure out their long-term goals 5 Ask about the lows too 6Ask about outside CEOs 7 What was their worst investment? This is different than taking risks on where the company will go, what the competitive landscape is, etc.

Investment 147

Investment New CTO CTO ChatGPT 147

User Pilot

OCTOBER 19, 2024

Increases the customer lifetime value The customer lifetime value (CLTV) refers to the average amount of money you can expect to earn from a single customer through their relationship with you. A customer tweeting about their positive experience can attract others to try out your product. Now, let’s do a bit of deductive reasoning.

Business 111

Business Underperforming Technical Team Customer Lifetime Value Systems Review 111

Buffer Resources

AUGUST 1, 2024

And regardless if you use a recording or not, you can always refer to it to create social content or draft key takeaways from the event to reinforce the value provided.  Unfortunately, there’s no functionality to record your events, but you can use a third-party application to record and re-share your audio.

Social Media 116

Social Media Branding Engagement Investment 116

Buffer Resources

SEPTEMBER 5, 2024

This makes it easy to refer to your findings as you write. Speaking of credibility, wherever possible, always add expert opinions, whether that’s yours or someone else’s. Organize your research : Keep all your findings in one place – I usually leave mine in the Notion page of my article.

AI Search 108

AI Search Social Media Systems Review Technical Review 108

USIO

MAY 9, 2025

Digital disbursements refer to the electronic transfer of funds from a business to individuals or other businesses. Lets break down how these tools are transforming the way businesses move money and why its time to leave slow disbursements in the past. What Are Digital Disbursements?

Payments 130

Payments Embedded Payments Payment Solutions Payment Services 130

Buffer Resources

SEPTEMBER 30, 2024

Open loop Open loops, often referred to as curiosity gaps, involve presenting a concept to your reader without fully exploring it until later in your caption. I personally find it easier to start with my hook. However, use this chance to get to know yourself as a writer and experiment to see which flows best.

Social Media 133

Social Media Trends Engagement AI 133

Sales Hacker

FEBRUARY 7, 2025

Users could sign up for free and get 2GB of storage, which could be expanded by referring friends. This phase is often referred to as “crossing the chasm,” a concept popularized by Geoffrey Moore, which highlights the challenge of bridging the gap between the enthusiastic early market and the more pragmatic mainstream market.

Pricing 111

Pricing Scale SaaS Technical Review 111

SaaStr

FEBRUARY 1, 2025

Its just hard to fly in sales selling something much harder to sell than your last role. But sell something even a smidge easier to sell than the last one?

Sales Hiring 185

Sales Hiring Sales compliance Interviewing 185

Buffer Resources

MAY 13, 2025

You may hear people refer to them as “social media KPIs” or key performance indicators. Any time you check how many people liked a post, clicked a link, or followed your account, you’re working with social media metrics. Each one tells its own story about your content’s reach and impact.

Social Media 122

Social Media Metrics Branding Engagement 122

Blulogix

DECEMBER 23, 2024

This model, also referred to as metered billing, aligns costs with actual consumption, offering customers a fair and flexible way to pay for services. By Inga Broerman How Usage-Based Pricing is Transforming Subscription Billing The subscription economy is undergoing a transformation, driven by the rising popularity of usage-based pricing.

Payment Features 52

Payment Features Subscription Pricing Artificial Intelligence 52

User Pilot

OCTOBER 20, 2024

When a customer refers someone — be it a friend or family member — and the referred party makes their first purchase, both receive $5 off. Referral programs Referral programs are most effective when targeting loyal customers who already have a positive experience with your brand.

Onboarding 102

Onboarding Engagement Software Review Retention 102

SaaStr

MAY 27, 2025

Reference specific points from the meeting to show you were listening and that you understand their needs. A quick follow-up keeps the conversation alive and positions you as a reliable partner. Pro Tip: Personalize the Follow-Up — Thoughtfully. And Add Some Value When You Do. Dont send a generic Thanks for your time email.

Onboarding 125

Onboarding Sales Business 125

Blulogix

NOVEMBER 18, 2024

The Importance of Accurate Revenue Recognition Revenue recognition refers to the process of recording revenue when it is earned, regardless of when payment is received. This process must comply with established accounting standards, such as ASC 606 or IFRS 15 , which provide guidelines on how and when revenue should be recognized.

Payment Services 52

Payment Services Payments compliance SaaS Payments 52

USIO

JUNE 19, 2025

The Hidden Revenue Machine: Payment Residuals Most SaaS platforms that offer payments earn what’s known as payment residuals , also referred to as revenue share. Let’s explore how SaaS companies are monetizing embedded payments, how big this opportunity really is, and what providers make it easy (and profitable).

Payments 130

Payments SaaS Payments Payment Services Payment Solutions 130

ChurnZero

MAY 23, 2025

It also affects sales cycles – faster TTV leads to more new case studies, stronger references, and improved sales confidence. For the CRO : TTV impacts how soon your expansion pipeline activates and how fast customers hit key milestones. Identify what drives faster TTV and replicate it.

Customer Success 52

Customer Success Metrics Revenue Scale 52

How To Buy Saas

MAY 26, 2025

In effect, the AI now has a custom context pack to refer to. The user can verify the answer by clicking the citation, much like checking a reference. When you ask Bing Chat a question, it performs a live web search , retrieves relevant pages, and feeds excerpts into GPT-4 to generate a conversational answer with references.

Artificial Intelligence 52

Artificial Intelligence AI Search AI Scale 52

Buffer Resources

JULY 22, 2024

” Composition Composition refers to the placement or arrangement of visual elements or ingredients in a work of art as distinct from the subject of a work. It’s important to ensure you have a strategy in place when it comes to reposting and also an idea of how the content you repost fits into your wider Instagram strategy.

Branding 110

Branding Social Media Strategy Engagement 110

Subscription Flow

OCTOBER 22, 2024

Economic nexus has become more relevant, as it refers to a SaaS company’s economic activity in a region, rather than its physical presence. However, since the SaaS businesses now are more cloud-based than geography-based, this definition of nexus is becoming outdated. Each state has its own economic nexus requirements.

SaaS Payments 52

SaaS Payments Payment Services Payment Solutions SaaS 52

SaaStr

MAY 27, 2025

These champions are the ones who will advocate for your product internally, drive expansion opportunities, and refer new customers. Onboarding Creates Champions When you nail onboarding, youre not just reducing churnyoure creating champions within your customers organizations. The 11 Year Customer 4.

Onboarding 182

Onboarding Customer Success AI Scale 182