User Pilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision. Of course, it's not a walk in the park.

Acquisition 59

Acquisition Strategy Social Media Customer Lifetime Value 59

OpenView Labs

NOVEMBER 30, 2021

And there’s more and more bifurcation between the ‘haves’ – the fast growers – and the ‘have nots’ of SaaS than ever before. The new data reveals a similar picture for private SaaS startups. . The first call with a candidate is no longer an interview; it instead needs to be 100% focused on setting the hook.

Payment Services 80

Payment Services Benchmarks SaaS Payments Merchant Services 80

User Pilot

JANUARY 16, 2024

A review funnel is essential for every business, including your SaaS company. Building an effective review funnel that converts is pretty straightforward, but brands can get lost on its value. In case of negative reviews , invite the customer to a one-on-one interview to learn more about their problems and try to fix them.

Systems Review 91

Systems Review Scale SaaS Branding 91

User Pilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision. Of course, it's not a walk in the park.

Acquisition 52

Acquisition Strategy Social Media Customer Lifetime Value 52

User Pilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision. Of course, it's not a walk in the park.

Acquisition 52

Acquisition Strategy Social Media Customer Lifetime Value 52

Teamgate

JANUARY 14, 2019

It can create awareness, adding to the beginning of your sales funnel, but the real power of PR is creating and maintaining a level of credibility and a positive image that will eliminate any trust issues the prospect might have. What are PR peculiarities for SaaS companies? PR works similar in both B2B and B2C.

Interviewing 81

Interviewing Startup Technical Review Technical Advisors 81

User Pilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. The B2B marketing funnel focuses on creating awareness, building interest, and generating qualified leads through content marketing, search engine optimization, and social media marketing. Why do you need a B2B marketing funnel?

B2B 92

B2B Development Team Review Software Review Marketing 92

SaaStr

JULY 1, 2021

What’s the secret to SaaS success at YCombinator? Sam : We’re going to talk today about a lot of topics, but the general theme is, what’s the difference between good and great SaaS companies? It became a part of our interview questions. What questions do you ask in the interview?

VP of Engineering 246

VP of Engineering Sales Hiring Sales Recruiting Underperforming Technical Team 246

How SaaS Works

OCTOBER 25, 2019

The How SaaS Works series simplifies the complex world of software-as-a-service (SaaS) into the practical fundamentals for anyone involved in SaaS. Introduction to Lead Qualification SaaS Engine Components You can tell your three-year-old son not to throw that toy at his sister … he will anyway. What is a Qualified Lead?

Sales Funnel 40

Sales Funnel SaaS Government Market Segmentation 40

User Pilot

SEPTEMBER 29, 2023

Funnel analysis is an analytical technique that involves tracking and analyzing users’ progress through a sequence of steps leading to a key conversion event. Define relevant metrics for every funnel stage As you have your funnel stages mapped, it’s time to decide what metrics you’re going to track.

Sales Funnel 84

Sales Funnel Onboarding Churn Retention 84

SaaSX

FEBRUARY 26, 2020

Try and answer these questions for yourself with some internet sleuthing, in-depth market research, and even a few one-on-one interviews with candidate representatives. A few of these new “team members” may be unfamiliar with the average sales funnel or the archetypal buyer’s journey. That’s okay.

Outsourcing Services 93

Outsourcing Services Strategy Underperforming Technical Team Technical Advisors 93

Natalia Luneva

NOVEMBER 11, 2021

If you don’t have any customers, you just need to do the same thing but by using problem interviews. Another problem SaaS founders face at this stage is tremendously long sales cycle of 6 – 18 months and not only am I running out of cash which is killing my business but I am not learning quick enough.

Sales Recruiting 52

Sales Recruiting Sales Hiring Scale Sales 52

FastSpring

OCTOBER 12, 2023

Full Interview: Audio Only Full Interview: Video 3 CRO Insights From Dave Gowans Why Full Funnel CRO Is Especially Important for SaaS and Subscriptions “The easiest and most straightforward bit of CRO is what you can do on the website,” Dave says. “For Stream the entire conversation or read the highlights below.

Payment Methods 176

Payment Methods SaaS Payments Payment Solutions Payments 176

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I But really excited about this interview.

Scale 144

Scale Sales Payment Methods Merchant Services 144

GetUplift

DECEMBER 12, 2021

There were flaws in the funnel, but founder Shai Goitein wasn’t sure how to fix them. We conducted deep-dive interviews, ran surveys and also did additional emotional targeting research to uncover what PowerUp Toys was doing well, what they needed to improve, and where the friction points were. Interviews. Mining conversations.

Payment Methods 122

Payment Methods Marketing Payment Solutions Underperforming Technical Team 122

Sales Hacker

JUNE 23, 2021

The most innovative sales leaders work with our team of content specialists to write cutting-edge content for intrepid sales professionals. Best article to read: RevOps is taking over how B2B SaaS companies look at sales. This can be from their partners or sales leaders that work with First Round Review regularly.

Sales 80

Sales Technical Review Outbound Sales Team Interviewing 80

Sales Hacker

DECEMBER 20, 2018

is a handy resource for ramping up your sales performance. B2B marketing experts James Carbary and Jonathan Green interview a business leader on leadership, sales-to-marketing realignment, buyer personas, marketing strategy, and a host of other topics. Sales Funnel Radio. Sales Manager Playbook. Accelerate!

Scale 111

Scale Underperforming Technical Team Sales Social Media 111

Intercom, Inc.

NOVEMBER 18, 2019

Most landing pages for SaaS products tend to focus too much on highlighting what you get (the features) and not enough on what it will do for you (the benefits). Most SaaS products have a shared set of jobs that they enable their customers to accomplish. So you have a killer product and now you need to craft a landing page to sell it.

Sales Hiring 208

Sales Hiring Pricing Sales Funnel Engagement 208

Neil Patel

AUGUST 25, 2020

Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand. Maybe you want to grow your email list to add more leads into your sales funnel.

Sales Hiring 133

Sales Hiring Social Media B2C Mobile 133

Chart Mogul

AUGUST 30, 2019

The problem with SaaS is getting people to see the value in your product. In this guide, I’ll cover why one of the biggest problems impacting the growth of your SaaS company is churn. Why Are Courses a Good Way to Scale Your SaaS Company. The title of this guide is “How to Use High-End Courses to Grow Your SaaS Company.”

SaaS Payments 52

SaaS Payments Payment Methods Scale Payments 52

Chart Mogul

AUGUST 30, 2019

The problem with SaaS is getting people to see the value in your product. In this guide, I’ll cover why one of the biggest problems impacting the growth of your SaaS company is churn. Why Are Courses a Good Way to Scale Your SaaS Company. The title of this guide is “How to Use High-End Courses to Grow Your SaaS Company.”

SaaS Payments 55

SaaS Payments Payment Methods Scale Payments 55

User Pilot

JANUARY 26, 2024

If you’ve been in the SaaS space for a bit, you must have heard about product-led growth strategy or product-led sales. How can SaaS companies create product-led content? Prioritize MOFU and BOFU topics Traditional content marketing involves creating content for all stages of the sales funnel.

Content Marketing 52

Content Marketing Marketing Social Media Education 52

Intercom, Inc.

MARCH 29, 2018

This is part of an ongoing series of interviews about unlocking the potential of growth. Eric: We’re working with Series A companies and beyond, so a lot of SaaS companies like Recurly, Lever and 15five. I interviewed him a couple years ago on Growth Everywhere and asked, “Why did you pay $30,000 for a guide?”

Scale 192

Scale Business Content Marketing Interviewing 192

OpenView Labs

JANUARY 19, 2022

This also means that the typical go-to-market playbook SaaS experts used to follow (below) isn’t as relevant as it used to be. Because it assumes that prospective customers will only encounter the product with a sales or customer success representative alongside them. Start: the step where a user decides to sign up and get started.

Scale 72

Scale Underperforming Technical Team Sales Hiring Marketing 72

Sales Hacker

FEBRUARY 19, 2020

SaaS companies, who often have complex sales cycles coupled with small but agile sales teams, can especially benefit from lead scoring, since it allows small teams to punch well above their weight class. Why Is Lead Scoring Important For SaaS Companies? According to MarketingSherpa, 73% of leads are not sales-ready.

Sales 98

Sales Underperforming Technical Team Systems Review Headcount 98

yoursales

MAY 15, 2019

Will hosts this B2B podcast, shares insight from years and years of B2B sales AND interviews an army of B2B sales influencers and sales leaders from all over the World. In a sub-30-minute format it features interesting interviews with sales leaders and influencers. Subscribe here: . Salesman Podcast.

Sales 40

Sales Sales Outsourcing B2B Interviewing 40

InsightSquared

NOVEMBER 5, 2018

SaaS benchmark should hover around 95%, not including upsell/cross-sell which should bring it up over 100%. We will share more scenarios and attendees will receive a cheat sheet with benchmarks for the full sales funnel. So what does this mean? You might have an early stage product that might not be performing as expected.

Revenue 94

Revenue Benchmarks Sales Funnel Education 94

User Pilot

AUGUST 2, 2023

So rather than dealing with that manually, you could set up automation asking for more information to understand this trend or even to book a customer interview. Where they are in the sales funnel. It could be that a user has chosen a low score multiple times. What their job-to-be-done (JTBD) is.

Data 78

Data Strategy Marketing Software Review 78

yoursales

MAY 15, 2019

Will hosts this B2B podcast, shares insight from years and years of B2B sales AND interviews an army of B2B sales influencers and sales leaders from all over the World. In a sub-30-minute format it features interesting interviews with sales leaders and influencers. Enterprise Sales Podcast with Noah Goldman.

Sales 40

Sales Sales Outsourcing B2B Software Review 40

User Pilot

FEBRUARY 27, 2024

Funnel analysis insights, and time to convert in particular, can help teams determine the ideal length of the trial period and improve product adoption. Another application of funnel analytics is to monitor conversion trends over time. What is a conversion funnel analysis example? Heatmaps in Userpilot.

Marketing 76

Marketing Trends Metrics Forecasting 76

SaaStr

JUNE 24, 2020

Below, we’ve shared the transcript of Harry’s interview with Julie. So tell me, in terms of your entrance into the world of SaaS, how did you make your entrance into the world of SaaS, and how did you come to be CMO at PagerDuty today? Harry Stebbings: Who’s the CMO you most respect in the SaaS world and why?

Scale 274

Scale Content Marketing B2C Sales Hiring 274

Intercom, Inc.

MARCH 28, 2019

Not long ago, there was a clear approach to the B2B sales funnel: marketing was responsible for filling the top of the funnel with leads, and sales was responsible for dragging those leads through the middle and lower portions of the funnel and closing them. — Jason ??????????????????????????

Scale 117

Scale Sales Recruiting Revenue Scaling 117

Chargify

JUNE 27, 2019

Churn is part and parcel of running a SaaS company. Here’s how Joel York from Chaotic Flow defines customer churn: “SaaS churn is the percentage rate at which SaaS customers cancel their recurring revenue subscriptions.”. Stages of SaaS customer lifecycle. Some customers won’t get enough value out of your product.

Churn 77

Churn Payment Solutions Payment Methods SaaS Payments 77

Natalia Luneva

NOVEMBER 17, 2021

On this episode of the podcast, I interview Michael Cardamone and we discuss fundraising tips for founders. Michael Cardamone is the CEO/Managing Partner at Forum Ventures (formerly Accleprise) which is a B2B SaaS focused seed fund & pre-seed accelerator with locations in SF, NYC & Toronto. Show Notes.

Sales Recruiting 52

Sales Recruiting Venture Capital Investment Technical Review 52

SaaStr

FEBRUARY 21, 2020

David is also the author of foreentrepreneurs.com the must read blog in the world of SaaS metrics. In Today’s Episode We Discuss: * How David made his way into the world of SaaS at the age of 22. Harry Stebbings: And David is also the author of foreentrepreneurs.com, the must read blog in the world of Saas metrics. . David Skok.

Scale 183

Scale Sales Hiring Underperforming Technical Team Sales Recruiting 183

InsightSquared

NOVEMBER 5, 2018

SaaS benchmark should hover around 95%, not including upsell/cross-sell which should bring it up over 100%. We will share more scenarios and attendees will receive a cheat sheet with benchmarks for the full sales funnel. So what does this mean? You might have an early stage product that might not be performing as expected.

Revenue 59

Revenue Benchmarks Sales Funnel Education 59

User Pilot

AUGUST 6, 2023

If even one channel becomes better at driving users towards your sales funnel, you’ll be able to improve your customer acquisition significantly. Following up on insightful customer feedback through email or interviews. Higher retention. Leveraging multimedia such as micro-videos in your surveys.

Investment 70

Investment Banking Social Media Customer Lifetime Value 70