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In-App Events: What Are They and How to Set Up [+ Examples]

User Pilot

In-app events give you valuable insights into user behavior. By analyzing these events in your product, you can understand how users engage with your app and make improvements to enhance the user experience. Let’s dig into what in-app events are and how you can leverage them to drive engagement and build better products!

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How to Grow Revenue Faster in the Second Half of 2023 with Founders Fund

SaaStr

In a special workshop, Sam shares advice on how to spot bottlenecks, reallocate the right resources, and grow revenue in 2023. How long is the onboarding cycle for a new customer? Step Two: Diagnose the Bottleneck to Closing More Revenue When your company doesn’t hit target revenue, it can be tempting to zero in on conversion rates.

Revenue 224
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How To Boost Your Net Retention Revenue (NRR) to Over 140% with Insider’s CEO and CMO

SaaStr

“Given the fact that customer acquisition costs are increasing sharply, the most efficient way to increase revenue base is getting it out of existing ones.” In a survey by Influitive, 58% said customer marketing was very important, and almost 60% had moderate-to-significant revenue gains thanks to customer marketing.

Retention 194
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Event Data for SaaS: A Complete Guide with Examples

User Pilot

Do you want to leverage event data to make data-driven decisions to enhance user experience? Event data allows you to understand your users’ behaviors and needs on a deeper level. In this article, we’ll walk you through everything you need to know about event data with industry-leading examples. What is event data?

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What Makes a Great VP of Marketing in SaaS: A Deep Dive with Jason and Dave Gerhardt, ex-VPM of Drift

SaaStr

Revenue per employee has doubled since 2021, leading to budget cuts and the necessity for leaders to achieve more with fewer resources. Understanding the Importance of Revenue Goals Jason expresses concerns about the high costs associated with producing a podcast and questions the return on investment if not done thoughtfully.

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User Onboarding: Complete Guide For Driving Product Growth

User Pilot

User onboarding is one thing that can make or break your product. You get it right, and your customer base and revenue constantly grow. Get it wrong and your product will be plagued by churn, declining revenue, and poor customer reviews. That’s what we explore in this complete guide to user onboarding.

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Heap vs Pendo vs Baremetrics for Event Tracking

User Pilot

Looking for a good event tracking tool and wondering which one of Heap, Pendo, and Baremetrics is the best option for your SaaS company? There are plenty of tools for event tracking on review sites, but they don’t make the choice any easier. TL;DR Event tracking is the monitoring of every interaction made by a user.