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What Are Influencer Engagement Marketplaces (and How to Use Them)

Neil Patel

Influencer marketplaces can help you do just that, so let me show you how they work. Is it worth your time, or should you leave the influencer trend behind? While I’m not suggesting you should rely solely on influencer-based marketing, the trend is here to stay, and it’s worth trying. What Are Influencer Marketplaces?

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G2’s CMO Amanda Malko on the latest trends in software buying

Intercom, Inc.

The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs. But once they’re happy with a service, they can help build trust with new customers as well.

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Where to Cultivate Loyalty: Advanced Strategies for Enhancing Customer Engagement and Retention

Blulogix

This blog post delves into advanced strategies that can help subscription services foster deeper connections with their customers, thereby improving retention rates and fostering brand loyalty. Tailor experiences, from onboarding to customer service, ensuring each subscriber feels uniquely valued.

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Sequencing Business Models: Can That SAAS Business Turn Into a Marketplace?

Casey Accidental

As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. The Weak Transition to Marketplace Arguments. So goes the story.

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How to Harness the Power of Digital Market Dynamics for Product Innovation

Blulogix

How to Harness the Power of Digital Market Dynamics for Product Innovation By BluLogix Team Innovating Subscription Offerings in the Agile Digital Landscape The digital marketplace is an ever-evolving ecosystem, characterized by rapid changes in technology, consumer behavior, and competitive landscapes.

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Pricing Erosion: Definition, Causes, and How to Avoid It

TrackStreet

In a competitive industry for a specific type of product or service, businesses often engage in pricing wars that lead to a steady decrease in the value of goods. Pricing erosion refers to the steady and ongoing drop in the prices of products or services within a particular market or industry.

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Discovering SimpleCirc Alternatives for Your Magazine in 2024

Subscription Flow

Keeping all this in mind, in the first section of this blog, we will first be seeing what is SimpleCirc, its features, and why exactly is it such a hot choice for magazine owners in today’s marketplace. Say you are a small online marketplace owner whose product links customers and independent artists.