Tue.May 17, 2022

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Five Best CRMs for B2B Sales in 2022

Totango

Wondering what is the best CRM for B2B sales? Well we’re here to help with our guide to the best CRMs for both small businesses and enterprises in 2022. We’ll walk you through what customer relationship management B2B software is, what its benefits are, and a list of the top CRM companies, including the outstanding features and best uses for each.

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10 of the Top Mistakes I’ve Made in Venture Investing

SaaStr

Q: What are the most common mistakes people do while investing? My top mistakes in venture investing at least: Investing when I didn’t 100% believe in the CEO. No matter how interesting the metrics, even the product is, don’t invest if you don’t 100% believe in the CEO. It’s not enough. And if you truly, 100% believe in the CEO — lean in.

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So You Want to Improve Your Sales Efficiency

Tom Tunguz

With all the talk of recession, changing market dynamics, and the importance of efficient growth, many teams will be looking to boost their sales efficiency. How can the company drive more sales with less expense? Let’s start with the formula for sales efficiency. Sales efficiency = New_Bookings x Gross_Margin / Sales_and_Marketing_Cost. Three paths emerge from the equation: Increase bookings : increase pricing without sacrificing sales velocity.

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A First Timer’s Guide to SaaStr Europa 2022 in Barcelona!

SaaStr

So we are so close!! The 3d SaaStr Europa is coming up 7-8 June in Sunny Barcelona! A first-timers guide here, 10+ Insider Tips: #1. Sign Up for A Bunch of Braindates. Braindates and Super Braindates are incredible chances to meet 1:2, 1:4, 1:8, 1:20 with some of the very top CEOs, CTOs, CROs, CMOs, founders and more in SaaS. Big sessions are fun, but sign up for at least 4 Braindates.

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The Next Evolution in Subscriptions and Recurring Payments

Rise to the next level of recurring revenue. Discover how recurring payments are reshaping industries beyond simple subscriptions, driving a $1.5 trillion market. Learn the crucial strategies for building scalable, secure, and seamless recurring payment infrastructure to boost customer retention and fuel growth.

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The Importance of Founder-Led Sales to Scaling

Predictable Revenue

Harpaul Sambhi joins the Predictable Revenue podcast to discuss the importance of founder-led sales to scaling repeatable revenue for startups. The post The Importance of Founder-Led Sales to Scaling appeared first on Predictable Revenue.

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Introducing the 2022 State of Crypto Report

Andreessen Horowitz

… The post Introducing the 2022 State of Crypto Report appeared first on Andreessen Horowitz.

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You’re Doing Landing Page Testing Wrong: These Are the 5 Rules to Do It Right

Unbounce

Most marketers think there is no true winning formula for increasing conversion rates, lowering cost per conversion, and increasing conversion quality all at the same time. Guess what? There is—I know this because we use it every day at KlientBoost. Backed by data from 250+ active clients and more than 10,000 CRO tests, we’re seeing these average lifts: Increase in conversion rates by 52% Lower cost per conversion by 33% Increase conversion quality by over 100%.

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Mass market, nano media: The future of marketing is engagement

Intercom, Inc.

A couple of weeks ago, I spoke about the future of engagement at AdWorld 2022. If you were there, you probably left excited about the evolving world of marketing. If you didn’t make it, we’ve put together a recap so you can catch up on what you missed. Here are the top takeaways. The age of mass media marketing and advertising is over. In 2022, we can no longer separate digital and physical business.

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A Framework for Navigating Down Markets

Andreessen Horowitz

… The post A Framework for Navigating Down Markets appeared first on Andreessen Horowitz.

Marketing 100
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Struggling to Scale Test Coverage Under Pressure?

When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

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Amid talent crunch, Microsoft looks to keep workers through pay hikes, bonuses

IT World

Under tremendous pressure to attract and retain talent, Microsoft is boosting worldwide compensation for employees to remain competitive with some of its big-tech rivals, including Amazon and Meta. The Redmond, Wash. company plans to nearly double its global budget for merit-based salary increases, and increase its range for annual stock-based compensation by at least 25% for employees at the senior director level and below, according to a GeekWire report.

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ChurnZero Builds Momentum with Industry Awards and Accolades in Q2 2022

ChurnZero

WASHINGTON , May 17, 2022 — ChurnZero , a leading Customer Success platform, has earned multiple accolades from business and SaaS industry groups for its product innovation and industry leadership. EY, TrustRadius, G2, SIIA CODiE, and APPEALIE have recognized ChurnZero’s platform, team, and customers in areas ranging from technological innovation and customer success services to the strategic vision of its senior leaders.

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4 Priorities During Your First 90 Days as a SaaS CFO

Sage Intacct

I f y ou want to take the shot at being a CFO at a SaaS start-up, how do you reduce your risk on picking the right firm and making an impact in your first 90 days? I like to think the way you start is how you finish. This may not be true to all circumstances, but for transition into the CFO club it sure is. Growth through a subscription-based model is often the north star for SaaS startups.

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Customer Feedback Loop: What is it and How To Close it

User Pilot

Closing the customer feedback loop is an important practice for SaaS companies as it’s often the thin line between churn and customer retention. Do you collect feedback and user sentiment regularly and act on insights? If you don’t, you’ve been missing out on a lot of user-generated insights. This piece will show you what the customer feedback loop means for your SaaS, different ways to gather feedback, and how to close the loop.

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Harness the Full Power of Integrated Payments to Drive Revenue

Your payments integration is more powerful than you think. In today’s complex business landscape, treating payments as just a software feature is a missed opportunity for significant growth and customer acquisition. With the right partner, payments can become a strategy that leads to competitive advantages. Designed for software leaders, this playbook outlines how to harness the full power of a payments strategy to drive substantial revenue and enhance the overall customer experience.

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2022 Leadership Playbook: Winning Hybrid Sales Strategies

Sales Hacker

Inside, and outside sales. In-person, and online. Work from home, and work from HQ. The return to normal continues its hybrid evolution, revenue leaders face challenges managing teams with buyer expectations and establishing modern processes in this mixed landscape. During this live event, we’ll dissect the winning hybrid sales strategies playbook, showing how leaders implement approaches that accelerate pipeline & empower reps to find success, regardless of where the sale occurs.

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Apple backs off its return-to-work policy, cites virus resurgence

IT World

Apple told employees today it will delay a plan to require them to come back to the office a least three days a week amid surging COVID-19 cases. The company had planned to require workers to return to the office thrice weekly by May 23, according to a memo seen by Bloomberg. Apple said the requirement is being delayed for “the time being” and didn’t provide a new implementation date; it still expects workers in the office two days a week.

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ChurnZero Builds Momentum with Industry Awards and Accolades in Q2 2022

ChurnZero

WASHINGTON , May 17, 2022 — ChurnZero , a leading Customer Success platform, has earned multiple accolades from business and SaaS industry groups for its product innovation and industry leadership. EY, TrustRadius, G2, SIIA CODiE, and APPEALIE have recognized ChurnZero’s platform, team, and customers in areas ranging from technological innovation and customer success services to the strategic vision of its senior leaders.

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Apple boosts diversity with its latest accessibility tools

IT World

What can humans do alone? What can computers do? And what can humans and computers do when they work together ? Apple’s latest accessibility features gives us a sense of new ways in which tech and humans can augment each other. Happy Global Accessibility Awareness Day. This week, Apple is celebrating Global Accessibility Awareness Day with news of these upcoming improvements, and a range of special sessions, curated collections, and more.

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Is Your Test Automation Keeping Up With Your Codebase?

Codebases evolve rapidly, and your test automation should keep pace. However, many teams struggle with brittle scripts and growing test debt, which hinder delivery and increase risk. This guide illustrates how engineering leaders leverage AI to enhance the resilience and scalability of testing. You will discover how AI can automatically generate and maintain test cases, adapt to changing applications, and identify high-risk areas before problems reach production.

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Five Steps to a More Productive Team as a B2B Leader with Nils Vinje

30 Day Leadership

In this episode of the B2B Leadership podcast, best-selling author and leadership coach Nils Vinje discusses his experience of working with hundreds of B2B leaders and talks about what's working well right now in terms of building a more productive team. All this rolled into 5 simple steps. Podcast highlights: 0:47 - Confusion across the team - Why this advice from Steve Jobs might not work for you. 1:26 - Set expectations - The first of five steps to a more productive team. 5:08 - Drive account

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Sales certification programs: 17 best options for reps & managers

CloseSaaS

Want to get certified in sales? Here are the top 18 programs from Close, Northwest University, LinkedIn, MEDDIC Academy, and more.

Sales 52
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Five Steps to a More Productive Team as a B2B Leader with Nils Vinje

30 Day Leadership

In this episode of the B2B Leadership podcast, best-selling author and leadership coach Nils Vinje discusses his experience of working with hundreds of B2B leaders and talks about what's working well right now in terms of building a more productive team. All this rolled into 5 simple steps. Podcast highlights: 0:47 - Confusion across the team - Why this advice from Steve Jobs might not work for you. 1:26 - Set expectations - The first of five steps to a more productive team. 5:08 - Drive account

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Target Account Selling (TAS): How to make it work for your team

CloseSaaS

Target account selling (TAS) is a B2B sales strategy built to hyper-personalize your process to the way your customers buy. Learn how to set it up & why you should.

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Signal-Based Selling: How to Leverage 4 Key Buying Signals

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.

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Five Steps to a More Productive Team as a B2B Leader

30 Day Leadership

In this episode of the B2B Leadership podcast, best-selling author and leadership coach Nils Vinje discusses his experience of working with hundreds of B2B leaders and talks about what's working well right now in terms of building a more productive team. All this rolled into 5 simple steps. Podcast highlights: 0:47 - Confusion across the team - Why this advice from Steve Jobs might not work for you. 1:26 - Set expectations - The first of five steps to a more productive team. 5:08 - Drive account

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USPS Updates & Insights from the National Postal Forum

OceanX

USPS Updates from the National Postal Forum. This week we spent a few days at the National Postal Forum in Phoenix, Arizona. This is the premier conference that works directly with the Unties States Postal Service. In addition to meeting up with our primary carrier, OSM, we attended several events, including a meeting with the USPS and Package Shippers Association.

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Order Confirmation emails: Assure your customer’s final order and trust in 5 steps.

How To Buy Saas

Order confirmation emails are received after covering a journey of going through different sites for the purchase of a particular product and then finally deciding to buy it from a specific site, which is not an easy task to deal with. You check the advantages and disadvantages of having to own that product, compare them and then place an order for the purchase.

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Why Comply with Legal Requirements and Provide Privacy Policy in Mobile App Development

SaaS Metrics

Nearly every mobile application gathers, processes, and stores users’ personal information. That means that almost every app you build or use can become a target for hackers. Apart from that, human errors — both on the user’s side and developer’s side — often result in data leaks without bad actors’ involvement. To. Read more. The post Why Comply with Legal Requirements and Provide Privacy Policy in Mobile App Development first appeared on SaaS Metrics.

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Apache Airflow® Best Practices: DAG Writing

Speaker: Tamara Fingerlin, Developer Advocate

In this new webinar, Tamara Fingerlin, Developer Advocate, will walk you through many Airflow best practices and advanced features that can help you make your pipelines more manageable, adaptive, and robust. She'll focus on how to write best-in-class Airflow DAGs using the latest Airflow features like dynamic task mapping and data-driven scheduling!

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Top Email Marketing Strategies- 12 Most Important Email Marketing Strategies

How To Buy Saas

Email marketing strategies are a way of arrangement of technical solutions that can improve marketing that including sending commercial and promotional messages or information to a broad group of people using emails. Emails sent to any client, and/or audience, providing information regarding any of various things, can be termed email marketing. The emails sent during marketing involve promotional events, advertisements, a new collection of a certain type of products, sensitive information like t

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How do bitcoins affect the transport industry of America?

SaaS Metrics

As a digital currency, Bitcoin has the potential to revolutionize the transport industry in America just as it has with other industries. There are many ways that people could potentially use bitcoin to improve the efficiency and transparency of the transport sector. Get acquainted with some significant risks of investing in cryptocurrency. Read more.

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Easter Email Marketing: Best Ideas, Subject Lines, and Example for 2022

How To Buy Saas

Easter is a wonderful opportunity for brands to run an Easter email marketing campaign in order to interact with their subscribers through creativity and content that is themed around the holiday. Easter-themed wordplay, bright imagery, clever rewards, and clever methods to engage subscribers are all possibilities. Easter Email Marketing: Why Should You Do It?