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At Scale, Customer Success On Average is Paid 5.3% of ARR Managed, Per Gainsight

SaaStr

At SaaStr we’ve huge champions about investing early in CS. So what’s the current, actual spend for CS? of fully-loaded CS cost as a percentage of ARR.” CLTV Isn’t The Whole Story. Don’t Shortchange Second-Order Revenue. But again, there’s only so much money.

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How VCs Value Rainbow Foals in 2022

Tom Tunguz

Series Cs dropped from 11x to 5.3x. From 2007 to 2016, $1.5b marked the upside case for most VC software and infrastructure investment memos. 2015 Return Multiple by Round. Return Multiple at $1.5b. If you were to read a memo from that era, you might have seen a table resembling the one above. depending on the round. RM at $1.5b (2015).

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2024 Expectations: The forefront of the next generation of customer success

Totango

We polled our Customer Advisory Board (CAB) at the end of last year to gauge which way they saw the pendulum shifting for CS in 2024. Most expect to see CS emerging as a growth engine. Half of them predict that the excitement and potential for AI usage within CS teams and application in CS software will continue to build.

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The Fundraising Market Has Changed, But Not in the Way I Thought

Tom Tunguz

It showed that the later rounds, the series B and series C were the most impacted. Meanwhile, Series Cs are flat to up. As, Bs, and Cs median round sizes remained level or grew. By the time a company raises a Series B or C, they have established relationships with later-stage investors. Later rounds are unblemished.

Marketing 253
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Leaning into integration: The key to unlocking enterprise revenue growth

Totango

We partner with expert vendors across categories in order to support our vision that customer success requires superior alignment across the C-suite to drive business outcomes and customer value.” CS, more than any other function, is positioned to be the driver of customer results and customer retention to fuel growth.

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The Biggest Problem With Mediocre VPs? They Spend All The Money

SaaStr

That B players hire C players, B+ players hire B- players, etc. This turns CS into a cost center that frustrates everyone in the company. I used to think the biggest problem with mediore VPs was the mediocre folks they hire. This is certainly true. A players will only work for other A players.

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The CXO dream team: ?Why marketing, sales, and CS should unite to drive growth

Totango

When it comes to understanding customer needs, marketing, sales, and CS teams are the experts, so it’s on us to work together to define today’s most valuable growth opportunities. The idea that CS can own the entire customer journey is both unrealistic and outdated. VP of Customer Success at Veriforce, Andy Kearney.