Intercom, Inc.

MARCH 28, 2022

That is, in order to stay competitive, businesses need to put customers first by creating engaging, personalized customer experiences. But in order to stay successful in this new landscape, businesses need to run with customer engagement in mind. Consumer expectations for exceptional, engaging experiences are rising.

Scale 228

Scale Engagement Technical Review Business 228

User Pilot

MAY 16, 2023

Looking to implement the top customer engagement trends in 2023 for your SaaS business? Staying on top of the engagement trends is a must for product growth and staying ahead of your competition. This article has compiled the top 13 SaaS customer engagement trends you should follow in 2023 to help you navigate the emerging trends.

Trends 94

Trends Engagement Artificial Intelligence Machine Learning 94

User Pilot

MARCH 1, 2022

There are multiple channels and tactics you can implement to engage with customers and bring them back. why segmentation and good customer service are key drivers of user engagement. 10 re-engagement strategies you can start implementing right away. Customers mostly churn because they feel dissatisfied or unhappy.

Engagement 96

Engagement SaaS Social Media Churn 96

User Pilot

AUGUST 15, 2021

A key reason why customer engagement metrics are important to successful SaaS businesses. While customer acquisition is important, if you're unable to keep user engagement up, you've built a leaking house that will drown everyone in it! Measure engagement by feature usage to understand what brings the most value.

Engagement 98

Engagement Metrics Scale SaaS 98

User Pilot

AUGUST 24, 2023

A well-designed cancellation survey will help you understand the reasons for churn. This article shows you how to design a customer cancellation survey that collects actionable insights and reduces churn. TL;DR An exit or cancellation survey is a questionnaire you send to users to understand their reasons for churning.

Churn 92

Churn Interviewing Subscription Payment Features 92

User Pilot

JUNE 22, 2023

Wondering how to reduce churn rate and increase retention? While customer churn is a grave concern, retention is what can help you tackle it and make your product successful. So, efforts to simultaneously reduce churn rate and increase retention are the formula to your product’s success. What is customer churn?

Churn 82

Churn Retention Onboarding Engagement 82

User Pilot

OCTOBER 31, 2022

Looking for the right product engagement metrics to track and see how well users are interacting with your product? As a product manager, you need to track product engagement metrics as it allows you to measure user engagement and find ways to deliver more value to your daily active users. Ready to get started? Let’s go!

Engagement 92

Engagement Metrics Strategy Churn 92

For Entrepreneurs with David Skok

JANUARY 3, 2018

In working with a number of SaaS portfolio companies, I have found that there are two causes of churn that occur more frequently than any others. They are: Failure to successfully onboard the customer Loss of the champion who drove the purchase Looking at these in order: Failure to successfully onboard It’s easy to understand.

Churn 269

Churn Onboarding SaaS Retention 269

User Pilot

JANUARY 12, 2023

You’ll struggle to boost user engagement and retention if you don’t clearly define what an engaged user is. That is why this article will give you guidelines for defining engaged users and strategies for your company and increasing your engagement rates. How to measure user engagement?

Engagement 93

Engagement Social Media Onboarding Retention 93

User Pilot

NOVEMBER 27, 2023

Wondering how churn rate vs retention rate are different? Other important metrics related to churn and retention efforts. Ways to analyze churn and improve retention rates based on the data. The churn rate refers to the percentage of customers discontinuing their subscriptions during a given time period.

Churn 76

Churn Retention Benchmarks Customer Lifetime Value 76

Intercom, Inc.

MARCH 15, 2022

So how can you create more personalized and engaging marketing campaigns? Start by using things like your customer’s first name and company to make the message feel personal and engaging. The best way to engage people is by sending the right message, at the right time, in the right place.

Engagement 129

Engagement Marketing Communication Mobile 129

User Pilot

JANUARY 31, 2023

How to prevent churn by identifying at-risk customers? In SaaS, you can grow your revenue only if your churn rate is low, so retaining at-risk customers is crucial. In this article, we will discuss the ins and outs of at-risk customers, how to detect them, and five actionable strategies to help you prevent churn.

Churn 94

Churn Underperforming Technical Team SaaS Payments Payment Solutions 94

ChurnZero

APRIL 18, 2024

Make sure you’re still delivering high-touch, one-to-one engagement. Analog + digital customer engagement: how to find your balance The analog versus digital metaphor may be from the engineering world, but it’s a great lesson in how tools can co-exist rather than conquer. Wait, say that again? Balance is key.

Engagement 52

Engagement Onboarding Customer Success Metrics 52

SaaStr

OCTOBER 28, 2021

The talk is definitely focsued on the early days, so if you’re at Scale, it may be more of a trip down memory lane … but it was a great and super engaging presentation. At Evernote, they conflated bounce with churn — and Phil challenges us not to. Now, at mmhmm, Bounce rate is high but High-Value Churn is low.

Churn 215

Churn Retention Acquisition Startup 215

Totango

AUGUST 25, 2022

Six Customer Engagement SaaS Strategies That Work. For software service providers, customer engagement SaaS strategies play a central role in a successful business model. In this article, we’ll offer some tips for a winning customer engagement SaaS strategy. Next, we’ll share six keys to effective SaaS customer engagement.

Engagement 96

Engagement Strategy SaaS Scale 96

Chargebee

FEBRUARY 13, 2024

Dive into Chargebee's exploration of churn indicators, where we dissect the crucial signs of customer attrition and their impact on business health. This blog post illuminates the importance of understanding churn rates, providing actionable insights to improve customer retention, boost engagement, and ultimately drive growth.

Churn 52

Churn Retention Engagement Strategy 52

Sixteen Ventures

MARCH 9, 2024

This statistic highlights a crucial reality in today’s competitive SaaS landscape: customer engagement is no longer a luxury, it’s a necessity for survival.

Engagement 64

Engagement Investment SaaS Growth Hacking 64

Blulogix

FEBRUARY 19, 2024

With the cost of acquiring new customers significantly higher than retaining existing ones, businesses are increasingly focusing on innovative strategies to enhance customer experiences and reduce churn. Personalized content recommendations, usage tips, and targeted offers can significantly enhance engagement.

Retention 52

Retention Engagement Strategy AI Search 52

Neil Patel

MARCH 26, 2021

However, there’s a lurking metric you might not be tracking: your PPC churn rate. What is the elusive PPC churn rate, and, more importantly, why should you care? What Is PPC Churn Rate? Your PPC churn rate is the number of people who convert via paid ads but don’t hang around. It’s a pay-to-play world.

Churn 141

Churn Software Review Onboarding Interviewing 141

User Pilot

MARCH 23, 2023

What are the reasons for customer churn in SaaS? However, sometimes things don’t go as planned, and customers churn. By the end of this article, you’ll have a better understanding of the common pitfalls that lead to customer churn and how to avoid them. 5: Customers churn when they experience an unresolved product bug.

SaaS Payments 91

SaaS Payments Churn Underperforming Technical Team Payment Methods 91

Totango

DECEMBER 28, 2021

Knowing how to fight customer churn is critical for keeping SaaS business models sustainable. The more customers you lose to churn, the more you have to invest in new customer acquisition to maintain your revenue, and the harder it becomes to grow your business. Here we’ll look at four proven strategies for reducing customer churn.

Churn 95

Churn Strategy Technical Review Benchmarks 95

Totango

MAY 10, 2022

A customer engagement strategy is critical for retaining and growing SaaS clients. It’s especially important to engage executives and stakeholders to ensure retention. In this blog, we’ll look at the essentials of a customer engagement strategy, particularly how to use it to engage enterprise clients.

Engagement 76

Engagement Technical Review Software Review Enterprise 76

Intercom, Inc.

OCTOBER 5, 2018

Read on to learn how to create a retention messaging strategy that will turn struggling signups into a series of churn-resistant power users. Ask yourself, “Does a user of my product need to engage on a daily, weekly, or monthly basis to be considered active?” Some amount of customer churn is natural. Defend against churn early.

Churn 199

Churn Retention Strategy Education 199

User Pilot

APRIL 4, 2024

Whether you want to boost user activation or improve product adoption, maximizing product engagement is crucial. But here’s the thing—product engagement can mean different things for various products. That makes it key to understand what product engagement means for your specific offering to track and optimize the right metrics.

Engagement 52

Engagement SaaS Retention User Experience 52

User Pilot

MARCH 30, 2022

Adoption vs engagement metrics: how are they different or are they the same? Product adoption and customer engagement are not the same. Thus, the metrics you use to track adoption and engagement should be different. Your customers must stay engaged with your product so you can earn revenue from your SaaS company.

Engagement 87

Engagement Metrics Scale Software Review 87

User Pilot

DECEMBER 12, 2022

A customer engagement dashboard is invaluable for interpreting customer data and making the right business decisions. With ease, you’ll gather, analyze, and share user engagement insights that will reduce churn and drive product growth. If unsure, dig into your engagement data and interact with other teams in your company.

Engagement 86

Engagement Metrics Scale Customer Lifetime Value 86

User Pilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. But how do they know it’s actually worth it when they don’t engage long enough to find out? This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result.

Engagement 77

Engagement Strategy SaaS Customer Lifetime Value 77

Totango

JANUARY 26, 2021

Being proactive about churn prevention provides an antidote to customer attrition. Read on to learn what churn is, how an attrition analysis can help you pinpoint why you’re losing customers, and what steps you can take to prevent customer churn. What Is Churn Rate and How Does It Relate to Customer Retention?

Churn 89

Churn Retention Underperforming Technical Team Technical Review 89

ChurnZero

JANUARY 26, 2022

Reducing churn is at the forefront of all marketers’ minds. From a Customer Success and Marketing perspective, optimizing the customer experience might look like exploring support tickets, talking to customers, and running reports on recently churned customers to find out why. Engagement. Complete 360° Customer Visibility.

Scale 97

Scale Churn Scaling Retention 97

Intercom, Inc.

MARCH 25, 2019

The reality is that churn is a natural part of business, and it’s important that you work towards truly understanding it. And if they do decide to leave, you should work to ensure that churning customers have a satisfying leaving experience, making them more likely to consider coming back in the future or recommending you to others.

Churn 183

Churn Wireless Growth Hacking Construction 183

Baremetrics

MARCH 23, 2021

Analyzing user behavior within a cohort is the starting point of a strategy to reduce churn. The hallmark of maturity of a SaaS company is passing the stage of the startup and reaching the stage of spending equal resources on getting new users (user acquisition) and keeping established users (user engagement). Want to learn more?

Churn 98

Churn Retention Data Analysis Acquisition 98

Totango

JANUARY 23, 2020

You are not powerless in the face of churn. There are almost always indicators that a customer is going to churn, which means that if identified early, a good Customer Success team can mitigate the risk and execute a successful recovery plan. Think of churn like a risk that can be negotiated like any other. . Why Churn Matters.

Churn 105

Churn Enterprise Strategy Management 105

Chart Mogul

JULY 8, 2020

Tired of the same ol’ “X proven ways to reduce customer churn”? If you’re sending a marketing personality a letter, even if you think she’s real, you’re one engaged customer. SaaS companies dedicate a lot of time and money to the same goal — they want to give customers a reason to stay and reduce churn.

Branding 133

Branding Churn Underperforming Technical Team Retention 133

Totango

DECEMBER 1, 2020

A high churn rate can reflect poorly on your enterprise and require you to invest more in customer acquisition; retention efforts are far less costly and often provide more positive results. Use Data in Context for Personalized Engagement. Leading Causes of Customer Churn . Ensure a Rapid Time to Value with Optimized Onboarding.

Churn 65

Churn Systems Review Onboarding Trends 65

Baremetrics

OCTOBER 21, 2020

Revenue churn answers the question: how much MRR did we lose last month? Even if you’re bringing in new customers and more MRR each month, it’s hard to achieve long term growth if you can’t get your churn under control. What’s negative revenue churn? Get deep insights into MRR, churn, LTV and more to grow your business.

Churn 118

Churn Revenue Benchmarks Pricing 118

Sixteen Ventures

SEPTEMBER 10, 2020

It’s critical to understand why your customers churn, but if you’re relying solely on the reason the customer gives you for that churn, you’re definitely missing the actual reason. It’s easy, but it’s not going to get you the answer you need to keep future churn from happening. Churn: Syntax and Nomenclature.

Churn 131

Churn Customer Success Systems Review Outsourced Development 131