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JFrog IPO: Lessons For Entrepreneurs

SaaStr

Before starting JFrog, the founders had built a successful IT consulting firm, AlphaCSP, which focused on developing Java solutions. In other words, they got first-hand experience of the pains of software development. JFrog offered 11.6 million shares at $44 each and they spiked about 47% — putting the market cap at $6.6

New CTO 275
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Doubling Down: Erica Brescia, Managing Director at Redpoint Ventures

SaaStr

joined forces with the incredibly talented Eiso Kant to build the world’s most capable AI for software development. We have such a great range of experience across our team, from both a technical, sector and business model perspective, that it it is great to be able to tap into this for the benefit of our portfolio companies. #6.

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Proven Models that Help GTM and Product-led Teams Scale with CircleCI CEO Jim Rose (Pod 554 + Video)

SaaStr

Offering its services as a freemium-based model, CircleCI recognizes driving trials as the cornerstone of a go-to-market strategy for any developer tool. . Jim Rose, CEO of CircleCI, leverages his experience marketing to software developers to discuss the merits of moving from a subscription-based to a usage-based business model.

Scale 261
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SaaS “Industry-Centric” Business Models

OPEXEngine

“Industry-Centric” SaaS business models offer an alternative SaaS company categorization to the “Customer-Centric” SaaS model, which is defined based on the “go-to-market” strategy used by a management team. Horizontal SaaS companies develop and provide software for a specific function used by companies across all industries.

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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Tracking - numbers we are looking at to see if we are on track MSPOTs are a hugely effective tool and mental model - the clarity they give helps improve the volume and quality of decision-making. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for. Subscription business model.

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Measurement: What SaaS platform builders need to know to prepare for growth, Part 3

CloudGeometry

When developing a SaaS product plan, it’s important to recognize two foundational principles. First, SaaS is a business strategy, not a technology strategy. The challenge is to build common ground between business and architecture so as to translate business assumptions into critical technical solution inputs.

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Agile marketing

Practical Advice on SaaS marketing

Who knew that software developers were such athletes? Though I'm sure some of these folks are spending time in the gym, I've learned that these terms actually refer to the agile development methodologies many are using to build software-as-a-service (SaaS) solutions. the marketing folks recuperate for a couple of months.

Marketing 100