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Product Marketing Metrics (KPIs) – How To Measure Success in SaaS

User Pilot

Are you tracking the right Product Marketing KPIs? With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing. What is Product Marketing?

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What is a Segmentation Survey? Questions, Examples & Use Cases

User Pilot

Userpilot is a product growth platform with advanced segmentation features. Book the demo to find out more! Segmentation is a strategy used in marketing, product development, and customer support. Loyalty segmentation survey questions How long have you been using our product? How to create a segmentation survey?

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What Are Productized Services?

Neil Patel

One solution to this problem may be productized services. The productized services model allows agency owners, freelancers, and consultants to break out of billing by the hour or per project and instead invoice by sets of services rendered. What Are Productized Services For? Marketing/B2B Solutions.

Scale 141
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How to Use Userpilot Paths to Understand User Behavior? A Guide

User Pilot

TL;DR Userpilot Paths allows product , marketing, and customer success teams to map out all the actions users take before or after an event. Book the demo! By looking at the Top Path visualization, you can easily spot the sequence of events that most users take up to a conversion event, like a subscription to the premium plan.

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SaaStr Podcasts for the Week with Pilot and Doctolib — March 20, 2020

SaaStr

As for Rachel, prior to joining Pilot, she saw the hyper-growth of Slack firsthand enjoying a couple of different roles including Head of Growth Marketing and then also Head of Self Service and Platform Marketing. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences.

SMB 180
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What is Customer Friction in SaaS: How to Measure & Reduce

User Pilot

Book the demo! Try Userpilot and Take Your Product Engagement to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is customer friction? Pricing and billing friction – when customers don’t understand the pricing structure or find it difficult to cancel their subscription.

Scale 82
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10 Learnings on High-Velocity Sales to SMB with Gorgias CEO and VP of Sales

SaaStr

For example, Gorgias has the following deal stages: The “Demo Booked” stage means the meeting has been set up on the calendar. This is because Enterprise and some mid-market customers will have longer sales cycles and many stakeholders. Firstly, payment should be easy for customers. Make It Simple!