Neil Patel

FEBRUARY 2, 2021

Personalization will continue to be expected in the years to come, and brands will have to figure out how to deliver it. Personalization will continue to be expected in the years to come, and brands will have to figure out how to deliver it. One great way SaaS companies can keep up is through brand advocacy.

Branding 143

Branding Scale Social Media SaaS 143

Unbounce

SEPTEMBER 16, 2021

We’re here to show you how to get the best bang for your buck by cleaning up your Pay-Per-Click (PPC) strategy. How Do Paid Ads Work, Anyway? How Do Paid Ads Work, Anyway? This means that when a user types in words related to your business, your customized ad will be the first result they see— sometimes.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

Sales Hacker

JULY 26, 2023

Love it or hate it, artificial intelligence is massively changing the game in sales — and has huge potential for account executives. Trust me: I’m an AE who’s embraced the change. I’ll walk you through how AI can make your job as an AE way easier — including specific ChatGPT prompts you can put to use in minutes.

ChatGPT 74

ChatGPT Scale AI Search AI 74

Intercom, Inc.

APRIL 29, 2021

We recently sat down with Joei to chat about her new series, how to work unexpected new formats into your content marketing strategy, and balancing creativity with lead generation. Blog articles, podcasts, ebooks, and videos have been the bread and butter for content marketers for a long time now.

Content Marketing 118

Content Marketing Innovation Scale Marketing 118

User Pilot

MAY 30, 2023

TL;DR The five survey ideas for product management include: Asking users to rate their overall experience with your product, using stars to quantify how satisfied they feel. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them.

Scale 95

Scale Market Research User Experience Benchmarks 95

SaaStr

JUNE 3, 2020

Both, how did we get here today? And more importantly for us in the SaaS community, how do we get beyond it? How do we win back the trust of our customers? The situation is getting worse. The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. Godard Abel | Co-Founder and CEO @ G2.

Software Review 191

Software Review Scale Technical Review SaaS 191

Scytale

NOVEMBER 14, 2023

Buys, receives, or sells the personal information of 100,000 or more California consumers, households, or devices. As a business leader, ensuring your company’s compliance with privacy laws like the California Consumer Privacy Act (CCPA) is critical. Evaluate your data security controls and safeguards.

compliance 52

compliance Data Government Systems Review 52

SaaStr

MARCH 8, 2019

How did our best customers find us in the first place? I have been thinking a lot, a lot, about how do you grow your business in 2019, in 2020? I’ve come up with a whole new model for describing how you grow. Can you share how you and Dharmesh thought about starting the company? Join us for SaaStr Annual 2020.

Scale 109

Scale Sales Hiring Underperforming Technical Team Social Media 109

Totango

OCTOBER 8, 2020

The answer is you must be flexible, proactive, and prepared to learn within a changing environment. The answer is you must be flexible, proactive, and prepared to learn within a changing environment. Adjust and Iterate Your Process. Adjust and Iterate Your Process. How Customer Success Can Improve Customer Retention.

Retention 63

Retention Headcount Customer Success Engagement 63

Neil Patel

AUGUST 13, 2020

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. With new digital marketing companies popping up left and right offering a bit of everything (and truly speaking to no one), it’s no surprise you’re having a hard time finding the right one. . Let’s get started!

Social Media 145

Social Media Marketing Advertising Content Marketing 145

Totango

JULY 24, 2020

Client expansion is the bird-in-the-hand approach to B2B enterprise growth. The digitization of business has changed the way SaaS and subscription enterprises derive value from their customers and given rise to a mutually beneficial model. Just as the proverb implies, there is a lot of potential in the assets you already influence.

B2B 62

B2B Strategy Software Review Customer Lifetime Value 62

Sales Hacker

JULY 26, 2023

Love it or hate it, artificial intelligence is massively changing the game in sales — and has huge potential for account executives. Trust me: I’m an AE who’s embraced the change. I’ll walk you through how AI can make your job as an AE way easier — including specific ChatGPT prompts you can put to use in minutes.

ChatGPT 52

ChatGPT Scale AI Search AI 52

SaaSOptics

MAY 19, 2022

Customer Acquisition is the process of acquiring new customers in a business. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial. How are prospects going to move through the buyer’s journey? .

Acquisition 59

Acquisition Scale Strategy Software Review 59

Sales Hacker

AUGUST 23, 2018

One of the reasons why B2B sales is so complicated is because of the many blind spots it involves that can ambush sales deals. Yet, all else can fail if you don’t know what to do and what not to do in B2B sales. And no matter how much it’s drummed up about, I don’t believe there are any shortcuts to accelerating your sales funnel.

B2B 55

B2B Development Team Review Underperforming Technical Team Sales 55

Buffer Resources

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. What we’re witnessing in today’s tough economy is the inevitable rise of social selling. The reality is that the best LinkedIn users are marketing machines.

Sales Recruiting 52

Sales Recruiting Sales Hiring Scale Social Media 52

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. How did it change his mindset? How did Ryan turn a $6,000 initiative at Hubspot into a product that generated $64m net revs?

Sales Hiring 136

Sales Hiring Sales Recruiting Scale Software Review 136

SaaStr

JANUARY 28, 2020

Jason Lemkin moderates a panel of some greatest-of-all-time SaaStr speakers taking questions from the audience and over Twitter. The panel discussed navigating a future recession, building great office culture, app exhaustion and more. Want to see more content like this? Join us at SaaStr Annual 2020. Jason Lemkin | CEO and Founder @ SaaStr, Inc.

Sales Hiring 211

Sales Hiring Scale Underperforming Technical Team Sales Recruiting 211

Kellblog

JUNE 2, 2019

Business-to-business (B2B) high technology markets are all about the market and only less so about the technology. In fact, I think you’re going to need to convince us that Ingres is 30% to 40% better than Oracle before we’d realistically consider buying from your company. Uh, Dave, please stop for a second. ”) [1].

Sales Hiring 75

Sales Hiring Marketing Scale Leadership 75

OPEXEngine

AUGUST 9, 2022

Editor’s note: According to a new Bain brief, there are 3 time-tested principles to navigating changing market conditions, or a recession and using data and analytics to thrive. With growth and profits squeezed at many business-to-business companies, executives are thinking hard about how to sell more effectively and efficiently.

Scale 59

Scale VP of Engineering Payment Services Underperforming Technical Team 59

SaaStr

DECEMBER 26, 2019

But with the seemingly endless options, how do companies navigate what to handle in-house and what to outsource? Guillaume : And today we’re going to talk about how to build your marketing stack. That is how CMOs in the US and DB the number to n is pretty big, n is like 600 companies, right? Join us at SaaStr Annual 2020.

Sales Hiring 155

Sales Hiring Payment Methods Payment Solutions Marketing 155

SmartKarrot

FEBRUARY 1, 2022

Many company leaders say that customers come first, but they get more worried about tapping into new markets, sales, talent management, or process optimization when it comes to implementation. The reasons that make getting buy-in so tough. The reasons that make getting buy-in so tough. Getting buy-in from the C-suite is tough.

Leadership 21

Leadership Underperforming Technical Team Investment Scale 21

SaaStr

MARCH 8, 2019

How did our best customers find us in the first place? I have been thinking a lot, a lot, about how do you grow your business in 2019, in 2020? I’ve come up with a whole new model for describing how you grow. Can you share how you and Dharmesh thought about starting the company? Join us for SaaStr Annual 2020.

Scale 51

Scale Sales Hiring Underperforming Technical Team Social Media 51

User Pilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. This article will dive into how each department should own its own customer retention strategy – and how it should all fit together! TL;DR- 13 Customer Retention Strategies.

Retention 52

Retention Strategy Underperforming Technical Team Technical Review 52

SaaStr

MARCH 6, 2023

B2B founders and sales agents feel pressured to keep up with the rapidly evolving market. Mary Shea, Global Innovation Evangelist at Outreach, shares her vision for the future of B2B sales and provides actionable advice for leaders to thrive in today’s dynamic marketplace. Digitalization of the buying and selling process.

Innovation 238

Innovation Sales Hiring B2B Strategy 238

SmartKarrot

FEBRUARY 16, 2022

74% of customers are likely to buy a product based just on a favorable CX. Looking at the statistics shared above, a positive customer experience plays an important role in defining a company’s success, but how do customers perceive it? Considering this importance, we have brought a list of 75 customer experience statistics to you.

Social Media 10

Social Media Technical Review Business Artificial Intelligence 10

Sales Hacker

MARCH 2, 2020

Here’s how you can find the sales books that are most relevant to you. Strategy and Process. B2B Is Really P2P. How to Get a Meeting with Anyone. As a lifelong learner, I turn to books whenever I want to expand my thinking or improve my performance. And for leveling up your sales skills, nothing beats a good sales book.

Scale 141

Scale Sales Hiring Sales Recruiting Payment Methods 141

SmartKarrot

OCTOBER 31, 2022

The customer success/account management industry is constantly evolving, but one main thing that has not changed is the need for personalized recommendations for clients. how many customers responded positively after receiving this message). It consists of three main aspects: 1. What is an Augmented Intelligence Framework?

Customer Success 10

Customer Success AI Search Management Artificial Intelligence 10

SmartKarrot

NOVEMBER 2, 2020

The best way to know how to retain customers is to hear it from other business owners who do just the same. The best way to know how to retain customers is to hear it from other business owners who do just the same. Customer retention is very challenging for businesses especially in 2020. What do Experts have to say?

Retention 21

Retention Outsourcing Services Strategy VP of Engineering 21

SmartKarrot

MAY 6, 2020

The importance of metrics in a business can range from high to low priority and the actions responding to them can be taken accordingly. For example a high priority metric can demand a company to respond as quickly as within 24 hours to make an urgent impact on its performance. These numbers are called metrics.

Metrics 10

Metrics Scale Business Customer Lifetime Value 10

Neil Patel

DECEMBER 13, 2021

If your business deals with the B2B sector, it’s likely you’ve considered using LinkedIn as an advertising platform to reach your customers. In this post, we’re going to explore how you can set up some LinkedIn Ads that will connect you with your target customer – without annoying them. Let’s begin.

Social Media 126

Social Media Advertising Sales B2B 126

Intercom, Inc.

JUNE 6, 2019

But how do you decide when to build an app for your product and what platforms to invest in? A predictive lead scoring tool for B2B SaaS companies, MadKudu’s strategy is all about integrating with other platforms – including Intercom – to link customer intelligence and customer engagement. Short on time? Liam: Thanks, John.

Scale 190

Scale Branding Underperforming Technical Team Enterprise 190

Intercom, Inc.

DECEMBER 12, 2018

In this guide we’ll show you how your business can navigate the martech landscape to build a lean, productive marketing stack, and how some of the fasted growing software companies are building theirs. In fact, 94% of buyers buy software in this exact way. What is a marketing technology stack? Strategy first, technology second.

Technical Review 223

Technical Review Technology Scale Marketing 223

Neil Patel

DECEMBER 18, 2018

From Facebook to Google, marketing is continually changing and getting harder. Whether you are in B2B or B2C, this tactic works extremely well. Just think of it this way, that person didn’t buy from you the first time for a reason. Even if you are willing to give these platforms money, it still doesn’t guarantee success.

Sales Hiring 111

Sales Hiring Sales Mobile Branding 111

Neil Patel

FEBRUARY 23, 2023

Does your business target the B2B sector? However, smart marketers know that LinkedIn is the place to go for B2B networking. However, smart marketers know that LinkedIn is the place to go for B2B networking. In this post, I explore how you can set up LinkedIn ads to connect you with your target customer without annoying them.

Social Media 104

Social Media Advertising B2B Branding 104

Sales Hacker

OCTOBER 7, 2021

Questioning what we can achieve and how far we can stretch is a tactic to evaluate our choices. So let’s change it, together. So let’s change it, together. Women in sales often have a polarizing experience. It has little to do with the work itself, and more to do with the societal pressure, norms, and bias that exist in 2021.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

Intercom, Inc.

JULY 21, 2022

What started as a series of interviews by co-founder Des Traynor soon bloomed into hundreds of episodes where we explore how businesses are driving growth through customer relationships and how to build successful products at scale. On today’s show, we’re going to hear a little bit from each of them. Into the archives.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

Sales Hacker

FEBRUARY 19, 2019

In this webinar How To Bump Prospect Engagement By 50% , Lauren revealed some of the closely guarded trade secrets on increasing email engagement. In this webinar How To Bump Prospect Engagement By 50% , Lauren revealed some of the closely guarded trade secrets on increasing email engagement. Wondering the same yourself?

VP of Engineering 11

VP of Engineering Sales Hiring Sales Underperforming Technical Team 11