User Pilot

APRIL 10, 2024

As your business grows, you can expect the number of support tickets to increase and the stress levels of your customer service team to go up. Building a knowledge management system can stem the tide, keeping your customers happy and ensuring your support agents can focus on more important tasks. Create granular content.

Software Review 103

Software Review AI Search SaaS Technical Review 103

User Pilot

SEPTEMBER 4, 2023

You’ve probably heard of different segmentation methods, from behavioral to demographic and now psychographic segmentation. Customer segments enable you to find/understand your target audience and boost engagement, making them an important marketing tool. What is psychographic segmentation?

Product Marketing 104

Product Marketing Strategy Marketing Market Research 104

User Pilot

NOVEMBER 21, 2023

From understanding customers to driving sales, analytics is a crucial tool for modern product managers. With access to your CRM data, you can easily get an insight into the customer lifecycle to better understand your customers. Discover trends in user behavior and the customer lifecycle.

Management 105

Management Software Social Media Trends 105

User Pilot

APRIL 3, 2024

A resource center is a central hub of resources that helps your customers solve problems and learn more about your product. It reduces the load on your support team and improves customer satisfaction by providing self-service support. Gather user data from multiple sources to learn more about customers’ pain points.

AI Search 105

AI Search Software Review SaaS AI 105

User Pilot

FEBRUARY 25, 2024

Funnel analysis examples can help product managers find the missing puzzle pieces to improve user journeys. Map out each stage in the customer journey. Five funnel examples to extract actionable insights: Marketing and sales funnel. It allows you to closely observe how different user segments interact with your product.

SaaS Payments 105

SaaS Payments Payment Services Payment Methods Payment Solutions 105

User Pilot

JULY 30, 2023

Looking to leverage marketing automation segmentation to offer contextual and relevant in-app messages ? Marketing automation segmentation enables you to deliver the right message to the right people at precisely the right time. This game-changer can help you foster customer relationships, drive engagement, and boost business growth.

Scale 98

Scale Marketing Onboarding User Experience 98

User Pilot

MARCH 14, 2023

User segmentation is an essential strategy in product management. It improves customer experience, increases retention, and drives product growth. But where do you get started with user segmentation? In this article, we cover: Why user segmentation is essential for product managers. The most common ways to segment users.

Management 98

Management Software Review Social Media Onboarding 98

User Pilot

MARCH 6, 2024

TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages.

Social Media 104

Social Media Sales Funnel Acquisition Retention 104

ChurnZero

MARCH 10, 2023

Are you interested in using AI to make your Customer Success job easier? We’ll walk through how to write prompts to help you better serve your customers, with examples you can add to your CS toolkit. Respond to that customer email” doesn’t offer much by way of next steps. If so, this article is for you!

AI 98

AI Customer Success Technical Review Generative AI 98

Unbounce

MAY 1, 2021

But they don’t always cover the diversity of your customers and their true identities. It’ll take more work, but you’ll get tons of benefits from truly knowing your customers. Let’s start with demographic segmentation. What Is Demographic Segmentation? Why Segment Your Audience by Demographic?

Scale 133

Scale Technical Review Education Advertising 133

User Pilot

JUNE 9, 2023

Are you struggling with segmenting onboarding messages for your customers? Not all of your customers have the same jobs to be done or are in the same stage of the customer journey. This makes it crucial to segment customers based on their common characteristics and personalize the experience for each segment.

Onboarding 94

Onboarding SaaS User Experience Engagement 94

Kellblog

MARCH 18, 2024

If you get stuck, ping me on LinkedIn , Twitter , or leave a blog comment here. Since I’ve heard of a few problems with it, you can request an invite as well. I’ll then discuss each growth dimension in more detail before wrapping up and doing a brief Q&A session at the end.

Marketing 81

Marketing Finance AI B2B 81

User Pilot

JANUARY 14, 2023

Examining the right customer education examples can help you improve your customer education program and the overall customer experience. As customer expectations continue to soar, a solid customer education program helps you stand out from the competition. What is a customer education program?

Education 98

Education SaaS Onboarding Customer Success 98

User Pilot

AUGUST 2, 2023

Whereas data-driven email marketing uses valuable customer data to send the right email at the right time to assist with your product’s growth. TL;DR Data-driven email marketing relies on customer data insights to drive decisions to help increase email metrics. You can use customer data to ensure emails get seen by your customer.

Data 98

Data Strategy Marketing Software Review 98

User Pilot

APRIL 18, 2023

What are the right questions to ask your customers to understand user sentiment ? It’s crucial to listen to the voice of the customer and let their feedback guide your company’s growth and sustainability. And to do that, you must ask the right customer satisfaction survey questions. Likert scale questions 2.

Underperforming Technical Team 98

Underperforming Technical Team Scaling Onboarding Product Marketing 98

Totango

AUGUST 9, 2022

B2B customer segmentation gives you the power to customize your service and even personalize it for individual clients. This yields superior customer satisfaction, translating into higher revenue for your business. This article will give you six best practices for optimizing your B2B customer segmentation.

B2B 102

B2B Social Media Market Research Customer Success 102

User Pilot

JANUARY 23, 2023

A successful customer retention strategy starts with effective communication – the right message to the right audience at the right time. Marketing segmentation comes in handy here. In this article, we cover: How is marketing segmentation used in customer retention? Most common types of customer segmentation.

Market Segmentation 98

Market Segmentation Retention Marketing Software Review 98

User Pilot

AUGUST 5, 2023

NPS (Net Promoter Score) passives are customers who have moderate feedback about your product but are not enthusiastic supporters. Turning the NPS passives into promoters can improve user sentiment , retention rate, and customer loyalty. Segment passive customers and offer them targeted offerings through in-app messages.

Scale 98

Scale Retention User Experience Strategy 98

User Pilot

AUGUST 10, 2023

In this guide, we’ll explore what behavior-based marketing automation is, how you can use behavioral segmentation to appeal to your target audience, and the right tools for the job. This helps because it’s a way of directly appealing to customers based on where they’re at in a journey (i.e. behavioral targeting).

Product Marketing 98

Product Marketing Marketing Churn Customer Lifetime Value 98

User Pilot

AUGUST 30, 2023

Wondering how to improve satisfaction by reducing your time to resolution for customer issues? Time to resolution is a critical customer service metric that can make or break your customer support’s reputation. Use segmentation for automating in-app messages with solutions for specific issues.

Customer Lifetime Value 104

Customer Lifetime Value Customer Support AI Onboarding 104

User Pilot

JANUARY 12, 2023

Looking for behavioral segmentation examples that drive conversions at different customer journey stages? We’ve compiled an extensive list of tips and tricks to act on your customer data to improve customer brand loyalty and marketing strategy and drive account expansion and product adoption.

Software Review 98

Software Review SaaS Customer Lifetime Value Engagement 98

User Pilot

JULY 20, 2023

Wondering how to reduce customer churn rate for your business? Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. The main reasons for customer churn are: Bad product-customer fit. Bad customer service.

Churn 98

Churn SaaS Payments Payment Solutions Payments 98

User Pilot

FEBRUARY 4, 2023

Using growth metrics helps you make better decisions that are data-driven, reduces churn, and improves customer experience, and it helps you identify high-value cohorts. To perform growth analysis, start by segmenting your users with similar characteristics and jobs to be done. How a cohort table can plug your leaky bucket.

Acquisition 98

Acquisition Retention Churn Metrics 98

User Pilot

FEBRUARY 10, 2023

How can customer intelligence analytics help boost product growth ? In this article, we cover the following: What customer intelligence is and why it’s essential in SaaS. The four main types of customer intelligence data. Three steps to automate your customer intelligence analytics. Segment disengaged users.

SaaS Payments 98

SaaS Payments Payment Methods Payment Solutions Payment Services 98

User Pilot

JULY 31, 2023

The big deal is turning them into paying customers who keep renewing their subscriptions long-term. This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. Acquisition marketing focuses on gaining new customers and expanding market share.

Retention 98

Retention Strategy Marketing SaaS 98

User Pilot

JUNE 8, 2023

In this article, we’ll walk you through everything you need to know about event data with industry-leading examples. TL;DR Event data refers to customer-generated information that indicates specific customer activities. You should also collect event data at the adoption stage to analyze customer behavior.

SaaS Payments 98

SaaS Payments Data Payment Solutions Payments 98

User Pilot

JULY 22, 2023

Customer behavior analysis helps you to understand what goes on in your customer’s head and respond to it to help with product growth. By delving deep into the data and insights about your customers’ preferences, needs, and buying patterns, you can make informed decisions to drive growth and maximize customer satisfaction.

Customer Lifetime Value 98

Customer Lifetime Value Software Review Underperforming Technical Team Trends 98

User Pilot

APRIL 26, 2023

Why is it important to analyze customer data? Because it’s one of the best ways to improve customer retention and grow faster in SaaS. In this article, we cover: What customer behavior analysis is and why it’s important. 6 ways to collect and analyze customer data. What is customer data analysis?

Data 98

Data Data Analysis Software Review SaaS 98

User Pilot

AUGUST 6, 2023

Effective marketing automation enables teams to deliver personalized experiences for different user segments. An example of automated in-app onboarding could be triggering personalized onboarding walkthroughs or checklists based on welcome survey responses. It also saves time and reduces mistakes. for every $ invested.

Marketing 98

Marketing SaaS Social Media Onboarding 98

User Pilot

JUNE 20, 2023

Want to know how you can use survey analytics to leverage customer feedback data? It helps you better understand your customers’ needs and pain points and continually improve your product. So let’s see how you can collect customer feedback for analysis and understand user sentiment to improve the user experience.

Data 96

Data Scale User Experience Underperforming Technical Team 96

User Pilot

FEBRUARY 28, 2023

Any product manager should know how to quickly put together a comprehensive customer feedback form: they’re a secret weapon for unlocking deep user insights and gathering quality feedback. In this article, we’re going to unpack the techniques, examples, and tools you need to create effective feedback forms within your own SaaS.

Marketplace as a Service 98

Marketplace as a Service Churn Onboarding Engagement 98

User Pilot

JANUARY 30, 2023

This article features all the nooks and crannies that will help you learn how to analyse the customer journey using behavioral analytics. It delves into the process of collecting customer behavioral data for SaaS and explores real-life examples of how to act on all the data. What is customer behavior analytics?

Customer Lifetime Value 98

Customer Lifetime Value Software Review Retention Churn 98

User Pilot

APRIL 7, 2023

In this article, we’ll go through 9 types of survey questions and their examples that can help you get insightful feedback about your products and user experiences. Open-ended survey questions bring in qualitative feedback in users’ own words with valuable insights into the customer experience. Let’s start!

Scale 96

Scale User Experience Underperforming Technical Team Scaling 96

User Pilot

JUNE 19, 2023

An example of user flow is a sign-up flow , breaking down the individual steps a user needs to follow to create an account. You can use user flow analysis to identify the fastest route to value (the happy path ), remove friction wherever your users encounter it, monitor behavior for each segment , and optimize the whole experience.

Onboarding 98

Onboarding User Experience Churn Engagement 98

User Pilot

JUNE 5, 2023

Next, choose the user segment to target, review the survey, and then, publish it. For a product to achieve a market fit , it needs to satisfy genuine customer needs and there must be enough customers in the target market willing to pay for the product or service. PMF survey customization. PMF survey template.

Product Marketing 98

Product Marketing Engagement Marketing Onboarding 98

User Pilot

MARCH 23, 2023

It saves you time, ensures consistency, and enables easy customization to fit your unique needs and branding. In this blog post, we’ll discuss different NPS survey questions and best practices to collect valuable feedback from your customer base. They are loyal customers and will recommend your product , given the opportunity.

Software Review 98

Software Review Benchmarks Branding Growth Marketing 98

User Pilot

AUGUST 10, 2023

Are you trying to find your business’s average customer acquisition cost? In today’s competitive landscape, acquiring new customers is essential to any successful business’s or product’s growth. TL;DR Customer acquisition cost (CAC) measures the total sales and marketing expenses for acquiring new customers.

Acquisition 96

Acquisition Benchmarks Customer Lifetime Value B2B 96