Baremetrics

JUNE 22, 2020

Be honest: are your onboarding emails actually getting users excited about your product? The onboarding process is obviously make-or-break if you’re in SaaS. In this guide, we’ll hook you up with some onboarding email templates to do exactly that. And who knows, maybe you’ll be our next success story. Here’s to hoping!

Onboarding 96

Onboarding Engagement AWS Software Review 96

CloudGeometry

FEBRUARY 7, 2022

Isolation strategy drivers – Key factors that drive isolation and essential considerations before you choose your isolation strategy for current and future needs. There’s no one-size-fits-all SaaS architecture, so practical strategies of building such frameworks will vary. As use-cases differ, so do isolation strategies.

Well Architected Framework 130

Well Architected Framework SaaS AWS Construction 130

User Pilot

MAY 10, 2023

Marketers are now making AI an integral part of their marketing strategies. They include: Userpilot’s new AI writing assistant helps its users generate, edit, or improve content for their onboarding and in-app messages. Well-crafted AI marketing strategies will help you get the most out of these technologies. Okay, Google!

Artificial Intelligence 61

Artificial Intelligence AI Search AI Machine Learning 61

CloudGeometry

MARCH 3, 2022

First, SaaS is a business strategy, not a technology strategy. This has consequences both for the cost of onboarding a customer, as well as the cost of maintaining the customer during the discovery period. Aligning your SaaS business strategy with SaaS technical architecture is critical to SaaS success.

Well Architected Framework 130

Well Architected Framework VPCs (Virtual Private Cloud) SaaS Cloud 130

Intercom, Inc.

APRIL 19, 2018

That includes all of our cloud strategy, cloud operations, backend engineering, IT and security. I started at Amazon before they had Amazon Web Services (AWS) so I was lucky enough to see AWS born out of the guts of all of the great operations work done for the amazon.com retail website. What it means to Run Less Software.

Outsourcing Services 192

Outsourcing Services Part-Time VPE Software AWS 192

User Pilot

JANUARY 26, 2024

TL;DR Product-led growth (PLG) is a go-to-market strategy where the product is the main driver of customer acquisition , adoption, and account expansion. Our product-led growth playbook includes 11 strategies: Leverage product virality and network effects to drive organic growth. What is the product-led growth strategy?

SaaS 78

SaaS Acquisition Onboarding Retention 78

User Pilot

APRIL 21, 2023

You can use it to refine your marketing , differentiation , and pricing strategies. It’s useful for optimizing your user onboarding and pricing plans. It’s another metric that you should track to improve your user onboarding processes. It can also help them adjust their differentiation and pricing strategy.

Underperforming Technical Team 90

Underperforming Technical Team SaaS Onboarding Retention 90

OpenView Labs

JANUARY 27, 2021

From these conversations, I learned a ton about what devs are looking for in a software website, in developer documentation, in onboarding, and even in sales interactions. Do you need your prospective buyer to connect your tool into their AWS account and then load in a ton of data in order for them to see the product in action?

Development 105

Development DevOps as a Service Software AWS 105

Intercom, Inc.

MARCH 16, 2022

We educate our engineers in these policies and processes throughout their Intercom careers, from employee onboarding to performance reviews. Part of the program strategy aims to identify, prioritize, and mitigate risks that would threaten our availability. We manage risk and respond instantly when things go wrong.

Software Review 118

Software Review Technical Review Management Systems Review 118

Intercom, Inc.

OCTOBER 12, 2021

That’s why any great support strategy needs a clever mix of both, so you can balance efficiency with a great customer experience. You’ve probably had at least one awful support experience where automation has been used to disastrous effect. So how do you ensure that you’re getting the most out of your human support strategy?

Underperforming Technical Team 222

Underperforming Technical Team Technical Review Payment Methods Payments 222

Frontegg

MAY 27, 2021

Besides it’s proven business results, this strategy helps empower end-users to get the best possible product for their needs. In a nutshell, companies adopting the PLG strategy need to solve the users’ problems instantly – look at it as an on-demand demo that needs to convince the end-user. What is Product Led Growth (PLG)?

Payment Solutions 98

Payment Solutions SaaS Payments Payments Scale 98

Stax

APRIL 18, 2024

Microsoft Azure, Amazon Web Services (AWS), or Salesforce AppExchange). Providers can further enhance it with user-friendly onboarding experiences, including webinars, templates, or pre-built configurations. For ISVs, this means developing applications that can run on various platforms such as Windows, macOS, Apple, or Android.

Outsourcing Services 88

Outsourcing Services SaaS Payments Payment Services Payment Methods 88

OpenView Labs

FEBRUARY 3, 2022

AWS and other infrastructure providers have been using UBP for nearly a decade. To improve net dollar retention, examine just how you’ve designed your product packages, pricing model , customer onboarding, and sales compensation. Focus on nailing your onboarding experience to create happy self-sufficient customers from the start.

Headcount 73

Headcount SaaS Compensation Acquisition 73

User Pilot

FEBRUARY 21, 2023

For example, you can create segments based on: event completion – frequency, number, time-frame demographics User segmentation enables you to: better understand the behavior of specific user groups if combined with an adoption tool, you can target users with personalized communications and onboarding experiences Heap Segmentation.

Software Review 91

Software Review Underperforming Technical Team Technical Review Systems Review 91

SaaStr

JULY 1, 2020

Then Jason, on your comment around SDRs needing to be more thoughtful and sophisticated in communication and strategy, definitely. We can save companies $100,000 on their AWS bill. Everybody wants to save $100,000 on their AWS bill right now. I think that’s just one potential takeaway there. We found something that works.

Merchant Services 175

Merchant Services Scale Sales Recruiting Sales 175

SaaStr

JULY 10, 2020

What we did was really started to challenge those assumptions and really adopted what we call the more for less strategy, and what specifically we did, we approached media buyers and or the retailers themselves, and we created spreadsheets for every single category that that retailer had. Make your onboarding awesome. Look at Shopify.

Scale 184

Scale Sales Hiring Pricing Sales Recruiting 184

OpenView Labs

DECEMBER 15, 2020

Cloud marketplaces like AWS Marketplace, Azure Marketplace and Google Cloud Platform Marketplace are digital storefronts where companies can list their offerings for software buyers to find, purchase and provision software. . Tackle’s survey found that 70% of sellers are ready to invest more in marketplaces as a go-to-market strategy.

Marketplace as a Service 52

Marketplace as a Service Cloud Scale B2B 52

ChurnZero

SEPTEMBER 30, 2021

Q: What are examples of low-touch versus high-touch strategies? A: A low-touch strategy can be something like WalkMe, Cast App, and Pendo. So, you want to make sure that you’re rolling out these low-touch strategies. For example, I think of AWS. I did this all the time when we were onboarding at WalkMe.

Customer Success 52

Customer Success Scale Sales Hiring Revenue 52

SmartKarrot

OCTOBER 17, 2022

Execute on growth strategies and drive demand for incremental solutions. As a Customer Success Director, you will be onboarding high value customers, including system training and deployment. Enable assigned customers to drive a customer success strategy within their own business.

Customer Success 19

Customer Success Scale AWS Cloud 19

Mucker Capital

APRIL 6, 2023

If you have a very complicated product–for example you sell AWS or you sell Snowflake–those are infrastructure products. Should they focus on the setup, the onboarding flow, the free user experience? What categories or areas (activation, onboarding, monetization, potential stages of the funnel, etc.) What should they avoid?

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Intercom, Inc.

JANUARY 24, 2019

It’s less expensive than it’s ever been in terms of actually getting a product to market, whether it’s leveraging platforms like Salesforce or GCP or AWS or Heroku. Just from a platform perspective, we can look at it: everybody knows from the AWS perspective how inexpensive it is to go to market.

Scale 151

Scale Machine Learning Artificial Intelligence AI 151

Outseta

JANUARY 20, 2020

In this post I’m going to share the most important lessons about growing a SaaS business that I learned at Buildium—collectively, these things had an awful lot to do with the company being valued so highly. I was given free reign to try just about any marketing strategy I wanted, so long as we kept our eye on this market.

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

OPEXEngine

DECEMBER 15, 2020

To help you improve your customer churn rate, I asked a ton of founders, CEOs and Customer Success Managers to share their best churn-busting strategies, and answer this question: “What is your top tip for companies looking to reduce their customer churn rate?” ” Caleb Elston, Co-founder & CEO, Delighted.

Churn 52

Churn SaaS Payments Payment Methods Payment Solutions 52

SmartKarrot

JULY 27, 2021

Role: Head of Customer Success Location: San Francisco, CA, US Organization: Turn/River Capital As a Head of Customer Success, you will work with the leadership teams at 2 to 3 of the Turn/River portfolio companies to develop and implement retention and growth strategies and build operational best practices.

Development Team Review 10

Development Team Review Technical Review Customer Success Systems Review 10

Sales Hacker

AUGUST 7, 2020

Head of Strategy, People & Change. Director Sales Strategy. Partner, Account Based Strategy Practice Lead. Director of Sales Strategy. Director, Sales Development and Strategy. Amazon Web Services (AWS). Chasse Consulting: Sales Strategies, Inc. Panama Relocation Tours. Shelley Lavery. Tina Jones.

VP of Engineering 121

VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

ChurnZero

OCTOBER 16, 2020

Those in favor of Sales owning the business relationship often believe that money and strategy conversations should kept separate – and that asking for the renewal or negotiating discounts taints the relationship. Why would we replicate that awful and uncomfortable experience we have in the B2C world with our B2B buyers?

Scale 98

Scale Customer Success SaaS Payments Sales 98

SaaStr

MAY 15, 2020

Where do most teams go wrong in implementing the role out of their CS strategy? With that, we have to have a starting point for the strategy and the plan, and when we spoke before you said the best starting point for customer success is company culture, and value. Not just rollout and onboarding, but then, what does success look like?

Sales Hiring 192

Sales Hiring Scale Technical Review Outsourcing Services 192

SaaStr

OCTOBER 15, 2019

Cold calling to set up demos has never worked for Mapistry, but we’ll share with you some of the strategies that have allowed us to increase our qualified lead flow by more than 400% and increase our sales ops by more than 3x in 2018. So with the data concept, you really need an enterprise grade strategy for handling data. Lauren A.:

Underperforming Technical Team 152

Underperforming Technical Team Sales Hiring compliance SMB 152

OpenView Labs

OCTOBER 23, 2019

Google Apps had captured significant market share, AWS was growing exponentially and Windows platforms were no longer the only game in town. This has continued to be a winning strategy for us, all because it’s built on knowing exactly who our customer is and delivering the kind of experience they want.

Innovation 41

Innovation Outsourced Development AWS Technology 41

OpenView Labs

JUNE 25, 2019

Obviously, this calculation assumes you have a firm grasp on your sales & marketing expenses, MRR by customer, and gross margin (don’t forget, expenses for customer success resources focused on onboarding should be included in your Cost of Goods Sold). Experiment with different pricing strategies to see what the market will tolerate.

Scale 40

Scale Development Team Review Software Review Benchmarks 40

All that Saas

JUNE 22, 2021

This is great for helping build a business strategy, idea generation, marketing & sales, and planning. We thought this template was helpful for business strategy, marketing & sales, and planning. Team users can take notes, plan projects, hold meetings, brainstorm ideas, and build strategies. In-app Onboarding.

Software Review 52

Software Review Technical Review Systems Review Payment Methods 52

Outseta

MAY 8, 2020

There’s an awful lot of nuance here and the devil is in the details. Software should be used as a tool that’s supportive of your strategy, not something that’s opportunistically driving your strategy. While they may have *technically* sold something, this is pretty much a tell-tale sign that they didn’t create much of value.

Part-Time VPE 102

Part-Time VPE Fractional VPE Sales Hiring Underperforming Technical Team 102

SaaStr

OCTOBER 16, 2020

So product strategy decisions, vision documents. Paul Rosania: If you have a great product and the promise that you’re making to someone really is just a matter of getting them onboarded and they will actually see a little bit more productivity in their Workday. Harry Stebbings: Terrible metaphor. What is your amuse-bouche ?

CTO Coach 170

CTO Coach Sales Hiring CTO Hire Software Review 170

Sylvia Ng

FEBRUARY 17, 2016

Work across the stack: mostly Python/Flask, PostgreSQL, JavaScript (React/JQuery/Backbone) and working with AWS. Onboard and optimize new channels. Own the overall marketing strategy. to learn and identify the most effective strategies. Analyze app data to continuously refine and improve mobile marketing strategies.

Engineering 74

Engineering Growth Hacking Scale Social Media 74

Sales Hacker

SEPTEMBER 14, 2021

If you missed episode 177, check it out here: Trust-Building Strategies Every Seller Should Own. Everything from sourcing, finding the right candidates to onboarding, and then managing the employee experience once folks come on board. powered by Sounder. What You’ll Learn. Why trust is integral to chiefs of staff.

Sales Recruiting 80

Sales Recruiting Sales Hiring Marketing Underperforming Technical Team 80

SaaStr

JUNE 1, 2021

One of the byproducts of this all-in-one strategy is the product tends to suck. They’re onboarding, and their job is to make the customer successful and help them use the features of the product. Then, bam, they move to a competitor in one day. Have you been able to find that? Dharmesh : We tweaked some of that out.

Part-Time VPE 220

Part-Time VPE Technical Cofounder CTO Hire New CTO 220

Intercom, Inc.

FEBRUARY 21, 2019

I was flying on a plane one day as a flight attendant, and I met an executive at Microsoft who told me that they were bringing onboard a new bunch of younger employees, and Microsoft typically doesn’t hire people out of college. But I always knew I wanted to get back into marketing – that was what I was studying, even.

Education 123

Education Sales Hiring Software Review Sales Recruiting 123