SaaStr

JANUARY 20, 2023

Get ready for 50+ speakers for the very first SaaStr APAC event in Singapore, including: APAC Update: State of the Cloud with Bessemer Venture Partners , Anant Vidur Puri, Partner at Bessemer Venture Partners Lessons Learned in Scaling to $1B ARR: From VMware, AWS and Databricks with Databrick’s SVP and GM Ed Lenta The Secrets to Building (..)

AWS 254

AWS Cloud Trends Startup 254

SaaStr

NOVEMBER 15, 2023

64% of Large Customers Sourced From Partners They are AWS’s largest cybersecurity partner. What’s your channel / partner strategy? #9. Most Enterprises Buy More Than 60 Endpoint Security Products So there is room for many winners here. #8. Only Founded in 2011. Even in a time of odd uncertainty in Cloud and SaaS.

Cybersecurity 268

Cybersecurity AWS Benchmarks Cloud 268

Sales Hacker

APRIL 23, 2024

Lessons learned from scaling innovative products and go-to-market motions at AWS. Strategies for recruiting exceptional talent and building a customer-centric culture. 21:12 – Linda’s strategy for recruiting and retaining exceptional talent at Common Room.

Sales Recruiting 85

Sales Recruiting Scale AWS Management 85

SaaStr

NOVEMBER 17, 2023

So I’d suspect the underlying SaaS companies were trading around 5x-6x or so on average. And also while many of the above names had seem growth slow at scale, bear in mind they are all awfully good SaaS companies. You might be worth less ? is interesting to see.

AWS 257

AWS SaaS Pricing Acquisition 257

SaaStr

AUGUST 19, 2023

Ari Lee Bayme, Managing Director @ Sandfox Advisors See You There!! Ari Lee Bayme, Managing Director @ Sandfox Advisors See You There!!

VP of Engineering 215

VP of Engineering AWS AI Engineering 215

SaaStr

MARCH 31, 2022

And it’s one of the three large cloud vendors that we all know: Microsoft, AWS, and Google. AWS’s marketplace has seen 1.5 But also it’s allowed us to get much closer to our provider, I mean, we host and run 100% on AWS, but pull data from everywhere. It was pretty easy to drive that from our side.

Scale 205

Scale Marketplace as a Service Cloud SaaS Payments 205

SaaStr

JUNE 18, 2022

Bonney Pelley, SVP, Strategy + Operations @ New Relic. Jen Dawson @ AWS. Bonney Pelley, SVP, Strategy + Operations @ New Relic. Robin Spencer, Chief Strategy Officer @ Clearbit. Avlok Kohli, CEO @ AngelList. Farrah B, VP Business Operations @ Cribl. Patricia Hanna, VP Americas Sales Ops @ Confluent.

CTO 218

CTO Scale New CTO AWS 218

SaaStr

MAY 3, 2022

Bonney Pelley, SVP, Strategy + Operations @ New Relic. Jen Dawson @ AWS. Avlok K, CEO @ AngelList. Farrah B, VP Business Operations @ Cribl. Patricia Hanna, VP Americas Sales Ops @ Confluent. Shradha Kothari, Chief of Staff, SVP & GM North America Sales @ Twilio. Courtney Pallotta, VP of Marketing @ ChaosSearch.

New CTO 191

New CTO Scale CTO AWS 191

SaaStr

AUGUST 4, 2021

From AWS to Vimeo: this year’s speaker lineup is packed with incredible speakers and content. A Marketer’s Playbook for Building a Sustainable Growth Strategy with Datadog’s CMO Alex Rosemblat. Check out the full detailed agenda here. There’s content that everyone on your team can learn from.

Scale 260

Scale AWS B2C SaaS 260

Sales Hacker

JANUARY 30, 2024

Amit Pande is CMO and EVP of Strategy at Aviso AI, a leading revenue intelligence platform. Previously, Amit led marketing efforts at startups like Tact AI (1st AI Assistant for Sales backed by AWS, Microsoft, and Salesforce), HP Inc (next-gen computing) and Spire AI (Human Capital SaaS).

AWS 79

AWS AI Advertising Finance 79

CloudGeometry

JANUARY 15, 2022

First: SaaS is a business strategy, not a technology strategy. For a deep dive, have a look at the AWS Definitions – SaaS Lens ; for a deeper dive, see the Google DevOps Catalog here. The more we understand about your user model, the better we can recommend which architectural options best support your business strategy.

Well Architected Framework 130

Well Architected Framework DevOps as a Service AWS Traceability 130

SaaStr

APRIL 21, 2023

Now, he has five more marketing strategies that are sure to generate more leads if done right. Most of these SaaS marketing strategies require little money, which is great for those lean, mean teams looking to get the most bang for their buck. What is the best strategy for events? Keep doing it. It’s too much.

Outsourcing Services 204

Outsourcing Services Scale Outsourced Development Marketing 204

CloudGeometry

MARCH 22, 2022

First, SaaS is a business strategy, not a technology strategy. Part 3: Measurement One of the great breakthroughs of SaaS as a business strategy is in how it puts users and subscribers front and center of software development and keeps them there. The winners offer a better and faster way to solve customer problems.

DevOps as a Service 130

DevOps as a Service Software Delivery Well Architected Framework AWS 130

Tom Tunguz

MARCH 8, 2020

Recently, we welcomed Lisa Lawson to SaaS Office Hours to talk about building a channel go-to-market strategy for SaaS companies. Marketplaces: AWS marketplace, Heroku marketplace, Salesforce marketplace. Lisa built the channel at Optimizely, which accounted for a meaningful fraction of new business. Here are my notes. Where to Start.

Scale 315

Scale AWS Consulting Sales Enablement 315

SaaStr

JANUARY 2, 2024

Next, they moved to credits, which are very popular, with AWS and Google Cloud being great examples of companies that are always giving credits out to startups. During SaaStr Annual, Zendesk Sr. This is where they started, but startups weren’t adopting the product as much with a discount, and there was a lot of conflict with the sales team.

Startup 191

Startup Scale Underperforming Technical Team AWS 191

Andreessen Horowitz

APRIL 30, 2024

And so when Amazon called me and they’re like, “Hey you want to come with us and do you want to actually start the mobile services, backend business within AWS?” David: Maybe you can talk about that transition, coming from a business like AWS to financial services, which I think was new for you. Always a pleasure.

Development 106

Development Technical Review AI AWS 106

ChurnZero

AUGUST 11, 2020

The goal of this article is to show you options and maybe trigger some thoughts or new ideas around different customer retention strategies that you can employ before the next wave hits. . #1. You and I both know how awful it feels to have someone disregard what we say and focus on their end goal instead. Train to Listen.

Retention 97

Retention Strategy Underperforming Technical Team Software Review 97

Intercom, Inc.

FEBRUARY 26, 2018

It’s even harder if you don’t know all of the armies on the field, their strategies and weapons, or even who’s a friend and who’s a foe. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. The same is true in software. Innovative startups.

Software Review 224

Software Review Outsourcing Services Software Outsourced Development 224

Intercom, Inc.

APRIL 19, 2018

That includes all of our cloud strategy, cloud operations, backend engineering, IT and security. I started at Amazon before they had Amazon Web Services (AWS) so I was lucky enough to see AWS born out of the guts of all of the great operations work done for the amazon.com retail website. What it means to Run Less Software.

Outsourcing Services 192

Outsourcing Services Part-Time VPE Software AWS 192

SaaStr

NOVEMBER 8, 2022

Does it cost so, so much to host a few million lines of code on AWS? More on dominant strategies in SaaS competition here. Why did sales-driven Qualtrics get to $100m+ in ARR without ever raising a nickel, and generating more than $20m a year in free cash flow ? So is SaaS cursed? I’m not sure you can, in many cases.

Scale 289

Scale SaaS Banking AWS 289

Chart Mogul

NOVEMBER 30, 2023

In 2021, ChartMogul experienced a transformative shift in data strategy when we introduced a dedicated data engineering team. Nowadays, these are packaged and deployed in docker images, and executed via AWS lambda or EKS pods each day. We used our daily AWS RDS snapshots and loaded them daily to Snowflake tables.

Engineering 52

Engineering K8S orchestration (Kubernetes) Data AWS 52

CloudGeometry

MARCH 3, 2022

First, SaaS is a business strategy, not a technology strategy. “Feature-led discovery” or “product-led discovery” belongs on center stage as part of your monetization strategy. There are two important caveats about how to make the best use of platform and billing events as part of your monetization strategy.

Well Architected Framework 130

Well Architected Framework VPCs (Virtual Private Cloud) SaaS Cloud 130

User Pilot

MAY 10, 2023

Marketers are now making AI an integral part of their marketing strategies. Amazon grants its AWS customers access to its recommendation engine to help them personalize their user experience. Well-crafted AI marketing strategies will help you get the most out of these technologies. Marketing AI best practices. Okay, Google!

Artificial Intelligence 90

Artificial Intelligence AI Search AI Machine Learning 90

ProfitWell

SEPTEMBER 10, 2020

Running your own server to handle your customer's valuable data requires a huge investment to match the same level of security and reliability that comes baked into services like Amazon AWS and Microsoft Azure cloud. There is currently a surge in usage-based pricing and other creative pricing strategies. AI Integrations. Vertical SaaS.

SaaS Payments 66

SaaS Payments Trends Merchant Services Payments 66

SaaStr

NOVEMBER 14, 2023

What’s evolved over the years and is driven by hyper-scalers like Google Azure, AWS, Twilio, and Stripe is the consumption-based model. The VP of Strategy at Snowflake doesn’t have a Customer Success org. There are still some complexities around SaaS-based approaches. So, it’s more customer-friendly, but it also has its pros and cons.

Compensation 173

Compensation Sales Azure AWS 173

SaaStr

NOVEMBER 24, 2021

It is probably a more effective strategy to keep your opening price low and increase your ACV through expansion. “We Raising prices might seem like a quick win to grow your revenue, but it’s critical to bear in mind the effect increased prices will have on your sales cycle, close rates, and disruption risk.

Sales Hiring 195

Sales Hiring Scale Compensation Sales 195

Intercom, Inc.

NOVEMBER 3, 2021

How we think about alerting strategy. Like feature work, alerts and the alerting strategy should be approached in a deliberate, structured manner. This is especially true if you are running on a cloud platform like AWS and can provision infrastructure without having to worry about requesting additional hardware.

Engineering 209

Engineering Software Review Systems Review AWS 209

OpenView Labs

FEBRUARY 9, 2021

This is why we’re seeing more and more SaaS companies—Datadog, Twilio, AWS, Snowflake, and Stripe, to name a few—find success with product led growth paired with usage-based pricing. It requires shifts in go-to-market strategy, sales compensation, financial planning, billing, and much more. Then they tell their boss what to buy.

Scale 98

Scale Pricing Scaling AWS 98

SaaStr

FEBRUARY 10, 2023

Tech companies realized that this cloud thing might be for real, but the word on the street was that AWS was too hard and complex for customers to realize its benefits. Once you have that information, you can create a strategy. This was when everything in the tech world was all about Amazon Web Services. That’s when OpDemand was born.

Sales Hiring 130

Sales Hiring Development AWS Engineering 130

Intercom, Inc.

JANUARY 12, 2021

So when it comes to building your technical strategy, you need to assess each component in relation to what success will look like for your business. They’re based on my experiences working in technology, the practical application of methods in varied use cases, and speaking with peers about their strategies and successes.

Technical Review 269

Technical Review Scale multi-cloud Kubernetes Scaling 269

SaaStr

AUGUST 7, 2021

Exit Strategy Slide. An Exit Strategy Slide almost by definition tells me you aren’t. This is sort of awful. Not a deal breaker, but worrisome. Companies can’t be run by a quorum. I want to hear that you are building a unicorn — or at least, trying. At least that you believe you are unicorn hunting.

Sales Recruiting 341

Sales Recruiting Scale AWS Investment 341

Intercom, Inc.

MARCH 16, 2022

We maintain very close relationships with our primary cloud infrastructure vendor, Amazon Web Services (AWS), to continually jointly assess the robustness of our infrastructure platform and understand if there are opportunities to evolve and further strengthen our reliability. We manage risk and respond instantly when things go wrong.

Software Review 118

Software Review Technical Review Management Systems Review 118

OpenView Labs

JANUARY 27, 2021

Do you need your prospective buyer to connect your tool into their AWS account and then load in a ton of data in order for them to see the product in action? An Inside Look at Snyk’s Product Led Growth Strategy. If your product’s value isn’t apparent very quickly, you’re in trouble. If so, expect a very small conversion rate.

Development 105

Development DevOps as a Service Software AWS 105

CloudGeometry

SEPTEMBER 7, 2021

Those awesome new tricks that seem to show up out of nowhere within cloud-first applications like Google Workplace, Slack, Facebook, Twitter, Stripe, the iPhone, and Amazon (both eCommerce and AWS)? SaaS is the Software Factory of the Future The ascendancy of SaaS as a business strategy is nothing new.

DevOps as a Service 130

DevOps as a Service Software Development AWS Cloud 130

Stax

APRIL 18, 2024

Microsoft Azure, Amazon Web Services (AWS), or Salesforce AppExchange). Elevate Your Software Company with Integrated Payments Understanding the similarities and distinctions between ISVs and SaaS can help you make informed decisions about strategy. Some use cloud-based solutions to deliver online solutions (e.g.,

Outsourcing Services 88

Outsourcing Services SaaS Payments Payment Services Payment Methods 88

Tom Tunguz

FEBRUARY 25, 2013

This is as true for their books business as their infrastructure business, AWS. Bezos has explicitly stated this strategy and it’s the one that has led to Amazon’s massive success in many different lines of business. Over sushi, a friend explained to me that this strategy might also extend to the way the company views acquisitions.

Acquisition 100

Acquisition Pricing AWS Startup 100

OpenView Labs

JANUARY 29, 2020

The much-discussed pricing strategy took over the SaaS world and helped fuel the phenomenal success of SaaS pioneers like Dropbox, Evernote, SurveyMonkey and Hootsuite. They also better understand how to measure the success of freemium and strategies to convert free users into paying customers (hint: product qualified leads are your friend).

Pricing 82

Pricing Payments SaaS Payments Payment Solutions 82