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5 Interesting Learnings from Twilio at $4.7 Billion in ARR

SaaStr

Growth Has Reaccelerated, Though Still Far Below Its 2021 Peak 12 months ago, Twilio was growing revenue at 7% year-over-year. Today, that growth has slowed to 12% year-over-year, with Communications revenue growing 13% and Segment revenue nearly flat at 1%. 2018-2021 was so, so different: 4. Twilio’s all-in on AI.

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Buyer Trends: Top Insights from $3B in SaaS Transactions with Vendr

SaaStr

Many net-new purchases are for data security, compliance, risk management, and AI-powered tools. Data Security : Oates reveals that “Costs have risen for cyber attacks by 80% since 2021, and the frequency of those attacks continues to rise. Compliance : The cost of GDPR compliance has totaled around $9B globally since its introduction.

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The Top 10 Important Finance Mistakes First Time Founders Make

SaaStr

Removed from everyday business, she can only speak to the larger picture, which is important, but that’s often not enough with the fundamental processes of billings, collections, cash flow management, revenue reporting, corporate compliance and more. Mistake #9: Don’t forget about compliance. Compliance can be complicated.

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Your 2021 Guide to Creating (and Optimizing) a Value Proposition

Unbounce

MECLABS points out that value propositions come in four varieties: Primary value propositions communicate a brand’s overall value. While you ultimately want a concise value prop, don’t be afraid to give it the room it needs to communicate your value. They solve customers’ problems with simplified compliance and onboarding.

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16 Strategies to Keep Your Small Business Organized in 2021 and Beyond

Neil Patel

If you’re looking to grow your small business in 2021 and beyond, you need to organize every aspect of your company. Here’s how to stay organized in 2021 and beyond. Personal touches and direct communication will benefit both you and your customers. Organize Your Small Business Office Space and Storage. Conclusion.

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2021 in conversation: Learnings from the podcast

Intercom, Inc.

With that in mind, before we welcome the new year and all the good things to come, we’ve gathered our favorite insights and nuggets of wisdom from 2021 in a special wrap-up episode. Our International Women’s Day theme in 2021 is #ChooseToChallenge. And here at Intercom, 2021 saw us reach many milestones.

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Yes, SEO Is Still Important: 5 Predictions for 2021

OpenView Labs

2021 predictions. Now that you’re up to speed on just how important SEO is, I’d like to share my 2021 insights and predictions—and how you can leverage them. You should be using SEO to collect emails and create your own “walled garden” where you can communicate directly with your audience. Header image by DISRUPTIVO.