OPEXEngine

JUNE 2, 2021

Insight put in $25 million in 2012 and KKR, $50 million in 2017. ” Key metrics. . ” Key metrics. The metric he focuses on “manically,” he said, is contribution margin, which depicts costs to sell a product minus variable expenses because that determines how much profit a company gets from each product.

Metrics 52

Metrics Pricing Airlines Sales Hiring 52

Andreessen Horowitz

MAY 7, 2024

It’s the lifeblood of an app and the hardest metric to move, as I learned viscerally during my time running the growth team at Snap. This ensures that the new users have at least 5 friends on the app, which is often an important metric for social products to have longevity. And the aforementioned strategies are only the beginning.

AI Search 92

AI Search AI Retention Artificial Intelligence 92

Chart Mogul

JULY 20, 2017

Pricing pages are a rare window into a SaaS business’s strategy. Pricing pages are a rare window into a business’s strategy.”. Allows you to effectively analyze metrics like churn rate. Can make revenue metrics more difficult. For a predominantly self-serve signup, this strategy would still be a little risky.

Pricing 75

Pricing B2B SaaS Business 75

Tom Tunguz

JANUARY 1, 2017

Let’s look at some of the key metrics and then compare AppDynamics to NewRelic, a close competitor which went public in late 2014. 2017 GM seems to be much improved year-to-date at 85%. One of the most important differences between the two is go-to-market strategy. AppDynamics employed a top-down strategy.

Benchmarks 100

Benchmarks Metrics Software Review SaaS 100

BetterCloud

NOVEMBER 9, 2017

Last month we hosted Altitude 2017, our annual customer summit, at Brazos Hall in Austin, Texas. We filled the room with over 100 of the brightest minds in IT to explore the increased impact IT has on organizations, collaborate on technical strategies, and define today’s best practices. Altitude was an IT conference like no other.

Venture Capital 40

Venture Capital Cloud Cloud Engineering Finance 40

How To Buy Saas

OCTOBER 27, 2023

Regarding performance metrics, a consistent average ROAS of 3.2x Hence, US businesses seeking structured growth strategies can expect nothing short of positive results from NUOPTIMA. For more information about NUOPTIMA’s service deliverables or an agency valuation , book a free strategy call today!

B2B 52

B2B Scale SaaS AI Search 52

How To Buy Saas

MAY 10, 2024

To get your website to rank high on search engines, you must focus on Search Engine Optimization (SEO) strategies, and there are several SEO tools and software in the market to the rescue. You can access valuable metrics about other websites like their CPC and average spend on Google Adwords. mo $108.33/mo mo Guru $249.95/mo

AI Search 59

AI Search Scale Engineering Pricing 59

SaaStr

MAY 22, 2019

About Brian… Our metrics suggest that our attendees were very excited about Brian as a speaker. His high marks in our “speaker likes” metric lands him at number five on our list. About Karen… Karen is number seven on our list with high marks in all metrics. SaaStr’s Most Respected Leader Awards Number: 9 to 5.

Scale 162

Scale Leadership Consulting Metrics 162

SaaSX

JUNE 14, 2019

Last week, we attended a fantastic webinar hosted by Paddle which discussed the benefits of customer-first thinking, and how to build a customer-first strategy for your SaaS company. This presentation was jam-packed with fantastic customer-centric strategies and powerful statistical data. Bain & Co. Thanks for reading!

Strategy 55

Strategy B2C Retention Metrics 55

Joel Caparella

OCTOBER 6, 2017

One of the biggest reasons for this is that the onslaught of marketing automation tools and the drive to content marketing has pushed more marketing teams to become quasi-creative agencies focused mostly on the conversion metrics of early demand. Go to market strategies should be simple to understand and incredibly focused.

Scale 55

Scale Strategy Management Marketing 55

FastSpring

APRIL 30, 2024

So this was back in 2017, I think. And so I just imagined us both back in 2017 doing this together and not knowing each other at that time. And follow up on that, you have the churn metric. I know I went over the off topic here a little bit with the key metrics but… David Vogelpohl Yeah it does. So, you know.

Subscription 151

Subscription Payment Features Payments Payment Solutions 151

SaaStock

FEBRUARY 14, 2019

In 2016, he co-founded Meetime, an Inside Sales Strategies company and now serves as its CMO, building a powerful branding and content creation operation. In 2017, he co-founded B2B Stack, a software review marketplace that boosts the buying process of B2B tech in Brazil. Talk: SaaS Crystal Ball: Revenue Performance Metrics.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

Hitenism

DECEMBER 26, 2016

In 2017, companies will find success by getting back to basics and focusing on the “service” part of Software as a Service. Good customer support is the most underrated sales strategy. Learn about the 22 strategies that content marketing analytics tool BuzzSumo used to reach $2.5m It’s all about the customer.

Scale 152

Scale SaaS Marketplace as a Service SMB 152

Casey Accidental

OCTOBER 24, 2022

This is one of the key challenges we faced at Eventbrite when we radically shifted our strategy in 2020. This is a very common strategy for enterprise companies with large margins. I have written about this strategy before here. The pros of this strategy seem pretty obvious. Uber did the same exact thing with Uber Eats.

Scale 139

Scale User Experience Underperforming Technical Team Marketplace as a Service 139

InsightSquared

JANUARY 29, 2018

We asked Dheer Gupta , director of revenue operations and strategy at HappyCo, if he considered sales operations and revenue operations to be synonymous. In 2017, we talked a lot about the goal and strategic value sales operations offers an organization — what’s the objective of the revenue operations department?

Scale 109

Scale Revenue Technical Advisors Sales 109

Intercom, Inc.

OCTOBER 8, 2020

Kristen joined Atlassian when it acquired Trello in 2017, where she is now Global Head of EDR Sales. In Kristen’s experience, having shared goals and metrics can go a long way to fostering a healthy relationship between sales and marketing. Like Trello before, Atlassian has a non-traditional sales model.

Scale 205

Scale Sales Hiring Software Review Technical Review 205

Sales Hacker

JANUARY 23, 2018

Before we get into our 2017 recap and 2018 road map, I wanted to provide some quick background on how Sales Hacker came to be. Fast Forward to 2017: Building a Real Foundation for the Future Of Sales Hacker. 2017 was the real turning point for our business. This would prove to be crucial for our 2017 growth.

Sales Recruiting 93

Sales Recruiting Scale Sales Hiring Sales 93

Valuize Consulting

DECEMBER 7, 2021

In the subscription economy, there’s no debate about whether or not to invest in Customer Success (CS); 70% of rapidly growing businesses say that Customer Success is extremely important ( Hubspot , 2017). Once you’ve implemented that, the next step is to look at your Voice of Customer metrics.

VP of Engineering 98

VP of Engineering Customer Success Sales Hiring Interviewing 98

Neil Patel

JANUARY 27, 2021

60% of marketers say content marketing is very important or extremely important to their overall strategy. Social Media Metrics (and Their Impact on Content Marketing). And I’m not just talking about clicks, likes, and favorites, often referred to as the vanity metrics. Exceedingly well. Not anymore. This will continue.

Content Marketing 143

Content Marketing Marketing Social Media Artificial Intelligence 143

User Pilot

JULY 12, 2021

In this guide, we’ll provide step-by-step processes to generate hard, actionable data and clear strategies for making the most of your relationship with your customers. A useful metric on its own, it can also provide insights when compared against the activity rates of other cohorts. Retrospective customer retention analytics.

Retention 97

Retention Technical Review Software Review Churn 97

ChurnZero

APRIL 27, 2021

million round of financing led by Grotech Ventures in 2017. Their strategy is simple. Account expansion is often a more telling metric at this stage as those companies with high-growth potential will often see off-cycle expansion just a quarter or two into a new customer subscription – the proverbial land and expand. .

Scale 98

Scale Customer Success Payments Underperforming Technical Team 98

Chart Mogul

SEPTEMBER 15, 2023

These materials will take you from the basics SaaS Metrics — 101 to more advanced topics like Go-To-Market and Product-Led Growth (PLG). Here is a comprehensive list of SaaS blogs that goes through the most common metrics and terms. Only a handful of metrics really matter. I’ve tried – just ask my in laws.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

SaaSHolic

MARCH 20, 2023

Não existe como avaliar de forma adequada sua operação de canais se não houver domínio das métricas, para SaaS esse sem dúvidas é um must read: SaaS Metrics Comunidades Algumas outras leituras vem de uma comunidade gratuita de profissionais de canais: Channel Focus Community. Muito conteúdo bacana!

SaaS 52

SaaS Sales Management Metrics 52

OpenView Labs

FEBRUARY 26, 2019

Editor’s Note: This post was originally published in 2017 and updated February 2019. A well-tracked funnel gives you the foundation to optimize your marketing, product, sales and CS strategy to rapidly and efficiently scale your SaaS business. SaaS Funnel Basics: Stages, Definitions, Metrics. Table of Contents.

Scale 69

Scale Growth Hacking SaaS Sales Hiring 69

Outseta

JANUARY 9, 2019

2017 2018 Total. building Outseta - roughly $8,000 in 2017 and $24,000 in 2018. The majority of our expenses in 2017 were related to software and development infrastructure required to build the product. 2017 was spent entirely focused on delivering our MVP. To date we’ve spent $32,179.72

Content Marketing 40

Content Marketing SaaS Payments Payment Methods Payment Services 40

Baremetrics

JULY 29, 2021

All the data your startup needs Get deep insights into your company's MRR, churn and other vital metrics for your SaaS business. Lack of Post-engagement Strategy 3. Lack of Post-engagement Strategy When users are actively using your product during a trial period, they are exponentially more likely to become paying customers.

Payment Methods 104

Payment Methods Payment Solutions Payments SaaS Payments 104

OpenView Labs

MARCH 10, 2019

I’ve been a part of building freemium strategies at three companies: Pure Chat (seed round), Profitwell (bootstrapped) and Pluralsight (Nasdaq: PS). Why freemium is an acquisition strategy, not a revenue model. In other words, the value metric for our customers was new leads. Traditional freemium is an acquisition strategy.

Scale 64

Scale Acquisition Interviewing B2C 64

Neil Patel

SEPTEMBER 28, 2020

You may already have your marketing strategy under control and may only need help to understand and leverage your data. The point of data and analytics is to improve your decision making and inform your strategy. Website analytics – Your website will have metrics that can inform on everything from design to marketing.

Technical Review 134

Technical Review Software Review Machine Learning Artificial Intelligence 134

ProfitWell

FEBRUARY 7, 2020

Its number of subscribers is the primary metric Apple is considering, and ideally the company can keep growing this figure—and disclose it to investors. But, as we know, different metrics may be applicable to different stages of a company. And a lot of success comes down to: Centering around a compass metric. So, why the bump??

Subscription 40

Subscription Payment Features Pricing Metrics 40

Intercom, Inc.

APRIL 5, 2018

As VP of Marketing and Growth at Duolingo through 2017, improving retention was the top priority of Gina Gotthilf. Hopefully it’s an ongoing trend that marketers are going to be more and more responsible for real metrics and for numbers. The metrics that matter most. Daily active users was our non-b t metric.

Underperforming Technical Team 223

Underperforming Technical Team Retention Metrics Engineering 223

Chargify

FEBRUARY 1, 2018

It’s likely that you have seen one of Martech’s Marketing Technology Landscape diagrams illustrating the rapid growth from ~150 players in 2011 to over 5,000 in 2017: Increased competition and saturated markets have eroded differentiation and perceived-value between products. Change Is Inevitable.

Subscription 75

Subscription Payment Features AWS Scale 75

Sales Hacker

DECEMBER 8, 2017

The race to the 2017 finish line is in full throttle – While last minute closed deals are still trickling in, B2B organizations are researching how to shape next year’s sales strategy to align with the top sales trends that are expected to emerge in 2018. Growth of Omni-Channel Sales Strategies & Social Selling.

Scale 97

Scale Technical Review Outsourcing Services Sales Hiring 97

Neil Patel

OCTOBER 21, 2020

However, Google does not use bounce rate in its algorithm metrics, according to Google’s Gary Illyes: . Illyes (@methode) June 26, 2017. If you understand bounce rate properly, it can tell you if your marketing strategy is effective and if your visitors are engaging with your content. Can they both be right?

Benchmarks 145

Benchmarks Technical Review Software Review Acquisition 145

Intercom, Inc.

MARCH 15, 2018

Todd: At the end of 2017 you published a Twitter thread of lessons learned , and one that struck me really reads, “In a scaling organization, the ability to be consistently aligned within and across teams is a marker of excellence. Time to alignment is your re-org success metric.” Time to alignment” is your reorg success metric.

Engineering 214

Engineering Management Merchant Services DevOps as a Service 214

OpenView Labs

JULY 2, 2020

Nailing your SaaS pricing strategy requires more than just picking the optimal price and forgetting about it. Why You Need to Review Your Pricing Strategy Today (and How to do it Right). Patrick Campbell of Price Intelligently lays out the case for why a focus on pricing strategy is vital to almost every company’s bottom line.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

Neil Patel

DECEMBER 24, 2020

Did you know a 2017 Google study showed that just one second of delay in page loading can reduce your page views by 11% and bring down the conversion rate by 7%? Consider also that the Google algorithm ranks websites by load speed, among other metrics. You can never go too wrong with these strategies.

DevOps as a Service 145

DevOps as a Service Software Review GCP(Google Cloud Platform) Systems Review 145

Intercom, Inc.

MAY 10, 2018

First zero in on a strategy for achieving your desired outcome , and then pick high quality metrics to validate your tests. When I’m analyzing the growth strategy of a new product, I skip the homepage. That seems to be when they changed their strategy. Adam Risman: Andrew, welcome to Inside Intercom.

Acquisition 224

Acquisition Marketplace as a Service Retention Startup 224