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Thanks to Cumul.io, Hook, Jiminny, Leaseweb,and Zendesk for Sponsoring SaaStr Europa 2023!

SaaStr

Hook accurately predicts revenue growth from your customers. We use data science to identify your highest-value customers, how to keep them and maximize revenue. Ready to start boosting revenue? Offer new insights to your users and let them take action immediately, right within your own application!

Scale 217
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5 Interesting Learnings from Zscaler at $1B in ARR

SaaStr

only half its revenue. Sales + Marketing declined from 59% of revenue to 47%. Zscaler is still a sales-driven model, and those struggle to get sales and marketing expenses below 50% of revenue, unless there is a PLG or freemium element. Their long term goal is to get Sales & Marketing to 33%-37% of revenue. #4.

Scale 246
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Clouded Judgement 9.29.23 - Rates Keep Going Up

Clouded Judgement

Given those two data points alone I’d expect the median multiple today to be closer to 4x! The disconnect in rates and multiples is even more stark when we look at growth adjusted multiples (taking revenue multiples and dividing them by forward growth rates). Do they have different sources of data? Top 5 Median: 13.7x

Cloud 183
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Dropbox S-1 Analysis - The King of Freemium

Tom Tunguz

Founded in 2007, Dropbox epitomizes the freemium go-to-market. 90% of revenue originates through self serve channels - an astounding figure for company that generated more than $1B in revenue last year. Dropbox’s revenue grew from $604M to $1.1B Dropbox’s revenue grew from $604M to $1.1B Revenue Growth.

Scale 208
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From AE to CEO: Entrepreneurial Life Lessons with Asad Zaman

Sales Hacker

Revenue leaders trust Mindtickle to drive winning sales rep behaviors so you can beat quota every quarter. Finally, Outreach — the only engagement and intelligence platform built by revenue innovators for revenue innovators. We’re between 10 to 15 million in revenue. Do only a few reps meet quota each quarter?

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How to Renegotiate When Your Deal Seems Lost

Sales Hacker

This usually comes from a sudden change of revenue or a sudden change in prices of the products or services needed to deliver on the offer. The WGA members were demanding a share of the revenue generated by their work. The WGA members were demanding a share of the revenue generated by their work. The AMPTP didn’t accept.

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What’s next for Fintech SaaS innovation?

Panintelligence

The difference is that this time around, it won’t be just about changing customer behavior, but untapped data. In fact, we may be at a pivot point rather like in 2007 when the “app economy” evolved and changed the entire way we communicate, work, play, and shop. Fintech SaaS is about to go through something similar.