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I Hired My VP of Marketing at $20k MRR. It Wasn’t a Week Too Early.

SaaStr

One of the starkest differences I see between First Timers in SaaS and Second Timers is when they hire their VP of Marketing. They often hire a VP of Demand Gen Marketing even before they have their first paying customers. But it’s very, very easy to make the hire late. Second Timers know. But she can help. Don’t.

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The Top 10 Reasons to Attend 2025 SaaStr Annual, May 13-15 in SF Bay!!

SaaStr

200+ dedicated workshops and braindates with the best in SaaS, Cloud and AI, from intimate small sessions to 20-50 person workshops from the best Our CRO + CEO Poker Night where we bring 200 top revenue leaders together with CEOs and founders of B2B / AI companies attending Our 4th annual CMO Summit for top CMOs and the CEOs that want to meet them!

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Top 10 Mistakes Getting to $100M ARR with LaunchDarkly’s Co-founder Edith Harbaugh (Pod 668 + Video)

SaaStr

They hired their first VP of Sales with a wonderful pedigree and experience at some of the hottest startups. because they needed to rebuild the sales team. They rebuilt the sales team and closed some big deals. The lesson — Don’t hire someone just because they have a great pedigree. And it was true.

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The Top 10 Mistakes People Make When Hiring a VP of Sales with SaaStr CEO and Founder Jason Lemkin

SaaStr

Hiring a VP of Sales isn’t new, but the conversations have evolved as the world has. SaaStr’s own Jason Lemkin shares the top 10 mistakes he sees during the hiring process during Workshop Wednesday, held every Wednesday at 10 a.m. The last 18 months have seen the biggest changes in the VP of Sales in his SaaS career.

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10 Learnings on High-Velocity Sales to SMB with Gorgias CEO and VP of Sales

SaaStr

How do you win with a high-velocity sales strategy in a fast-moving, competitive market? In a special session of Workshop Wednesday, Gorgias Founder & CEO Romain Lapeyre and Gorgias VP of Sales & Partnerships Aasif Osmany share their learnings, advice, and hacks for optimizing your sales process.

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How to Truly Stand Out in Any Job Interview, from SDR to COO

SaaStr

It’s so, so easy to stand out in recruiting if you’ve actually done your homework. We took 1 day to deliberate, cancelled all our other interviews and hired him on the spot.” I was asked to run a 90-minute workshop with senior people and an external consultant. I hired him on the spot.”

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Strategic Finance in Today’s Market: A Tactical Guide to Building & Scaling Your Team with IVP

SaaStr

In a fascinating workshop session, Miao shares his thoughts on how finance teams can contribute to company strategy and grow revenue. SaaStr Workshop Wednesdays are LIVE every Wednesday. Strategic Finance Team Building Game Plan Hire a Leader Find a seasoned candidate –– preferably someone with 8+ years of work experience.

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