User Pilot

FEBRUARY 14, 2024

In the article, we look at 12 solid contenders for this title, covering a few most common use cases: In-app user engagement Sales funnel management Customer support Analytics and reporting Marketing Collaboration and project management Let's dive right in! Use Salesforce data to create better user segments for more granular analysis.

Payments 101

Payments Payment Services Payment Methods Payment Solutions 101

User Pilot

MAY 7, 2024

Mailchimp : It’s an intuitive email marketing platform that helps create, send, and analyze email campaigns with features like automated emails and AI marketing assistants. Increases flexibility : Teams can quickly adapt to market changes or customer feedback. No user limits. Enterprise.

Software Review 63

Software Review Management Technical Review AI 63

SaaStr

AUGUST 26, 2023

The third myth is the notion of scarcity, and John highlights the resources and solutions available for data analysis. They explain that business expertise is actually more important than data expertise, and if needed, there are resources available to acquire data skills. Every Wednesday we bring you the best speakers in SaaS.

Technical Advisors 226

Technical Advisors Data Technical Review Sales Hiring 226

User Pilot

MARCH 29, 2024

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? Poor product-market fit. Ineffective marketing/poor marketing strategy. Lack of help resources. Repair tips for top-of-the-funnel leaks: Identify your best marketing channels with web analytics tools.

Scale 101

Scale Sales Funnel Onboarding Retention 101

SaaStr

NOVEMBER 25, 2023

O n the whole, every org has a customer funnel on one hand and employee resources on the other. Often, Sam and Jameson see too many companies weighted heavily on the middle and bottom of the funnel, skipping the top of funnel and therefore misaligning resources to where the bottleneck actually is. Where is the focus? Guess what?

Sales Hiring 218

Sales Hiring Underperforming Technical Team Revenue Sales 218

Tom Tunguz

JANUARY 17, 2024

I remember my graduate classes well : marketing , operations research, statistics, macroeconomics, strategy, & negotiation. Providing the context surrounding the task & the structure of the task : description, due date, other expectations, resources necessary to complete the task, intermediate check points for iteration.

Business 183

Business Interviewing Data Strategy 183

User Pilot

APRIL 30, 2024

The product adoption process includes six stages: Awareness, Interest, Evaluation, Trial, Activation, and Adoption, each crucial to a product’s market integration. Stages of the product adoption process A new product doesn’t become a hit overnight when it hits the market. Onboarding checklist built with Userpilot.

Payments 88

Payments Payment Solutions AI Search Payment Services 88

User Pilot

FEBRUARY 25, 2024

It helps prioritize feature development when working with tight deadlines and limited resources. The model helps prioritize feature development when working with tight deadlines and limited resources. Think of them as the non-negotiables or the entry ticket to the market —you often can’t meet customer needs without them.

Scale 100

Scale Data Analysis Development AI 100

SaaStr

AUGUST 6, 2021

CMO Julie Herendeen and CPO Sean Scott are PagerDuty’s product & marketing power couple. The two have plenty to share about making product and marketing work together in a product led-growth model, including some insights drawn from Sean’s history with Amazon and the benefits of bringing B2C techniques to the SaaS game. .

Product Marketing 269

Product Marketing Marketing B2C Strategy 269

SaaStr

AUGUST 11, 2022

BambooHR ‘s cloud-based system is an intuitive, affordable way for growing companies to manage essential employee information in a personalized Human Resources Information System (HRIS). Invite everyone to the project—internal resources, customer teams, and third-party vendors. We help people work better together.

Payment Solutions 202

Payment Solutions Payment Services Payments compliance 202

User Pilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Paid advertising, like PPC or display ads, is another common marketing strategy used by SaaS companies.

Strategy 98

Strategy Marketing Social Media AI Search 98

User Pilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. In this article, we dive deep into what a product marketing framework is and explore its essential components. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Product Marketing 99

Product Marketing Marketing Social Media Scale 99

Intercom, Inc.

SEPTEMBER 29, 2022

You’ll learn how to activate customers faster, find value up front, and drive the actions that you want customers to take – without overstretching your team or resources. In fact, we found that in-product messaging can drive 3-4x higher engagement rates than traditional channels like email. ??.

Engagement 211

Engagement Onboarding Retention Strategy 211

User Pilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. Leverage search engine optimization (SEO) in your marketing strategy Identify relevant keywords related to your product or service and optimize your website content accordingly.

Acquisition 104

Acquisition Strategy Social Media Underperforming Technical Team 104

User Pilot

AUGUST 6, 2023

How do you calculate marketing automation ROI? More importantly, how can marketing teams maximize it? On top of that, our article: Defines what marketing automation is. Identifies the areas of marketing that you can automate. Identifies the areas of marketing that you can automate. What is marketing automation?

Marketing 92

Marketing SaaS Social Media Onboarding 92

User Pilot

MAY 2, 2024

It’s crucial for SaaS businesses because it drives revenue growth, increases customer lifetime value , reduces customer acquisition costs , and fosters positive word-of-mouth marketing. Self-service resources like knowledge bases and chatbots provide 24/7 assistance and reduce the time needed to solve issues.

Retention 91

Retention Metrics Strategy Scale 91

User Pilot

APRIL 24, 2024

Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes.

Interviewing 90

Interviewing B2C B2B Advertising 90

Sales Hacker

APRIL 23, 2024

Linda Lian is Co-Founder and CEO at Common Room, the all-in-one customer intelligence platform that automatically surfaces signals across 30+ channels, reveals the person and account behind the signal, and automates actions like email messaging and team alerts. Why a modern go-to-market approach requires moving beyond legacy CRM systems.

Sales Recruiting 85

Sales Recruiting Scale AWS Management 85

User Pilot

OCTOBER 5, 2023

Growth teams that leverage marketing automation are better equipped to achieve their goals and drive business success. In this article, you will learn: What marketing automation means for growth teams and how it’s different from traditional marketing automation. Various aspects of growth that you can automate.

Scale 102

Scale Marketing Growth Marketing Payment Features 102

User Pilot

MAY 8, 2024

Example: how can an email service provider conduct a user needs analysis? In this section, we’ll take an ESP or email service provider (like Mailchimp or MailerJam) as a user needs analysis example to outline a step-by-step guide for it. Also, you find that they frequently visit the resource center to troubleshoot issues themselves.

Underperforming Technical Team 82

Underperforming Technical Team Interviewing Trends User Experience 82

User Pilot

APRIL 24, 2024

From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience. Nearly 85% of marketers now use AI to write content. Use it to streamline the creation of emails, website copy, and app microcopy. About 73% of U.S.

AI 75

AI Artificial Intelligence SaaS Generative AI 75

User Pilot

FEBRUARY 14, 2024

It enables teams to manage leads and automate customer service and marketing campaigns. One way to leverage the integration is by sending targeted Salesforce email campaigns based on user interaction data tracked in Userpilot. For example, it could recommend a resource center document linked to their pain point.

AI 95

AI Engagement User Experience SaaS 95

User Pilot

FEBRUARY 25, 2024

Predictive analytics are driving business decisions such as product and marketing strategy. Companies are going beyond product marketing and investing in content marketing to deliver value to users. Many consumer behavior trends, such as influencer marketing and social commerce, aren’t as popular in the SaaS industry.

SaaS Payments 101

SaaS Payments Trends Payment Solutions Payment Methods 101

Buffer Resources

AUGUST 2, 2023

I believe anyone can build a company as long as they have a clear vision, the market is right, they’re self-aware, understand the nuances of the industry, and they have the grit to power through the roadblocks. Looking at the overall market sentiment in April 2023, it was clear that there was a lot of uncertainty.

Business 88

Business Venture Capital Technical Review Trends 88

User Pilot

JULY 31, 2023

Looking to power up your retention marketing strategy? TL;DR Customer retention marketing aims to build quality relationships with customers to turn them into repeat buyers. Acquisition marketing focuses on gaining new customers and expanding market share. Provide self-service support with a resource center.

Retention 96

Retention Strategy Marketing SaaS 96

Unbounce

NOVEMBER 21, 2021

So, you’ve set up an email sign-up landing page. You might think lead generation stops at email signup. Clear and useful emails will not only help you bring leads through the pipeline but also prime them to become customers. It’s time to learn about lead generation in email marketing and five ways you can improve it.

Marketing 127

Marketing Mobile Branding Subscription 127

Unbounce

DECEMBER 9, 2021

And as a business or marketer, it’s all about making good first impressions—or else it’ll be “Goodbye!” And what better way to say hello than to send out a warm, personalized email? Welcome emails are key because they’re the first contact you’ve got with your new subscribers. What’s a Welcome Email? The Penny Hoarder.

AI Search 129

AI Search Social Media Branding Trends 129

Neil Patel

MARCH 4, 2021

My colleagues recently shared the results of a marketing campaign they conducted using Facebook Messenger bots, which are basically the Facebook version of email marketing. Although I’ve had some great email marketing campaigns, it’s hard to top that result. Why Should You Use Facebook Messenger Bots?

Underperforming Technical Team 143

Underperforming Technical Team AI Search Sales Hiring AI 143

How To Buy Saas

MAY 7, 2024

Email marketing is the lifeblood of any business advertising to prospects. That’s where email deliverability software comes in. Today, we’ll look at how utilizing email delivery software can enhance your outreach plan. What is an Email Delivery Software? 4 Aspects Influencing Email Deliverability 1.

Software 40

Software Strategy Engagement Advertising 40

User Pilot

APRIL 22, 2024

Sending email sequences post-sign-up to guide customers through the product. Add additional value to customers with onboarding emails Onboarding emails are essential in nurturing a positive relationship with new users or customers by providing them with a structured introduction to your product or service.

Customer Success 80

Customer Success Retention Software Review Customer Lifetime Value 80

User Pilot

APRIL 29, 2024

SaaS renewal best practices for driving cross-sells include: Promote a new add-on with email marketing campaigns. You can do this by curating a knowledge base full of resources like product documentation , video tutorials , how-to articles, etc. Create an in-app resource center code-free with Userpilot.

SaaS Payments 87

SaaS Payments Business SaaS Payment Solutions 87

Stax

NOVEMBER 20, 2023

Small businesses can thrive on SBS with these 8 tips: (1) Lay the groundwork with past data, (2) enhance digital presence, (3) improve the in-store experience, (4) run marketing campaigns, (5) promote special offers, (6) engage the community, (7) collect feedback, and (8) develop post-event strategies. Small Business Saturday , a.k.a.

Payment Methods 88

Payment Methods Merchant Services Stax Payment Services 88

Unbounce

NOVEMBER 14, 2021

Yeah, we know you don’t have a whole bunch of cash to give away, so you’ll have to rely on good ol’ digital marketing to do the heavy lifting for you. This blog post will teach you five foolproof digital marketing practices to get new customers. Before you dive into digital marketing, you’ve gotta figure out who your ideal customer is.

Social Media 131

Social Media Content Marketing Branding Education 131

Natalia Luneva

OCTOBER 14, 2021

While the interest in this growth tactic is increasing, there was no one centralized resource that could help SaaS marketers and founders research the best practices of launching an X-day challenge. . At the time of preparing this swipe file, this is the only resource available created specifically for SaaS companies.

Social Media 98

Social Media SaaS Software Review compliance 98

User Pilot

FEBRUARY 25, 2024

Marketing funnels attract and engage, using metrics like visitors and click-through rates to track narrowing interest and effectiveness. An in-app resource center offers 24/7 assistance in various formats, catering to user preferences and driving conversions. Core metrics for marketing funnel. Free trial conversion rate.

Sales Funnel 100

Sales Funnel Metrics User Experience Branding 100

Buffer Resources

FEBRUARY 27, 2024

Many have resources you can learn from (think podcasts , events, and workshops with industry veterans and other experts) and even channels that can help you earn from your work and land partnerships with brands (if monetization is your goal.) Networking with your creator peers is far from the only benefit these communities offer.

Branding 93

Branding Social Media Technical Cofounder Technical Review 93

User Pilot

FEBRUARY 13, 2024

Contextual email marketing isn’t just about sending emails—it’s about delivering the right message at the right time and relevant to the user’s behaviors. But how can you implement the right email marketing strategy to drive product engagement in SaaS businesses?

Marketing 52

Marketing Engagement Software Review Onboarding 52