SaaStr

NOVEMBER 21, 2022

An ICP aligns your product, sales, marketing, service, and executive teams to all focus on your highest-value accounts. Let’s examine how an ICP focus has helped two businesses win in a competitive marketplace. . Just like a boat needs an anchor, your SaaS process does too. Start working to accelerate your SaaS.

Payments 178

Payments Payment Methods Embedded Payments Scale 178

Sales Hacker

MAY 16, 2022

My company is the first Integration Marketplace as a Service, so for context, we enable Business to Business SaaS companies to build and enter in-app marketplaces. When do you have 15 minutes on Friday or Monday to chat about our service? Subject line: integration marketplace. Will’s Rewrite.

Mobile 79

Mobile Marketplace as a Service Growth Marketing Engineering 79

OPEXEngine

MAY 18, 2021

We’ve talked to dozens of our SaaS customers, as well as investors to learn more about what is happening with these key metrics. SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

SaaStr

MARCH 19, 2021

Cloud Marketplaces. Your success is not defined by going from 50 customers to 100— it’s about making sure that your interactions and product are focused on each individual customer to improve their ease of use and long-term retention. We’re bringing S-M-B back with SaaS. The vertical SaaS wave becomes a tsunami.

Cloud 190

Cloud Scale Payment Methods Payment Solutions 190

Subscription Flow

APRIL 18, 2024

How do you keep increasing your revenue in a marketplace that has reached its point of saturation? What is a customer engagement model and how can SubscriptionFlow help you devise effective customer engagement models for SaaS? Understanding the importance of engaging subscribers 2. It is measured using various metrics.

Engagement 84

Engagement Customer Lifetime Value Revenue Subscription 84

OPEXEngine

FEBRUARY 22, 2022

There are many ways to classify SaaS companies, but differentiating companies based upon who their customers are presents the best approach for measuring performance and driving success for SaaS businesses. SMM SaaS Company Overview & Market Dynamics. SMM SaaS Company Overview & Market Dynamics. Enterprise.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Intercom, Inc.

JUNE 23, 2022

The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs. But once they’re happy with a service, they can help build trust with new customers as well.

Software Review 118

Software Review Trends Software Marketplace as a Service 118

User Pilot

APRIL 10, 2023

Could freemium work for your SaaS business? Is the freemium strategy worth it for SaaS products? Whether the freemium strategy is right for your SaaS, depends on your product and your resources. In contrast, the average free trial conversion rate in the B2B SaaS space is around 17%. Product usage tracking in Userpilot.

Strategy 97

Strategy SaaS Onboarding Marketplace as a Service 97

User Pilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? Product-led growth uses the product as the primary driver of customer acquisition and retention, with minimal reliance on traditional sales and marketing. SaaS companies enhance customer acquisition and retention through personalized onboarding and in-app guidance.

Acquisition 105

Acquisition Scale Marketplace as a Service Onboarding 105

OPEXEngine

OCTOBER 5, 2021

But while software’s success in the marketplace has lifted the valuations of software companies, our analysis suggests that some firms may still be undervalued. In more mature software companies, we see oversized returns for companies that are moving to software-as-a-service subscription models (see Figure 1). Sticky after all.

Software Review 52

Software Review DevOps as a Service Software Underperforming Technical Team 52

User Pilot

FEBRUARY 21, 2022

If you’re a savvy SaaS owner, chances are you’ll have heard about interactive user guides. for user onboarding ), and offering self-service support with a Resource Centre can help your users expand their knowledge base. The data is clear – interactive user guides have a huge impact on nearly every SaaS metric.

SaaS 98

SaaS Onboarding Marketplace as a Service Engagement 98

OpenView Labs

APRIL 7, 2021

We’ve grown accustomed to the traditional set of SaaS metrics as just part of how to operate a SaaS business. Here’s the thing: the traditional SaaS metrics playbook can be extremely misleading when it comes to managing a product-led growth (PLG) or consumption-based SaaS company. Probably not!

Metrics 52

Metrics Scale SaaS Marketplace as a Service 52

Intercom, Inc.

MAY 5, 2020

All of this thinking, planning and building culminated most recently in the launch last week of our App Partner and Service Partner programs , which unlocks new sales, marketing and technical opportunities for companies we collaborate with. Then you have to understand that you can’t be a platform without having that marketplace point of view.

Marketplace as a Service 171

Marketplace as a Service Transportation Machine Learning Artificial Intelligence 171

Subscription Flow

APRIL 23, 2024

Understanding Paddle in 2024 Catering to more than 3000 SaaS clients in over 200 markets, Paddle is a market-leading billing and revenue management software. 2. Smart Dunning for Better Retention High churn rates are the worst when you have spent thousands of marketing dollars nurturing these customers.

Payment Solutions 78

Payment Solutions Payments Payment Services SaaS Payments 78

User Pilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? How to create an effective conversion path Ready to build a successful conversion path for your SaaS product? increase new feature retention).boarding). increase new feature retention) Pain points (e.g. Let’s get to it!

SaaS Payments 104

SaaS Payments Payment Services Payment Methods Payment Solutions 104

OpenView Labs

NOVEMBER 30, 2021

And there’s more and more bifurcation between the ‘haves’ – the fast growers – and the ‘have nots’ of SaaS than ever before. The new data reveals a similar picture for private SaaS startups. . Operations: Measure product health indicators, aka the leading indicators that predict future retention.

Payment Services 80

Payment Services Benchmarks SaaS Payments Merchant Services 80

SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Totango

JANUARY 17, 2019

Customer retention is vital to the health of your business. We’ve outlined six focus areas that will help you improve customer engagement and retention : Rapid onboarding. Not to get too philosophical, but each journey begins with a first step, and in the SaaS domain, that means onboarding. Escalation preparation.

SaaS 74

SaaS Marketplace as a Service Underperforming Technical Team Scale 74

SaaSHolic

DECEMBER 2, 2021

Product onboarding is an essential part of customer activation and retention for businesses that are SaaS providers. One of the best things you can do for your customers’ success as a SaaS provider is to ensure that you walk them through a wholesome onboarding experience. What makes an onboarding experience a bad one?

Onboarding 52

Onboarding Strategy SaaS Underperforming Technical Team 52

Baremetrics

OCTOBER 9, 2021

In addition, Stripe’s analytics side can be lacking the needed depth for SaaS businesses that rely on recurring revenue. Baremetrics monitors subscription revenue for businesses that bring in revenue through subscription-based services. Stripe can also be used to run software platforms, marketplaces, and subscription businesses.

Payment Services 98

Payment Services SaaS Payments Payment Methods Payments 98

Stax

JANUARY 8, 2024

For SaaS companies, becoming a payment facilitator (or PayFac) offers a ton of advantages—including but not limited to—boosting retention and profitability while exercising greater control over the customer experience. Reputational risks Risks associated with things like data breaches, poor customer service, company controversies, etc.

Merchant Services 88

Merchant Services Payfac Payment Services SaaS Payments 88

User Pilot

FEBRUARY 28, 2023

In this article, we’re going to unpack the techniques, examples, and tools you need to create effective feedback forms within your own SaaS. It’s a crowded marketplace with lots of options, but there’s one that stands out from the crowd. Product or service customer experience feedback surveys What are they?

Marketplace as a Service 98

Marketplace as a Service Churn Onboarding Engagement 98

Casey Accidental

OCTOBER 27, 2020

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

Subscription Flow

JANUARY 1, 2024

This is why if you sell or market through multiple channels, such as your online store, ecommerce marketplaces, and a physical location, look for a CRM that can autonomously collect and analyze data across various channels that your website will be integrated with. Your responses to these questions are how they judge your customer service.

Payment Methods 52

Payment Methods Payment Features Payment Solutions Payments 52

Blulogix

DECEMBER 21, 2023

Here are a few real-world B2B success stories that showcase the transformative power of UBP : Company A: A SaaS platform for marketing automation saw a 30% increase in customer retention after implementing UBP. Think of it as a B2B marketplace where usage drives the entire ecosystem.

AI Search 59

AI Search AI B2B Marketplace as a Service 59

CustomerSuccessBox

JUNE 20, 2022

Now that you’ve chosen to read this article, I suppose you are already aware of the weightage that the Customer Success function holds for your SaaS business. By collecting accurate data and comprehensive information about your customers, you can improve retention, uncover additional sales opportunities, and boost your customer health scores.

Artificial Intelligence 52

Artificial Intelligence Customer Success Software Payment Features 52

SaaStr

JANUARY 28, 2019

If you’re in the SaaS industry, chances are you’ve heard of customer success. If you’re looking for tactics and takeaways that will improve customer retention, product adoption, company-wide cross-functionality, and overall business growth, you need to be at these sessions. Louis Square Customer Success team! Tuesday, February 5.

Scale 107

Scale Marketplace as a Service Customer Success Scaling 107

SmartKarrot

OCTOBER 13, 2023

A high customer retention rate is a testament to a company’s customer-centric approach, resulting in increased profits, positive word-of-mouth, and enhanced brand reputation. Considering this, here are five crucial strategies every customer retention playbook should include: 1.

Retention 10

Retention Strategy Marketplace as a Service Innovation 10

User Pilot

APRIL 25, 2024

If you are seeking insight into how marketing research can influence the trajectory of your SaaS, then you have come to the right place! This process helps you understand what motivates your customers, enabling you to tailor your products and services to minimize risks from the start.

Market Research 52

Market Research Outsourcing Services Marketing Outsourced Development 52

User Pilot

JULY 14, 2022

Getting user onboarding right is critically important for any SaaS: in this article, we’re going to explore the powerful concept of minimum viable onboarding. A common misconception is that user onboarding is simply about getting users to sign up for your product or service. Ready to get started? Let’s dive in!

Onboarding 98

Onboarding User Experience Marketplace as a Service Social Media 98

OpenView Labs

MARCH 4, 2021

Today we know of HubSpot —the maker of marketing, sales, and service software products—as a preeminent public company with a market cap above $17B. Net revenue retention was near 70%, a far cry from the 100%+ that most SaaS companies aim to achieve. But HubSpot wasn’t always on the IPO trajectory. Something needed to change.

Pricing 55

Pricing Outsourced Development Marketplace as a Service AWS 55

Intercom, Inc.

DECEMBER 13, 2018

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. Because I had a background in SaaS, I had the opportunity to join the team.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

Point Nine Land

MARCH 10, 2020

A strategic analysis after evaluating multiple service marketplaces Over the past few years, I’ve come across a huge number of service (or labor) marketplaces: the countless Uber for X companies, the marketplaces for lawyers, therapists, cleaners, architects, construction workers; you name it. Sounds complicated?

Marketplace as a Service 59

Marketplace as a Service Strategy B2C Systems Review 59

Stax

FEBRUARY 19, 2024

Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. But not all SaaS products are alike. Other types of SaaS are relevant only to companies in specific industries.

SaaS Payments 88

SaaS Payments Payment Services Payments Payment Solutions 88

Baremetrics

SEPTEMBER 16, 2021

You need to take care of customer retention because it is 5-10 times cheaper than attracting a new buyer. LTV, or CLV, is the predicted amount a customer will spend on your product or service while they’re your customer. Suppose a person subscribed to your service. What do you do next, you ask? Table of Contents.

Business 97

Business Social Media Marketplace as a Service Mobile 97

Sales Enablement, SaaS and Growth

MARCH 23, 2020

I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Total Addressable Market Total addressable market (TAM) is an economic framework to understand the potential revenue available for a product or service.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

Totango

JUNE 9, 2020

The COVID-19 pandemic may have radically altered the marketplace around us, but the fundamentals of customer renewal strategies remain the same. Customers have always based their renewal decisions on emotional connections, financial realities, and the amount of trust they have that a service can deliver sustained value.

Strategy 62

Strategy Marketplace as a Service Software Review Construction 62