How to Win Big by Serving High-Growth Startups with Zendesk’s Head of Startups
SaaStr
JANUARY 2, 2024
ARR, Zendesk today gets 14% of new business from startups. On top of that, if you look at their top accounts globally, 33 of the top 50 customers by ARR are startups. You have to think about how you will differentiate and craft your offers from the rest of your marketing. You don’t want conflict with the sales team.
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