SaaStr

MARCH 19, 2021

Shopify, since last year, has nearly tripled in market cap driven by the rise of e-commerce, but also the digital payments and the QR code system they provide for contactless payments. Zoom’s market cap grew over 4X to reflect that. Each of those, independently, are massive market cap drivers for their businesses as well.

Cloud 209

Cloud Scale Payment Methods Payment Solutions 209

User Pilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Market Research 52

Market Research Outsourcing Services Marketing Outsourced Development 52

Subscription Flow

MARCH 20, 2024

Keeping all this in mind, in the first section of this blog, we will first be seeing what is SimpleCirc, its features, and why exactly is it such a hot choice for magazine owners in today’s marketplace. Imagine a situation where a printing company, a marketing agency, and a graphic designer who works independently work together on a project.

Payment Services 88

Payment Services Payments Payment Solutions Payment Methods 88

Blulogix

FEBRUARY 18, 2024

Creating a Monetization Framework For Your Business View the Whitepaper The Vital Role of Analytics in Monetization At its core, analytics provides a window into the behaviors, preferences, and patterns of customers, enabling businesses to tailor their offerings, adjust pricing, and optimize marketing strategies with unprecedented precision.

Strategy 52

Strategy Data Marketplace as a Service Sales Hiring 52

Subscription Flow

APRIL 23, 2024

Invest in the right billing and subscription-management software to automate your workflows after carefully assessing three of the best options in the market. Understanding Paddle in 2024 Catering to more than 3000 SaaS clients in over 200 markets, Paddle is a market-leading billing and revenue management software.

Payment Solutions 81

Payment Solutions Payments Payment Services SaaS Payments 81

OPEXEngine

FEBRUARY 22, 2022

We typically classify SaaS companies in terms of three customer segments, enabling us to better evaluate their needs: Small/Mid-Market (SMM). In this article, one in a series of three covering each of these SaaS customer categories, we will focus exclusively on Small/Mid-Market SaaS companies. Business to Consumer (B2C). Enterprise.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Blulogix

FEBRUARY 13, 2024

Beyond Finance: Why Embracing Monetization as a Cross-Functional Discipline Changes the Game By BluLogix Team Redefining the Role of Monetization in Modern Businesses In the swiftly evolving digital marketplace, the concept of monetization extends far beyond the confines of the finance department.

Finance 52

Finance Marketplace as a Service B2B Subscription 52

OpenView Labs

MARCH 4, 2021

Today we know of HubSpot —the maker of marketing, sales, and service software products—as a preeminent public company with a market cap above $17B. For their first five years in business, HubSpot offered three subscription packages ranging in price from $3,000 to $18,000 per year. Something needed to change.

Pricing 55

Pricing Outsourced Development Marketplace as a Service AWS 55

User Pilot

OCTOBER 26, 2023

TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. Market Penetration focuses on selling more existing products within the current market.

Acquisition 92

Acquisition Scale Marketplace as a Service Onboarding 92

Blulogix

FEBRUARY 16, 2024

By BluLogix Team Elevating Customer Engagement and Retention Through Automation In the competitive arena of recurring revenue models, the mastery of customer lifecycle management (CLM) becomes paramount for sustaining growth and ensuring customer satisfaction.

Payments 52

Payments Payment Services Revenue Management 52

Stax

JANUARY 3, 2024

Today, they’re known for their robust services, enhanced security, user-friendly interfaces, and the integration of advanced data analytics. In fact, mPOS systems are gradually gaining market share from the fixed cash-register-style POS market. They’re no longer just for SMBs.

Point of Sale 88

Point of Sale Payment Solutions Payment Methods Payment Services 88

Blulogix

FEBRUARY 13, 2024

This blog post explores effective techniques for identifying what your customers truly value and how to align your subscription offerings with these expectations, ensuring your services resonate deeply with your audience. This could involve flexible pricing tiers, customizable service bundles, or personalized content recommendations.

Subscription 52

Subscription Payment Features Marketplace as a Service B2B 52

User Pilot

APRIL 21, 2024

Here’s an example of a Userpilot user persona: Role in the company ( Product Marketing Manager ). increase new feature retention).boarding). increase new feature retention) Pain points (e.g. build in-app experiences that increase product adoption and retention without coding). Company details (e.g. Attest website.

SaaS Payments 82

SaaS Payments Payment Services Payment Methods Payment Solutions 82

Blulogix

DECEMBER 21, 2023

We’re about to blast off into the future of UBP , where usage-based pricing transforms from a strategic imperative to a foundational force shaping the B2B landscape. Say goodbye to guesswork and hello to hyper-relevant pricing. Think of it as a B2B marketplace where usage drives the entire ecosystem.

AI Search 59

AI Search AI B2B Marketplace as a Service 59

OPEXEngine

MAY 18, 2021

Just six Cloud companies listed on the Bessemer Nasdaq Cloud Index each are valued at over $100B, and together currently represent a market capitalization well over $1trillion. The growth stages are defined as: Early Stage – Product/Market Fit Stage, . Growth Stage – Scaling the Business, and . Usage Fee-Based ARR.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Chart Mogul

OCTOBER 19, 2018

GymForLess is a desktop and mobile marketplace that gives fitness enthusiasts instant access to thousands of gyms across Spain. Services like this are a natural fit for subscriptions, but that’s not where GymForLess started. Ultimately it’s about convenience to the end user,” said Valeriia Stepanova, marketing manager at GymForLess.

Merchant Services 40

Merchant Services Payment Services Marketplace as a Service Churn 40

OPEXEngine

OCTOBER 5, 2021

But while software’s success in the marketplace has lifted the valuations of software companies, our analysis suggests that some firms may still be undervalued. In more mature software companies, we see oversized returns for companies that are moving to software-as-a-service subscription models (see Figure 1). Sticky after all.

Software Review 52

Software Review DevOps as a Service Software Underperforming Technical Team 52

User Pilot

FEBRUARY 28, 2023

It’s a crowded marketplace with lots of options, but there’s one that stands out from the crowd. A customer satisfaction survey is designed to understand how happy your customers are with your product or service. Product market fit survey : How customers would feel if they could no longer use your product?

Marketplace as a Service 94

Marketplace as a Service Churn Onboarding Engagement 94

OpenView Labs

NOVEMBER 30, 2021

For marketing: Insert a screenshot of the Enterprise Value vs. Growth Rate chart from the GoingClear report]. Recommended resource: Read More Tips for Hiring Top Talent in Today’s Overheated Market . Marketing: Market to existing customers rather than just prospects. Experiment with a usage-based pricing model.

Payment Services 80

Payment Services Benchmarks SaaS Payments Merchant Services 80

Sales Enablement, SaaS and Growth

MARCH 23, 2020

I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Total Addressable Market Total addressable market (TAM) is an economic framework to understand the potential revenue available for a product or service.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

OpenView Labs

APRIL 13, 2020

There are new job titles—growth marketing, growth product manager, growth engineer, head of growth—and new opportunities that have changed the way companies think about how to grow their revenue or users. Integration of the marketing and product tech stacks. New approaches to user-centric marketing and product. Monetization.

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

SmartKarrot

OCTOBER 13, 2023

A high customer retention rate is a testament to a company’s customer-centric approach, resulting in increased profits, positive word-of-mouth, and enhanced brand reputation. Considering this, here are five crucial strategies every customer retention playbook should include: 1.

Retention 10

Retention Strategy Marketplace as a Service Innovation 10

User Pilot

AUGUST 30, 2023

What strategies can you implement to drive acquisition and retention faster? Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights. It’s 2023, and customers have options. But how do you do that? Product management and leadership speakers.

Scale 97

Scale AI Growth Hacking Innovation 97

OpenView Labs

APRIL 7, 2021

Product as a growth driver: Atlassian spends only 19% of their revenue on sales & marketing (slower growing New Relic spends 55% for comparison), making its CAC payback appear to be best-in-class. That’s because most of their growth is powered by the product itself through a highly efficient self-service motion.

Metrics 52

Metrics Scale SaaS Marketplace as a Service 52

SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

Acquisition 59

Acquisition Scale Strategy Software Review 59

User Pilot

APRIL 10, 2023

Large user base: it allows you to increase user population quickly, which is essential for products that rely on the network effect, like social networks, messaging apps, or e-commerce marketplaces. Choose the right freemium pricing model Freemium comes in different forms. Dropbox premium pricing. Let’s check them out!

Strategy 76

Strategy SaaS Onboarding Marketplace as a Service 76

Intercom, Inc.

JULY 11, 2019

As the General Manager for HubSpot’s Service Hub , Michael knows a thing or two about keeping customers close. Kaitlin: You’re the General Manager HubSpot’s Service Hub. Could you give me a bit of background on why HubSpot built Service Hub in the first place and the philosophy behind it?

Scale 188

Scale Scaling Sales Hiring Underperforming Technical Team 188

ProfitWell

AUGUST 4, 2020

Aligning a value metric to the value a customer receives is the purest form of pricing. With this, you’d ask at what price point would something be considered too expensive.or Determining a value metric helps you more accurately set prices, which brings in more revenue. How is the B2B SaaS market trending? ??7

Advertising 52

Advertising Marketplace as a Service B2B Churn 52

CustomerSuccessBox

MARCH 14, 2022

According to a research study done by Mordor Intelligence, the compound annual growth rate estimated for the global customer success management market, let alone in the timeframe of 5 years (2021-2026) is estimated to be 25.02%. Associated Certification: Cisco Customer Success Manager Price: $800.00 Price: FREE Duration: 38 minutes.

Customer Success 52

Customer Success Marketplace as a Service Interviewing Mobile 52

ProfitWell

APRIL 15, 2019

Now, the streaming service is available via Roku , as they begin offering additional premium add-on subscriptions. Cheap Stands for the MLB If you’re looking to ball on a budget, the New York Mets now offer a subscription service for standing-room only tix. Pricing Page Teardown Goes Live. Worse Than MoviePass?

Sales Recruiting 45

Sales Recruiting Marketplace as a Service Technical Review Subscription 45

Totango

JUNE 9, 2020

The COVID-19 pandemic may have radically altered the marketplace around us, but the fundamentals of customer renewal strategies remain the same. Customers have always based their renewal decisions on emotional connections, financial realities, and the amount of trust they have that a service can deliver sustained value.

Strategy 62

Strategy Marketplace as a Service Software Review Construction 62

SaaStr

JANUARY 5, 2023

Looking back on its explosive growth, however, the company realized just how badly it needed the valuable services of a Chief Financial Officer (CFO). They then overhauled their pricing and packaging to grow alongside their infrastructure and customers. . Marketing Lead Gen. Employee Retention. Gross Retention.

Sales Hiring 44

Sales Hiring Acquisition Forecasting Outsourced Development 44

Neil Patel

OCTOBER 24, 2020

And no, no one is going to judge you because you can’t solve your problems, whether it’s reducing expenses or creating an audience for new market entry. Question about tactics and various marketing channel s for boosting customer engagement. You can also select a freelancer profile from these marketplaces.

Consulting 132

Consulting Sales Hiring Technical Review Sales Recruiting 132

Point Nine Land

MARCH 10, 2020

A strategic analysis after evaluating multiple service marketplaces Over the past few years, I’ve come across a huge number of service (or labor) marketplaces: the countless Uber for X companies, the marketplaces for lawyers, therapists, cleaners, architects, construction workers; you name it. Sounds complicated?

Marketplace as a Service 59

Marketplace as a Service Strategy B2C Systems Review 59

User Pilot

JUNE 29, 2023

Great user documentation brings many benefits : it can help boost product adoption , improve customer retention and satisfaction , and reduce the burden on your support team. There are many fantastic examples to draw from across the SaaS marketplace. What is user documentation? Why is user documentation needed?

Management 82

Management Technical Review Software Review Customer Support 82

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences. Loving our podcast content?

SMB 184

SMB Scale Startup Marketplace as a Service 184

SaaStr

APRIL 30, 2022

It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising. Because it depends highly on the product, on the market, what the founders want to do with the company, and on the different types of markets here. Customer acquisition.

SaaS Payments 243

SaaS Payments Metrics Payment Methods Scale 243