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How to Scale a Platform and Ecosystem to $10B with Atlassian CRO Cameron Deatsch (Pod 611 + Video)

SaaStr

Scaling to satisfy customers’ demands depends on innovation and foresight combined with enterprise-ready technology and the right partners. Atlassian’s Chief Revenue Officer, Cameron Deatsch, walks us through how Atlassian grew over the course of 20 years and became one of the most successful startups today. Marketplace partners.

Scale 230
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Micro Startup Acquisition: The Definitive Guide to Buying and Selling Small Startups

Neil Patel

The problem with selling your startup is the long exit time. Who wants to wait almost a decade to buy a startup when the face of tech is evolving at such a rapid pace? Micro startup acquisitions. But before we dive into that, we need to look into what micro startup acquisitions are and why you need to sit up and take notice.

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Unlocking Growth in the Internet Economy: a Perspective from Stripe Head of Invoicing, Suzanne Xie (Video)

SaaStr

No matter how innovative a product might be, a business can only succeed if it enables its customers. These days, as the business lead for invoicing at Stripe, Xie has earned her own stripes in navigating the unique challenges of building and thriving in the SaaS marketplace. Platforms-as-a-service. Build a killer product.

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11 Frameworks for Product Innovation

Baremetrics

Who doesn’t want to be innovative? But what is product innovation in the first place? The Wikipedia contributors define product innovation as “the creation and subsequent introduction of a good or service that is either new, or an improved version of previous goods or services.”. It builds on something else.

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From Launch to Hypergrowth: How to Optimize Product Touchpoints to Provide Value with TripActions EVP and General Manager of Travel Nina Herold (Video)

SaaStr

.” Build a product that disrupts legacy processes The most successful startups are ones that identify an unfulfilled need or an unresolved pain point and create a solution for it. Amazon now delivers goods and services to your front door within the hour. Think about how you want to solve problems in innovative ways.

Travel 180
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ISVs vs SaaS: What’s the Difference?

Stax

Independent Software Vendors (ISVs) and Software-as-a-Service Providers (SaaS) operate within the same market, thus creating a push-and-pull revenue dynamic. SaaS, or Software as a Service, companies host and deliver software applications over the internet on a subscription basis.

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25% of B2B SaaS Sales Are Headed to Cloud Marketplaces

OpenView Labs

Now—a happy consequence—cloud marketplaces are on a similar trajectory of growth and have opened up a powerful go-to-market channel for sellers that you probably haven’t heard of yet. Not to mention 73% of B2B buyers prefer the convenience of digital buying through ecommerce, web direct or marketplaces (more on that later). .