Intercom, Inc.
FEBRUARY 20, 2018
A well considered and well maintained onboarding funnel will grow your business. A leaky one could kill it. In software, when you think of “onboarding”, you might think of tooltip tours where customers are shown the various components on the UI via pop-ups, or you might think of empty states , where the UI is in a unique one-time only state, giving the customer guidance on how to get started.
Tom Tunguz
FEBRUARY 23, 2018
Founded in 2007, Dropbox epitomizes the freemium go-to-market. Dropbox has grown from 0 to 500 million users over that time period. 2% of those users convert to paid and pay an average of $9.33 per month. 90% of revenue originates through self serve channels - an astounding figure for company that generated more than $1B in revenue last year. Dropbox’s revenue grew from $604M to $1.1B from 2015 to 2017, a compound annual growth rate of 35%.
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The Angel VC
FEBRUARY 18, 2018
I usually use this blog when I write new posts. Occasionally I re-publish selected posts on our Medium channel. Lately, however, I've observed myself publishing on Medium first, for the simple reason that the authoring experience is much better on Medium than on Blogger, especially when you're including a lot of pictures. What can we learn from this?
InsightSquared
FEBRUARY 22, 2018
Boston’s Trident Booksellers and Cafe thrums on a Saturday morning. The place is packed — Busboys bustle past waiting patrons to drop off clean glasses for the bartenders, only to be coaxed out of the way by a waiter looking for their next order, or a host seating a table. The kitchen rages, tossed about under the weight of tickets from the two dining rooms.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
White label payments enable software providers to earn more revenue and gain control over the customer experience. But with white label payments comes a great deal of responsibility and ownership. Check out this webinar on-demand to see if you are ready to make the transition to white label payments. You'll learn important information, including: How responsibilities are split in a white label environment Reasons why software providers adopt white label payments How to know if you are ready for
Intercom, Inc.
FEBRUARY 19, 2018
As a student of engineering you’re incentivised to write a lot and to read a lot. You’re expected to solve many well understood, discreet, simple problems, on paper, on sunny afternoons in late May and early June. This kind of learning has its place – it encourages discipline of thought and allows you to develop certain important muscles that will be useful for later – but to be successful as product engineer , you’ll also need to master a bunch of different skills.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Baremetrics
FEBRUARY 19, 2018
Given you probably just finished closing your books for 2017, it’s a good time to introduce changes to plan for the coming year. Proper expense categorization improves your visibility into your company’s spending while enabling more accurate metrics and forecasting. After all, as a startup founder, you want to have a solid idea of what your true gross margins are and what it actually costs to acquire a customer!
Adhere Creative
FEBRUARY 21, 2018
W hen your company is on the market for a new website, one of the first things you’ll have to decide is whether or not to build a custom site, or use a premade template. Both choices rely on a CMS (Content Management System) to get the job done. Companies like WordPress, Squarespace, Wix, and Joomla, facilitate website building by offering powerful website construction platforms.
Intercom, Inc.
FEBRUARY 21, 2018
In sales, we often talk about how to write great email subject lines or best times to cold call. This helps, but in the world of SaaS it’s more important to communicate with your prospects when the timing is right for them to engage. Case in point: product announcement day. Great companies will spend a lot of time crafting sophisticated product announcements with gorgeous design and content, attracting a windfall of traffic to your marketing site.
Casey Accidental
FEBRUARY 20, 2018
“We want to create more value than we capture.”*. Tim Kendall, the former President of Pinterest, repeated those words at an all hands to describe our strategy for monetization a few years ago. My role as an advisor to Greylock’s portfolio companies allows me to work with many different types of businesses: consumer social, marketplaces, SaaS, etc.
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When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.
CloseSaaS
FEBRUARY 19, 2018
Everybody wants a deal. Especially your prospects. And while you probably think giving 10% or 20% off isn’t a big deal, giving discounts just to win business can cost you more than money. It can kill your company.
Chart Mogul
FEBRUARY 19, 2018
A common request from our customers is to be able to push data from Segment to ChartMogul. Using Xplenty, it's possible to achieve this, in addition to virtually any other data connection. If there’s one thing that all companies have, it’s data – and lots of it. Data is only useful if you can act on it — the more context you can add to your data, the more effectively you can act.
Intercom, Inc.
FEBRUARY 22, 2018
If your product is to survive and your business is to grow, improving your user onboarding must always be top of mind. There are two key reasons for this. First, onboarding is the one thing that every user of your product experiences. Secondly, just as Ruairí wrote recently , your onboarding strategy must adapt over time as your product and business evolve.
Pierre Lechelle
FEBRUARY 22, 2018
I was talking to David Darmanin, the CEO of Hotjar a couple weeks ago. He told me that he didn’t want a Growth Team, I felt like I needed to investigate. For those of you who don’t know Hotjar, the company was making 1M$ in ARR one year after launch. 3 years forward, they’re now […]. Cet article Why you shouldn’t create a Growth Team – Interview of Hotjar’s CEO, David Darmanin est apparu en premier sur Pierre Lechelle.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Intello
FEBRUARY 21, 2018
We’re thrilled to publicly launch Intello today! Check out the coverage in TechCrunch and VentureBeat. We’ve been hard at work building the product for over a year, and thanks to the feedback from our amazing customers, added many new features. As part of the announcement, we wanted to share more of our story. While working on the investment team at Insight Venture Partners , a global SaaS investor with more than $18 billion in capital and 300+ software portfolio companies, I saw first-hand how
CloseSaaS
FEBRUARY 21, 2018
Hit the phones! Hit the phones!Hit the phones!
Intercom, Inc.
FEBRUARY 23, 2018
It feels like we’re entering a golden age in relationships between customers and businesses. But really we’re just coming full circle. For most of human history, businesses have been constrained by physical location. They could really only sell to the people within walking distance of their location. Business owners had a very finite market they could address so every customer and how they perceived the business really mattered.
BetterCloud
FEBRUARY 21, 2018
It’s tough to keep up with all the new IT tools out there. And it’s even tougher to know which ones are worth your limited time, attention, and budget. That’s why recommendations from trusted experts and colleagues are so important. This sentiment is something we consistently hear from our customers and community at Spoke. (And we completely relate.
Advertiser: ZoomInfo
As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.
wepay
FEBRUARY 20, 2018
SaaS business growth isn’t always that different from non-SaaS business growth. At the core, every business of any size has to get business the same way: through selling to customers. There are three three critical stages for doing that: Attract, Convert and Retain. For traditional businesses the focus is more on Convert and for SaaS it tilts a bit more toward Retain due to the prevalence of the subscription model.
Valuize Consulting
FEBRUARY 20, 2018
Churn, retention, retained revenue, gross, negative, expansion….in 2018 the SaaS gods will surely create at least 5 more terms for the concepts of keeping and growing recurring revenue from an existing customer base. Whatever you may call it, as a growth-stage (or beyond) B2B SaaS leader how to achieve negative churn is what should [.].
Intercom, Inc.
FEBRUARY 20, 2018
A well considered and well maintained onboarding funnel will grow your business. A leaky one could kill it. In software, when you think of “onboarding”, you might think of tooltip tours where customers are shown the various components on the UI via pop-ups, or you might think of empty states , where the UI is in a unique one-time only state, giving the customer guidance on how to get started.
Outseta
FEBRUARY 19, 2018
By Geoff Roberts 6 min read In the past few months I've been involved with launching a number of SaaS products on Product Hunt , a community where early adopters discover the latest new technology products. Product Hunt is the best site of its kind, followed by Betalist ; both sites represent a unique opportunity for early stage start-ups to gather product feedback and land their first users.
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Rise to the next level of recurring revenue. Discover how recurring payments are reshaping industries beyond simple subscriptions, driving a $1.5 trillion market. Learn the crucial strategies for building scalable, secure, and seamless recurring payment infrastructure to boost customer retention and fuel growth.
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