Sat.Apr 25, 2020 - Fri.May 01, 2020

What is customer loyalty? How to measure & improve


Customer loyalty is the essence of subscription businesses and a key lever of growth. Now more than ever, given the COVID-19 pandemic, acquisition becomes harder and harder with each day. Building a strong customer base, with users who are loyal to your brand, will help you in the long-term, and when things unexpectedly go south (like a global pandemic).

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The use of SaaS in entertainment

SaaS Metrics

Software as a Service is one of the, if not the most useful addition to the tech industry in the 21st century, arguably saving companies billions of dollars on a yearly basis. However, we’ve grown more comfortable with thinking that SaaS is just Microsoft 365 or our Google Drive without thinking of all the other cloud-based services that corporations use today in order to provide some of the best services.

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10 Learnings From Mark Suster’s “Funding In the Time of Coronavirus”


Our recent SaaStr Summit: Bridging the Gap was the first time I’ve had a chance to be a participant at a SaaStr event in a long, long time. Too much planning, moderating, etc. I thought I’d share my learnings from the sessions as we put them up on YouTube. My first set of 10 Learnings is from Mark Suster of Upfront Ventures. The presentation is not only very good, but very compellingly narrated and put together. Take a watch before or after you read the learnings: 1.

Benchmarking Sales Prospecting Volumes, Deal Terms, and Meetings in the Coronavirus Era

Tomasz Tunguz

How do you benchmark a sales organization in a time like this? This is one of the questions that Jim Benton, CEO of, answers every day in his Daily Briefings. Using data across 10m telephone calls, Jim highlights how the coronavirus is changing sales team performance. Here are some of the highlights from my reading. Cold calls are down 67% , while connect rates have fallen by about 10% since January. Discovery calls are down 24%.

The Complete Guide to SaaS Revenue Modeling

In today’s climate, it’s more important than ever for SaaS companies to build rock-solid financial models on which they can operate and make key business decisions. The teams at SaaSOptics and Burkland have teamed up to create a comprehensive guide to the most difficult aspect of financial modeling: revenue forecasting.

Is all that blogging working for you?

Practical Advice on SaaS marketing

I’m a believer in blogging. I’ve been writing a monthly post for more than 10 years, and people do find me through my blog. Based on the numbers, I know lots of others have a similar faith in blogs. I’m not sure of the official count, but my guess on the total number of blogs out there is about a billion. Blogs are a standard part of the marketer’s repertoire, and for good reason. Done well, they can help companies attract visibility and gain credibility.

More Trending

Is Pipeline Visibility Hurting Your Sales?


Every sales organization is experiencing a new level of sales uncertainty in this current climate. While we can all hope for a silver-bullet solution to arrive, the best remedy right now is actually within our grasps right now. I’m talking about pipeline visibility. Every deal means more now — that’s a simple reality. While you may have felt comfortable with the status of each deal, the health of everyone is no longer black and white.

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How to value cloud-based open source software services

IT World

The public cloud and open source software are pretty much coupled these days. No matter if you’re running Kubernetes as a service, MySQL, Linux, or that open source text editor you’ve used since college, it’s all there for the taking, as a service. However, it’s really not free. Cloud providers charge for usage, either by time or other resource-units consumed. Indeed, it’s half or more of the cloud computing bills I’ve seen recently.

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9 Best Practices of Streamlined SaaS User Onboarding


Onboarding is the process of getting a new customer from the point of sign-up to actively using your SaaS. This first experience sets the tone for the relationship you will have with the user, and establishes their expectations of your service. As the saying goes, " you never get a second chance at a first impression ". According to Intercom , 40-60% of new users will use your product once, and never return.

Retention Rate: What you need to know to get started


Most of us have heard the phrase “all good things must come to an end,” but that’s what you should avoid when it comes to your retention rate. Subscription businesses, including SaaS companies, enjoy a steady cash flow each month from customers. That is, if they can keep users around. . What are retention rates? Your retention rate is the percentage of customers who remain with your company during a period.

Are Your Embedded Analytics DevOps-Friendly?

Does your analytics solution work with your current tech stack and DevOps practices? If not, any update to the analytics could increase deployment complexity and become difficult to maintain. Learn the 5 elements of a DevOps-friendly embedded analytics solution.

How to Start an Online Store and Make Your First Sale Today

The Daily Egg

Have you always dreamed of being your own boss? Or maybe you like the idea of a side hustle that brings in extra income? If this describes you, starting an online store can be a fast and painless way to help you earn money without feeling like you’re taking on a second job. And the […]. The post How to Start an Online Store and Make Your First Sale Today appeared first on The Daily Egg. Conversion

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Round Trip Employees: When It Works & Maybe When It Doesn’t


My second boss everywhere came from a very big, very old tech company. He inherited one of their firm rules: “When you leave, if you leave … you can’t ever come back!” ” I didn’t get that rule. If someone great left, wouldn’t you want them back later? Things change. Life changes. In fact, right after that we hired a roundtrip employee as our CTO in my first start-up and it was amazing.

The ins and outs of sales recruiting with Jamie Scarborough of The Sales Talent Agency

Predictable Revenue

How do recruiters – key pieces to building a sales team – source talent for their clients and themselves? Jamie Scarborough from The Sales Talent Agency walks us through the ins and outs of sales recruiting. The post The ins and outs of sales recruiting with Jamie Scarborough of The Sales Talent Agency appeared first on Predictable Revenue.

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Customer Retention Strategies That Work in Uncertain Times


Change is one of the few constants in life, especially in business. Enterprises that are able to adapt to change will be able to withstand not only the small fluctuations of everyday operations, but also sudden major disruptions. A global pandemic is but one possibility here; natural disasters and other crises may pull the rug out from under your organization’s feet at any time. The question is whether your enterprise is equipped to deal with it properly when it does.

The Five-Finger Approach to Onboarding

As a group who provides the software tools necessary to manage the contracts to cash process, Aysling onboards users and projects daily, and has learned some important tips if you want to be successful when onboarding new clients and/or projects.

Clicks But No Conversions? How to Buy Traffic That Converts

The Daily Egg

Are you getting clicks but no conversions when buying traffic? Something’s seriously broken. There’s good news, though. You can fix the problem and turn traffic into leads and customers. Most marketers usually start at the beginning, with traffic. That’s a good strategy. Traffic is great. Have you ever logged into Google Analytics on a Monday […]. The post Clicks But No Conversions? How to Buy Traffic That Converts appeared first on The Daily Egg. Conversion

In The Enterprise, Innovation is Out. Digital Transformation is In.


Q: What are the next big trends in SaaS? I think the new trend, which is brand new — is that “Innovation” as a reason to buy SaaS is dead. For now. And maybe for 18+ months. But … this will be combined with a rapid acceleration of Digital Transformation. What do I mean? Well, the IT spend into SaaS has grown far faster than IT budgets overall in the past 5+ years: A big chunk of that is because the CIO’s role has become over the past half decade, in large part, the Chief Innovation Officer.

Crypto Fund II

Andreessen Horowitz

Investments made in internet technologies over the last several decades have given rise to products and services used everyday by billions of people, including messaging, video conferencing, ecommerce and everything in between. We think it’s important to keep investing in … The post Crypto Fund II appeared first on Andreessen Horowitz. cryptocurrencies & blockchains open source announcements

Empathy: The Most Underrated Sales Skill & How To Build It Fast

Sales Hacker

Empathy — that underrated ability to understand the feelings and experiences of others — is finally getting the attention it deserves from sales leaders. You’ve probably noticed sales leaders plastering the idea that we need to embrace empathy all over every LinkedIn feed and in every inbox. In our new uncertain normal , there’s one constant that everyone can agree on… Empathy Is Good. Of course, empathy has never been a bad thing.

Digital Trends Report 2020

As part of our goal to continue helping our community during these times, we wanted to share with you this critical data on the state of digital products across industries and provide context on how businesses are responding to the changing winds.

Best Business VOIP Phone Services

The Daily Egg

With customers having so many ways to contact your small business these days, the traditional phone system seems a bit outdated. You certainly need a phone system for your business, but you also need to invest in the ability to make contacts through social media, email, and chat. So if you can save some money […]. The post Best Business VOIP Phone Services appeared first on The Daily Egg. Reviews

Come Learn What’s Really Going On in VC Now From The Best of the Best: May 27


After we had 16,000+ register for our first SaaStr Summit on Bridging the Gap, we’re spinning up the second one on the next thing founders ask every day: What’s Really Going on in Venture Capital? May 27th. Learning from the Best of the Best in venture. We’ll have a full-day event on May 27, together with VC mentorship sessions and more. Top speakers include: Aileen Lee, Cowboy Ventures. Keith Rabois, Founders Fund. Lan Xuezhao, Basis Set Ventures. Satya Patel, Homebrew.

Investing in Figma: The Decade of Design

Andreessen Horowitz

I’ve always been interested in investing in companies and founders who take an old, staid technology category and turn it on its head, often reinventing an entirely new category (and inventing new behaviors) in the process. These technology tools bring … The post Investing in Figma: The Decade of Design appeared first on Andreessen Horowitz.

How to Make a Sales Pitch that Stands Out and Gets Results (in 6 Steps)

Sales Hacker

Modern enterprise buyers are inundated by sales pitches and presentations that flood their inbox every day. So, how do you make your pitch stand out from the noise? Maybe you can picture a winning sales deck in your head but can’t quite put it into words on the screen. Or maybe you’re doing a lot of things right and just need to figure out what else you can improve.

5 Things a Data Scientist Can Do to Stay Current

DataRobot together with Snowflake – a leading cloud data platform provider — is helping data scientists stay current with the latest technology and data science best practices so that they can excel in an increasingly AI-driven workplace. Five Things a Data Scientist Can Do to Stay Current offers data scientists guidance for thriving in AI-driven enterprises.

How to Start a Blog That Makes Money Right Now

The Daily Egg

Starting a blog is a great way to generate extra income. Even better, it’s something you can do in a few easy steps. If you’re committed to monetizing your blog, you can begin earning money today. The key to success is being committed. While it’s true that most blogs fail, there are reasons for their […]. The post How to Start a Blog That Makes Money Right Now appeared first on The Daily Egg. Reviews


SaaStr Summit Sessions with CEOs of Slack, Twilio, Zuora, Cloudflare, and Much More Up Now


We have a bunch of the SaaStr Summit: Bridging the Gap up on You Tube now. You can start watching them here. We have an incredible line up of speakers and sessions to watch already (and more will dribble out in the coming weeks): Taking Care of Your Team and Customers with CEO of Slack , Stewart Butterfield. Starting Up in a Downturn, COO of Cloudflare , Michelle Zatyln. Funding in the Time of Coronavirus, Mark Suster , Upfront Ventures.

COVID-19 and the Great Rehiring

Andreessen Horowitz

More than 25 million Americans were laid off in April, and that’s just the official count. Unofficially, some economists estimate that more than 52 percent of Americans under the age of 45 have lost jobs, hours, or been furloughed. The … The post COVID-19 and the Great Rehiring appeared first on Andreessen Horowitz. networking Uncategorized coronavirus future of work


Hiring Sales Reps: 3 Tips for Better, Faster & More Profitable Sales Hires

Sales Hacker

What’s your approach when hiring sales reps? Companies often hire sales reps who have knowledge of, or even a passion for, the brand’s product or industry — which is great because it gives you a team of “walking brochures” who can spout off all the benefits of your product. There are drawbacks, though. While you can teach people about your product, you can’t teach them how to sell. OK, that’s an exaggeration. But only slightly.

Testing at Every Stage of Development

Up to 80% of new products fail. The reality is harsh and the reasons why are endless. Perhaps the new product couldn’t oust a customer favorite. Maybe it looked great but was too hard to use. Or, despite being a superior product, the go-to-market strategy failed. There’s always a risk when building a new product, but you can hedge your bets by understanding exactly what your customers' expectations truly are at every step of the development process.

How to Create a Heatmap Online for Free in Less Than 15 Minutes

The Daily Egg

A heatmap is an extremely valuable tool for anyone with a website. Heatmaps are a visual representation of crucial website data. With just a simple image, you’ll be able to determine what’s working with your website and what needs improvement. One of the best parts about using a heatmap is that you won’t have to […]. The post How to Create a Heatmap Online for Free in Less Than 15 Minutes appeared first on The Daily Egg. User Experience

SaaStr Podcasts for the Week with Mayfield and TripActions — May 1, 2020


329: Navin Chaddha is the Managing Director @ Mayfield who just last month announced $750M in new funds split across their core and select funds. As for Navin, under his leadership Mayfield has raised over $2.2Bn in new funds and he has backed some of the best of the last decade including Poshmark, Lyft, Hashicorp, CloudGenix and more. During his career Navin has invested in 50 companies, 17 have gone public, 20 have been acquired.

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Resources from a16z for Understanding Crypto

Andreessen Horowitz

If you are interested in learning more about cryptocurrencies, crypto networks, and blockchain technology, here’s a short collection of some of our pieces. Be sure to also check out the a16z Crypto Canon , where we previously compiled resources from … The post Resources from a16z for Understanding Crypto appeared first on Andreessen Horowitz. cryptocurrencies & blockchains what we're reading