Sat.Jun 21, 2025 - Fri.Jun 27, 2025

article thumbnail

Why Data is More Valuable than Code

Tom Tunguz

In “ Data Rules Everything Around Me ,” Matt Slotnick wrote about the difference between SaaS & AI apps. A typical SaaS app has a workflow layer, a middleware/connectivity layer, & a data layer/database. So does an AI app. AI makes writing frontends trivial, so in the three-layer cake of workflow software the data matters much more.

Data 200
article thumbnail

Relationship Marketing: How to Attract Fans (Not Just Buyers)

Neil Patel

Tired of customers buying once and moving on, forcing you to rely on costly customer acquisition campaigns? Here’s what’s happening: you’re treating customers like one-time transactions rather than valuable relationships. The solution? Relationship marketing. I’ll show you how to use relationship marketing to create long-lasting customer relationships, attract loyal fans, and sustainably grow your business.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Sell Before You Build with Patrick Zelaya

Predictable Revenue

In this episode of the Predictable Revenue Podcast, Patrick Zelaya, from HeavyConnect, shares one of the cleanest early traction stories. The post How to Sell Before You Build with Patrick Zelaya appeared first on Predictable Revenue.

Revenue 113
article thumbnail

How The Top 25 B2B Public Companies Have Performed In 2025 So Far — And What They Tell Us About the Future

SaaStr

We analyzed every major public SaaS company’s YTD performance through just about the end of the first half of 2025. The results may change how you think about building software. TL;DR: The SaaS market has clearly bifurcated in 2025. AI-native + mission-critical = strong performance (Palantir +165%, ServiceNow +12%). Traditional horizontal SaaS faces big headwinds (Salesforce -18%, Asana -31%).

B2B 256
article thumbnail

Build the Case: Quantify the Real Costs of In-House Testing and QA Gaps

Underinvesting in software testing costs more than you think, and now you can prove it. This guide helps you quantify hidden costs like developer time, support overhead, tech debt, and lost revenue. Use the companion calculator to model your own data, and present your findings with a ready-to-edit presentation template. Whether you're making the case to leadership or validating outsourcing, this toolkit gives you the numbers and tools you need.

article thumbnail

The Best 5 Thrive Leads Alternatives That We Recommend

The Daily Egg

If you’re looking for the best Thrive Leads alternative, we recommend Fluent Forms + Fluent CRM, Kit, OptiMonk, Personizely, or Poptin. My Personal Top 3. The post The Best 5 Thrive Leads Alternatives That We Recommend appeared first on The Daily Egg.

147
147

More Trending

article thumbnail

Contactless payments: Definition, types, and examples

Payrix

What are contactless payments? A contactless payment is a transaction that occurs without the physical contact of a credit card to a payment terminal, device, or other point-of-sale system. When a contactless payment is initiated, customers are usually instructed to “tap-to-pay,” meaning they only need to hover their card near the contactless reader and the payment will be accepted.

article thumbnail

How to Future-Proof Your SEO Strategy with Relevance Engineering

The Moz Blog

Future-proof your SEO strategy with Relevance Engineering, a new framework for AI search. Learn how to optimize content for LLMs, build topical authority, and adapt to Google's AI Mode for increased brand visibility.

article thumbnail

How to Define and Calculate ARR

The SaaS CFO

Defining and calculating ARR is a hot topic. I have been talking to a lot of SaaS founders and finance leaders about how to properly calculate annual recurring revenue. Not too easy with today’s pricing and business models. The shift in pricing models (usage, consumption, outcome-based) has made the lives of tech CFO’s more difficult. […] The post How to Define and Calculate ARR appeared first on The SaaS CFO.

Finance 65
article thumbnail

GTM 152: What’s Actually Working in GTM Right Now: Lessons from Centari, Atrix AI, & Gaiia

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube What’s actually working in go-to-market right now? In this live panel from the GTM Fund AGM, three early-stage leaders from three exceptional companies—Centari, Atrix AI, and Gaiia—break down how they’re closing enterprise deals in some of the most challenging verticals: legal, pharma, and telecom.

AI 69
article thumbnail

What’s New in Apache Airflow® 3.0—And How Will It Reshape Your Data Workflows?

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

article thumbnail

AI and Cybersecurity: How Rubrik’s Co-Founder Built a $1B+ ARR Platform While Joining the AI Revolution

SaaStr

AI and Cybersecurity: How Rubrik’s Co-Founder Built a $1B+ ARR Platform While Joining the AI Revolution Lessons from Arvind Nithrakashyap, Co-Founder and CTO of Rubrik, on scaling cyber resilience platforms, building multiple product curves, and implementing AI across both products and operations. Company Snapshot: Founded : January 2014 (11 years) Current ARR : $1.09B+ (Q1 FY2025) Growth Rate : 39% YoY ARR growth, 47% revenue growth NPS Score : 80 (exceptionally high for enterprise softwa

article thumbnail

Clouded Judgement 6.27.25 - New Rules For a New Game

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now New Rules For a New Game One of the biggest shifts happening in startups right now is that the old rule of thumbs for how you build a successful software startup just don’t hold in the age of AI. Or at least, they don’t hold if you’re trying to build a breakout company… So many of these markets are still wide open.

Cloud 157
article thumbnail

How To Run a Quick CRO Audit and Fix Your Biggest Leaks

The Daily Egg

This CRO audit guide is written for people who are going to sit down and do the work. There’s no sales pitch, no free CRO. The post How To Run a Quick CRO Audit and Fix Your Biggest Leaks appeared first on The Daily Egg.

Sales 147
article thumbnail

5 Things You Need to Know About API Solutions in Business Payments

USIO

If you’re running a business today, chances are you’re already relying on APIs in some form—whether you realize it or not. But when it comes to payments, API solutions are more than just tech—they’re a practical tool for improving speed, security, and efficiency. 1. What Are API Solutions in Payments? API stands for Application Programming Interface.

article thumbnail

Agent Tooling: Connecting AI to Your Tools, Systems & Data

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

article thumbnail

AI Won’t Replace Sales Reps So Much as ‘Deflect’ Them: What Support’s 70% Deflection Rates Tell Us About Sales’ Future

SaaStr

The AI Account Executive Is Arriving. Here’s What Support — Which is 18+ Months Ahead — Teaches Us About What Comes Next. Customer support cracked the deflection code with AI. Companies are routinely achieving 60%+ deflection rates – meaning AI handles 6 out of 10 (or more) support tickets before a human agent ever gets involved.

AI 261
article thumbnail

Mary Meeker’s 2025 AI Report

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.

article thumbnail

Wishpond Review | Reluctant to Recommend to SMBs

The Daily Egg

Half marketing automation platform, half agency for small businesses (SMBs). That’s what Wishpond is all about. The company targets folks with limited digital marketing literacy, The post Wishpond Review | Reluctant to Recommend to SMBs appeared first on The Daily Egg.

Marketing 147
article thumbnail

Building a Case for D2C in Mobile Games

FastSpring

Direct-to-consumer (D2C) transactions have been at center stage in recent months, with major legal shakeups across the U.S., Japan, Brazil, and the EU poised to open up and unlock additional revenue channels for mobile publishers. With these regulations and rulings stacking up, it’s never been easier to directly sell in-app purchases to your players across the globe.

Mobile 78
article thumbnail

State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

article thumbnail

M&A Is Back! Melio’s $2.5B Exit to Xero — In Just 7 Years!

SaaStr

TL;DR : After years of M&A drought, big deals are returning. It’s not just Wiz and Scale. In the latest billion+ acquisition, Xero just acquired Israeli-founded, NYC-based Melio for $2.5B to dominate US SMB payments. This 13.4x revenue multiple proves strong B2B companies with real growth (and it’s strong) can still command premium exits. The deal shows acquirers are hungry for revenue acceleration—Xero expects to more than double group revenue by 2028 with this acquisition.

Payments 215
article thumbnail

What Is Paid Media? Definition, Examples & 7-Step Guide

Neil Patel

Turning paid ads to profit is a tested route to sustainable, scalable revenue. If you can make paid media work, you’ll generate a supply of customers that isn’t dependent on the whims of Google, the shifting priorities of social media algorithms, or unpredictable referrals. But which channels are right for you? How can you weave them together into an effective strategy?

article thumbnail

Link Juice Explained: How It Works and Why It Still Matters

The Daily Egg

When SEOs talk about “link juice,” it might sound like a throwback to the early days of PageRank and keyword stuffing. But the core idea. The post Link Juice Explained: How It Works and Why It Still Matters appeared first on The Daily Egg.

147
147
article thumbnail

BetterCloud recognized as a Leader in G2’s Summer 2025 Report

BetterCloud

BetterCloud continues to be named a Leader across multiple categories in the G2 Summer 2025 Report. Thanks to real reviews from our customers, G2 has awarded us top honors, recognizing our commitment to customer satisfaction and innovation. BetterCloud was ranked in 140+ G2 reports, including: #1 choice for SaaS Operations Management User Provisioning and Governance Tools SaaS Spend Management Zero Trust Networking Data Loss Prevention (DLP) Why does this matter?

article thumbnail

5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

article thumbnail

How 1,000+ B2B Startups Are — And Aren’t — Growing. The Real Data.

SaaStr

SaaS Capital just dropped their 14th annual survey analyzing growth rates across 1,000+ private B2B SaaS companies. This isn’t your typical “here’s what public companies are doing” report – this is real data from real private companies dealing with real challenges in 2025. Also, importantly, it’s not just a survey of venture-backed start-ups.

B2B 207
article thumbnail

Instagram Ads Cost Explained: Pricing Breakdown, Benchmarks, and Tips to Lower Spend

Neil Patel

Instagram ads can work incredibly well. But most brands burn budget before they see results. Broad targeting, weak CTR, or stale creative can all drive your costs through the roof. Let’s break down what Instagram ads really cost and how to keep ad spend under control without sacrificing performance. Key Takeaways Instagram ads average $0.20–$2.00 per click or $6.00–$10.00 per 1,000 impressions.

article thumbnail

Want the Cheapest Credit Card Processing? Surcharging May Be the Answer

Stax

Running a business comes with numerous costs, and credit card processing fees are among the most significant. These fees can eat into profits, especially for small businesses operating on tight budgets. Unfortunately, these fees are unavoidable. There is no such thing as a “free” payment processor, but there is a solution that can help to alleviate the financial burden: surcharging.

article thumbnail

10 ideas to increase product adoption during the summer slowdown

ChurnZero

Summer has a way of slowing things down. With longer days, vacations, and kids at home, you’ll see more out-of-office replies and slower decision-making. However, this quieter period is actually a great opportunity for your team to help customers explore your product and get more value from it, and increase feature adoption. Below, you’ll find ideas that are designed to be low-lift but high-impact.

article thumbnail

Struggling to Scale Test Coverage Under Pressure?

When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

article thumbnail

Dear SaaStr: How Are VP of Sales Commissions Normally Structured?

SaaStr

Dear SaaStr: How Are VP of Sales Commissions Normally Structured? VP of Sales commissions in SaaS are typically structured around a 50/50 On-Target Earnings (OTE) model. This means 50% of their total compensation is a base salary, and the other 50% is variable, tied to hitting specific revenue or ARR targets. Here’s how it usually breaks down: Base Salary (50% of OTE) : This is the guaranteed portion of their compensation.

article thumbnail

Cloud Security Posture Management (CSPM): Top 6 Capabilities

Frontegg

Key takeaways CSPM identifies and fixes cloud misconfigurations to maintain compliance and reduce security risks. Common misconfigurations include exposed storage buckets, excessive permissions, unsecured APIs, and poor network segmentation. Key capabilities of CSPM include multi-cloud integration, policy enforcement, threat detection, compliance mapping, and contextualized risk analysis.

Cloud 52
article thumbnail

What Is an ACH API and How Does It Work?

Stax

If you take a lot of ACH payments, then leveraging an ACH API can streamline your processes and ensure you’re able to take payments in an efficient and secure manner. In this article, we will look at the role of ACH API, how it works, and how you can implement it for your company. Join the Payments-Led Growth Movement Sign up to keep up-to-date with the latest trends in payments, vertical SaaS, and technology from industry experts.