Tom Tunguz
FEBRUARY 7, 2019
Before we’d leave campus - Christmas vacation or spring break or summer vacation - our rowing coach would tell us, “You’re either getting faster or you’re getting slower. There’s no such thing as staying the same.” It was his way of inspiring us to train hard during those times. I’ve never forgotten it. More recently I came across two math equations that confers the same idea, with a twist.
The Daily Egg
FEBRUARY 7, 2019
“If I’m not sleeping, then I’m active on Shopify.” Does that quote sound like something you’d say? Recently, we announced the addition of Crazy Egg to the Shopify App store. We talked a little bit about why we were so psyched about the launch; namely, that a lot of you use Shopify daily to run […] The post Pro Tips For Growing Your Ecommerce Store appeared first on The Daily Egg.
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Intercom, Inc.
FEBRUARY 6, 2019
As a product-first company, new product launches are a core part of Intercom’s DNA – which means there’s always an abundance of juicy launches for us product marketers to work on. Given our cadence of launches and updates, we’ve developed a pretty well-oiled launch machine over the past few years. Yet, as we’ve grown, we’re having to evolve our approach to deal with new challenges: We’re shipping more than ever – both smaller updates and big, high-impact features and products.
Unbounce
FEBRUARY 7, 2019
Landing page SEO is a tricky proposition. Landing pages are potent tools to convert readers into customers, but the way most are designed is hardly SEO friendly. Think about it. A landing page aims to direct readers down a specific path, focusing them on your call to action without offering other distractions. But optimizing a web page for search engines requires more content, more links, more calls to action.
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Underinvesting in software testing costs more than you think, and now you can prove it. This guide helps you quantify hidden costs like developer time, support overhead, tech debt, and lost revenue. Use the companion calculator to model your own data, and present your findings with a ready-to-edit presentation template. Whether you're making the case to leadership or validating outsourcing, this toolkit gives you the numbers and tools you need.
Tom Tunguz
FEBRUARY 6, 2019
Top 10 Learning about Free Trials from Tomasz Tunguz. At Saastr yesterday, I presented the top 10 learnings from the Redpoint Free Trial Survey that we distributed in October. The data confirmed many rules of thumb but also raised some interesting new questions about the best way to use trials. When we distributed the survey, we never would have expected the response.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Intercom, Inc.
FEBRUARY 4, 2019
A few months ago, I moved from one business area within Intercom to another, and in the process, I began to manage an existing team. Taking over such a team is always a challenge – the cogs are already spinning, everyone has probably formed opinions about you, you don’t have deep context about anything and usually there is no time to slow down. The process has taught me quite a bit about the dynamics of managing an existing team, so let me share some thoughts on what’s important, and what’s not
Incredo
FEBRUARY 7, 2019
According to Standish Group’s Chaos Report , the reason behind the delay in 94% of software development projects is that the programmers need to redevelop from scratch over and over again.
Tom Tunguz
FEBRUARY 4, 2019
As you start to go to market, there are two things to prioritize from early customers that matter more than cash. Feedback and marketing rights. The feedback matters for obvious reasons. The product is early; customer feedback will help you hew the raw granite of your initial product into shape. The second may not be so obvious. Every prospect championing a software purchase will be asked by the opponents of the sale and decision-makers : “Who else is using the software?
The Daily Egg
FEBRUARY 4, 2019
Interaction design is all the rage with B2B digital marketers and audiences alike. If you’re not familiar with interaction design or IxD, you should know that the term interaction design was first coined by Bill Verplank and Bill Moggridge back in the mid-80s. The pair coined that term from a different term used by computer […] The post Interaction Design Guide: How to Do IxD in 7 Easy to Follow Steps appeared first on The Daily Egg.
Speaker: Tamara Fingerlin, Developer Advocate
Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.
Intercom, Inc.
FEBRUARY 8, 2019
SingleGrain CEO Eric Siu recently shared the mic with our COO Karen Peacock on the Growth Everywhere podcast, discussing everything from her college days to her journey from Intuit to Intercom. Listen to the podcast in full here. Short on time? Check out the key takeaways below. What was Karen’s career path to this point? Karen received a BA in applied mathematics from Harvard and an MBA from Stanford.
Agile Payments
FEBRUARY 5, 2019
How can an ACH Transfer API help your business or SaaS? An ACH Transfer API provides an additional payment option: Using the ACH network allows a business to debit or credit checking and savings accounts.
Tom Tunguz
FEBRUARY 7, 2019
As you build out your startup’s financial model for 2019, a key component will be the hiring plan. You’ll need to calculate the number of managers and individual contributors to achieve your goals. But don’t forget to plan for mishires. You will make mistakes hiring people. We all do and it’s part of the process of building a company. Someone looks great on paper but isn’t a culture fit.
Predictable Revenue
FEBRUARY 7, 2019
On this edition of The Predictable Revenue Podcast, co-host Collin Stewart welcomes Lloyed Lobo, veteran entrepreneur and conference facilitator. The post How to maximize your SaaStr (and other conferences!) ROI with Boast Capital’s Lloyed Lobo appeared first on Predictable Revenue.
Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage
There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.
SaaStock
FEBRUARY 7, 2019
On this month’s episode of the Struggle, Alex speaks with Yesware co-founder and chairman of the Board, Matthew Bellows. He interviewed him a year ago for another episode of the SaaS Revolution Show where the focus was on the part of the story that showcased Yesware’s success to date. Today they take a step back and, in the spirit of The Struggle, chat about the myriad of struggles that Matthew has been through, that isn’t often discussed, on the way to that success.
Intercom, Inc.
FEBRUARY 7, 2019
Today, we’re launching our app for the Microsoft Outlook calendar , which makes it easier than ever to book meetings with leads and customers, so you can sell more, faster. Sales meetings are a critical step in your sales funnel, whether you’re focused on closing deals with qualified leads and target accounts or increasing revenue from existing customers.
Tom Tunguz
FEBRUARY 5, 2019
The first wave of SaaS is 20 years old. Today, the SaaS model dominates. But we’re seeing the emergence of a different type of next-generation software company. A new wave of companies that is responding to the changing needs of customers by innovating their architecture. Very simply, they liberate the database from the application. In license software, the database ran alongside the application on-prem.
Neil Patel
FEBRUARY 5, 2019
Facebook engagement is easier and more valuable than you ever imagined. I found this out the hard way. At one point, I was spending hundreds of thousands of dollars a month on Facebook Ads. Sure, I was getting some huge successes. But I was also wasting a ton of money. For example, I once spent $400,000 on Facebook fan page likes. I still feel dumb for that one… The engagement just wasn’t there.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Unbounce
FEBRUARY 4, 2019
If you’re a digital marketer in 2019, people are expecting a lot from you. Your laundry list of goals for the year ahead probably includes a bit of everything: boosting organic traffic, refining paid ads, generating more leads, optimizing content for conversions, and maybe sacrificing a goat or two to the SEO gods. (#HailGoogle). It’s enough to make anyone feel a little overwhelmed.
OpenView Labs
FEBRUARY 4, 2019
Investors look closely at retention rates as a signal of customer health, product stickiness, competitive differentiation and pricing power. Happy customers are the best long-term store of value at your disposal. They drive word-of-mouth adoption, demonstrate credibility with prospects in the sales cycle, and fuel continued innovation. Retention rates – particularly net dollar retention – also strongly predict a SaaS company’s growth rate.
Andreessen Horowitz
FEBRUARY 5, 2019
Throughout China, Allen Zhang is known as the “father of WeChat” Zhang’s public persona has much the same cultural importance and weight as the American legacy of Steve Jobs.
Chargebee
FEBRUARY 8, 2019
SaaS churn is a lot like Las Meninas, an iconic painting by Diego Velazquez which was reinterpreted by Pablo Picasso in 58 different ways, each interpretation more abstract than the previous one.
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When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.
Outseta
FEBRUARY 2, 2019
By Geoff Roberts 12 min read When we first started building Outseta we stated outright that we weren’t interested in raising venture capital—instead, we planned on bootstrapping the business and remaining independent. It wasn’t that we had any issue with venture capital per se, it was simply a reflection of never wanting to have our hand forced in pursuit of growth if we thought it wasn’t what was right for the business.
FastSpring
FEBRUARY 6, 2019
Pricing your software correctly is a crucial part of selling software , but sometimes it’s hard to know if you’re on the right track with your pricing strategy. We’re sharing some tips for setting up a pricing model that attracts and retains long-term customers for your software company. Offer a Range of Options . Everyone likes options. So a good pricing model needs to offer multiple plans to help ensure that your software company is casting a wide enough net and not excluding any potential cus
Andreessen Horowitz
FEBRUARY 8, 2019
Artificial intelligence has not only become an international arms race, competition has now heated up as companies look to adopt machine learning/deep learning at an unprecedented pace.
Nimble - Sales
FEBRUARY 6, 2019
The Modern Workplace 365 is a five-part series designed to help small to midsize business teams and lean startups understand the megatrends reshaping customer and employee experiences in order to thrive. In the first post, Why Small Businesses Need to Digitally Transform into the Modern Workplace, we introduce the benefits, challenges, and opportunities of […].
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
OpenView Labs
FEBRUARY 5, 2019
A recent study by Invesp found that 44% of SaaS companies are focused on customer acquisition, as opposed to just 18% that are focused on customer retention. The focus on landing new customers makes sense to some degree. At launch, we are so focused on getting product-market fit, then gaining traction in the market and putting up good growth numbers.
ProfitWell
FEBRUARY 6, 2019
On this episode of the ProfitWell Report, Max Faingezicht , Chief Technology Officer at ThriveHive , is curious to know how work-life balance impacts company growth. Is there really a big impact? To answer this question, we’re going to look at the growth rates of just under four hundred companies across a myriad of spaces in the context of how their founders approach work life balance and hobbies.
Andreessen Horowitz
FEBRUARY 7, 2019
The role of the healer is an ancient calling as old as humanity itself. Human skeletons dating back as far as 6500 BC bear the scars of medical interventions including, incredibly, brain surgery.
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