Sat.Jan 30, 2021 - Fri.Feb 05, 2021

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The Cost of Poor Sales Visibility

InsightSquared

The cost of poor sales visibility. Today nearly 80 percent of sales engagements are digital. That means massive troves of data about customer behavior and buying cycles just waiting for a sales team to leverage. The problem is only a very small sliver of this data makes it to the CRM—and even that which is there is typically just sitting. What’s the use of having all this data if you aren’t putting it to use. .

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Why SaaS Brand Advocacy is More Important than Ever in 2021

Neil Patel

It’s no secret that the field of marketing is constantly evolving, and SaaS brands are not immune from the challenges that arise due to the fast-paced nature of the field. One great way SaaS companies can keep up is through brand advocacy. 2021 SaaS Trends that Affect Brand Advocacy. For starters, consider the overwhelming push toward personalization.

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All You Need to Know About the Subscription Business Model

Chargebee

With the clear advantages and sustainability of the subscription business model presents, it offers endless growth opportunities for traditional and new-age businesses alike.

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Webinars Almost Always Work

SaaStr

One thing if you are a first-time founder in SaaS that may seem as boring as you can imagine is webinars. You never go to them. And they seem like something you do, well, later. When you are bigger. But I’d challenge that thinking with one simple rule: if even 2 qualified prospects and/or 2 existing customers come to a webinar, that’s great.

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Airflow Best Practices for ETL/ELT Pipelines

Speaker: Kenten Danas, Senior Manager, Developer Relations

ETL and ELT are some of the most common data engineering use cases, but can come with challenges like scaling, connectivity to other systems, and dynamically adapting to changing data sources. Airflow is specifically designed for moving and transforming data in ETL/ELT pipelines, and new features in Airflow 3.0 like assets, backfills, and event-driven scheduling make orchestrating ETL/ELT pipelines easier than ever!

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Best Resource Management Software

The Daily Egg

Resource management software is becoming an essential tool for managers in today’s climate. Whether it be connecting remote teams or collaborating across multiple organization agencies, a good resource management software will make it easy to plan, schedule, and deliver successful projects. So, instead of trying to manage all of this on your own, it’s time […].

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How to Create a Value Proposition

Predictable Revenue

Erik is a highly sought-after thought leader in the world of digital marketing and entrepreneurship. In this episode, he teaches us how to write a concise value proposition that travels through word of mouth without you spending a cent. The post How to Create a Value Proposition appeared first on Predictable Revenue.

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5 Interesting Learnings From ServiceNow at $5 Billion in ARR

SaaStr

So ServiceNow for many of us is a SaaS company we’ve sort of heard of, but don’t know that much about. There’s a reason. They just crossed 1,100+ $1m ACV customers! Now that’s enterprise! So you probably don’t use ServiceNow yourself to track your IT and other assets. But bigger customers sure do. And ServiceNow has now joined Salesforce, Shopify and Zoom at another SaaS leader worth a stunning $100 Billion (!).

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Wrike Review

The Daily Egg

Wrike is a robust project management solution built for modern agile teams. It’s trusted by more than 20,000 organizations across the globe, including big names like Google, Airbnb, Dell, and Siemens. The company was founded back in 2006 to help teams manage work better. Today, over 2.3 million users in over 140 countries rely on […]. The post Wrike Review appeared first on The Daily Egg.

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Norman Crowley on uncovering the business opportunities in tackling climate change

Intercom, Inc.

The Cool Planet Group CEO has had a fascinating career to date, having started and sold three businesses for over three-quarters of a billion dollars before he was forty – including Inspired Gaming and The Cloud. But his current venture is more personal to him, and is he says born out of a motivation to create something that would make a positive impact on the world, rather than just make money.

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Build the Case: Quantify the Real Costs of In-House Testing and QA Gaps

Underinvesting in software testing costs more than you think, and now you can prove it. This guide helps you quantify hidden costs like developer time, support overhead, tech debt, and lost revenue. Use the companion calculator to model your own data, and present your findings with a ready-to-edit presentation template. Whether you're making the case to leadership or validating outsourcing, this toolkit gives you the numbers and tools you need.

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A Common and Critical Mistake When Forecasting Next Year's Bookings

Tom Tunguz

It’s February 1st and many software startups herald the new fiscal year with Sales Kick Off (SKO). During SKO, leaders discuss the strategy of the company, discuss product advances, and share the financial plan highlights including changes to quota and accelerators for sales commissions. During the past few weeks, finance and management teams will have been busy developing the financial plan for this year.

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I Hired My VP of Marketing at $20k MRR. It Wasn’t a Week Too Early.

SaaStr

One of the starkest differences I see between First Timers in SaaS and Second Timers is when they hire their VP of Marketing. Second Timers know. They often hire a VP of Demand Gen Marketing even before they have their first paying customers. Those are two extremes in my experience. Most of us can’t afford to hire a VPM 12 months before we have our first customer, and we can’t survive through 10 sales reps without one.

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Best Team Management Software

The Daily Egg

No matter the project, you want your team to stay on the same page. We spent hours researching and testing different team management software to help you improve workflow for your business. Each has its benefits, but Notion stands out above the rest for its seamless collaboration and comprehensive features. If you want something more […]. The post Best Team Management Software appeared first on The Daily Egg.

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30 Strategies to Reduce Shopping Cart Abandonment & Drive Profits

Neil Patel

Shopping cart abandonment is big, bad, and pervasive. Baymard’s latest stats peg the average documented online shopping cart abandonment rate at a scary 69%. That means for every ten e-commerce customers that put an item in their cart, nearly seven will leave the site without completing their purchase. Shopping cart abandonment sucks, and it’s time to lower it.

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Agent Tooling: Connecting AI to Your Tools, Systems & Data

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

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CartaX

Andreessen Horowitz

For more than 100 years, companies have existed in a binary world, either private or public. Private companies have been highly restricted in how they can raise money, sell stock, provide employee liquidity, and otherwise manage their ownership. Public companies … The post CartaX appeared first on Andreessen Horowitz.

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Field Sales: When Domain Expertise Can Help. Just Don’t Over-Index.

SaaStr

Would you still hire them if they hadn't last worked at [insert logo here]? Honestly? If you aren't 100% sure, slow it down. — Jason BeKind Lemkin (@jasonlk) February 5, 2021. Imagine you are selling a $100,000+ product and you yourself as CEO/founders have limited knowledge selling to the customer base. You’ll be very tempted to hire someone with a seemingly magical rolodex.

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Best CPanel Web Hosting

The Daily Egg

When it’s time to host your website, performance is something you want to focus on. It’s what most people look for, naturally. But if you want hands-on oversight of your site’s performance, what web hosts will provide that for you? cPanel is how to monitor and manage your hosting in a user-friendly interface (so no […]. The post Best CPanel Web Hosting appeared first on The Daily Egg.

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What is Psychometric Profiling for Marketing?

Neil Patel

Here’s a question for you: How well do you know your customers? I ask because the better you understand your customers, the more effectively you can reach them. If you know what makes them tick and what influences their individual buying decisions, you can adapt your marketing strategy to increase conversions. The answer? Psychometric profiling. Let me show you why it’s such a valuable tool for increasing marketing effectiveness and how you can deploy it across your business.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Sriram Krishnan

Andreessen Horowitz

Welcome, Sriram Krishnan, our newest general partner, to Andreessen Horowitz! . Sriram is a well-known and much-loved figure in the technology world of Silicon Valley and beyond. His product career spans four of the great companies of our era: Microsoft, Facebook, … The post Sriram Krishnan appeared first on Andreessen Horowitz.

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When You Hire Your First Sales Rep — Just Make Sure You Hire Two

SaaStr

The time is probably going to come when you have to build a sales team in SaaS. It may be Day 1 if you have plenty of capital and are selling to large enterprises. It may be X months down the road, once you close a few deals of large enough size ($x,000 ACV) to justify hiring a sales rep. It might be a few years down the road, like DropBox or Slack, when you decided to add a corporate/enterprise edition to your freemium app.

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Basecamp Review

The Daily Egg

Basecamp is a complete solution for project management and team communication. It’s a centralized workspace for businesses to stay organized, manage projects, and more. The software is branded as an “all-in-one toolkit for working remotely.” Basecamp has been around for 22 years and counting. The company was initially named 37signals but changed the name back […].

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When Should You Use HTTPs vs HTTP?

Neil Patel

If you run a business website, you’ve probably heard you must make the switch from HTTP to HTTPS. But is there more of a difference than the extra “s?” As a business owner, you know even the slightest difference in a product, marketing strategy, or anything else related to your business can make a big difference. But will the switch to HTTPS have a significant impact on your website and business?

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What’s New in Apache Airflow® 3.0—And How Will It Reshape Your Data Workflows?

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

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16 Minutes #53: Anatomy of a Hack, SolarWinds and Ripples Beyond

Andreessen Horowitz

In this special “3x”-long episode of our (otherwise shortform) news analysis show 16 Minutes — past such 2-3X explainer episodes have covered section 230 , Tiktok ,… The post 16 Minutes #53: Anatomy of a Hack, SolarWinds and Ripples Beyond appeared first on Andreessen Horowitz.

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What It Takes to Really Raise Capital in 2021 with Point Nine Capital

SaaStr

The SaaS Funding Napkin. What began as a blog post in 2016 has evolved into a yearly exploration and survey to founders and investors to discover what it really takes to raise capital for SaaS companies. Christoph Janz, Founding Partner at Point 9 Capital , gives us his data-backed insight into what investors are looking for in the year ahead. . He simplifies and distills the answers to attracting investors to fit onto the back of a napkin. .

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Best MRP Software

The Daily Egg

If your business constructs, manufactures, or repairs products that have a specific delivery date, you require detailed information about the raw materials you need, when you need them, and how much you need. Manufacturing resource planning (MRP) software is designed to help you manage this process with laser-like precision while increasing your operation’s productivity.

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Best Managed WordPress Hosting

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. I don’t want to think about how my WordPress works, I just want it to work. Before companies get managed WordPress hosting, they are on the hook for making sure their sites are up and running. This involves a ton of seemingly trivial technical tasks that add up.

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Struggling to Scale Test Coverage Under Pressure?

When test coverage falls behind release velocity, quality suffers, and your team feels the consequences. This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.

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On Crypto Governance

Andreessen Horowitz

Crypto protocols are meant to be governed by a decentralized community of stakeholders. Not because it’s more efficient, or important for ideological reasons, but because it’s necessary to unlock their core value proposition: that the underlying protocols will continue to … The post On Crypto Governance appeared first on Andreessen Horowitz.

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Okta: Best-of-Breed Apps Are Still Winning

SaaStr

A question a lot of us are thinking on these days is … is “the suite” back? If you talk to leaders from Hubspot to Datadog to next-gen ones like Salesloft and more, you’ll hear one thing … and see it in the numbers. Buyers want to buy more from vendors they trust. Its one vendor to qualify. Its own dataset. The integrations are simpler, or nonexistant, if you buy more than 1 product from a single SaaS company.

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Smartsheet Review

The Daily Egg

Smartsheet is a spreadsheet-style project management solution for businesses. It helps organizations of all shapes and sizes manage workflows and improve collaboration efforts from a single platform. More than 75% of the Fortune 500 and 90% of the Fortune 100 use Smartsheet. Users in 190 different countries trust Smartsheet. Smartsheet makes it easy for teams […].