User Pilot

APRIL 6, 2023

Developing and releasing sophisticated products with all the bells and whistles imaginable might seem like a great idea. After all, you want your newly released software to be as good as it gets when it’s finally launched, right? Overengineering is building a product that is more complex than necessary.

Underperforming Technical Team 105

Underperforming Technical Team Management Interviewing Scale 105

User Pilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. As a result, one of its primary customer personas is a Product Manager from a B2B SaaS company. User persona example for Userpilot.

Social Media 98

Social Media Interviewing Underperforming Technical Team Product Marketing 98

SaaStr

MAY 22, 2019

Leaders who do so will lose their product market fit. Jay Simons rose up the ranks from Area Sales Manager with Plumtree software to VP of Product Marketing and Strategy. From there he went on to BEA Systems as VP of Marketing. Prior to Logickull Andy was a software developer at EDS (an HP Company).

Scale 164

Scale Leadership Consulting Metrics 164

The Angel VC

NOVEMBER 29, 2013

At the bottom I noted what these phases usually mean in terms of the stage of your product and company and which funding level it typically corresponds with. This will help you in getting an understanding of your development speed, which later on will become more and more important. Let’s have a closer look at each of the three phases.

Scale 190

Scale Startup SaaS Customer Lifetime Value 190

TurnKey Labs

FEBRUARY 21, 2023

It’s typically due to one or more key factors, such as a lack of preparation and planning, poor understanding of the target customer’s needs, and/or not developing a product or service that adequately solves customer pain points (which is more commonly known as not achieving “product-market fit”).

Startup 52

Startup Underperforming Technical Team Technical Review Software Review 52

Sales Enablement, SaaS and Growth

MARCH 23, 2020

OKRs were first developed by Andy Grove, former CEO of Intel, and they consist of a clearly defined goal (objective) and measures to track achievement of that goal (key results). The lesson here is to view your products in terms of S Curves and ensure you’re investing in your next greatest hit. Source: ThinkGrowth 2.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

User Pilot

JUNE 6, 2023

PMs implement product analytics to evaluate product performance, identify user needs and wants , and make informed decisions to improve the product and drive customer loyalty. Apart from product teams, product analytics benefit product marketing managers , UX designers , customer success managers, and developers.

Data 88

Data User Experience Churn Retention 88

User Pilot

MARCH 29, 2023

Userpilot is a product onboarding tool with user feedback and analytics features. It enables product managers and product marketing managers to act on the insights by engaging users with in-app personalized messages. Its latest edition, Google Analytics 4 (GA4), supports app analytics as well. What is digital analytics?

Data 98

Data Social Media Customer Lifetime Value Acquisition 98

FastSpring

MARCH 27, 2023

Ryan Austin had VP-level experience in training when he decided to start a consulting business to help enterprise-level companies with their corporate learning and development initiatives. Founded in 2019, Cognota is the first and only LearnOps platform for corporate learning and development teams.

Payment Solutions 91

Payment Solutions Payment Services SaaS Payments VP of Engineering 91

OpenView Labs

JANUARY 12, 2022

Take Stack Overflow , the world’s largest software developer network, community, and platform, serving close to 100 million monthly visitors. In other words, do the work to develop your initial opinion based on the information you have at your disposal, but then be open to looking at the situation from other points of view.

Leadership 76

Leadership SMB Underperforming Technical Team Scale 76

SaaSOptics

MAY 19, 2022

Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. . How to Develop a Customer Acquisition Strategy. Identify your target market. Which marketing channels did prospects engage with before becoming a customer? You have poor product/market fit.

Acquisition 59

Acquisition Scale Strategy Software Review 59

OPEXEngine

AUGUST 31, 2021

Tech debt refers to issues in legacy code that slow the development process, impact developers’ efficiency and productivity, and negatively impact the quality of the final output. That desire leaves developers having to weigh the value of an earlier release against the cost of fixing or rewriting sections of code later on.”.

Technical Review 52

Technical Review Underperforming Technical Team Software Review Scale 52

OPEXEngine

AUGUST 31, 2021

Tech debt refers to issues in legacy code that slow the development process, impact developers’ efficiency and productivity, and negatively impact the quality of the final output. That desire leaves developers having to weigh the value of an earlier release against the cost of fixing or rewriting sections of code later on.”.

Technical Review 52

Technical Review Underperforming Technical Team Software Review Scale 52

User Pilot

MARCH 27, 2023

Professionals from across the organization use product analytics to make informed choices in their work: Product managers use product analytics to track user engagement with different features to understand what drives customer value and what to develop in the future. Track user actions in real time.

Underperforming Technical Team 98

Underperforming Technical Team SaaS Churn User Experience 98

SaaStr

MAY 24, 2019

As for Andrew, he started his first software development company at the age of 18 and has been running Wrike for the last 13 years alongside advisory roles with both Ditto and Appulate. And so, it’s all incremental investments, incremental risk, so it can get your product very far. It was before they even were called SaaS.

Sales Hiring 145

Sales Hiring Scale SMB Sales Recruiting 145

User Pilot

JANUARY 30, 2023

The product adoption curve is a concept created by Everett Rogers back in 1962 and further developed by Geoffrey Moore in 2014. In SaaS, as you develop your product and achieve product-market fit , you must consider the five user segments so you can improve product adoption and grow your business.

Technical Review 98

Technical Review Software Review Underperforming Technical Team Education 98

Sales Hacker

AUGUST 23, 2018

More often than not, businesses struggle to make their profits soar because they waste time going after the wrong product/market. But only if you have the capacity or if your product is specially developed to solve their problems. They could be product managers or software developers who can answer technical questions.

B2B 55

B2B Development Team Review Underperforming Technical Team Sales 55

Outseta

OCTOBER 11, 2019

What I’ve learned about product market fit over a decade of working with SaaS start-ups By Geoff Roberts Few topics are discussed in start-up land more than product market fit —founders spend countless cycles iterating on their products, trying to find this often enigmatic state where it’s clear that there’s a real market for their new creation.

Product Marketing 50

Product Marketing Marketing Sales Hiring Education 50

SmartKarrot

AUGUST 26, 2021

Build, develop, and grow relationships with clients and support their learning and adoption to process and product. Develop complete project plans and associated communications documents. Establish a trusted/strategic advisor relationship with each assigned client and drive the continued value of the products and services.

Customer Success 19

Customer Success Scale Outsourced Development Market Research 19

SaaStr

JUNE 7, 2021

I was a software developer, a product person. You have to be a little more measured, but what I always think about is a company usually starts up from a product. You have a product idea and, “Wow. Peter : We actually developed an app on that because I couldn’t find anything to help us do that.

Sales Hiring 333

Sales Hiring Underperforming Technical Team SaaS Headcount 333

User Pilot

APRIL 7, 2024

TL;DR SaaS product managers oversee the entire product lifecycle from product strategy to development and decline. Step-by-step guide for the product management process Identify user needs with market research. Develop the product roadmap. Design UX and push for development.

Management 40

Management Software Review SaaS Technical Review 40

User Pilot

JANUARY 29, 2023

Clearly define the responsibilities of agile team members, especially when transitioning from Waterfall development. Take part in regular user interviews to validate product ideas and collect qualitative feedback. Why is agile release planning important for product managers? The product roadmap looks much further ahead.

Management 98

Management Software Review Technical Review Benchmarks 98

SaaStr

APRIL 16, 2023

I remember…I’m pretty old, so 20 years ago I walked into my dad’s office and he’s a real estate developer, and for the first time ever in my life I noticed that everyone at the office had a computer on their desk. We started development in early 2004. Stewart : You’re right.

Scale 336

Scale Sales Hiring PayPal Development Team Review 336

User Pilot

JANUARY 15, 2024

Continuous monitoring of product performance, user engagement, and other key metrics for a SaaS company. These B2B metrics also give you an idea of more abstract concepts like product-market fit. Decision-making. This helps your SaaS business make smarter decisions and achieve a higher ROI on the efforts of each department.

Metrics 105

Metrics SaaS Customer Lifetime Value Retention 105

SaaStr

JUNE 15, 2021

Twilio is a cloud communications platform that allows software developers to embed communications into the apps that they’re building. One high level thing, I wonder, maybe you can…Twilio’s clearly the flagship of next generation, developer centric companies, first one to go IPO of this generation.

Scale 285

Scale Underperforming Technical Team Engineering Wireless 285

User Pilot

JULY 28, 2023

A fake door MVP involves having a clickable component in your UI that captures interested users (even when you’ve not started developing that particular feature). A minimum lovable product broadens the scope of what’s in your MVP: what’s the minimum set of features you need to build loyalty? High-fidelity.

Marketplace as a Service 96

Marketplace as a Service Social Media Development Machine Learning 96

Outseta

JANUARY 20, 2020

To be honest, I wasn’t enormously enthusiastic about this—I’m not techy, so working for a software company wasn’t particularly appealing to me. But Buildium had found product market fit , and although I didn’t know it yet, I was stumbling into a great situation. And working in the property management industry?

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

SaaStr

OCTOBER 16, 2020

How does Paul approach such large product decisions today? What does really effective product marketing mean to Paul? How do you think… And this is quite a specific one actually, to just dive into, but how do you think about effective product marketing? And how would that play out to you in an ideal world?

CTO Coach 172

CTO Coach Sales Hiring Software Review CTO Hire 172

SaaStr

AUGUST 29, 2019

First of all, when you just started your company, that product market feed is literally critical. So it’s extreme and those that, that, those things are set in the early days through the product market feeds. It could be product market feed, it could be something else. Success always comes from people.

Sales Hiring 107

Sales Hiring Scale Outsourcing Services Scaling 107

SaaStr

JUNE 10, 2021

Software has penetrated everything and everything has penetrated software. So you need to think more broadly about the whole product, what it contains, what it is built up. It does make product management and innovation and development that refer to our own product roadmap more complex. Good question.

Outsourcing Services 140

Outsourcing Services Marketplace as a Service Outsourced Development Scale 140

A Smart Bear

NOVEMBER 7, 2017

The typical attitude is, “We now have a large customer, so pour extra money into development to make sure we don’t lose it,” but the right attitude is to use a lot of that money to land other customers. In this scenario, the best thing is to focus all your energy on getting a second marketing channel running.

Payment Solutions 71

Payment Solutions Payments Payment Methods Scale 71

User Pilot

JANUARY 26, 2021

One tool to achieve this is customer journey analytics software. The software delivers context and clarity to the complicated multichannel customer journey. It helps product and product marketing teams piece together and analyze the cross-channel data to improve their touchpoints. But then what?

Artificial Intelligence 98

Artificial Intelligence Data Machine Learning Underperforming Technical Team 98

SmartKarrot

AUGUST 5, 2021

It has become so important that businesses are willing to invest millions of dollars in developing one. If you are curious about product operations but unsure where to begin, this guide can help. What is Product Operations (Prod Ops)? Product Management Vs Product Operations Vs Product Marketing.

Scale 10

Scale Marketplace as a Service Product Marketing Software Development 10

ProfitWell

SEPTEMBER 20, 2019

Through working with a multitude of companies in some of their biggest growth phases, Volpe has developed a series of keen insights into what strategies make a company blossom. If your business can put in the effort to market directly to internal groups, you might find a huge uptick in the number of upgrades and add-ons you sell.

Software Review 45

Software Review Advertising Underperforming Technical Team Social Media 45

SaaStr

MAY 7, 2019

Then how do you develop that relationship? We were really lucky in that we have pretty much opposite backgrounds and are best friends, but Erica is a neuroscientist, software developer. Then it turns out it works, it has product market fit and then you get some money and employees and a team. Yeah, I would love to.

Scale 114

Scale Scaling Sales Hiring Underperforming Technical Team 114

Point Nine Land

APRIL 21, 2021

We use a separate Jira project for the following reasons: Jira because it is well integrated into…Jira where we manage all our developers’ tickets. Assign the right priority to bugs and the right status for them to be picked up by developers today (for critical bugs) or later (for non-critical bugs). If you like what you read in 2.

Sales Hiring 52

Sales Hiring Startup Scale Software Review 52

Intercom, Inc.

FEBRUARY 28, 2019

Product-led growth generally is a good fit for companies that have a freemium option or a free trial. In a sales-led model, a salesperson needs to pitch the product. You’re probably familiar with product-market fit (determining the group of people who will become your customers). Then I restarted as a marketer.

Part-Time VPE 137

Part-Time VPE Engineering Acquisition Metrics 137