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Cognota’s Ryan Austin on Creating an Entire Category (LearnOps)

FastSpring

Ryan Austin had VP-level experience in training when he decided to start a consulting business to help enterprise-level companies with their corporate learning and development initiatives. Founded in 2019, Cognota is the first and only LearnOps platform for corporate learning and development teams.

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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Total Addressable Market Total addressable market (TAM) is an economic framework to understand the potential revenue available for a product or service.

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. . How to Develop a Customer Acquisition Strategy. Identify your target market. To find qualified prospects, you’ll need a thorough understanding of your target market. You have poor product/market fit.

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SaaStr Podcast #402 with HackerOne CEO Mårten Mickos: “Customers Want Value + Simplicity: The Must Haves to Deliver”

SaaStr

Marten Mickos: We heard here that the cloud business has a combined market cap already of over a trillion dollars. So the whole world of software as a service and cloud has just exploded and will continue to grow enormously. And if we look at the specifics of the word SaaS, software as a service.

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12 Types of Minimum Viable Product With Their Pros and Cons

User Pilot

A fake door MVP involves having a clickable component in your UI that captures interested users (even when you’ve not started developing that particular feature). A minimum lovable product broadens the scope of what’s in your MVP: what’s the minimum set of features you need to build loyalty? High-fidelity.

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The Beginner’s Guide to Product Operations

SmartKarrot

It has become so important that businesses are willing to invest millions of dollars in developing one. If you are curious about product operations but unsure where to begin, this guide can help. What is Product Operations (Prod Ops)? Products can be software, hardware, or even services.

Scale 10
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Lessons learned from growing a PM team in a hyper-growth startup

Point Nine Land

An experience that is well aligned with your product: has the candidate been working in B2B vs B2C? In SaaS vs. marketplaces? We use a separate Jira project for the following reasons: Jira because it is well integrated into…Jira where we manage all our developers’ tickets. How are you coming up with the best solutions?