FastSpring

JULY 26, 2024

With so many marketing channels to manage to promote your game, combined with the complexity of monetizing your games on multiple platforms, in PC marketplaces, or even D2C via your own webshop, your head might be spinning keeping up with where to focus your efforts. We primarily work with PC and console game developers. Listen now!

Development 158

Development Strategy Marketing Forecasting 158

SaaStock

FEBRUARY 14, 2019

He dropped out of Stanford Graduate School of Business and then co-founded LeaseExchange, an online marketplace for equipment leasing. In 2016, André joined Superlógica Tecnologias, a management system designed to service small businesses with a recurring revenue model. Aaron Ross is a name many would be familiar with.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

User Pilot

MAY 27, 2025

So you can better analyze in-app behavior, whether you’re an app developer, product manager, or part of a growth team looking to optimize every tap, swipe, and session. Track mobile app engagement metrics with Userpilot. Once segmented, compare app performance metrics like engagement, retention, or feature usage across groups.

Mobile 95

Mobile Retention Payment Features Onboarding 95

SaaStr

MARCH 17, 2020

Pendo for Startups” gives companies access to the product usage data that today’s investors consider alongside business metrics as they vet deals, as well as sentiment and guidance tools to improve product usage and adoption. Learn how Pendo can help companies go from startup to scale-up here. Predictable Revenue. CustomerSuccessBox.

Sales Hiring 213

Sales Hiring Scale Payment Features Marketplace as a Service 213

Neil Patel

OCTOBER 11, 2021

Whether you’re a product or service-based business, it’s never too early to start planning your holiday promotions. Do you really need a seasonal promotion if you sell services, though? In fact, the run-up to the holidays is a perfect time for any service-based business to find customers and start the new year on a profitable note.

Marketplace as a Service 118

Marketplace as a Service Social Media Business Underperforming Technical Team 118

Intercom, Inc.

JUNE 8, 2021

According to one Microsoft Global State of Customer Service report , 90% of consumers surveyed said that customer service is an important factor in their choice of, and loyalty to, a brand, while nearly two-thirds (58%) would sever their relationship with a business due to poor customer service.

Technical Review 222

Technical Review Underperforming Technical Team Customer Support Marketplace as a Service 222

SaaStr

JULY 22, 2019

We are the world’s most complete and comprehensive instrumentation platform on the marketplace today, that is cloud-based, that is SaaS-based. Developers were really loyal to the product, and they were able to take the product with them whenever they went. When we started out, we built the company purely as a SaaS company.

Scale 224

Scale Scaling Sales Hiring Underperforming Technical Team 224

Andreessen Horowitz

SEPTEMBER 19, 2023

We pulled from my prior marketplaces experience and dove into their business quickly to develop a point-of-view on the opportunity. Beyond the metrics, co-founder and CEO Apoorva Mehta had great founder/product fit. Both offered consumers a ton of convenience through their service. Most turned quickly to Instacart.

Marketplace as a Service 140

Marketplace as a Service Underperforming Technical Team Scale Construction 140

Hitenism

DECEMBER 26, 2016

In 2017, companies will find success by getting back to basics and focusing on the “service” part of Software as a Service. In a self-service SaaS, you rely on customer success drip emails to generate your upgrade revenue. Clement Vouillon , Funded vs Self-Funded: Comparing the Metrics of 37 SaaS Companies.

Scale 152

Scale SaaS Marketplace as a Service SMB 152

Neil Patel

NOVEMBER 9, 2020

Yes, the tech giants could develop the software these micro startups are making, but by the time it’s ready for market, a competitor might have rolled a similar product out and taken all the glory. It’s usually much cheaper to acquire a startup that has done the legwork than get an idea internally developed. Micro Acquire.

Technical Review 144

Technical Review Payment Methods Acquisition Development Team Review 144

SaaStr

NOVEMBER 7, 2019

Renaud Visage, Co-Founder of Eventbrite, and Romain Huet, Head of Developer Relations at Stripe, know what it takes to effectively evolve your offering into a platform without losing what made offering appealing in the first place. Romain Huet | Head of Developer Relations @ Stripe. Want to see more content like this?

Payments 153

Payments Merchant Services Payment Solutions Payment Services 153

Intercom, Inc.

JANUARY 16, 2020

Andrey explains why embracing the professional services sector in a unique way has paid dividends. His paintings have different shapes with very bright colors and we found that our boards developed in kind of the same style. We also think about community and consultants and professional services as an ecosystem around our product.

Consulting 249

Consulting Marketplace as a Service Scale Development 249

Intercom, Inc.

MAY 10, 2018

First zero in on a strategy for achieving your desired outcome , and then pick high quality metrics to validate your tests. Switching to a different service is something that takes a lot of effort. I saw both sides of the marketplace, which was a lot of fun. Adam Risman: Andrew, welcome to Inside Intercom. of their coworkers.

Acquisition 224

Acquisition Marketplace as a Service Retention Startup 224

Neil Patel

AUGUST 5, 2021

For fitness service providers, this means one thing: you need an effective marketing strategy to stand out in this fast-growing, high-stakes marketplace. Typically, you’re marketing fitness goods and services directly to individuals, rather than businesses. The health and fitness industry is worth over $96 billion dollars.

Advertising 141

Advertising Strategy Social Media Marketplace as a Service 141

Natalia Luneva

APRIL 24, 2025

PayFac as a Service lets companies add payment processing to their platforms. Key Takeaways PayFac as a Service reduces PayFac setup time from years to days, slashing costs by millions. What Is PayFac-as-a-Service PayFac-as-a-Service is a new way for businesses to handle payments. each year since 2018.

Merchant Services 40

Merchant Services PayFac as a Service Payment Services Marketplace as a Service 40

User Pilot

OCTOBER 26, 2021

Is the "North Star Metric" just another bit of SaaS jargon somebody has coined to rename something everybody already knows about? What other SaaS companies use the North Star Metric and how can you find yours? In this article, I'll go over what the North Star is, why this metric matters, and how to find yours.

B2C 98

B2C Metrics B2B Retention 98

FastSpring

JULY 14, 2020

Once affiliates join your program, it is important to learn what suspicious activity looks like and keep an eye out for metrics that are questionable. Strange things happen, but if they happen often enough that a pattern develops don’t be afraid to remove offending affiliates from your program. Monitor Activity. Enforcement of Rules.

Payment Methods 148

Payment Methods Sales Recruiting Payment Services Marketplace as a Service 148

Intercom, Inc.

NOVEMBER 7, 2018

But, too often sales and marketing tech stacks are cobbled together from existing tools and workflows that have organically developed over time. With more and more people expecting real-time service, if you’re not communicating real-time with your prospects, your competitors are and they are stealing your leads.

Technical Review 161

Technical Review Marketplace as a Service Systems Review Customer Success 161

SaaStr

JULY 11, 2019

The steps that we took were: develop tests, develop tests that we thought we could run and implement in a very short amount of time; measure very closely the outcomes of those tests; iterate and tweak them and then improve from there. The marketplace was doing well. We looked at the numbers. It was healthy.

Scale 137

Scale Marketplace as a Service Sales Recruiting Scaling 137

Intercom, Inc.

NOVEMBER 14, 2019

Kayti argues, “Even in self-service models, there’s a relationship that they’re feeling with your product.” Of course, when you introduce a new team focused on a new set of metrics or priorities, it can be easy for the scale to tip in either direction. Developing a customer-centric team. We love you.

VP of Engineering 108

VP of Engineering Customer Success Churn Scale 108

CloudGeometry

MARCH 22, 2022

When developing a SaaS product plan, it’s important to recognize two foundational principles. Part 3: Measurement One of the great breakthroughs of SaaS as a business strategy is in how it puts users and subscribers front and center of software development and keeps them there. But that’s just the beginning.

DevOps as a Service 130

DevOps as a Service Software Delivery Well Architected Framework AWS 130

SaaStr

NOVEMBER 6, 2019

Customers of category creators benefit from a company in the marketplace seeking to help them solve complex problems, get promoted and self-actualize in their own lives and career journeys. But make no mistake — successfully creating a category is extremely hard. . Not Everyone Will Get It Right Away.

Scale 123

Scale Sales Recruiting Marketplace as a Service Forecasting 123

Stax

APRIL 3, 2025

Its the third-party service that serves as the link between the payment gateway, acquiring bank, and issuing bank or card network. That said, lets dive into the different types of eCommerce payment solutions: Hosted payment gateways Hosted payment gateways are provided by a payment service provider (PSP).

Payment Methods 88

Payment Methods Merchant Services Payment Solutions Payment Services 88

Intercom, Inc.

JULY 11, 2019

As the General Manager for HubSpot’s Service Hub , Michael knows a thing or two about keeping customers close. Kaitlin: You’re the General Manager HubSpot’s Service Hub. Could you give me a bit of background on why HubSpot built Service Hub in the first place and the philosophy behind it?

Scale 188

Scale Scaling Sales Hiring Underperforming Technical Team 188

Neil Patel

SEPTEMBER 25, 2020

Develop a High-Performing Social Media Strategy. From there, they’ll develop a custom social media strategy to help you smash your goals. It’s essential that you track your social media performance using the right metrics. 95% of the most successful B2B marketers use metrics to measure content performance.

Social Media 141

Social Media Consulting Development Team Review Marketing 141

BetterCloud

MARCH 17, 2025

SaaS budgeting is the process of planning, allocating, and managing financial resources for acquiring and using Software as a Service (SaaS) solutions within an organization. Maybe youre spending the right amount of money, but you need more seats, or you might be paying for a service that nobody uses. What is SaaS budgeting?

Technical Review 52

Technical Review Strategy Marketplace as a Service SaaS 52

Neil Patel

APRIL 9, 2021

Everything we do involves measuring different metrics to see what works and what doesn’t. Developing the ideal buyer persona is something all great marketers must do. The industry insights section provides you with data on certain industries, such as healthcare and financial services. What Are LinkedIn Insights?

Scale 125

Scale Social Media Advertising Marketplace as a Service 125

Totango

JULY 22, 2022

When facing a struggling economy, it’s more important than ever to keep your customers engaged and reminded of why your products and services are critical to their success. We are constantly adding innovative new apps to our Customer Journey Marketplace , including our newest Engage Customers SuccessBLOC. Overall NPS score.

Communication 107

Communication Marketplace as a Service Technical Review Engagement 107

How To Buy Saas

FEBRUARY 25, 2025

This Software-as-a-Service (SaaS) approach revolutionized the industry, making powerful CRM tools accessible without on-premise installs. Over the past two decades, Salesforce has evolved from a sales CRM into a comprehensive platform spanning sales, service, marketing, e-commerce, and app development.

Scale 52

Scale Underperforming Technical Team Technical Review Software Review 52

Neil Patel

JANUARY 25, 2021

million active sellers on Etsy , it can be daunting to figure out how to ensure marketplace visibility. Search engine optimization (SEO) refers to the practice of developing content, copy, visuals, and a slew of other factors tailored to increasing search visibility. With a reported 3.68 Why You Need an SEO Strategy For Your Etsy Shop.

Payment Methods 135

Payment Methods AI Search Artificial Intelligence Social Media 135

Neil Patel

SEPTEMBER 29, 2020

If you use the platform as an observer for a week or two, you’ll be able to develop a feel for things. The “autosuggest” feature within Google Search is another way to develop good content ideas. To address these issues, TikTok has developed the “ TikTok creator marketplace.”. Create TikTok Marketing Videos.

Social Media 145

Social Media Marketing Marketplace as a Service Advertising 145

Stax

FEBRUARY 19, 2024

Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. As such, they can face less competition because of the high barrier of entry that comes with developing specialist SaaS products.

SaaS Payments 88

SaaS Payments Payment Services Payments Payment Solutions 88

Stax

APRIL 18, 2024

Independent Software Vendors (ISVs) and Software-as-a-Service Providers (SaaS) operate within the same market, thus creating a push-and-pull revenue dynamic. TL;DR ISVs develop and distribute software products independently and often collaborate with hardware manufacturers and platform providers. Learn More What are ISVs?

Outsourcing Services 88

Outsourcing Services SaaS Payments Payment Services Payment Methods 88

Totango

MARCH 6, 2020

Today’s on-demand, subscription-dominated marketplace requires that enterprises pay closer attention to what their customers want from their products—and there’s no clearer indication than their own words. Product metrics. Following Voice of the Customer best practices helps to develop a cycle of dialogue between you and your customer.

Marketplace as a Service 93

Marketplace as a Service Social Media Customer Success Enterprise 93

FastSpring

JANUARY 8, 2019

Amazon Marketplace. Selling on the Amazon Marketplace can significantly boost volume through your store. Amazon charges fees on every sale through the Marketplace. A marketing concept where a business offers several related products or services and sells them as one package solution, often at a reduced price. Cross-sell.

Payment Methods 84

Payment Methods Merchant Services Payment Services Outsourcing Services 84

Chart Mogul

MAY 7, 2020

Explain their existing sales process and what they learned in the course of developing it. Answer questions new salespeople have about the company, its products/services, and its position in the marketplace. Related posts: The 3 sales metrics every salesperson needs to track.

Sales Hiring 121

Sales Hiring Underperforming Technical Team Marketplace as a Service Headcount 121

User Pilot

MAY 27, 2025

Use your background in developing digital products, encouraging collaboration on growth projects across departments, ensuring product quality, and demonstrating effective leadership to support Firefox’s growth. He has led end-to-end product development across edtech and SaaS sectors, with a strong focus on product-led growth.

Management 52

Management Underperforming Technical Team Scale B2C 52