SaaStr

MAY 10, 2023

In this week’s episode of CRO Confidential, host Sam Blond, Partner at Founders Fund, continues a mini-series on founder-led sales with Colin Zima, founder and CEO of Omni. They could be your personal network, experience in a specific industry, talent with a certain social media platform, or a strategy you’re particularly skilled at.

Sales Recruiting 234

Sales Recruiting Sales Hiring Social Media Sales 234

SaaStr

MARCH 29, 2023

The challenges businesses face at each growth stage, from a $1M company through $100M and beyond, are quite different. Xero’s Global Chief Strategy Officer, Damien Tampling, takes a philosophical look at some aspects and nuances to consider wherever your business is on this journey. Find what metrics matter most.

Sales Hiring 194

Sales Hiring Scale Strategy Metrics 194

SaaStr

NOVEMBER 25, 2023

Jameson Yung, SVP of Sales at Gong, and Sam Blond, Partner at Founders Fund and previous CRO at Brex, share five tactical ways to get back to growing and hitting revenue targets. When everyone went remote, they worked remotely from the beach while their companies were growing. If you look at the number of Sales vs. Marketing.

Sales Hiring 207

Sales Hiring Underperforming Technical Team Revenue Sales 207

Neil Patel

FEBRUARY 13, 2023

I’ve created this list of strategies to help businesses like yours identify how to market during a recession to keep your business on top. First, let’s discuss some of the information you should keep in mind when developing your recession marketing strategy. Economic slumps and declines are difficult enough to navigate as it is.

Technical Review 84

Technical Review Strategy Marketing Social Media 84

SaaStr

APRIL 28, 2023

Former CEO and founder of Yext and current CEO and founder of Roam, Howard Lerman, shares successful strategies and lessons learned building two successful startups with Sam Blond, Partner at Founders Fund, in this week’s episode of CRO Confidential. And if a founder is your champion, you don’t have to sell to them down the road.

Scale 212

Scale Sales Hiring Sales Business 212

Intercom, Inc.

OCTOBER 26, 2021

Getting the team right is one of the hardest parts of scaling sales. But no sales team can afford to grow without intention. While building a sales team, we’ve focused a lot on our sales culture. Here’s how we went about growing a sales team that is both world class and culture-additive.

Scale 160

Scale Sales Hiring Sales Recruiting Sales 160

Sales Hacker

DECEMBER 19, 2022

As the president of Sales Xceleration, a firm specializing in assessing and implementing sales strategy , sales processes, and sales execution to drive growth, I’ve seen how job hopping can affect otherwise stable sales teams. But also the cost it has on their careers — and your sales team.

Sales Hiring 79

Sales Hiring Underperforming Technical Team Sales Recruiting Compensation 79

Sales Hacker

OCTOBER 26, 2020

The same can be said for sales enablement. Earlier in my career, I helped build a global sales enablement team at Oracle Marketing Cloud that designed, deployed, and measured a sales onboarding program integral to a business unit responsible for $675M in annual recurring revenue. Sales Onboarding. Sales Onboarding.

Sales Enablement 104

Sales Enablement Sales Hiring Scale Sales 104

SaaStr

DECEMBER 3, 2020

403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.

Scale 172

Scale Sales Hiring Sales Recruiting Sales 172

SaaStr

OCTOBER 13, 2023

Now, let’s look at some tried and true strategies that worked for Expensify, and maybe they’ll show you that you can have your cake and eat it, too. Strategy #1: Iterate Using Real User Feedback Make it a habit to iterate on your product using real user feedback. Sometimes… It may be a better strategy to use an outsourced team.

Outsourcing Services 251

Outsourcing Services Sales Hiring Scale SaaS 251

SaaStr

JANUARY 30, 2023

Building revenue operations to support sales Deel had onboarded nearly 100 clients, reports showed good traction, and it was time to leverage this opportunity. Deel scaled the sales team from two to 250 account executives, but issues with productivity and enablement of the account executives cropped up. Support sales early.

Sales Hiring 241

Sales Hiring Payment Services SaaS Payments Scale 241

Sales Hacker

JUNE 23, 2021

There’s more sales content than ever before – how do you sort through the noise? Since we deal with sales content on the daily, we thought we’d save you some time. Here are the seven best sales blogs (and five bonus sales newsletters!) Sales Hacker. But that is because this community lives and breathes B2B sales.

Sales 79

Sales Technical Review Outbound Sales Team Interviewing 79

Sales Hacker

JUNE 26, 2020

RELATED: The State of Sales: Pandemic Adaptation Survey (Report). The importance of a crisis communication strategy. Developing your crisis communication strategy. Handling this type of crisis usually requires a shift in company culture. The Importance of a Crisis Communication Strategy. Image via WhatIs.

Communication 71

Communication Strategy Technical Review Systems Review 71

Buffer Resources

APRIL 4, 2024

From jumping on meme bandwagons to pulling back the curtain on company culture, TikTok offers endless opportunities for creative expression. But for B2B companies, the idea of getting playful on social media can be daunting. The typical B2B marketing strategy might be buttoned up, but at least this is TikTok, not LinkedIn.

B2B 92

B2B Social Media Entertainment Company Culture 92

Sales Hacker

JUNE 10, 2021

It’s that sales representatives are one of the toughest positions to hire for. The demand for sales reps is one of the highest of any job. Sales courses are largely absent from college curricula. Most sales managers will tell you that they’re looking above all for the right attitude. Not for a set of hard skills.

Sales Hiring 103

Sales Hiring Sales Recruiting Sales Interviewing 103

Neil Patel

AUGUST 28, 2020

You may need to: Rank your entire website or specific keywords higher Get more qualified traffic and leads, or Drive sales directly from organic search. Your target business goals and outcomes determine what SEO strategies and tactics you’ll need. And you’ll find these traits in all the best SEO companies. And the outcome?

Outsourcing Services 144

Outsourcing Services Sales Hiring Outsourced Development Company Culture 144

OpenView Labs

FEBRUARY 20, 2020

One of the most fundamental changes a company can make is shifting its sales model. Consider the difference between self-serve/product-led (PLG) models versus more traditional enterprise sales models. The two seem diametrically opposed—situated firmly at opposite ends of the sales spectrum.

Enterprise 52

Enterprise Sales Hiring Sales Underperforming Technical Team 52

Sales Hacker

NOVEMBER 4, 2020

I was the new Vice President of International Sales & Managing Director for a work management software company called Wrike. Starting Your International Sales Team. The key to starting an international sales team is having the right people in your landing team. A mercenary is driven by the sale.

Sales Hiring 99

Sales Hiring Scale Sales Recruiting Sales 99

SaaStr

NOVEMBER 23, 2022

Know the role of the CRO (hint: it’s not sales). Chief Revenue Officers are, at their core, officers: responsible for the top-line growth of the company. The CRO role is much more expansive than that of, for example, a VP of sales. .” – Bernadette Nixon. The life of a CRO is all about results.

Underperforming Technical Team 279

Underperforming Technical Team Leadership Outsourced Development Finance 279

SaaStr

JANUARY 28, 2022

When you think of scaling up, many things may come to mind, like hiring, culture, marketing, and sales. Going from $20 million to $200 million can be tricky, especially since many strategies that would’ve worked for you before might need significant changes or adjustments now. The friction between sales and marketing.

Scale 192

Scale Sales Hiring Scaling Sales Recruiting 192

Sales Hacker

APRIL 21, 2020

When I first wrote this article, we were in a very different place, with unemployment at an all-time low and sales hiring a top priority. Whether your company has paused hiring, topgrading, still hiring, or will be in the future, having the right people for your business and stage will ALWAYS be a priority. Sales chops.

Sales Hiring 93

Sales Hiring Interviewing Sales Recruiting Underperforming Technical Team 93

SaaStr

JANUARY 4, 2022

But I’ve found it works terribly as a longer-term retention strategy, in part because it’s too complicated to understand. New hires love it, but it’s too complicated and nuanced to work as a true retention strategy over the longer term. This is especially important to sales reps.

Sales Hiring 266

Sales Hiring Startup Retention Strategy 266

SaaStr

APRIL 26, 2022

It’s the never-ending stereotype –– marketing and sales are eternal “frenemies.” In this session, Tolithia Kornweibel, CRO at Gusto, shares advice on creating sustainable partnerships between marketing and sales. . However, these companies should still be networking. Tip One: Don’t Believe the Hype As You’re Hiring.

Leadership 203

Leadership Sales Hiring Sales Recruiting Scale 203

Kellblog

JULY 30, 2023

For example: Marketing exists is to make sales easier. This one depends on your sales/success model.) You can make sales easier in very strategic ways, like picking great target markets and working with product to uniquely meet customer requirements. We had an aggressive, sales-driven culture. And so naive.

Software Review 66

Software Review Technical Review Sales Recruiting Artificial Intelligence 66

Buffer Resources

SEPTEMBER 11, 2023

I’ve never created LinkedIn content with the “goal” of lead generation or immediate-term sales. Another cool example I really like is Tito Bohrt — he stands out with the pseudo, “ Sales Mad Scientist ” — which demonstrates confidence and a unique identity online.

Sales Recruiting 134

Sales Recruiting Sales Hiring Scale Social Media 134

SaaStr

FEBRUARY 22, 2019

Matt Turck talks with three hyper-growth stage Co-Founders and CEOs on three roadblocks when scaling past $15M ARR: hiring, culture, and sales. So we decided to take you to know three specific topics which are hiring, culture and sales. So we’ve built the playbook and the culture. And then on competencies.

Sales Hiring 111

Sales Hiring Scale Sales Recruiting Company Culture 111

SaaStr

SEPTEMBER 14, 2022

Also, as Peter Drucker has said : “Culture eats strategy for breakfast.” If you establish the culture early—by choosing the right partners to start with, it will make your work much easier further down the line. Sales and marketing are still significant, but consider dedicating more research and design to the user experience.

Scale 228

Scale Venture Capital Sales Hiring SMB 228

OpenView Labs

AUGUST 17, 2021

Both Salesforce and Okta are known for setting the bar when it comes to creating and sustaining a culture built around truly loving the customer. They have proven that, done right, a truly customer-centric culture is a powerful competitor differentiator. . A stellar company culture is actually one of the reasons Krista joined Okta.

Company Culture 88

Company Culture Sales Hiring Finance Customer Support 88

Intercom, Inc.

SEPTEMBER 1, 2021

When I joined Intercom five years ago, I was thrilled with how closely PMM partnered with the product and sales teams. Product strategy: Partner closely with product to influence the product strategy and roadmap, closing gaps and capitalizing on opportunities. This makes our roles more satisfying. Relationships are key.

Product Marketing 138

Product Marketing Marketing Sales Hiring Scale 138

SmartKarrot

DECEMBER 13, 2023

As a customer success expert, I’ve witnessed firsthand the transformative power of effective customer success strategies in driving business expansion. When customer success becomes ingrained in your company culture, it becomes a driving force behind your growth.

Customer Success 10

Customer Success Engineering Strategy Company Culture 10

SmartKarrot

DECEMBER 13, 2023

As a customer success expert, I’ve witnessed firsthand the transformative power of effective customer success strategies in driving business expansion. When customer success becomes ingrained in your company culture, it becomes a driving force behind your growth.

Customer Success 10

Customer Success Engineering Strategy Company Culture 10

Neil Patel

NOVEMBER 5, 2020

The next day, you receive an email notification from that company. See how [a competitor in your same industry] used our tool to increase sales by 31%.”. Even worse, leads from the same company start coming in on different places. Do they have a great company culture? And that’s just the beginning. You shouldn’t!

Marketing 124

Marketing Technical Review Social Media Systems Review 124

Neil Patel

NOVEMBER 6, 2020

Out of this, only 10% generate annual sales of more than $100,000. By partnering with a top Amazon marketing agency, you can improve the visibility of your store, reach more buyers, and drive sales. Below, you’ll find my recommended steps on how to choose a top Amazon marketing company to grow your store business on the platform.

Sales Hiring 109

Sales Hiring Marketing Social Media Marketplace as a Service 109

Buffer Resources

SEPTEMBER 5, 2023

All three now work at a senior level at companies known for their top-notch social media strategies. — Jen Hartmann (@jenalyson) July 29, 2021 A social media executive is someone who creates and executes the social media marketing strategy of a company. Here is their advice for someone looking to grow in the field.

Social Media 111

Social Media Sales Hiring Branding Technical Review 111

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Jyoti Bansal: Let’s switch topics to sales. And frankly, it’s not just for sales, but for anyone.

Sales Recruiting 252

Sales Recruiting Sales Hiring Scale VP of Engineering 252

Totango

JUNE 10, 2022

Most organizations are active on LinkedIn beyond marketing activities to promote hiring, share tidbits of company culture externally and to collaborate. I would start with liking other company posts, re-posting where appropriate and sharing your thoughts on them. When you first got your CS roles, was the strategy already there?

Customer Success 102

Customer Success Scale Sales Hiring Leadership 102

OpenView Labs

MARCH 24, 2021

Without fail, every week I speak to 5–10 startup founders who are dealing with one of these two painful situations: They’re going through the process of parting ways with the wrong VP of Sales or the wrong enterprise salespeople. I’ve talked a lot about the hidden costs of a bad sales hire.

Sales Hiring 56

Sales Hiring Underperforming Technical Team Company Culture Interviewing 56