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Four Steps to Scaling to $250M from Stack Overflow

SaaStr

Prashanth Chandrasekar, CEO @ Stack Overflow recently shared with our community the four key pillars he feels are necessary to propel a company to scale upward. Is your product sound, and does it solve a big problem for customers, enough for you to scale? Determine if your growth is product-led, sales-led, or marketing-led.

Scale 310
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10 Things in Marketing that Change as You Scale: Lessons from Dropbox, Klaviyo, Lightspeed Commerce with Kady Srinivasan, CMO of Lightspeed Commerce

SaaStr

As companies scale, they evolve, so how should marketing evolve accordingly to add maximum value? PST, Kady shares the ten things that change in marketing as you scale. PST, Kady shares the ten things that change in marketing as you scale. The reality is that a lot of things change as we scale. The answer isn’t simple.

Scale 189
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How to Scale Go-to-Market Through IPO with ICONIQ Growth’s General Partners

SaaStr

General Partner Doug Pepper and General Partner and Head of Analytics at ICONIQ Growth, Christine Edmonds, share the art and science of scaling GTM at this year’s SaaStr Annual. Because founder-led sales worked really well for most of the early stages, but you eventually start running out of juice around $15M ARR.

Scale 224
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The Channel Maturity Scale: How Do You Measure Up?

SaaStr

And with nearly 70% of global revenue for ISVs currently derived from third-party channel sales , no other approach to distribution ensures the exposure and revenue of the channel. By doing so effectively, you can unlock a path to scaling profits. Diminishing profit margins. Three distinct stages of channel maturity.

Scale 276
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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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GTM 88: Know Your Numbers to Create Alignment and Unlock Scale with Kyle Lacy

Sales Hacker

Kyle Lacy spent the last 17 years building, scaling, failing, and winning in high-growth software. Discussed in this Episode: Aligning marketing and sales is crucial for the success of a company, and marketers should focus on numbers and pipeline models from the early stages.

Scale 106
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Scaling Your Team: Lessons Cloudflare’s CRO Chris Merritt Learned Scaling from $1M to $1B ARR (Pod 638 + Video)

SaaStr

Building a sales team that can sustain the exponential SaaS growth needs an expert’s opinion for more granular insights. You don’t have any brand value to attract the best talent that will help you improve the odds of your business’s success either. As your company scales, you’ll need to solve challenges most people can’t solve.

Scale 204